The Pashto media includes Pashto literature, Pashto-language newspapers, magazines, television and radio stations, as well as Pashto films and Pashto internet. Pashto media involves the Pashtuns of Pakistan, Afghanistan and the Pashtun diaspora around the world.

Pashto is not only the name of a language, but it comprises all traditions, norms and values of the Pashtun people. The history of Pashto language comprises thousands of years. It is widely believed among the Pashtuns that the earliest written Pashto poems were written in the 8th century CE by Amir Kror Suri of Ghor, Afghanistan. Amir Kror was the son of Amir Polad and they belonged to the Suri Pashtun tribe. Since paper was not much in use in the Pashtun territory, Poets usually performed poetry verbally and its fans memorized the work. Another reason may be that most Pashtuns were nomads and warriors, thus lack writing skills. Due to these and other reasons, Pashto remained as a verbal language only. The poems by Amir Kror Suri were discovered and saved in Pata Khazana, a work compiled by Shah Hussain Hotaki and last edited by professor Abdul Hai Habibi from Kandahar. Abu Muhammad Hashim Sarwani was another poet of that period. He was born around the Helmand Province in the 9th century. He was the student of Ullema of Basat. It is also said that he was the student of popular Arabic writer, Ibn-e-Khalid. Hashim Sarwani translated some Arabic poems in Pashto, and his work also came under light through the book, Pata Khazana. He also wrote a book, SaloVagma, meaning ‘deserted breeze’ on the eloquence of Arabic verses. After Abu Muhammad Hashim Sarwani, Sheikh Razi is another poet whose work is saved in the book, Pata Khazana. He belonged to the Lodi tribe of Pashtuns. Similarly, there are many other poets in the first phase of Pashto poetry (i.e. Amir Nasir Lodhi, Beat Neeka, Ismail Ster Bani (son of Beat Neeka), Kharshaboon (cousin of Ismail Ster Bani), Sheikh Asad Soori and others).

Intellectual, scholars and critics divide Pashto literature into two parts, i.e. poetry and prose. Poetic literature like Amir Crore Nazam and Sheikh Mati Munajat were all in poetic form. Prose found its place in Pashto literature very late. The reason is that poetry is a far common and effective genre for translating and expressing one's feeling into it and conveying the same to others. However prose vis-à-vis poetry appeals to a very selective mind and heart. Now the question arises as to when prose writing came into vogue in Pashto literature. There are various profound claims and arguments regarding the origin of prose in Pashto literature like it having been originated as back as 223 Hijri in the form of translation of Arabic verses in book titled ‘SaloVagma’ (Deserted Breeze). Since the book is not vogue and the idea is based on mere assumption, it cannot be taken as authentic. Similarly, another book Tazkiratul Aulia, written by Suleman Makoo in 612 Hijri, is said to be the first recognized book in Pashto. The book contains descriptions of major Aulia, like Shiekh Malkair, Shiekh Ismial and Sheikh Bakhtiar. The complete book is not in existence but a part of it is available. However, the oldest complete prose book in Pashto that is still in existence today is Khairul Bayan. After that we come across Akhund Darvez’s book title Makhzanul Islam and various other books written in the 9th and 10th centuries by Babu Jan, Mlamast Zamand, Allah Yar, and Akhun Qasim. But all these books were in prose-verse as they contained difficult words and rhetorical expressions and poetic rhythms as well. After that comes the era of the great Pashto poet Khushal Khan Khattak, who along with his family has made a remarkable contribution to Pashto prose writing. His sons, one of his daughters, Haleema Khatak and his grandchildren (Khushaal Khan Khatak's) contributed to Pashto prose in an especially unique way. It was this period when prose was written in clear, short and easy to follow and comprehensible form. Then comes the period of some of the greatest prose writers Saleh Mohammad, Ghulam Mohyuddin Afghan, Zamarley, Maulvi Mir Ahmed Shah, and Abdul Rauf Qaney further contributed to the cause of Pashto prose in Afghanistan. To conclude, Pashto expressions far more exceeds prose collections in Pashto literature as prose needs special attention on the part of intellectuals and critics and as this very form of expression is less developed in prose vis-à-vis poetry.

The Pashto Academy was established during the mid-1950s in Peshawar, the capital city of Khyber Pakhtunkhwa. The founder of the academy was Maulana Abdul Qadir who since his student-life was very concerned about the future of Pashto language. He was a scholar in Arabic, Persian, English, Urdu and Pashto. The establishment of the academy helped give writers and intellectuals a platform, as well as helping the Pashto written word adopt a certain discipline. The academy publishes a quarterly magazine, Pashto, providing an establishment of appreciation for the Pashto prose form.

Positive impact of the Pashto Academy on Pashto literature: The Pashto academy has played an important role in the development of Pashto language as the total number of books published after the establishment of the Pashto Academy are many-fold more than the number of books published in the past 1200 years of literary history of Pashto language. To conclude, we can say Pashto literature, especially, Pashto poetry is on its peak as the Pashto poets are not afraid to write Ghazal, couplet or to do any kind of poetry, containing four, six or eight stanzas. The late historian, Khan Roshan khan from Swabi District along with Pashto Academy wrote the book, Tawarikh-e-Hafiz Rehmat khani.

Syed Rahat Zakheili was not only a novelist and fiction writer of Pashto language, but Pashto first journalist who through journalism served the Pashto literature. To develop the Pashto literature, he started a weekly newspaper. Afghan and appreciated the Pashto poets and writers through the weekly. Unlike other language newspapers, Pashto journalism started to develop Pashto literature, so we can easily say that there was a strong link between Pashto literature and Pashto journalism and the journalism started to help develop the Pashto literature. The editor of the weekly, Afghan was Syed Abdullah Shah Kaka Khiel. Before Afghan Pashto journalism existed, but not in a regular and disciplined way. For instance, Al Jihad, a one-page newspaper owned by Abdul Ghaffar Peshawari used to be published under the editorship of Ghazi Abdul Ghafoor of Swat. Haji Sab Torakzai established a Litho press (printing press) in Tribal areas in 1915 during the ‘Jihad’ against Britain. Through this press, special kinds of pamphlets against Britain used to publish and distributed among the people of the tribal areas. Similarly, Al Mujahid was another Pashto newspaper that started publishing in 1923 under the editorship of Maulvi Muhammad Bashir. This newspaper also used to publish in the tribal areas and printed material against Britain. Zalmi Pashtoon was another daily newspaper which used to publish in 1933 and Hamdard Afghan published in 1929 under the editor ship of Khan Mir Hilali. During these days, Mohammad Nawaz Khatak started Watan which was a weekly newspaper.

Wahdat and Khabroona are the two main dailies from Peshawar, Pakistan. Wahdat started its publication in the 1980s during the Afghan war for the purpose to create a link between Pashtoons living on the Pakistan–Afghanistan border. Daily Qudrat is the only Pashto daily published in Quetta, Pakistan. Weekly newspaper BADLOON published by Mardan Editor Muhammad Zaman Adil in the Association of Writer Hands Media Group.

Pashto Press Germany is also the first Pashto News website which is covering the Pashtuns Afghan Diaspora in Germany, and Provides news, articles, and Pashto & German Languages. Pashto Press Germany was founded by Noor Badshah Yousafzai in March 2016.