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WSNJ (1240 AM) is a commercial radio station licensed to Bridgeton, New Jersey. It is owned by Loud Media NJ, LLC, and it airs a mainstream rock format.
Key Information
WSNJ is powered at 1,000 watts and its transmitter is off South Burlington Road in Upper Deerfield Township.[2] WSNJ is also heard on two FM translators, one broadcasting on 95.1 FM and one on 105.7 FM (silent as of 4/26/2025).[3][4]
History
[edit]In August 1937, WSNJ signed on the air.[5] It was owned by Eastern States Broadcasting and was powered at only 100 watts. For a time it broadcast on 1210 kHz. In 1941, it moved to its current frequency at 1240 kHz. It got a boost in power to 250 watts.
The FM transmitter (107.7 MHz) ceased broadcasting on February 2, 2004. Lynn Timberman gave her final announcement about the FM sign-off.
In the 2010s, WSNJ signed on its first FM translator, W260BW, on 99.9 FM in Bridgeton, New Jersey, which has since moved to Swedesboro, New Jersey, and has increased its power and height. In 2018, WSNJ signed on its second FM translator, W260DK (now W289CY), in Milmay, New Jersey. W260BW is heard in Salem County and Gloucester County. W289CY is heard in Cumberland County and Atlantic County.
On June 4, 2020, 1240 AM and 99.9 FM rebranded to "POP FM 99.9", still retaining its full-service classic hits and adult contemporary format; "POP" is an acronym for "Power of Positivity".[6]
On February 21, 2025, WSNJ was sold by SNJ Today, LLC to Loud Media NJ, LLC for $225,000.[7] As of August 3, 2025, the station solely airs a temporary[8] automated, commercial-free variety format featuring hits ranging from the 1950s to the 2010s, under the branding "Random Music Radio." The format has been reported to have been broadcasting on the station since as early as July 20, 2025,[8] although it has likely been on the air since the station was sold in February 2025. Loud Media, LLC (parent company of Loud Media NJ, LLC) has also used this format on WKVL, before switching to a 1990s-2000s hits format after a year. All previous independent on-air programming has been removed since the sale to Loud Media NJ, LLC. All online platforms operated by the station have also been abandoned since the sale, including their old website, Facebook page, Instagram page, YouTube channel, and all webcasts of the station.
On September 24, 2025, translator 99.9 FM W260BW was moved to 95.1 FM and switched its callsign to W236EA. Although the transmitter hasn't changed, the city of license was updated from Swedesboro, New Jersey to Wilmington, Delaware.[9][4] The former POP 99.9 FM website was also updated with an “under construction” message.
On October 6, 2025, WSNJ changed their format from variety to mainstream rock, branded as "95.1 WSNJ".[10]
Translators
[edit]| Call sign | Frequency | City of license | FID | ERP (W) | HAAT | Class | Transmitter coordinates | FCC info |
|---|---|---|---|---|---|---|---|---|
| W236EA | 95.1 FM | Wilmington, Delaware | 151086 | 17 | 222 m (728 ft) | D | 39°41′43.30″N 75°17′54.80″W / 39.6953611°N 75.2985556°W | LMS |
| W289CY | 105.7 FM | Millville, New Jersey | 200737 | 250 | 19 m (62 ft) | D | 39°24′27.10″N 75°1′50.60″W / 39.4075278°N 75.0307222°W | LMS |
References
[edit]- ^ "Facility Technical Data for WSNJ". Licensing and Management System. Federal Communications Commission.
- ^ Radio-Locator.com/WSNJ
- ^ FCC.gov/W289CY
- ^ a b Radio-Locator.com/info/W236EA-FX
- ^ Information from the Broadcasting Yearbook 1938 page 98
- ^ Venta, Lance (June 4, 2020). "WSNJ Relaunches As 99.9 Pop-FM". RadioInsight. Retrieved January 10, 2021.
- ^ "Station Sales Week Of 2/21". RadioInsight. February 21, 2025. Retrieved August 3, 2025.
- ^ a b "South Jersey - "Pop-FM 99.9" sold to Loud Media". RadioDiscussions. February 25, 2025. Retrieved August 3, 2025.
- ^ Federal Communications Commission - FCC. "Facility Details « Licensing and Management System Admin « FCC". enterpriseefiling.fcc.gov. Archived from the original on January 25, 2025. Retrieved September 30, 2025.
- ^ WSNJ Rocks Into Wilmington DE Radioinsight - October 6, 2025
- ^ "FCCdata.org - powered by REC". fccdata.org.
External links
[edit]- 95.1 WSNj website
- Loud Media NJ, LLC website
- Facility details for Facility ID 12212 (WSNJ) in the FCC Licensing and Management System
- WSNJ in Nielsen Audio's AM station database