Punjabi cinema
Punjabi cinema
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Punjabi cinema

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Punjabi cinema

Punjabi cinema, also known as Pollywood or Punjwood, is cinema dedicated to the production of motion pictures in the Punjabi-language widely spoken in the Indian state of Punjab. It is based in Amritsar, Ludhiana, and Mohali.

The cinema of Punjab has its beginnings with the 1928 production of Daughters of Today, the earliest feature film produced in the region in Lahore. The first sound film, Heer Ranjha, using the sound-on-disc technology, was released in 1932. Since then, many films have been produced in Punjabi cinema, a number of which have received international recognition. Many actors and filmmakers started their careers in Punjabi films, a number of whom have acquired international reputations, and a number of whom have found greater financial benefits in careers in larger film producing industries.[citation needed]

Film operations started in the 1920s in Lahore, the provincial capital of British India. The first silent film, Daughters of Today, was released in 1924 in Lahore; the city had nine operational cinema houses. Movies shown at these cinemas were mostly produced in Bombay and Calcutta, and seldom from Hollywood and London.

Daughters of Today was a brainchild of G.K. Mehta, a former officer with the North-Western Railways who, much like H. S. Bhatavdekar, had imported a camera into the country. Mehta continued to produce newsreel coverage for companies abroad and delved into further film projects but his dedication gave way when he promptly left the film industry for more profitable ventures. But it was to be later in 1929–1930, when Abdur Rashid Kardar's Husn Ka Daku was released, that the film industry had established in essence in Lahore's Bhati Gate locality. Kardar, a professional calligraphist, was accompanied by his fellow-artist and friend Muhammad Ismail, who would make the posters for his films.

Although Kardar had worked with G.K. Mehta on The Daughters of Today, he felt he needed to continue working and stay active in the industry. Alongside Ismail, he sold all his belongings to set up a studio and a production company under the name United Players Corporation, in 1928. Set up at Ravi Road (now Timber Market), the duo hired actors to work with them on their projects. Shooting was mainly done in daylight and limited their productivity, but the area they encompassed was enriched with locations, including important landmarks.

The duo modeled their work on American and English films with influences not just prevalent in actors' attires but the movie titles and expressed a desire to seek all means necessary to make a sound film of their own. Actors who worked for the studio included Hiralal, Gul Hamid, Nazir, Pran Sikhand, Kaushalya Devi, Gulzaar, Mumtaaz and Ahmed Deen. Husn Ka Daku, also known as Mysterious Eagle, Kardar's directorial début would firmly add him into the directors guild. Produced by Hakim Ram Prasad, the 1932 released Heer Ranjha, originally titled Hoor Punjab, was the first Punjabi sound film ever made. Hakim provided the studio with the equipment necessary to direct the sound film, marked as the last directed by Kardar in Lahore, starring M. Ismail while launching the careers of Rafiq Ghaznavi, Nazeer and Anwari.

Produced by Indira Movie Tone, Krishna Dev Mehra released his directorial début, Pind Di Kudi, in 1935. The sound film, Pind Di Kudi was produced in Calcutta and released in Lahore and introduced young Noor Jahan as an actor and a playback singer. Due to the success of this film, interest in Punjabi films started to escalate; therefore, in 1938, with the assistance of Madan Mohan Mehra, K.D. Mehra released his second Punjabi sound film, Heer Sial.

Studios started to open and many actors, filmmakers and technicians shifted from Bombay and Calcutta to Lahore. Prominent names included Shanta Apte, Motilal, Chandra Mohan, Hiralal, Noor Jehan, Mumtaz Shanti, Wali, Syed Attahullah Shah Hashmi, Krishna Kumar, and Shanker Hussain. Baldev Raj Chopra, later known as a director, started from the Punjabi film industry in Lahore, where he operated a film magazine called the Cine Herald. Likewise, Ramanand Sagar, later a director, was associated with the Evening News and Syed Attahullah Shah Hashmi worked for the film newspaper, Adakar.

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