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Red Letter Media
Red Letter Media, LLC, sometimes stylised as RedLetterMedia, is an American film and video production company operated by independent filmmakers Mike Stoklasa, Jay Bauman, and Rich Evans. It was formed by Stoklasa in 2004 while he was living in Scottsdale, Arizona, but has long been based in the Copernicus Park neighborhood of Milwaukee, Wisconsin.[citation needed] The company and its members have produced a number of low-budget productions including Oranges: Revenge of the Eggplant, Feeding Frenzy, The Recovered, and Space Cop.
The company attracted significant attention in 2009 through Stoklasa's 70-minute Mr Plinkett Review video essay on the 1999 film Star Wars: Episode I – The Phantom Menace. Red Letter Media have produced a number of other essays and web series, including movie and TV reviews (Half in the Bag, Best of the Worst, and re:View), satirical fandom parodies (The Nerd Crew), and video game-based web series (Game Station 2.0, Previously Recorded).
Stoklasa created his first video review for Star Trek Generations after watching the film again in 2008. Stoklasa believed his own voice sounded "too boring" for the review and adopted the persona of Harry S. Plinkett, a character he had previously used in several short films (originally portrayed by Rich Evans). Plinkett has been described as "cranky", a "schizophrenic", and "psychotic" with a voice that has been called "a cross between Dan Aykroyd in The Blues Brothers and The Silence of the Lambs' Buffalo Bill".
The Star Trek Generations Plinkett review was met with many favorable comments, inspiring Stoklasa to review the other three Star Trek: The Next Generation films—First Contact (1996), Insurrection (1998), and Nemesis (2002). After the Trek films, Stoklasa decided to produce a Plinkett review for Star Wars: Episode I – The Phantom Menace due is his dislike of the prequel trilogy and the way those films influenced a new generation of blockbuster filmmaking that was characterized by CGI spectacle in lieu of live-action stunts and meticulously crafted sets.
Despite a long run-time of 70 minutes, Stoklasa's review of The Phantom Menace went viral, receiving over a million views in the first four months of its release and being shared on social media by Simon Pegg and Damon Lindelof. The review took Stoklasa between seven and ten days to complete. Red Letter Media has also released an audio commentary track done in the Plinkett character for Star Wars, Star Wars: Episode I – The Phantom Menace.
Subsequent Plinkett reviews have covered Star Wars: Episode II – Attack of the Clones, Star Wars: Episode III – Revenge of the Sith, the James Cameron films Avatar and Titanic, the children's film Baby's Day Out, Indiana Jones and the Kingdom of the Crystal Skull, and J. J. Abrams' Star Trek amongst others.
In an interview, Stoklasa stated that in creating a review, he and a friend would watch the film only once while taking notes, frequently pausing the film to take a drink and discuss scenes. After that, he would write a 20–30 page script for it in the Plinkett character, voice it, and edit it together along with some improvisations.
After a five year hiatus, Stoklasa revived Mr. Plinkett in 2025 to address the current state of the Star Wars franchise.
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Red Letter Media
Red Letter Media, LLC, sometimes stylised as RedLetterMedia, is an American film and video production company operated by independent filmmakers Mike Stoklasa, Jay Bauman, and Rich Evans. It was formed by Stoklasa in 2004 while he was living in Scottsdale, Arizona, but has long been based in the Copernicus Park neighborhood of Milwaukee, Wisconsin.[citation needed] The company and its members have produced a number of low-budget productions including Oranges: Revenge of the Eggplant, Feeding Frenzy, The Recovered, and Space Cop.
The company attracted significant attention in 2009 through Stoklasa's 70-minute Mr Plinkett Review video essay on the 1999 film Star Wars: Episode I – The Phantom Menace. Red Letter Media have produced a number of other essays and web series, including movie and TV reviews (Half in the Bag, Best of the Worst, and re:View), satirical fandom parodies (The Nerd Crew), and video game-based web series (Game Station 2.0, Previously Recorded).
Stoklasa created his first video review for Star Trek Generations after watching the film again in 2008. Stoklasa believed his own voice sounded "too boring" for the review and adopted the persona of Harry S. Plinkett, a character he had previously used in several short films (originally portrayed by Rich Evans). Plinkett has been described as "cranky", a "schizophrenic", and "psychotic" with a voice that has been called "a cross between Dan Aykroyd in The Blues Brothers and The Silence of the Lambs' Buffalo Bill".
The Star Trek Generations Plinkett review was met with many favorable comments, inspiring Stoklasa to review the other three Star Trek: The Next Generation films—First Contact (1996), Insurrection (1998), and Nemesis (2002). After the Trek films, Stoklasa decided to produce a Plinkett review for Star Wars: Episode I – The Phantom Menace due is his dislike of the prequel trilogy and the way those films influenced a new generation of blockbuster filmmaking that was characterized by CGI spectacle in lieu of live-action stunts and meticulously crafted sets.
Despite a long run-time of 70 minutes, Stoklasa's review of The Phantom Menace went viral, receiving over a million views in the first four months of its release and being shared on social media by Simon Pegg and Damon Lindelof. The review took Stoklasa between seven and ten days to complete. Red Letter Media has also released an audio commentary track done in the Plinkett character for Star Wars, Star Wars: Episode I – The Phantom Menace.
Subsequent Plinkett reviews have covered Star Wars: Episode II – Attack of the Clones, Star Wars: Episode III – Revenge of the Sith, the James Cameron films Avatar and Titanic, the children's film Baby's Day Out, Indiana Jones and the Kingdom of the Crystal Skull, and J. J. Abrams' Star Trek amongst others.
In an interview, Stoklasa stated that in creating a review, he and a friend would watch the film only once while taking notes, frequently pausing the film to take a drink and discuss scenes. After that, he would write a 20–30 page script for it in the Plinkett character, voice it, and edit it together along with some improvisations.
After a five year hiatus, Stoklasa revived Mr. Plinkett in 2025 to address the current state of the Star Wars franchise.