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AVG AntiVirus
AVG AntiVirus
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AVG AntiVirus
DeveloperGen Digital Inc.
Operating systemWindows XP and later, macOS, Android
TypeAntivirus software
LicenseFreemium
Websiteavg.com

AVG AntiVirus (previously known as AVG, an abbreviation of Anti-Virus Guard) is a line of antivirus software developed by AVG Technologies, a subsidiary of Avast, a part of Gen Digital.[1][2] It is available for Windows, macOS and Android.

History

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The brand AVG comes from Grisoft's first product, Anti-Virus Guard, launched in 1992 in the Czech Republic. In 1997, the first AVG licenses were sold in Germany and the UK. AVG was introduced in the US in 1998.[3]

The AVG Free Edition helped raise awareness of the AVG product line.[4] In 2006, the AVG security package grew to include anti-spyware as AVG Technologies acquired ewido Networks, an anti-spyware group. AVG Technologies acquired Exploit Prevention Labs (XPL) in December 2007 and incorporated that company's LinkScanner safe search and surf technology into the AVG 8.0 security product range released in March 2008. In January 2009, AVG Technologies acquired Sana Security, a developer of identity theft prevention software. This software was incorporated into the AVG security product range in March 2009.[citation needed]

According to AVG Technologies, the company has more than 200 million active users worldwide, including more than 100 million who use their products and services on mobile devices.[5]

On 7 July 2016, Avast announced an agreement to acquire AVG for $1.3 billion.[6]

Platform support

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AVG provides AVG AntiVirus Free for Windows, AVG AntiVirus for Mac for macOS and AVG AntiVirus for Android for Android devices. All are freemium products: They are free to download, install, update and use, but for technical support a premium plan must be purchased.[citation needed]

AVG stopped providing new features for Windows XP and Windows Vista in January 2019. New versions require Windows 7 or later; virus definitions are still provided for previous versions.[7]

Features

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AVG features most of the common functions available in modern antivirus and Internet security programs, including periodic scans, scans of sent and received emails (including adding footers to the emails indicating this), the ability to repair some virus-infected files, and a quarantine area (virus vault) in which infected files are held.[citation needed]

LinkScanner

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The LinkScanner technology acquired from Exploit Prevention Labs and built into most AVG products, provides real-time updated protection against exploits and drive-by downloads. LinkScanner includes: Search-Shield – a safe search component that places safety ratings next to each link in Google, Yahoo! and MSN search results; plus Active Surf-Shield – a safe surf component that scans the contents of a web site in real-time to ensure it's safe being opened.[8] Concerns regarding web analytics have made LinkScanner a controversial component (see "LinkScanner concerns" below).

LinkScanner concerns

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When AVG 8.0 was first released, its LinkScanner safe search feature was shown to cause an increase in traffic on websites that appear high in search engine results pages. Since LinkScanner disguises the scans as coming from an Internet Explorer 6 browser when it prescans each site listed in the search results, website usage logs showed incorrect and overinflated site visitor statistics. The prescanning of every link in search results also caused websites to transfer more data than usual, resulting in higher bandwidth usage for web site operators and slow performance for users.[9] AVG initially said that site administrators would be able to filter the LinkScanner traffic out of their site statistics, leaving the problem of excess bandwidth usage still to be solved.[10] Pay-per-click advertising was not affected by the increase in traffic.[11]

AVG Online Shield

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AVG Online Shield is a feature designed to check files and ensure that they are safe. AVG Online Shield also ensures the safety of exchanging files via instant messengers and VoIP clients.[12]

In response to complaints, AVG announced that as of 9 July 2008 "Search-Shield will no longer scan each search result online for new exploits, which was causing the spikes that webmasters addressed with us",[13] releasing a new build on that date that applies a local blacklist, then prefetches and scans only those links clicked on by the user.[14]

Controversy

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As of 2014, there are numerous reports dating back to 2012 that the AVG SafeGuard Toolbar installs itself without the consent of the user, as a side effect of installing other applications. The toolbar program appears to cause significant RAM issues and can be considered an intrusive potentially unwanted program (PUP). Once installed, the AVG toolbar is virtually impossible to remove. The toolbar uninstaller does not function, instead re-installing the add-on if manually removed. Consequently, many discussions and blog posts have described complex procedures for removal of the AVG toolbar, each with very mixed results.[15][16][17][18][19][20]

In September 2015, AVG announced that it would start tracking users for profit, analyzing their data for sale to the advertising industry. This measure received criticism from consumers, the press and security industry, as many users intended to use the software in order to protect themselves from spyware and would not expect the functions of spyware to be "hidden" in security software.[21]

In December 2015, the AVG Web TuneUp Google Chrome extension (automatically installed with AVG AntiVirus) was revealed to contain multiple critical security vulnerabilities.[22] Most notably, Chrome users' browsing history could be exposed to any website, cookies from any site the user has visited could be read by an attacker, and trivial cross-site scripting (XSS) issues could allow any website to execute arbitrary code (as another domain).

The XSS vulnerability allowed a user's mail from "mail.google.com" to be read by any website, or financial information to be read from the user's online banking site. The AVG team fixed this by only allowing "mysearch.avg.com" and "webtuneup.avg.com" to execute these scripts. Despite this remediation, attackers could leverage any of these attacks if an XSS vulnerability was found on the AVG sites. As of April 2016, Web TuneUp was still not available for download from the AVG website.

See also

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References

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[edit]
Revisions and contributorsEdit on WikipediaRead on Wikipedia
from Grokipedia
AVG AntiVirus is a suite of antivirus and software originally developed by , a cybersecurity firm founded in 1991 in , , initially as Grisoft to provide anti-malware solutions. The product line includes free and paid editions offering real-time threat detection, protection, and performance optimization tools for platforms such as Windows, macOS, Android, and . went public in 2012 before its acquisition by Software in 2016 for $1.3 billion, which expanded its user base and integrated complementary technologies. In 2022, merged with NortonLifeLock to form , under which AVG continues as a brand focused on consumer . While effective in independent lab tests for blocking, AVG has faced criticism for issues stemming from 's discontinued data-selling practices via a and occasional reports of performance impacts during scans, as well as rare user-reported instances of severe system boot failures related to driver conflicts involving avgVmm.sys.

History

Founding and Early Years (1991–2000)

, originally operating as Grisoft, was founded in 1991 in , Czechoslovakia, by Jan Gritzbach and Tomáš Hofer shortly after the Velvet Revolution opened markets to private enterprise. The company began as a small operation providing IT consulting services, hardware distribution, and software solutions to support the nascent personal computing sector in the region, where demand for affordable PC tools was surging amid post-communist . In 1992, Grisoft released its inaugural antivirus product, Anti-Virus Guard (AVG), designed for systems to detect and remove known computer , addressing early threats like infections prevalent in floppy disk-based computing environments. This software marked Grisoft's pivot toward security solutions, leveraging scanning techniques that were rudimentary but effective for the era's limited virus signatures, with initial distribution focused on local Czech users via models. Throughout the 1990s, Grisoft iteratively updated AVG to support emerging platforms, including Windows 3.x and later versions, incorporating features like resident scanners and protection amid rising adoption and outbreaks such as in 1999. The company remained modestly scaled, with operations centered in and revenue derived primarily from domestic sales and basic licensing, achieving reliable detection rates validated by independent tests but without significant venture funding or global marketing until the decade's end. International outreach commenced in 1997 with the sale of AVG licenses in and the , enabling localized versions and broader European adoption while Grisoft rebranded elements to emphasize the AVG product line. By 2000, AVG had established a reputation for cost-effective, non-intrusive protection suitable for home and users, though the firm operated with limited staff—under 50 employees—and focused on organic growth rather than aggressive expansion.

Growth and International Expansion (2001–2015)

In the early 2000s, , originally operating as Grisoft, experienced significant growth driven by its model, which offered a free version of its alongside paid upgrades, attracting a broad user base through word-of-mouth and online distribution. By , the company had approximately 25 million users and generated $21 million in sales. That year, AVG secured $52 million in from and Enterprise Investors, enabling further product development and . International expansion accelerated with the opening of a office in April 2005 to target small-to-medium enterprises in . In 2008, Grisoft rebranded to N.V. and relocated its headquarters to , , reflecting a shift toward a global corporate structure while maintaining development roots in the . This period saw rapid user acquisition, with reaching 83 million by 2008 and revenue climbing to $113.8 million. Additional funding of $200 million from in 2009 supported acquisitions like Sana Security in January 2009, enhancing behavioral detection capabilities. By 2011, AVG's active user base had grown to 106 million, with subscription users at 15 million, and revenue at $217.2 million, reflecting a of 38.1% from 2008. The company expanded its infrastructure with data centers in , , , , and , supporting global operations. Acquisitions such as TuneUp Software GmbH in August 2011 bolstered PC optimization offerings. In February 2012, AVG went public on the , raising $128 million through an of 8 million shares priced between $16 and $18 each. Continued momentum led to 187 million users by 2014 and revenue of $407 million in 2013, with further expansion via purchases like Level Platforms in 2013 for remote monitoring tools. By March 2015, the user base exceeded 200 million worldwide.

Acquisition and Integration (2016–Present)

In July 2016, Avast Software announced its agreement to acquire for $1.3 billion in an all-cash of $25 per share, representing a 33% premium over AVG's closing price on , 2016. The deal aimed to combine the companies' user bases, creating a network of over 400 million endpoints, including 160 million mobile devices, to enhance scale in consumer cybersecurity and expand into IoT security. The acquisition closed on September 30, 2016, with Avast securing approximately 87.3% of AVG's outstanding shares through the initial and subsequent share purchases. Post-closure, AVG operated as a distinct under Avast, maintaining its product lines and user base without immediate merger of offerings; AVG users continued accessing AVG-branded software, while synergies focused on shared threat intelligence to block over one billion attacks annually. In August 2021, Avast agreed to merge with NortonLifeLock in a $6.4 billion all-stock and cash transaction, completed on September 12, 2022, forming Inc. (formerly NortonLifeLock). Under , AVG remains one of several cybersecurity brands in the portfolio, alongside Norton, , , and , with integration emphasizing unified cyber safety advancements rather than product consolidation; as of 2025, has introduced AI enhancements across its offerings, including threat detection applicable to AVG's antivirus capabilities. The structure preserves brand autonomy, with no reported discontinuation of AVG's core antivirus products through 2025.

Ownership and Corporate Structure

Pre-Acquisition Independence

, the developer of AVG AntiVirus, was established in 1991 in , (now the ), initially under the name Grisoft, by founders Tomáš Hofer and Jan Gritzbach as an independent software firm focused on antivirus solutions. The company operated autonomously in its early years, distributing anti-malware tools primarily through channels and leveraging proprietary scanning engines to build a user base in before expanding globally. By the early , AVG introduced its free antivirus edition, which propelled widespread adoption among individual users while maintaining revenue through premium upgrades and enterprise licensing, all under self-directed management without affiliation to larger conglomerates. From 2009 onward, AVG received private equity investment from firms including , which supported product diversification into areas like web protection and tools, yet the company retained operational independence as a standalone entity headquartered in the with a Dutch holding structure (AVG Technologies N.V.). This period marked sustained growth, with employee counts reaching approximately 805 by late 2011, funded internally and through venture backing rather than corporate acquisition. In February 2012, AVG completed its (IPO) on the under the AVG at an initial share price of $16.00, transitioning to public ownership with institutional investors holding significant stakes but no controlling parent company. As a publicly traded firm from 2012 to 2016, AVG maintained strategic autonomy, reporting annual revenues exceeding $100 million by the mid-2010s through organic expansion and independent R&D, free from external oversight beyond shareholder and regulatory requirements. This pre-acquisition phase underscored AVG's self-reliance, with decisions on product roadmaps, such as enhancements to real-time scanning and mobile compatibility, driven by internal leadership rather than integration into a broader . The company's dual-listing status and focus on models positioned it as a competitive peer to other antivirus providers, culminating in its appeal as an acquisition target valued at $1.3 billion in July 2016, reflecting four years of independent public market performance.

Avast Acquisition and Subsequent Changes

In July 2016, Avast Software announced an agreement to acquire for approximately $1.3 billion, structured as an all-cash at $25.00 per share for all outstanding ordinary shares. The deal aimed to combine the companies' user bases, exceeding 400 million endpoints including 160 million mobile devices, to enhance scale, technological capabilities in areas like IoT security, and global market reach. The acquisition closed on , 2016, after regulatory approvals, with operations integrating as a single entity effective October 3, 2016. Post-acquisition, Avast incorporated AVG's channel partner program into its own, providing resellers unified access to both product sets and expanded customer bases while maintaining distinct branding for and offerings initially. By 2017, Avast launched a unified endpoint security portfolio, merging technologies from both companies into tiered solutions such as Avast Business Antivirus Pro and Ultimate, alongside cloud management tools for MSPs and SMBs. This integration emphasized shared detection engines and features, reducing redundancy; for instance, AVG's antivirus solutions began leveraging Avast's broader threat intelligence network, which collectively blocked over 500 million malicious URLs and 50 million sites annually by late 2016. Consumer products retained separate interfaces and marketing—AVG as a antivirus with tune-up tools, distinct from Avast's lineup—but backend convergence occurred, with overlapping scanning engines and update mechanisms by 2017. Corporate functions, including R&D and sales, were progressively consolidated, though full departmental integration extended into 2018. No immediate layoffs were reported at closure, but the merger streamlined operations to eliminate competitive overlap in the antivirus market. Subsequent arose in 2020 over Avast's Jumpshot , which aggregated browsing data from both Avast and AVG users for sale to third parties, prompting Avast to shutter Jumpshot and commit to enhanced controls amid regulatory probes.

Current Ownership under Gen Digital

In September 2022, NortonLifeLock completed its acquisition of Software for approximately $8 billion in an all-cash transaction, thereby bringing under the ownership of the combined entity. The merger integrated 's portfolio, including , into NortonLifeLock's cyber safety operations, which subsequently rebranded as Inc. in late 2022 to reflect its focus on consumer digital security brands. Under , AVG operates as a distinct within a portfolio that includes Norton, , , , , and others, serving over 500 million users globally with antivirus and related tools. The company leverages shared resources for , such as enhanced threat intelligence from Gen's ecosystem, while maintaining AVG's core product lines like AVG AntiVirus Free and premium suites with features including protection and VPN integration. Post-acquisition, AVG has continued independent product updates, with the 2025 edition emphasizing lightweight scanning and cross-device compatibility for Windows, macOS, Android, and . Gen Digital's structure emphasizes operational synergies across brands without fully merging product engines, allowing AVG to retain its identity while benefiting from in data processing and global distribution. As of , AVG reports no major announcements specific to its operations under Gen, focusing instead on incremental enhancements driven by empirical threat data from billions of daily scans across the parent company's network. This ownership model positions AVG within a privately held entity prioritizing consumer cybersecurity revenue, with generating over $3.8 billion in annual revenue as reported in fiscal 2024 filings.

Supported Platforms and Compatibility

Desktop and Laptop Support

AVG AntiVirus provides security software compatible with desktop and laptop systems running Microsoft Windows and Apple macOS, targeting consumer and home users. It requires an internet connection for initial download, activation, and ongoing updates to virus definitions and software components. The software is designed to run on standard hardware configurations without ARM processors for Windows installations. For Windows platforms, AVG supports versions including (excluding Mixed Reality and IoT editions), (32- and 64-bit, excluding Mobile and IoT editions), Windows 8/8.1 (32- and 64-bit, excluding RT and Starter editions), and Windows 7 SP1 or later with Convenience Rollup Update (all editions, 32- and 64-bit). Minimum hardware specifications include an or processor (or equivalent supporting instructions), at least 1 GB of RAM, 2 GB of free disk space, and a of 1024 x 768 pixels or higher. These requirements apply to products such as AVG AntiVirus FREE and , ensuring real-time scanning and protection features function effectively on supported systems. On macOS, compatibility covers versions from macOS 10.13 (High Sierra) through macOS 15.x (Sequoia), accommodating both 64-bit processors and chips (M1 and later). Required hardware includes a minimum of 512 MB RAM (1 GB recommended for optimal performance), 750 MB of free disk space, and a screen resolution of 1024 x 768 pixels or higher. This enables features like detection and web shielding tailored to macOS environments, with automatic updates maintaining protection against evolving threats. AVG does not offer consumer desktop antivirus support for Linux distributions, having discontinued home-user versions for the platform years prior; server-oriented or business editions may differ but are outside standard desktop scope.

Mobile and Other Devices

AVG provides dedicated antivirus and security applications for Android devices, compatible with Android 8.0 () and later versions. The AVG AntiVirus for Android app offers real-time protection against viruses, , , attacks, and other , alongside features such as app locking, a photo vault for securing media, and tools to optimize device performance by removing junk files. A free version includes core scanning and privacy protections, while premium subscriptions add advanced capabilities like Wi-Fi security scanning. The app is distributed via the Google Play Store and has received over 7.9 million user ratings averaging 4.6 stars as of recent data. For iOS devices, including iPhones and iPads, AVG offers Mobile Security, which focuses on network protection, privacy enhancements, and limited threat detection rather than comprehensive file scanning. Due to Apple's sandboxing and restrictions on third-party access to the iOS filesystem, the app cannot perform deep malware scans or remove viruses from the device itself; instead, it provides web-based threat blocking, secure Wi-Fi scanning, a photo vault (limited to 40 photos in the free version), password leak monitoring, and optional VPN integration for encrypted browsing. The free tier supports basic features, with PRO upgrades enabling unlimited photo storage and monitoring for up to five email addresses, available via a 14-day trial. It is distributed through the Apple App Store, holding a 4.7-star average from over 72,000 reviews. Beyond standard mobile platforms, AVG does not offer native support for Linux distributions or dedicated applications for IoT devices such as smart home gadgets or routers. Multi-device subscriptions like AVG Internet Security allow activation across up to 10 devices combining Windows, macOS, Android, and , but exclude Linux or specialized embedded systems. For non-mobile "other devices," protection is limited to browser extensions or integrated features within supported ecosystems, with no standalone solutions for platforms like or legacy systems such as .

Core Features and Functionality

Malware Detection and Scanning

As of February 2026, AVG AntiVirus Free offers real-time protection against viruses, malware, ransomware, phishing attacks, scam websites, and malicious downloads using AI-powered threat detection and multi-layered security. AVG AntiVirus provides detection through real-time protection that continuously scans files, emails, web downloads, and system processes to identify and threats before they execute. This layer operates in the background, updating definitions automatically to address emerging variants. On-demand scanning options include Smart Scan, a comprehensive routine that checks for alongside performance vulnerabilities, outdated software, and problematic browser extensions; Custom Scan, allowing users to target specific drives, folders, or files; and Boot-Time Scan, which runs in a pre-operating environment to detect deeply embedded threats such as rootkits that evade standard scans. Scans are designed for efficiency, completing quickly without significant resource demands during idle periods, with free virus and malware scans and removal available. The software targets a broad spectrum of threats, including viruses, spyware, trojans, ransomware, and other malicious code, with automatic removal or quarantine upon detection. Following the 2016 acquisition by (now under ), AVG integrated the parent company's scanning engine, which powers detection across platforms like Windows, macOS, and Android, emphasizing low false positives in file handling and earning excellent lab scores with perfect results in some tests. Full optimizations and advanced features require paid upgrades.

Web and Network Protection

AVG's Web Shield component provides real-time protection against online threats by scanning , downloads, and email attachments to block , phishing attempts, and malicious scripts before they reach the user's device, including phishing protection, malicious URL blocking, and email and scam protection. This includes intercepting suspicious URLs and preventing access to known harmful sites through integration with AVG's threat database, updated via cloud-based intelligence. Key sub-features encompass scanning, which inspects encrypted web connections for threats—enabled by default but configurable to address potential performance impacts or compatibility issues—and Fake Website Shield, which detects pages mimicking legitimate sites to capture credentials or payment information. Web Shield operates across browsers without requiring extensions, leveraging kernel-level monitoring on Windows and equivalent processes on supported platforms. Complementing web safeguards, a basic two-way firewall prevents network attacks, while the Network Inspector tool assesses the local network and connected devices for vulnerabilities, such as open ports, weak or default passwords, and insecure services like with default settings, including home Wi-Fi safety checks. It performs automated scans to identify risks, including devices exposed to the or accessible system folders, and notifies users of new or unrecognized hardware joining the network to prevent unauthorized intrusions. A limited VPN is available as a trial, with full access requiring paid upgrades. Network Inspector generates actionable alerts with remediation steps, such as updating or changing passwords, and supports both wired and connections, though it requires administrative privileges for full scans. These protections are available in the free version with basic functionality, while advanced features are bundled in AVG editions.

Performance and System Tools

AVG AntiVirus integrates system optimization capabilities via its module, bundled in premium editions like AVG Internet Security and AVG Ultimate, targeting improvements in device speed, storage management, and resource allocation. The free version includes a performance tune-up scan that identifies issues, though fixes require an upgrade. These tools address common performance bottlenecks such as accumulated junk files, fragmented disks, and resource-heavy background processes, employing automated scans to identify and resolve issues without manual intervention. Key features encompass Disk Cleaner, which removes temporary files, system logs, and caches to reclaim disk space—potentially freeing gigabytes on cluttered drives—and Browser Cleaner, which clears cookies, history, and download remnants across major web browsers to reduce load times. A file shredder enables secure deletion of files, and a hardened browser supports safer browsing. Bloatware removal scans for and uninstalls factory-installed or third-party software deemed unnecessary, while the Software Updater automatically checks for and installs patches to outdated applications, mitigating vulnerabilities and enhancing stability. Defragmentation tools reorganize fragmented hard drives for faster file access, particularly beneficial for traditional HDDs, and Startup Manager disables non-essential programs to shorten boot times. For resource-intensive activities, temporarily suspends background apps and services, prioritizing CPU and memory for foreground tasks like gaming or , with users reporting measurable FPS gains in benchmarks. maintenance runs scheduled cleanups during periods, using heuristics to detect problems like registry errors or duplicate files. Independent assessments affirm moderate effectiveness: PCMag's 2021 found capable of revitalizing sluggish systems through junk removal and one-click repairs, though it scored 3.0/5, indicating reliability without standout innovation compared to rivals like . More recent evaluations, such as SoftwareLab's 2025 analysis, highlight superior disk space recovery and acceleration, with tools like the junk cleaner and problem detector outperforming averages in freeing up to 20-30% storage on tested Windows machines. SafetyDetectives similarly ranked the suite's optimization features highly for minimal overhead during scans, though gains diminish on already optimized SSD-based systems. Comparative tests note no significant false removals, but effectiveness hinges on user hardware; empirical data from GeekByter's 2025 showed 15-25% time reductions on mid-range PCs post-optimization.

Security Performance and Independent Testing

Lab Evaluations (AV-TEST, AV-Comparatives)

AV-TEST Institute, an independent testing organization, evaluates antivirus products on criteria including malware detection and blocking (protection), impact on system speed and resources (performance), and false positives or usability issues, with a maximum of 6 points per category for a total of 18. Products scoring 17.5 or higher receive TOP PRODUCT certification. Throughout 2024, AVG AntiVirus consistently achieved top scores across these categories in AV-TEST's long-term evaluations for consumer platforms including Windows and macOS, earning the AV-TEST Award 2024 specifically for Best macOS Security due to effective malware blocking, minimal performance overhead, and reliable operation without excessive alerts. In the October 2024 Windows 11 test of AVG Internet Security versions 24.8 and 24.9, the product met certification standards, demonstrating high efficacy in real-time and offline threat detection. AVG's participation in the July-August 2025 Windows 11 home user test further confirmed its alignment with industry-leading benchmarks, as it was evaluated alongside 13 other solutions using default settings. AV-Comparatives, another independent lab, assesses through scenario-based tests such as real-world protection (blocking live s), offline scanning, impact on everyday tasks, and false alarm rates, classifying results into Standard, Advanced, or Advanced+ levels based on detection rates above 95%, low false positives under 5 per 1,000 samples, and efficient resource use. In its 2024 Summary Report covering the main-test series, AVG earned a Top Rated Product award, attaining Advanced+ status in six of seven tests—including protection, real-world protection, and —while reaching Advanced in the remaining test, reflecting detection rates exceeding 99% with minimal system slowdowns and few erroneous blocks. This underscored AVG's balance of robust neutralization and , with particular strength in low false positive incidents during large-scale sample analyses. Extending into 2025, AVG maintained competitive standings in tests like the September 2025 Protection, , and evaluations, consistently operating at Advanced or higher levels without notable regressions.

Real-World Detection Rates and False Positives

In independent evaluations simulating live cyber threats, AVG AntiVirus has demonstrated strong real-world detection capabilities, typically blocking over 99% of malicious URLs, files, and exploits encountered in dynamic scenarios. For instance, in AV-Comparatives' Real-World Protection Test for February-May 2025, which exposed products to 423 active threats mimicking user browsing and downloads on systems, AVG blocked 420 samples, achieving a 99.3% protection rate that incorporates both automatic blocks and partial user-dependent detections. This performance aligns with broader patterns in AV-Comparatives' ongoing tests, where AVG's behavioral and web-based defenses effectively mitigate infections across pre-execution, on-execution, and post-execution stages. AV-TEST's real-world protection assessments, which include zero-day via web and vectors, have similarly awarded AVG near-maximum scores, contributing to an overall rating of 17.8 out of 18 points in their October 2025 endurance evaluation of and 11 products. These results reflect AVG's reliance on signature-based scanning augmented by and engines, enabling high efficacy against prevalent and emerging threats without requiring manual intervention in most cases. However, detection efficacy can vary by threat type, with stronger performance against known variants than against novel polymorphic attacks. Regarding false positives, AVG has exhibited rates that are generally low but occasionally exceed industry leaders in comparative benchmarks, potentially disrupting legitimate workflows. In the aforementioned AV-Comparatives test, AVG generated 13 false alarms (12 on clean domains/files plus one user-dependent), resulting in an above-average false positive score of 12.5 and a rating downgrade despite solid protection. AV-TEST's usability category, which penalizes erroneous flagging of benign software, has consistently rated AVG highly, with minimal impacts in recent 2025 tests, though specific false positive counts remain aggregated into overall scores. SE Labs' real-world simulations, awarding AVG an AAA certification in home anti-malware protection for 2025 quarters, indicate balanced accuracy with few erroneous blocks during targeted attack defenses. Compared to competitors like Kaspersky, which reported zero false positives in parallel AV-Comparatives evaluations, AVG's higher incidence underscores a trade-off where aggressive heuristics enhance detection but increase benign file quarantines.

Comparative Effectiveness Against Competitors

In independent laboratory evaluations, AVG Antivirus has consistently demonstrated high detection rates, often achieving scores comparable to leading competitors. For instance, in assessments for conducted in July and August 2025, AVG versions 25.6 and 25.7 earned full marks in (6/6) with zero false warnings across tests, and secured with eligibility for TOP PRODUCT status, indicating robust and performance metrics meeting or exceeding 17.5 out of 18 total points. These results position AVG alongside top performers like and Kaspersky, which also routinely score near-perfect in (6/6) during similar periods, though AVG's aggregate scores have occasionally dipped slightly in due to minor false positive incidents in prior evaluations (e.g., 5.5/6 in earlier 2025 tests). AV-Comparatives tests further highlight AVG's competitive standing. In the April 2025 Performance Test, AVG tied for second place among 10 products with a system score of 96.2 and low impact (3.8), trailing only (97.4) but outperforming Norton (95.4) and others in minimizing resource usage during everyday tasks. For protection efficacy, AVG received a Top Rated Product Award for 2024 after attaining Advanced+ status in six of seven tests, including protection and real-world scenarios where detection rates exceeded 99%, aligning closely with and but with occasional higher false alarm rates than Kaspersky in real-world protection tests (e.g., February-May 2024 data showing AVG's higher block rates offset by more false positives).
Test OrganizationMetricAVG Score (Recent)Competitor Comparison
AV-TEST (Jul-Aug 2025)ProtectionCertified (≥6/6 implied)Matches /Kaspersky full scores; strong zero-day detection.
AV-TEST (Jul-Aug 2025)Usability6/6 (0 false warnings)Superior to some with higher false positives; comparable to Norton.
AV-Comparatives (Apr 2025)Performance Impact96.2 (low 3.8 impact)Behind ; ahead of Norton/Kaspersky in system speed.
AV-Comparatives (2024 Aggregate)Malware/Real-World ProtectionAdvanced+ (99%+ detection)Similar to ; higher FPs vs. Kaspersky in some real-world runs.
Real-world effectiveness varies by threat type, with AVG excelling in signature-based detection but occasionally lagging premium rivals like in behavioral analysis for zero-day threats, as noted in aggregated 2025 reviews where achieved near-100% block rates across labs. Nonetheless, AVG's free edition, utilizing the same core engine as paid versions, continues to earn excellent lab scores with perfect results in some tests, and has been rated Editors' Choice by , underscoring its parity with paid competitors in core blocking for non-enterprise users. These outcomes reflect AVG's reliance on Avast's shared engine, which prioritizes broad-spectrum scanning over hyper-optimized low false-positive tuning seen in Kaspersky or Norton.

Privacy Practices and Data Handling

Data Collection Policies

AVG collects various categories of from users of its antivirus and security products to deliver services, enhance threat detection, and improve functionality. Personal includes billing information such as names, addresses, and details; account like usernames and emails; product encompassing device identifiers, IP addresses, and usage statistics; and communications from support interactions. Non-personal comprises aggregated usage statistics, security-related information such as URLs visited for threat scanning, samples submitted for analysis, and device error logs. These collections occur primarily during product activation, scanning processes, and feature usage, with free versions anonymizing certain identifiers post-activation to support ad where is obtained. Device and service data form a core component of AVG's telemetry, including globally unique identifiers (GUIDs), device IDs, operating system versions, installed applications, network details, and approximate location derived from IP addresses. For threat protection features, AVG gathers URLs and referrers encountered during web shields, email subjects and content for phishing detection, and file samples flagged as potential malware, which are analyzed to update detection databases. Usage events, such as scan frequencies and feature interactions, are logged to monitor performance and identify improvement areas. Retention periods vary: service data like URLs is kept up to 36 months for ongoing threat intelligence, while device data may be retained for 36 to 50 months to support product development; malware samples are stored indefinitely but detached from user identifiers. The stated purposes for data collection emphasize operational necessities, including malware detection, vulnerability alerts via in-product messaging, and aggregated analytics for refining algorithms and user experience. Data is shared with third-party service providers such as for usage analytics and SpyCloud for monitoring in features like Hack Alerts, but AVG maintains that it does not sell directly identifying individuals. In free editions, non-personal data may inform with user consent, though policies assert aggregation and anonymization prevent re-identification. Legal compliance and service provision to affiliates within the group (AVG's parent) also necessitate sharing, subject to contractual safeguards. Users can exercise controls over data practices through in-app privacy settings, such as disabling telemetry sharing or opting out of specific features like email scanning. Consent mechanisms include opt-in prompts for advanced data uses, with withdrawal options via the consent policy dashboard or regional rights requests (e.g., CCPA opt-out for California residents). Upon service termination, collected data is deleted within 60 days, except where required for legal retention. These policies, last updated in alignment with GDPR and CCPA, reflect AVG's position that extensive telemetry is essential for effective antivirus efficacy, though independent analyses note the breadth of collection exceeds minimal requirements for core scanning functions.

Historical Incidents and Regulatory Scrutiny

In September 2015, updated its to permit the collection of users' browsing and search history as "non-personal ," which could then be anonymized and sold to third parties for revenue generation from its free antivirus offerings. This practice drew criticism for potentially compromising user despite the anonymization claims, as the included detailed web activity from millions of users. Later that year, on December 30, 2015, security researchers disclosed a in AVG's LinkScanner feature, part of its web protection tools, which inadvertently exposed users' browsing histories, IP addresses, and other to arbitrary websites via unencrypted HTTP requests. The flaw affected an estimated 9 million users and allowed third parties to intercept sensitive , prompting AVG to release a patch but highlighting risks in its data transmission methods. Following Avast's acquisition of AVG in July 2016, privacy concerns extended to shared data practices. In January 2020, investigative reports revealed that Avast's Jumpshot had been aggregating and selling detailed data collected from both Avast and AVG antivirus users, including search queries, visited sites, and timestamps, to over 100 clients in and without explicit user consent. This data, derived from in free versions of the software, enabled third parties to profile user behavior for targeted , affecting hundreds of millions of installations globally. Avast responded by shutting down Jumpshot operations in January 2020 amid public backlash. Regulatory action culminated in February 2024, when the U.S. (FTC) imposed a $16.5 million on for misleading users about protections while selling browsing data collected via its products, explicitly including AVG software, to Jumpshot for commercial purposes. The FTC settlement prohibited Avast from selling or licensing such data for advertising for a and required enhanced disclosures and data deletion, resolving allegations of deceptive practices under Section 5 of the FTC Act. No equivalent fines from regulators were reported specifically targeting AVG's pre-acquisition practices, though the incident amplified scrutiny on antivirus firms' data monetization models.

User Controls and Transparency Measures

AVG AntiVirus provides users with configurable settings to manage aspects of and sharing directly within the software interface, including options to of personalized ads and limit data transmission for product improvement. These controls are accessible via the privacy preferences section, where free edition users can adjust participation in sharing programs that support service sustainability. In paid versions, users retain similar toggles for communications and marketing preferences, alongside the ability to withdraw consent for specific processing activities, such as third-party ad targeting, as outlined in the consent policy. For instance, the application allows temporary disabling of core protection modules, which indirectly affects real-time data reporting to AVG servers, though full is not explicitly available due to operational necessities like threat detection updates. Transparency measures include a publicly available that categorizes collected —encompassing account details, product usage metrics, and device —and specifies purposes like enhancing and complying with legal obligations. Users can submit access or portability requests through a dedicated form, enabling verification of processed , with responses typically provided within statutory timelines under regulations like GDPR. Additionally, AVG maintains an mechanism for the sale or sharing of personal information, accessible via a specific , reflecting post-2022 updates under ownership to address prior scrutiny over data monetization practices. In enterprise deployments, administrators configure privacy parameters through the Cloud Console, including general antivirus settings that influence data upload behaviors for centralized threat analysis. The company discloses security safeguards for stored data, such as and access restrictions, but independent analyses note that antivirus inherently involves endpoint reporting for global threat intelligence, with user controls limited to broader preference adjustments rather than granular packet-level exclusions.

Controversies and Criticisms

Feature-Specific Issues (e.g., LinkScanner)

In 2008, AVG's LinkScanner feature drew significant criticism for its proactive scanning mechanism, which automatically pre-crawled URLs from results pages to detect potential threats before users visited them. This process generated substantial artificial by sending HTTP requests that impersonated browsers, leading to skewed analytics for website owners who observed unexplained surges in IE6 visits despite the browser's declining at the time. Critics, including security analysts, labeled the behavior as akin to badware due to its unsolicited probing of sites without genuine user intent, potentially overwhelming servers and distorting legitimate traffic metrics. AVG initially defended the approach, with chief researcher Roger Thompson arguing that the IE6 user agent was used only in the paid version to optimize compatibility with vulnerable legacy systems, but acknowledged the unintended side effects on web statistics. By July 2008, the company released an update to cease the deceptive emulation, shifting to more transparent crawling methods to mitigate the controversy while preserving the feature's core protective intent. Despite the fix, early adopters reported persistent browser compatibility problems, such as pages failing to load or hanging indefinitely after LinkScanner installation, attributed to interference with web rendering processes. Beyond LinkScanner, other AVG features have faced user-reported reliability issues. The Web Shield component, designed to monitor real-time web traffic for threats, has been implicated in network connectivity disruptions; for instance, in October 2024, multiple users resolved chronic instability by disabling it, suggesting conflicts with certain routers or drivers that halted packet inspection without adequate error handling. Similarly, the firewall's interactive "ask" mode, intended to prompt users for outbound connection approvals, malfunctioned as of April 2025, failing to generate alerts for numerous applications and thereby blocking legitimate traffic indefinitely. These incidents highlight recurring challenges in feature integration, where aggressive threat detection sometimes overrides system stability, though AVG support documentation recommends targeted repairs or reinstallations without addressing root causal factors like . Users have also reported boot failures associated with the avgVmm.sys driver, part of AVG's virtual machine monitor functionality related to virtualization-based scanning and protection. These issues include Windows startup failures, boot loops, Blue Screens of Death (BSOD), and errors such as "the operating system couldn't be loaded because a critical system driver is missing or contains errors" with code 0xc000007b. The problems typically arise from driver corruption, conflicts with Windows components, or failed updates/installations. Common resolutions involve booting into Safe Mode or the Windows Recovery Environment to uninstall AVG using the official removal tool, performing a System Restore, or disabling the driver via registry edits on another computer.

Business and Ethical Concerns

In 2016, Avast Software acquired for $1.3 billion in cash, integrating AVG's user base and technology into its operations while maintaining separate branding for products. This merger expanded Avast's reach to over 400 million users but raised ethical questions about unified data practices across both entities, particularly regarding the monetization of user information collected under the guise of security services. A primary ethical controversy emerged from AVG's involvement in data aggregation and sales through Avast's subsidiary Jumpshot, established in 2013 and used to harvest detailed browsing histories, search queries, and clickstreams from users of free Avast and AVG antivirus software. Investigative reporting in January 2020 revealed that Jumpshot sold this "anonymized" data—encompassing up to 100% of users' online activities, including visits to sensitive sites like financial or health-related pages—to over 100 third parties, including marketers and tech firms such as Google and Amazon, generating millions in revenue for Avast. Critics, including privacy advocates, argued this practice constituted a profound betrayal of trust, as users installed AVG expecting protection against surveillance rather than enabling it, with data potentially de-anonymized through correlation with other datasets. In response to the scandal, Avast announced the shutdown of Jumpshot on January 30, 2020, refunding customers and claiming the data was aggregated without identifiers. However, the U.S. Federal Trade Commission (FTC) pursued enforcement, alleging in 2024 that Avast misrepresented its privacy protections by selling data for advertising purposes, leading to a $16.5 million settlement and a permanent ban on such sales. The FTC order explicitly covered data from Avast and AVG products provided to Jumpshot, highlighting systemic ethical lapses in the freemium antivirus model where free tiers subsidized premium features through user data commodification rather than transparent advertising. Business-wise, AVG's freemium approach—offering basic protection for free while upselling advanced features—has drawn criticism for incentivizing invasive to offset costs, potentially compromising security for non-paying users through throttled performance or limited real-time defenses. Independent analyses have noted that such models prioritize scale and harvesting over robust enterprise-grade safeguards, rendering free AVG unsuitable for environments due to heightened risks and ethical ambiguities. These practices underscore broader industry tensions between profitability and user , where antivirus firms like AVG leverage privileged network-level access to exploit for revenue, often without explicit, granular .

Responses and Resolutions

In response to criticisms that the LinkScanner feature's pre-fetching of search engine results generated excessive bot traffic—up to 6% of some sites' visits and mimicking Internet Explorer user agents to evade filters—AVG issued an update to its free edition on July 8, 2008. The modification altered the Search-Shield component to scan hyperlinks only after user interaction, eliminating proactive crawling of search result pages. AVG retained the Active Surf-Shield for real-time webpage analysis during browsing, stating the change rectified the issue while maintaining security efficacy. Following revelations in January 2020 that its subsidiary Jumpshot had aggregated and sold browsing collected via and AVG software extensions and antivirus products from 2014 onward, voluntarily shut down Jumpshot operations. This addressed ethical concerns over non-consensual commercialization, including sensitive inferences about users' , , and derived from tracking. In a February 22, 2024, settlement with the U.S. , paid $16.5 million in penalties and committed to a decade-long ban on selling or licensing any browsing for advertising, alongside mandatory deletion of all improperly retained records. The agreement explicitly covered from AVG products, with consumer redress claims processing commencing in February 2025. implemented enhanced controls in subsequent software updates, including clearer mechanisms for .

Market Reception and Impact

User Adoption and Reviews

AVG AntiVirus has garnered substantial adoption, driven primarily by its free edition, which appeals to cost-conscious users seeking basic protection. The mobile version alone has exceeded 100 million installations on the Store as of late 2024. In the competitive antivirus market, AVG holds a modest 1.05% share, reflecting its niche positioning amid dominant players like Kaspersky and . Historical data from the company indicated over 200 million active users worldwide as of 2014, though recent independent figures on total desktop and cross-platform active installations remain limited, with growth tied to bundled offerings under parent company . User reviews highlight strong performance in core detection tasks but reveal mixed sentiments on usability and business practices. PCMag rated the free version 4.5 out of 5 stars in April 2025, commending improved lab scores and hands-on malware blocking after prior updates addressed minor flaws. Independent lab evaluations, such as those from AV-Test, consistently award AVG high marks, with protection scores reaching at least 5.5 out of 6 in recent assessments for real-time threat mitigation. On user-driven platforms, scores at 4.4 out of 5 from over 32,000 reviews, with praise for reliable scanning and ease of use but criticisms centering on aggressive upselling, billing disputes, and automatic renewals—issues echoed across Avast-related products due to shared infrastructure. Aggregated expert reviews vary, with SoftwareLab.org assigning 3.6 out of 5 in 2025 for solid firewall and detection features offset by paid-tier limitations and interface clutter.
Review SourceRatingKey Strengths NotedKey Criticisms NotedAssessment Date
PCMag4.5/5Malware detection, lab performanceMinor interface issuesApril 2025
AV-Test (via CNET)5.5–6/6 (protection)Real-time blockingN/ARecent 2025
Trustpilot4.4/5Security reliabilityBilling and renewalsOngoing (32k+ reviews)
SoftwareLab3.6/5Firewall, features varietyPaid version value2025
Overall, adoption correlates with free access and Avast ecosystem integration, while reviews affirm technical efficacy yet underscore persistent user frustration with monetization tactics, influencing retention among privacy-focused segments.

Strengths and Limitations

AVG AntiVirus demonstrates strong detection capabilities, consistently earning top product certification from Institute in evaluations through August 2025, with perfect scores in protection against prevalent and zero-day threats across Windows platforms. Independent tests by AV-Comparatives in September 2025 also affirm its effectiveness in blocking malicious files during real-world protection scenarios, achieving high offline detection rates comparable to leading competitors. The software's free edition leverages the same core engine as premium and Norton products, providing robust real-time scanning, behavior-based heuristics, and safeguards without cost, as noted in PCMag's April 2025 review rating it 4.5 out of 5 for accessibility and feature parity. Additional strengths include multiple scan types—such as boot-time and targeted file checks—and integrated tools like a secure for enhanced web protection, contributing to over 99% detection rates in Security.org's 2025 assessments. For business users, centralized management and lightweight deployment options support scalable protection with minimal administrative overhead. Limitations encompass notable privacy risks stemming from data collection practices, including telemetry on user browsing and device telemetry shared with parent company (formerly ), which faced scrutiny for past data monetization via subsidiaries like Jumpshot until its 2020 shutdown; AVG's policy permits similar aggregated data usage for advertising, raising concerns in reviews from and Security.org. performance impacts vary, with AV-Comparatives' April 2025 test scoring AVG at 96.2% —indicating moderate slowdowns during full scans and background operations compared to top performers like (97.4%)—and user reports on AVG forums documenting CPU spikes and boot delays post-installation. deficiencies, including delayed responses and limited options, further detract from reliability, as highlighted in 's June 2025 evaluation assigning an overall 7.6/10 score partly due to these service gaps. Aggressive in-app prompts for premium upgrades can disrupt , per aggregated feedback in independent analyses.

Influence on Antivirus Industry Standards

AVG Technologies contributed to the evolution of antivirus distribution practices by pioneering a viable model, with its free edition attracting over 100 million users by 2011 through basic protection paired with upsell opportunities to premium tiers. This strategy, which scaled the company's user base from paid-only origins to widespread adoption, demonstrated the commercial feasibility of offering no-cost entry-level security to build and data insights for refinement. Industry observers note that AVG's free offering, prominent since the early , accelerated a broader shift away from exclusively paid models, compelling competitors like Norton and emerging players to introduce free variants to remain competitive in consumer segments. In terms of technical benchmarks, AVG's consistent top-tier results in independent lab assessments have reinforced expectations for balanced performance metrics, including low system impact and high detection rates against zero-day threats. For instance, earned the Award in 2024 for achieving perfect scores across protection, performance, and usability in long-term evaluations involving thousands of samples. Such outcomes, replicated in AV-Comparatives performance tests where AVG minimized slowdowns during file operations and app launches, have indirectly shaped industry norms for what qualifies as minimally intrusive yet effective . AVG also advanced privacy integrations in antivirus suites by becoming the first vendor to embed an active Do-Not-Track feature in its products in March 2012, enabling users to signal opt-outs from directly through the software interface. This innovation, included even in the free edition, predated similar capabilities in rivals and highlighted the growing imperative for security tools to address alongside threat defense, influencing later standards for transparency in behavioral monitoring and ad-related practices.

References

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