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Fedco
View on WikipediaFederal Employees' Distributing Company, known as Fedco, was a membership department store chain that operated in Southern California from 1948 to 1999.
Key Information
History
[edit]Beginning
[edit]The chain was unusual in that it was a nonprofit consumers' cooperative. It was founded by 800 U.S. Post Office employees who wanted to leverage their buying power by purchasing goods directly from wholesalers, and eliminate the additional markup of a retail store. The Board of Directors, headed by Robert Kee, established the first store on Slauson Avenue in Los Angeles. Members would come into the store and find items they wished to purchase in various catalogs. As demand grew, the Board of Directors began to carry merchandise in the store. Business flourished and they took over adjoining storefronts. Under the guidance of Kee, FedScript was developed. This allowed a form of "borrowing" but ensured that the funds could only be spent at Fedco. Lines included general merchandise, grocery, and, in some locations, auto services and furniture. Lifetime membership was less than five dollars for employees of the U.S. government, students, and their family members.
The organization of the company was similar to that used for credit unions, in which the stores were owned and operated by a not-for-profit organization that was owned by its members, who elected a board of directors. Like a credit union, store membership was legally restricted to a defined group. Over the years, the membership pool was widened to include anyone who had any relationship with the federal or local governments, as well as their employees, children, etc. It also included anyone who received regular payments from the government, such as social security pensions.
Membership cards were required to enter a store and to use a check as payment. However, it was very difficult to restrict non-members from purchasing from the stores in cash, since the lifetime membership cards did not include photographic ID like those used by later membership stores such as Sam's Club. Anyone could borrow or take a member's card and enter. Names on the cards were only checked when paying by check.
Fedco's lifetime membership cost $10 (~$19.00 in 2024) in 1998.[1][2]
At its peak, Fedco had ten department stores plus three appliance-only stores, and served 4 million members.
Business model
[edit]The management strove to make Fedco a one-stop shopping destination, similar to a hypermarket concept. The customer/member was presented with a wide variety of consumer products: camera equipment, office machines, major and minor appliances, garden supplies, clothing, jewelry, liquor and groceries. The stores also had a full-service deli and a separate produce department. Many stores also had a tire and battery shop. The corporate buyers often found one-of-a-kind deals on miscellaneous items, including seasonal items like toys during the Christmas holiday season.
The stores were tightly managed. To foster smooth operation, romantic interest between employees was discouraged, and married couples were not allowed to hold Fedco jobs concurrently.[citation needed]

Some of the departments around the periphery of the building were not Fedco businesses, but instead were concessions operated by others. For example, the Stereo Components department was run by Coastron, seller of the Soundcraftsmen line of stereo equipment. Coastron paid rent to Fedco to operate in the building. Other concessions included the Optical Department (later bought out by Fedco), the Shaver Shop, and the Key & Lock Shop. Fedco offered a variety of private label items, including electronics, liquor, watches and some groceries.
The membership model was successful for Fedco for decades.[3][4] It was common for the stores to be crowded, with long lines at checkout. A picture of a packed LA Coliseum, posted above the drinking fountain near the exit of the San Bernardino store, proclaimed, "More people shop at Fedco stores each week than the attendance of the 1984 Olympic Games opening ceremonies!" There were separate registers for general merchandise, groceries and produce. At one time, purchased merchandise was placed in a bag and a color-coded tape was placed on the stapled bag. The tape color varied from day to day to prevent theft. In later years, as merchandise was bagged, the bags were stapled shut and the receipt stapled on the top. In a precursor to the common practice at most membership clubs today, the sealed bags and receipts were checked at the exit.

Fedco had an aggressive pricing model and employed "secret shoppers" to determine prices of other retailers. The Fedco price on many items ended in 87 cents to claim the lowest price, even if it was only pennies below the customary 99 cent prices of competitors.
For most of its lifetime, Fedco was closed on Wednesdays, though some employees would work, re-stocking or taking inventory. During the Christmas season, Fedco was open 7 days a week to accommodate the customer surge. Fedco would sometimes require employees to work up to 10 hours a day.[citation needed] Working 6 days a week was possible during the summer surge and the Christmas season.


Fedco employees were members of the Teamsters Union, many in Local 232 and 542. They went on strike against the company in the summer of 1979, seeking higher pay as compared to members of the Retail Clerks Union. The strike was resolved after about 3 weeks.
In 1994, Fedco was one of the first membership stores to start accepting bank-issued credit cards. Most discount stores of this type did not accept credit cards because transaction fees charged by the credit card transaction processors were quite high in relation to their (single-digit percent range) margins, and they would have to raise prices to compensate, putting them at a competitive disadvantage to stores that did not accept credit cards.[5][6]
Fedco stores
[edit]Fedco had several locations in Southern California including:
- Van Nuys (Los Angeles), 14920 Raymer Street, store #1, replaced by Target (1956-1999)[7]
- La Cienega (Los Angeles), 3535 South La Cienega Boulevard, store #2, replaced by Target (1961-1999)[8]
- San Bernardino, 570 South Mt. Vernon Avenue, store #3 replaced by El Super (1968-1999)[9]
- Cerritos, 11525 South Street, store #4 (1970-1999), replaced by Target[10][11]
- National City, 1100 Highland Avenue, store #5, replaced by Walmart (1984-1999)[12]
- Pasadena, 3111 East Colorado Boulevard, store #6, replaced by Target (1965-1999)[13]
- Costa Mesa, 3030 Harbor Boulevard, store #7 replaced by Target (1972-1999)[14]
- Ontario, 2534 South Archibald Avenue, store #8, replaced by Ontario Police Department facility (1982-1999)[15]
- Escondido, 1475 East Valley Parkway, store #9, replaced by Home Depot (1986-1999)[16]
- Buena Park, 8450 La Palma Avenue, store #10 (formerly May Co.), replaced by Walmart (1993-1999)[17][18][19][20][21]
Previous locations:
- Los Angeles, 3928 West Slauson Avenue, replaced by La Cienega Boulevard store in 1961[8]
- San Bernardino, 1140 West Second Street, replaced by the Mt. Vernon Avenue store in 1968[9]
- Lakewood, 5436 North Woodruff Avenue, replaced by the Cerritos store in 1970
- San Diego, 54th Street and Euclid Avenue, replaced by the National City store (1957-1984)[22][12]
Fedco Reporter
[edit]The Fedco Reporter was the store's catalog and magazine. Board President Robert Kee and Edward Butterworth were instrumental in establishing the Reporter. Edward Butterworth rose from company attorney to Board member to the position of CEO. The department was run by art director and art department manager Sal Heredia and editor Anita McManes. The Reporter was a bi-monthly 62-page dated catalog mailed to members. There were seasonal specials and sales with themes like "Buyers' Goof Days". In addition to showcasing products, it also contained short one-column articles. Most issues contained one article about updates in federal policy that might affect federal employees. The majority of the articles were about minor but colorful stories in California history, and were labeled with a "California Historical" logo.
Copies of the Fedco Reporter and other Fedco paraphernalia are now being maintained as part of the Fedco Superstores Inc. Collections Archived 2014-10-18 at the Wayback Machine in the Cal State L.A. University Library.

Bankruptcy
[edit]Fedco predated the giant chains Walmart, Target, Kmart, Ames, and fellow membership chains Costco and Sam's Club, but remained a regional chain and eventually was unable to compete with the national chains.
The management tried many new ideas to keep up with competitors, such as accepting bank cards when other stores were only accepting private store credit cards, refurbishing stores,[23][24] and by allowing fast food chains to open restaurants, such as Panda Express,[25] inside select stores.
The company lost $14 million caused by damages done to the La Cienega store during the Los Angeles riots of 1992.[26][27]
Fedco filed for Chapter 11 bankruptcy in 1999, at which point it had been the longest-operating membership-based store in the country. Most of its locations were sold to the Target chain,[28][29][30][31][32][33][34][35][36] while others (like the Escondido, California, location) were razed, and the Ontario location became the city's police department. The $10 lifetime membership at Fedco was exchanged for a $300 Target coupon book at the 1999 bankruptcy.[37] The proceeds of the bankruptcy sale were placed in a trust fund intended to charitably serve communities that had hosted Fedco stores.[38][39]
See also
[edit]References
[edit]- ^ Scally, Robert (November 23, 1998). "New format positions Fedco for future growth". Discount Store News. Vol. 37, no. 22. p. 3. Archived from the original on November 12, 2013 – via EBSCO.
- ^ Young, Karen Newell (February 19, 1988). "Discount Stores in County Proliferate: a Profile of Fedco". Los Angeles Times.
- ^ Campbell, Don G. (May 23, 1985). "Explaining Fedco's 'Nonprofit' Ways". Los Angeles Times.
- ^ Sender, Isabelle (August 1998). "Preparing Fedco for the next 50 years". Chain Store Age. Vol. 74, no. 8. p. 5. Archived from the original on 2013-07-14. .
- ^ Meece, Mickey (October 11, 1994). "Fedco Taking Visa, Mastercard at Its Southern Calif. Stores". American Banker. p. 22. Archived from the original on February 12, 2015. Alternate Link(subscription required) via LexisNexis.
- ^ "Fedco Is First Major Retail Membership Chain To Begin Accepting Visa And Mastercard In All Check-Out Lanes". PR Newswire (Press release). October 4, 1994. Archived from the original on November 12, 2013. Retrieved April 11, 2013 – via The Free Library.
- ^ Corrigan, John (August 28, 1999). "Lamenting the Death of a Discount Store". Los Angeles Times.
- ^ a b "Opening Set". Los Angeles Times. October 1, 1961. p. I23. ProQuest 167988471. Archived from the original on September 14, 2017. Retrieved July 6, 2017.
- ^ a b "Fedco Chain to Open New Store Monday". Los Angeles Times. October 27, 1968. p. J9. ProQuest 155961409. Archived from the original on March 5, 2016. Retrieved July 6, 2017.
- ^ "$1.95 Million Fedco Store Under Way". Los Angeles Times. December 14, 1969. p. K10. ProQuest 156378941. Archived from the original on September 14, 2017. Retrieved July 6, 2017.
- ^ "New Fedco Unit Rises in Cerritos". Los Angeles Times. June 15, 1970. p. O16. ProQuest 156456159. Archived from the original on September 14, 2017. Retrieved July 6, 2017.
- ^ a b Bauder, Donald C. (April 4, 1984). "Expanded Fedco store to open". San Diego Union. p. A-12.
- ^ "Fedco Pasadena Unit Nearing Completion". Los Angeles Times. October 24, 1965. p. M14. ProQuest 155290636. Archived from the original on October 18, 2016. Retrieved July 6, 2017.
- ^ "New FEDCO Rising". Los Angeles Times. July 30, 1970. p. K23. ProQuest 156966875. Archived from the original on March 4, 2016. Retrieved July 6, 2017.
- ^ "Fedco Ontario grand opening Thursday marked commencement of the company's largest facility". Los Angeles Times. June 19, 1982. p. G12. ProQuest 153141123. Archived from the original on March 4, 2016. Retrieved July 6, 2017.
- ^ "Sears Property Sold in Escondido". Los Angeles Times. August 17, 1986.
- ^ Cano, Debra (January 4, 1993). "Buena Park to Weigh Backing Fedco Move". Los Angeles Times.
- ^ Barron, Kelly (October 1, 1993). "Fedco's new store is three stories, brightly decorated and in a mall". Orange County Register. p. C01. Link(subscription required) via LexisNexis.
- ^ Cano, Debra (October 5, 1993). "Buena Park: 4,000 Line Up for 600 Jobs at Fedco". Los Angeles Times.
- ^ Cano, Debra (November 4, 1993). "Buena Park: Shoppers Jam New Fedco Store in Mall". Los Angeles Times.
- ^ Thomas, Charles M. (November 15, 1993). "Fedco opens tri-level mall unit". Discount Store News. Vol. 32, no. 22. p. 4. Archived from the original on November 12, 2013 – via EBSCO.
- ^ "Fedco Opens Its New Store at 54th, And Euclid Today". National City Star-News. Vol. 75, no. 9. October 31, 1957. p. 4A – via California Digital Newspaper Collection.
- ^ "Fedco Redesigns For Success". Home Furnishing News. December 7, 1998 – via The Free Library.
- ^ Stevenish, Robert J. (July 12, 1998). "Fedco Article Overlooked Customers, Growth". Los Angeles Times.
- ^ "Chinese Restaurant Opens in Fedco". Los Angeles Times. October 9, 1992.
- ^ "Riot Aftermath". Los Angeles Times. May 7, 1992.
- ^ "Torched, Looted Fedco Store Reopens". Los Angeles Times. May 22, 1992.
- ^ Scally, Robert (September 6, 1999). "A final farewell to Fedco". Discount Store News. Vol. 38, no. 17. p. 2. Archived from the original on November 12, 2013 – via EBSCO.
- ^ White, George (July 4, 1998). "Fedco Is Getting a Make-Over, but Analysts Say It's Not Enough". Los Angeles Times.
- ^ Sanchez, Jesus & Goldman, Abigail (July 10, 1999). "Fedco to Seek Chapter 11 Protection, Close Doors". Los Angeles Times.
- ^ "Fedco To Sell Its Real Estate Assets To Target Stores". The New York Times. July 10, 1999.
- ^ "Consortium Prevails in Bid for FedCo Stores Inventory; Additional $9 Million Delivered to FedCo Estate". PRNewswire (Press release). July 15, 1999.
- ^ Garcia, Irene (July 22, 1999). "End of the Line in Sight". Los Angeles Times.
- ^ "Target Stores finalizes Fedco purchase". Minneapolis/St. Paul Business Journal. September 28, 1999.
- ^ Gee, Elise (September 9, 1999). "Target plans to develop old Fedco site". Daily Pilot. Archived from the original on July 14, 2014.
- ^ Earnest, Leslie (September 27, 2000). "Costa Mesa's a 'Greatland' for Target". Los Angeles Times.
- ^ "Fedco to offer coupons to settle membership". Discount Store News. 38 (20): 4. October 25, 1999. Archived from the original on July 11, 2012. Retrieved September 18, 2006 – via FindArticles.
- ^ "FEDCO Teacher Grants". California Community Foundation. Archived from the original on 2013-05-10. Retrieved 2013-04-11.
- ^ "Teacher Grants - FEDCO Classroom Enrichment Fund". Cal Poly Pomona. Archived from the original on 2014-11-19.
Sources
[edit]- Karen Newell Young, "Discount Stores in County Proliferate: A Profile of Fedco," Archived 2012-11-07 at the Wayback Machine, Los Angeles Times (Orange County ed.) February 19, 1988, Orange County Life p. 8.
Fedco
View on GrokipediaHistory
Founding and Early Development
Fedco, formally the Federal Employees' Distributing Company, was established in 1948 by approximately 800 Los Angeles-area postal workers responding to a federal wage freeze and postwar inflation that strained household budgets.[3] [8] These U.S. Post Office employees, many of whom were World War II veterans, pooled resources by each contributing $2 to raise $1,600 for startup capital, forming a member-owned cooperative aimed at securing wholesale prices on everyday goods.[3] [9] The company's inaugural operation opened that year as a modest pickup facility on South Broadway in downtown Los Angeles, lacking on-site inventory; instead, members managed fulfillment by ordering directly from wholesalers, with the site serving solely for collection.[3] Membership eligibility was initially confined to active and retired federal employees, enforcing a selective access model that differentiated it from open retail.[3] [5] This nonprofit structure reinvested all surpluses into operations, avoiding dividends to maintain low markups and build scale.[3] Early growth accelerated through the 1950s, with membership surging to 53,000 by 1953 amid expanding federal workforce participation and word-of-mouth among eligible buyers seeking relief from retail markups.[3] Fedco pioneered the membership discount format in California, operating as the region's sole such chain until the late 1970s, which allowed it to refine bulk sourcing and member services without immediate competition.[3] [5]Expansion Across Southern California
Fedco initiated its expansion beyond the initial downtown Los Angeles store opened in 1948 on South Broadway, leveraging rapid membership growth from 800 founding federal employees to 53,000 within five years.[3] This early surge enabled the development of larger retail formats suited to postwar suburban expansion in Southern California. By the mid-1950s, the chain established key locations such as the Van Nuys store at 14920 Raymer Street in 1956, which became a cornerstone of operations and continued until closure in 1999.[10][11] Subsequent openings extended coverage across multiple counties, including Los Angeles, Orange, Riverside, San Bernardino, and San Diego.[11] A notable example was the Costa Mesa store in Orange County at 3030 Harbor Boulevard, reflecting Fedco's strategy to penetrate growing suburban markets.[3] By 1988, the network comprised 12 stores—nine general merchandise outlets and three specialized furniture and appliance centers—with annual sales reaching $700 million.[3] Further growth included a new furniture and appliance facility adjacent to the Costa Mesa location that year.[3] The expansion emphasized accessibility in high-population areas, with additional sites in places like Ontario, San Bernardino, and San Diego, totaling up to 13 stores by later years.[11] This regional footprint solidified Fedco's position as a leading membership discount retailer before intensified competition in the 1990s.[12]Peak Operations in the 1970s and 1980s
Fedco achieved its maximum operational scale during the 1970s and 1980s, expanding to 13 retail stores concentrated in Southern California, with most situated in the Los Angeles metropolitan area.[11] Key locations encompassed Ontario, San Diego, San Bernardino, Costa Mesa, Cerritos, La Cienega, and Baldwin Hills, enabling broad coverage across the region.[11] This network facilitated Fedco's role as a prominent non-profit membership-based retailer, offering discounted department store merchandise alongside supermarket offerings in integrated, multi-level facilities that combined general goods on upper floors with groceries below.[11] The era marked Fedco's peak as one of Southern California's most successful superstores, characterized by high customer traffic and loyalty sustained by its cooperative ownership structure and lifetime memberships initially priced at low fees.[11] Expansion efforts, such as the 1970 opening of the Cerritos store, exemplified the chain's strategy to penetrate growing suburban markets while maintaining operational efficiency through bulk purchasing and minimal markup pricing.[11] Fedco's model thrived amid limited direct competition, positioning it as a pioneer in large-format discount retailing before the influx of national warehouse clubs and big-box chains in the late 1980s began eroding its market share.[11] Operational innovations during this period included integrated service departments like pharmacies, appliance repair, and optical centers within stores, enhancing the one-stop shopping appeal that drew federal employees and eventually the general public. During this era, merchandise also extended to emerging consumer electronics, including personal computers such as the Blue Chip Personal Computer, an affordable IBM PC-compatible model carried by Fedco in 1987 and priced around $599.[13] The chain's employee-owned governance ensured decisions prioritized member value over profit maximization, contributing to sustained popularity evidenced by consistently busy locations through the decade.[11] However, by the late 1980s, emerging competitors introduced aggressive expansion and marketing tactics that Fedco, constrained by its regional focus and non-profit status, struggled to match.[11]Business Model
Membership Structure and Ownership
Fedco operated as a non-profit membership corporation under Section 5000 of the California Nonprofit Corporation Law, collectively owned by its members who exercised voting rights and received annual reports but were ineligible for dividends or profit distributions.[4] Earnings designated as "working capital" were reinvested into operations, enabling sustained low pricing without pressure from external shareholders.[3] This structure, akin to other California non-profits like automobile clubs, limited access to capital markets and required higher borrowing costs, such as 12% interest rates in the 1980s.[4] The company originated in 1949 when 800 Los Angeles postal workers pooled $1,600 to form a self-help buying organization amid postwar economic pressures, initially restricting eligibility to federal employees and retirees.[4] Membership expanded progressively to encompass active or retired government workers, military personnel, students aged 18 or older, Social Security recipients, and employees in select sectors such as banking or non-profits, broadening access while maintaining exclusivity through rigorous application reviews that rejected thousands monthly.[3] Within five years, membership surpassed 53,000; by 1988, it reached 3.4 million lifetime members.[3] Lifetime membership entailed a one-time fee—$2 until 1985, then raised to $5 to offset administrative expenses—and granted a card essential for store entry and purchases, with strict enforcement at doors.[4][3] Early operations involved collective ordering and pickup, evolving into a card-based system supported by the monthly Fedco Reporter catalog for members.[3] This model prioritized member benefits over profit maximization, distinguishing Fedco from for-profit competitors.[4]Pricing Strategy and Cost Advantages
Fedco employed a discount pricing strategy centered on everyday low prices achieved through its nonprofit structure and membership exclusivity, which prioritized passing operational savings directly to members rather than generating shareholder returns. As a California mutual benefit nonprofit corporation, the company was prohibited from distributing profits or dividends to members or investors, instead reinvesting surpluses into operations or applying them to further reduce merchandise prices. This approach, distinct from for-profit competitors, allowed Fedco to maintain markups sufficient only for sustainability without the pressure to maximize returns on capital, resulting in prices often ending in 87 cents to undercut rivals' 99-cent tags on comparable items.[4][5] The membership model provided key cost advantages by fostering high customer volume and loyalty without reliance on recurring fees or heavy advertising expenditures. Lifetime memberships, initially priced at $2 and later raised to $10, were restricted to federal employees, military personnel, educators, and similar groups, enforcing exclusivity that built a dedicated base of 2.6 million members by 1985, with annual sales reaching approximately $550 million across eight stores. This steady, high-traffic patronage enabled bulk purchasing and economies of scale in supply chain operations, lowering per-unit acquisition costs, while the nonprofit's immunity to hostile takeovers insulated it from short-term financial pressures that plagued public companies. Strict membership card requirements minimized casual shopping and fraud, further streamlining operations.[4] Additional efficiencies stemmed from a relatively no-frills store environment, which curtailed overhead on fixtures, displays, and promotional frills, allowing more savings to flow to pricing. Unlike traditional department stores, Fedco's focus on functional layouts and member-driven word-of-mouth reduced marketing costs, with the model's psychological appeal—such as perceived elite access and easier in-store services like check-cashing—enhancing retention without added expenses. However, this structure also constrained capital access for expansion, as the nonprofit could not issue stock, limiting scalability compared to later warehouse clubs that adapted similar but for-profit models.[4][14]Comparison to Contemporaneous Retailers
Fedco's membership-based discount model, introduced in 1948 exclusively for federal employees and later expanded, contrasted with the open-access format of contemporaneous discount chains like Kmart and Target, both established in 1962, by requiring an initial $5 fee that granted access to volume-driven savings and annual patronage refunds based on purchases.[3] While Kmart and Target emphasized everyday low pricing through national supply chains and aggressive advertising, Fedco minimized overhead by forgoing traditional marketing, relying instead on word-of-mouth and "secret shoppers" to benchmark and undercut competitors' prices, often ending in 87 cents for psychological appeal.[3] Unlike traditional department stores such as Sears, which in the 1950s and 1960s maintained higher markups supported by in-store credit, delivery services, and extensive customer support, Fedco adopted a no-frills approach with self-service displays and limited amenities, enabling margins as low as 10-15% on high-volume items like appliances and electronics.[3] This structure allowed Fedco to offer broader one-stop shopping—including groceries, hardware, and seasonal goods—without the service-oriented bloat that inflated costs at full-line retailers, though it lacked the national distribution efficiencies that propelled Kmart's expansion to over 2,000 stores by the 1980s. Fedco also differed from fellow membership discounters like FedMart, founded in 1954 by Sol Price after modeling it on Fedco but shifting toward national growth, and Gemco, a Southern California rival that operated warehouse-style stores until its 1981 closure.[15] FedMart's attempt to scale beyond regional roots led to overexpansion and bankruptcy in the 1980s, mirroring the fate of Woolco and other 1970s competitors, whereas Fedco's conservative strategy confined it to 11 stores serving 1.5 million members by the late 1980s, preserving profitability longer through localized supply chains and member loyalty.[5] In contrast to emerging warehouse clubs like Price Club, launched in 1976, Fedco retained a department store layout with organized aisles and product demonstrations rather than pallet-stacked bulk sales, competing selectively on electronics and groceries but avoiding the business-to-business focus that defined early clubs.[5] This hybrid format positioned Fedco as a precursor to modern big-box retail but vulnerable to warehouse giants' scale advantages, as evidenced by its inability to match Costco's post-1983 merger efficiencies in palletized, high-turnover inventory.[16]| Retailer | Founding Year | Key Format Difference from Fedco | Outcome by 1990s |
|---|---|---|---|
| Kmart | 1962 | Open-access, heavy advertising, national footprint | Expanded to dominance but later struggled with debt |
| Target | 1962 | Branded upscale discount, in-store boutiques | Grew into major chain via acquisitions like Gemco |
| FedMart | 1954 | Membership but aggressive national expansion | Bankrupt by 1986 due to overreach |
| Price Club | 1976 | Bulk warehouse, B2B emphasis, minimal displays | Merged into Costco, thriving on scale |
