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GuideWell, formally GuideWell Mutual Holding Corporation (holding company for Florida Blue), is a mutual insurance holding company primarily focused on health insurance in Florida. It was created in 2013 by a reorganization initiated by Florida Blue, a member company of the Blue Cross Blue Shield Association.[4] By health insurance premiums written, it is 10th largest in providing health insurance in the United States with about $15b in health insurance sales.[5]: 70
It originally formed out of Florida Hospital Service Corporation founded in 1944, which became Blue Cross of Florida, and Florida Medical Services Corporation in 1946, which became Blue Shield of Florida.[citation needed] These merged in 1980 into Blue Cross and Blue Shield of Florida,[6] which was renamed Florida Blue in 2012.[7] In 2009, Florida Blue acquired Florida Health Care Plans.[8] In 2022, GuideWell acquired Triple-S, which operated Blue Cross Blue Shield plans in Puerto Rico.[9]
The holding company controls corporations operating in insurance, health care providers, consumerism, and government.[10]
Subsidiaries include:
