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Howard 100 and Howard 101
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Key Information
| Broadcast area | United States, Canada |
|---|---|
| Frequency | Sirius XM 101 |
| Branding | Howard 101 |
| Programming | |
| Format | Talk |
| Ownership | |
| Owner | Sirius XM Holdings |
| History | |
First air date | September 29, 2005 |
| Technical information | |
| Class | Satellite radio station |
| Links | |
| Website | www |
Howard 100 and Howard 101 are two uncensored channels on SiriusXM, a satellite radio service that broadcasts programming affiliated with Howard Stern and The Howard Stern Show. Though the channels were first broadcast on September 29, 2005 with the former company Sirius Satellite Radio, Stern could not officially broadcast until January 1, 2006, as Stern was still at WXRK, the terrestrial radio station where he had to finish his FM radio contract.[1] A merger of Sirius Satellite Radio and XM Satellite Radio occurred in the summer of 2008.[2]
Programming
[edit]Howard 100
[edit]As of August 2024[update], radio programs on Howard 100 include:[3]
- The Howard Stern Show, live Monday–Wednesday (7am-10am est) with replays of Mondays and Tuesdays shows on Thursdays and Fridays.
Howard 101
[edit]As of August 2024[update], radio programs on Howard 101 include:[4]
- The Howard Stern Wrap-Up Show, live Monday–Friday (11am-12pm EST) discussing the day's episode of The Howard Stern Show
- Sternthology, new Monday–Friday featuring nostalgic clips relevant to topics discussed on the day's episode of The Howard Stern Show
- Sternthology Live, new Wednesday-Friday at 5pm ET where fans call in and request their favorite Howard Stern Show segments from throughout the show's history.
References
[edit]- ^ "Radio's Howard Stern Leaps to Satellite in $500 Million Deal". Wall Street Journal. October 7, 2004.
- ^ "SIRIUS and XM Complete Merger".
- ^ "Howard 100 Weekly Schedule". SiriusXM.com. Sirius XM Holdings. Retrieved December 1, 2019.
- ^ "Howard 101 Weekly Schedule". SiriusXM.com. Sirius XM Holdings. Retrieved December 1, 2019.
External links
[edit]Howard 100 and Howard 101
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History
Origins and Launch (2004–2006)
In October 2004, Howard Stern announced a five-year contract with Sirius Satellite Radio valued at $500 million, marking his departure from terrestrial radio syndication with Infinity Broadcasting, a CBS subsidiary. The agreement, effective from January 2006, provided Stern with two dedicated channels—Howard 100 for his flagship morning program and Howard 101 for supplementary content such as archives, wrap-up shows, and specials—to deliver uncensored broadcasts free from Federal Communications Commission (FCC) oversight. This move stemmed from escalating FCC fines exceeding $2.5 million imposed on Stern's show for indecency violations amid stricter post-2004 regulations under the Bush administration, which Stern publicly criticized as censorship stifling free expression on over-the-air radio.[3][6][7] Sirius, trailing competitor XM Satellite Radio in subscribers, positioned the exclusive Stern deal as a pivotal subscriber acquisition strategy, allocating resources for enhanced production and marketing. Preparatory programming commenced on September 29, 2005, with Howard 100 launching news segments via "Howard 100 News" hosted by staff like Ronnie Mund and other non-Stern content to build anticipation and test infrastructure, while Howard 101 featured early archival material. Stern's final terrestrial broadcast occurred on December 16, 2005, after which he focused on transitioning his team, including Robin Quivers and Fred Norris, to Sirius studios in New York and expanding the show's format for satellite capabilities like uncut segments and listener call-ins without content restrictions.[8][9] The channels fully activated with Stern's content on January 9, 2006, when The Howard Stern Show aired its debut Sirius episode on Howard 100, drawing an estimated 1.5 million new subscribers in the initial months and validating the investment's early impact on Sirius's growth. The launch emphasized Stern's vision of satellite radio as a "revolution" for unfiltered media, with Howard 101 immediately offering post-show wrap-ups and historical clips to extend listener engagement. This period solidified the channels' structure, blending live daily broadcasts on 100 with evergreen and thematic programming on 101, setting precedents for Sirius's content strategy ahead of its 2008 merger with XM.[10][9]Expansion and Programming Evolution (2007–2019)
The Sirius-XM merger, finalized in July 2008 after FCC approval, marked a pivotal expansion for Howard 100 and Howard 101, integrating the channels into a unified platform serving both subscriber bases and eliminating compatibility barriers between Sirius and XM radios.[11] Prior to the merger, Sirius had approximately 9.4 million subscribers bolstered by Stern's draw, while XM held about 10.7 million; post-merger consolidation enabled Howard's channels to reach XM users starting September 2008, with full channel lineup unification by November 2008, thereby doubling the potential audience and stabilizing Sirius XM's financial position amid debt challenges.[12] [13] This distribution evolution facilitated broader uncensored access without terrestrial FCC restrictions, aligning with Stern's original Sirius appeal.[14] Programming on Howard 100 retained its core structure around the live Howard Stern Show (weekdays 6 a.m. to 10 a.m. ET) augmented by Howard 100 News segments, which originated in 2005 but underwent staff reductions by 2007 to focus on Stern-centric reporting rather than expansive general news gathering.[15] Howard 101 complemented this with daily Wrap-Up Shows hosted by staff including Gary Dell'Abate and later Jon Hein, recapping show highlights, alongside replays and ad-libbed extensions; this format persisted through the period, providing supplementary engagement for fans.[16] Over the decade, Howard 101's programming evolved toward archival depth, incorporating Sternthology segments featuring curated historical clips from Stern's career, with live request-driven episodes emerging by 2014 to fill airtime beyond wraps and specials.[17] Exclusive content expanded to include concerts, artist interviews, and themed retrospectives, such as the multi-part "History of Howard Stern" series airing in July 2016, reflecting a shift from reactive replays to proactive curation of over 30 years of material.[18] [2] These developments, supported by Stern's contract renewals in December 2010 (extending to 2015) and December 2015 (to 2020), underscored sustained investment in channel exclusivity amid Sirius XM's subscriber growth to over 30 million by 2019.[19]Recent Developments and Contract Uncertainties (2020–2025)
In December 2020, Howard Stern signed a five-year contract extension with SiriusXM valued at approximately $500 million, ensuring the continuation of The Howard Stern Show on Howard 100 and related content on Howard 101 through the end of 2025.[20][21] This deal, estimated at $100 million annually, followed previous renewals in 2010 and 2015, reflecting Stern's central role in SiriusXM's subscriber retention strategy despite criticisms of evolving show content toward more interview-focused formats.[22] From 2021 to 2024, Howard 100 and Howard 101 sustained core programming, with Howard 100 broadcasting live episodes featuring celebrity interviews, current events commentary, and comedy segments, while Howard 101 provided wrap-up shows, archival replays, and specials hosted by Stern's staff such as Ronnie Mund and Sal Governale.[1][2] The channels adapted to post-pandemic production by maintaining a hybrid studio-remote model, though Stern occasionally addressed listener fatigue with repetitive guest formats in on-air segments. SiriusXM executives, including President Scott Greenstein, affirmed in 2024 earnings calls that Stern's channels remained pivotal, citing data on listener engagement without disclosing specific subscriber metrics tied to Howard 100/101.[23] As the 2025 expiration approached, contract uncertainties intensified, marked by Stern's public hints at seeking equity stakes in SiriusXM during negotiations rather than solely cash compensation.[20] In September 2025, Stern delayed his post-summer return to Howard 100, prompting insider reports—attributed to anonymous SiriusXM sources in tabloid outlets—of internal tensions over deal terms and potential non-renewal offers, amid unverified claims of declining ratings.[24][25] He resumed broadcasting on September 8, 2025, via a prank announcement implying replacement by Andy Cohen, which he later revealed as satirical, without disclosing renewal progress.[26][27] SiriusXM CEO Jennifer Witz expressed confidence in October 2025 that talks would yield a mutually viable extension, emphasizing the need for deals to "make sense" economically, while Stern stated negotiations remained unresolved and that both parties avoided public details.[22][20] No new agreement had been announced by late October 2025, leaving the long-term viability of Howard 100 and Howard 101's exclusive Stern-centric lineup in flux, with potential implications for SiriusXM's premium subscriber base.[28]Programming and Content
Howard 100: The Howard Stern Show
Howard 100, designated as Channel 100 on SiriusXM, functions as the dedicated outlet for The Howard Stern Show, delivering live broadcasts alongside continuous replays to subscribers. Launched in 2006 following the merger of Sirius Satellite Radio and XM Satellite Radio, the channel provides uncensored access to the program's signature blend of celebrity interviews, topical commentary, comedic sketches, and audience engagement.[1][29] The live Howard Stern Show originates from a studio in New York City, airing weekdays beginning at 7:00 a.m. ET and typically extending for several hours, with content centered on host Howard Stern's discussions with co-host Robin Quivers, sound effects artist Fred Norris, and a rotating ensemble of staff members including producer Gary Dell'Abate. Segments often feature in-depth interviews with high-profile guests from entertainment, such as actors Ben Stiller and Jennifer Lopez, alongside staff-driven humor like prank calls and personal anecdotes.[1][30][31] Replays of the daily show cycle throughout the remainder of the programming day, including evening slots at 7:00 p.m. ET, enabling listeners to catch episodes on demand within the satellite radio framework. This repetition underscores the channel's focus on maximizing accessibility to the core broadcast, supplemented by occasional specials that highlight archival moments or extended guest appearances.[1] The format emphasizes raw, unscripted exchanges that distinguish it from conventional radio, incorporating listener call-ins via dedicated lines and real-time reactions to news events, all free from broadcast standards enforced by the Federal Communications Commission. This structure has sustained the show's appeal among subscribers seeking alternative media voices unbound by traditional content regulations.[32][29]Howard 101: Archives, Wrap-Ups, and Specials
Howard 101 functions as a dedicated companion channel to Howard 100 on SiriusXM, specializing in recap discussions, archival replays from The Howard Stern Show's history, and occasional special events. The channel delivers 24/7 programming that extends access to over 30 years of Stern content, including highlights, staff interactions, and fan-favorite segments.[2] Central to Howard 101's lineup is The Howard Stern Wrap-Up Show, hosted by Jon Hein and Gary Dell’Abate, which provides live recaps of the day's Howard Stern Show episodes. Airing Monday through Wednesday at 11 a.m. ET, the program features analysis of key moments, listener calls, and behind-the-scenes insights from show staff.[2] Sternthology occupies afternoon slots, curating and replaying iconic moments from more than 40 years of Stern broadcasts, such as comedic bits, musical performances, and celebrity interviews selected to resonate with current show themes. New episodes typically follow the Wrap-Up Show on weekdays, with archives accessible on demand via the SiriusXM app.[2][33] Complementing the archives, Sternthology LIVE! airs Wednesday through Friday at 5 p.m. ET, incorporating real-time listener requests submitted by calling (949) 60-STERN to play tailored historical clips.[2][33] Howard 101 also hosts specials, including live concert broadcasts and celebrity-themed programming, enhancing the channel's role in preserving and extending the Stern universe beyond live episodes.[2]
