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Radio Ceylon
Radio Ceylon
Radio Ceylon
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Radio Ceylon (Sinhala: ලංකා ගුවන් විදුලි සේවය Lanka Guwan Viduli Sevaya, Tamil: இலங்கை வானொலி, ilankai vanoli) is a radio station based in Sri Lanka (formerly Ceylon) and the first radio station in Asia. Broadcasting was started on an experimental basis by the colonial Telegraph Department in 1923, just four years after the inauguration of broadcasting in Europe (the first European broadcasting radio station started on 6 November 1919 in The Hague, The Netherlands; it was operated by the Dutch Hans Henricus Schotanus à Steringa Idzerda).

Key Information

History

[edit]

The history of Radio Ceylon dates back to 1925, when its first precursor, Colombo Radio, was launched on 16 December 1925 using a mediumwave radio transmitter of one kilowatt of output power from Welikada, Colombo. Commenced just 3 years after the launch of BBC, Colombo radio was the first radio station in Asia and the second oldest radio station in the world.[1][2][3][4]

This new medium of mass communication not only became increasingly popular in the years that followed, but also quickly evolved into a medium of national character, which led to the "Radio Service" being organised as a separate department of the government of Ceylon (currently Sri Lanka) in 1949. Subsequently, in 1967, the Department of Broadcasting was transformed into its present statutory form of a state corporation by the Ceylon broadcasting corporation Act. No 37 of 1966[5][6] of the parliament of Ceylon, thereby assuring increased autonomy and flexibility in the operations of the new organization.

The organisation acquired its present name, Sri Lanka Broadcasting Corporation, with the transition of the state into the status of Republic of Sri Lanka on 22 May 1972. SLBC (Stands for Sri Lanka Broadcasting Corporation) has since continued in the same legal status as a state corporation, and is currently listed under the scope of the ministry of Information and Media of the Government of Sri Lanka.[7][8]

Transition from AM to FM

[edit]

SLBC relied on mediumwave as its primary mode of domestic broadcasting until the 1990s. Some sporadic FM broadcasts were already introduced at several relay stations more as a means of expanding the broadcasts to medium wave repeater stations, however, by the late 1980s.

This was followed by the 'Island FM Development Project' that was launched in year 1995. The objectives of the project were to develop an Islandwide multi-channel FM stereo broadcast transmission network and to divest the costly domestic medium wave transmitting stations, which were typically broadcasting only one or two programme channels per transmitting station. By 1999, more than 95% of country's total population was being covered by SLBC's FM transmissions with nearly 90% of them receiving all six nationwide channels.[9]

Radio services

[edit]

Currently, SLBC's domestic FM network broadcasts 6 radio stations on a nationwide basis, which are:

  • Sinhala Swadeshiya Sevaya' (Sinhala National Service)
  • Tamil National Service
  • English Service
  • City FM (Sinhala)
  • Velenda Sevaya' (Sinhala Commercial Service)
  • Thendral (Tamil Commercial Service)

Other services

[edit]

Radio Ceylon had a Hindi service that was launched in the early 1950s. Millions of rupees in terms of advertising revenue came from India through the efforts of Dan Molina, Frank Courtney, and S. Hariharan. The three operated Radio Advertising Services as the advertising agents of Radio Ceylon. The station employed some of the most popular Indian announcers who played a vital role in establishing Radio Ceylon as the 'King of the airwaves' in South Asia, among them, the Ganjwar sisters, Vimla and Kamini, Vijay Kishore Dubey, Gopal Sharma, Rakesh Sharma, Hasan Razvi, Kumar and Manohar Mahajan, Sunil Dutt (who went on to become a film star in Hindi Cinema), Ameen Sayani and elder brother Hamid Sayani, though not hired by Radio Ceylon became popular by using Radio Ceylon for broadcasting programs like "Binaca Geetmala" (first broadcast in 1952) and "Lipton Ke Sitaare."

Group picture of Announcers of Radio Ceylon in the year 1953

Its most popular features were film songs. While the golden age of Hindi-language film music was in the 1950s and 1960s, the station popularised movie songs, including the ones from Asha Bhosle,[10] Lata Mangeshkar, K.L. Saigal, Kishore Kumar, Mukesh, Mohammed Rafi, S. Janaki and others. The radio station took advantage of the situation as film music was banned by All India Radio and other Indian radio stations at the time.[11] This led to increased listenership for radio programmes such as Binaca Geetmala. The Binaca Hit Parade was presented by Greg Roskowski, it was a countdown of English pop music beamed on the Commercial Service and the All Asia Service. Having heard the programme, the audience flooded the station with letters requesting a countdown of Hindi-language filmi songs and the idea of Binaca Geetmala was born.[12]

Radio Ceylon also popularised English songs of Indian popular musicians - they went on to score huge hits, among them Uma Pocha (Bombay Meri Hai), Usha Uthup who has the rare distinction of singing Sri Lankan baila songs with ease and the Anglo-Indian star, Ernest Ignatius (who went on to be a success in Sir Andrew Lloyd Webber's 'Bombay Dreams' in London) had a massive hit, I married a female wrestler, on the Hindi service.[13]

The station recorded jingles and beamed them on the All Asia Service - from Lux soap to Coca-Cola. Major brands queued up for their jingles to be broadcast live by the announcers of Radio Ceylon, such was the station's advertising power.[14]

Ceylon Broadcasting Corporation

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Director General Neville Jayaweera in the boardroom of Radio Ceylon.

Radio Ceylon became a public corporation on 30 September 1967 and the station's name was changed to the Ceylon Broadcasting Corporation. Prime Minister Dudley Senanayake appointed a distinguished Ceylonese civil servant, Neville Jayaweera to head the CBC.

When Sri Lanka became a republic in 1972 the station underwent yet another name change as the Sri Lanka Broadcasting Corporation (SLBC).

In December 2005 Sri Lanka celebrated its 80th anniversary.[15] On 5 January 2007, the Sri Lanka Broadcasting Corporation celebrated forty years as a public broadcasting corporation.

See also

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References

[edit]

Bibliography

[edit]
[edit]
Revisions and contributorsEdit on WikipediaRead on Wikipedia

Radio Ceylon

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from Grokipedia
Radio Ceylon was Asia's oldest radio station, founded on December 16, 1925, as Radio by British colonial engineer Edward Harper and his team under the Ceylon Telegraph Department, initially broadcasting experimental gramophone music programs from a makeshift studio in . Renamed Radio Ceylon in 1949 following Ceylon's independence from Britain, it became a state corporation as the Ceylon Broadcasting Corporation in 1967 and was rebranded the (SLBC) in 1972 after Sri Lanka's transition to a . During , Radio Ceylon served a strategic role for Allied forces, hosting the Southeast Asia Command (SEAC) broadcasts from 1944 to 1946 to deliver news and entertainment across , including programs aimed at boosting morale among troops and civilians in . Post-independence, the station expanded its commercial operations, launching dedicated services in English, Sinhala, Tamil, and Hindi, with powerful shortwave transmitters that reached millions across the , , and the . By the 1950s, it had become the "King of the Airwaves" in , capitalizing on its location and signal strength to outpace state-run broadcasters like (AIR). Radio Ceylon's cultural impact was profound, particularly through its music programming that defied restrictions elsewhere in the region; it popularized Hindi film songs via the iconic Binaca Geetmala program, hosted by Ameen Sayani from 1952 to 1988, which featured weekly countdowns of Bollywood hits and attracted massive audiences in India and Pakistan where AIR had banned such "light" music until the 1950s. The station also introduced Western artists like Elvis Presley, Jim Reeves, and Patsy Cline to South Asian listeners in the 1950s and 1960s, fostering a shared pop culture across borders through presenters such as Vernon Corea, known as the "Godfather of Ceylon Radio." This transnational appeal not only boosted advertising revenue from Indian sponsors like Binaca toothpaste but also strengthened cultural ties in the post-colonial era, making Radio Ceylon a symbol of regional connectivity. Today, as the SLBC, the organization continues to operate from its original headquarters in , maintaining an extensive archive of over 250,000 audio recordings and broadcasting in multiple languages via radio, online streaming, and mobile apps, while preserving its legacy through guided tours of historic studios and transmitters.

Origins and Early Development

Establishment as Colombo Radio

The origins of what would become Radio Ceylon trace back to experimental radio broadcasts in Ceylon (now ), initiated in early 1924 under the leadership of Edward Harper, the Chief Engineer of the Post and Telegraph Department. Harper, who had arrived in Ceylon in 1921, actively promoted and oversaw the construction of a rudimentary 1/2-kilowatt transmitter using reserve equipment at the Telegraph Workshops. The first experimental transmission occurred on February 22, 1924, from the Young Men's Christian Association () building in , marking Asia's inaugural radio broadcast and involving amateur setups tested by members of the Ceylon Wireless Club, formed in November 1922. These experiments evolved into regular programming by mid-1924, with the official start of twice-weekly broadcasts on July 1, 1924, following approval from the Secretary of State on May 26, 1924, for state-controlled service under a newly formed Broadcasting Advisory Board chaired by the . Initial content, aired on Thursdays and Sundays from 11:30 a.m., featured gramophone records of Western and local music, brief news bulletins, share market updates, and reports, and time signals relayed via from the Chatham Street . Educational elements were incorporated through talks on topics like careers and , such as the "" series, delivered in English, Sinhala, and Tamil to engage a diverse audience using volunteer announcers and performers from the wireless club. The formal establishment of Colombo Radio occurred on December 16, 1925, when British Governor Sir Hugh Clifford inaugurated a more powerful 1-kilowatt mediumwave transmitter, also built with UK-sourced parts, enabling daily programs and solidifying its role as the island's primary broadcaster. Early operations faced significant hurdles, including a transmission range limited to about 30 miles around Colombo due to the basic equipment, and heavy dependence on a small team of postmasters, signallers, and engineers like F.T. Hubert and J. de S. Jayawickrama, supplemented by unpaid volunteers. The economic depression of the mid-1920s further constrained listener growth and funding, yet these foundational efforts laid the groundwork for expansion under colonial administration.

Expansion Under British Colonial Rule

During the late 1920s and early 1930s, Colombo Radio began expanding its reach beyond urban centers by introducing experimental shortwave broadcasting in 1934, utilizing a 500-watt transmitter at Welikada to target rural areas and international audiences across the region. This technological advancement allowed signals to propagate over long distances, surpassing the limitations of medium-wave transmissions and fostering greater listener engagement in remote parts of Ceylon and neighboring countries. By 1936, plans for a more powerful 5 kW medium-wave transmitter were announced, marking a significant upgrade aimed at improving signal strength and broadcast reliability under British colonial administration. A pivotal milestone occurred in 1937 with the launch of dedicated Sinhala and services to cater to the island's majority populations and enhance cultural inclusivity. These services, introduced alongside the opening of new permanent studios at Torrington Square in on June 6, 1937, by Major J. L. Kotelawala, expanded programming to include local music, news, and educational content, reflecting Ceylon's diverse linguistic heritage. The studios, equipped with modern facilities, replaced earlier makeshift setups and supported a growing audience, evidenced by over 5,000 listener licenses issued by that year. In the 1940s, amid , the station's operations were commandeered by Allied forces, transforming it into Radio SEAC (Southeast Asia Command) from 1944 to 1946 to serve as a key propaganda and news outlet for British troops across South and . Equipped with a state-of-the-art 100 kW shortwave transmitter installed by the British in 1944 at a cost exceeding £250,000, Radio SEAC broadcast morale-boosting programs, entertainment, and war updates, leveraging Ceylon's strategic location to reach distant military outposts. This wartime utilization not only upgraded the station's technical infrastructure but also highlighted its role in imperial communication efforts. Early commercial elements emerged during this period through the introduction of sponsored programs, where businesses funded segments to promote products like consumer goods, laying the groundwork for revenue diversification while maintaining mandates. These initiatives complemented the station's broader function of promoting Ceylon's culture to the , featuring broadcasts of traditional music, , and spoken-word features that showcased the island's heritage to global listeners and reinforced colonial ties.

Post-Independence Reorganization

Formation as Government Department

Following Ceylon's independence on February 4, 1948, the broadcasting service underwent a significant reorganization to align with national priorities, transitioning from its colonial-era operations under the Posts and Department. On October 1, 1949, it was officially renamed Radio Ceylon and established as the Department of Broadcasting, a dedicated entity under the Ministry of Posts and , marking the formal separation of radio services from telecommunications administration. This move was overseen by BBC expert John M. Lampson as the first Director of Broadcasting, who helped integrate assets from the former Command (SEAC) radio station, including a 100 kW shortwave transmitter. The immediate post-independence goals of Radio Ceylon emphasized promoting national unity and cultural preservation through expanded multilingual broadcasts in Sinhala, Tamil, and English, aiming to serve the island's diverse linguistic communities and foster a of shared identity. Programming shifted to prioritize local content, including translations of key national addresses—such as D.S. Senanayake's Day speech—and increased airtime for Sinhala and Tamil services to reach rural and minority audiences across the entire island. This included a greater focus on political news coverage of initiatives and cultural features highlighting and traditions, reducing reliance on imported British content while maintaining live broadcasts to engage listeners directly. In the , infrastructure projects were prioritized to extend coverage nationwide, with key developments including the installation of a powerful shortwave transmitter at Ekala in 1949 for improved international and domestic reach. These upgrades, supported by new studios at Torrington Square completed in September 1949, enabled more reliable multilingual transmissions and laid the foundation for broader . By the mid-, these efforts had significantly enhanced the station's ability to promote unity, with dual transmissions on shortwave for English and for Sinhala and Tamil becoming standard.

Establishment of Ceylon Broadcasting Corporation

The Ceylon Broadcasting Corporation (CBC) was established on January 5, 1967, through the enactment of the Ceylon Broadcasting Corporation Act No. 37 of 1966, which converted the existing Department of Broadcasting into a statutory state corporation. This transformation granted the CBC operational independence in day-to-day management and programming, while requiring it to align with broader government policies on broadcasting and maintaining state funding as a public entity. The Act aimed to enhance efficiency and flexibility, allowing the corporation to function autonomously from direct ministerial control in routine affairs. Under the leadership of Neville Jayaweera, who was appointed as the inaugural Chairman and Director-General in 1966 by , the CBC underwent significant organizational growth. Jayaweera, a officer, drafted key elements of the enabling legislation and focused on elevating 's role in national development, including ethical standards and public education initiatives. During his tenure from 1967 to 1970, the corporation expanded its human resources through the inauguration of a dedicated training institute in 1970, led by expert Stewart Wavell, to professionalize program and technical staff. Facility improvements included enhanced transmission capabilities to support broader coverage, building on prior departmental infrastructure, and by 1969, daily broadcasting hours had increased to over 18 hours across services. To diversify revenue streams beyond state funding, the CBC introduced expansions to its commercial operations in 1969, emphasizing the Commercial Service for , which became one of its most popular segments and generated income through sponsored programs and announcements. This service, evolving from earlier commercial efforts, targeted both domestic and international audiences, particularly in , to offset operational costs while adhering to mandates. The period from 1967 to 1972 was marked by notable challenges, including political pressures that influenced content and leadership stability. Jayaweera's effective promotion of (UNP) government initiatives, such as food production drives, drew criticism from opposition figures who accused him of partisan propaganda, leading to his transfer to a less prominent role as Government Agent in in June 1970 following the UNP's electoral defeat. These influences highlighted the corporation's vulnerability to shifts in political power, despite its statutory independence. Additionally, the 1971 (JVP) insurrection disrupted normal operations, as Radio Ceylon—under CBC management—shifted to emergency broadcasting, announcing attacks on police stations and airing Sirimavo Bandaranaike's appeals for public vigilance, which strained resources and prioritized security communications over regular programming. Jayaweera ultimately took early retirement in 1972 at age 42 amid these tensions.

Broadcasting Services and Programs

Domestic Language Services

The Sinhala National Service, known as Swadeshiya Sevaya, serves as the primary domestic channel for Sinhala-speaking listeners in , delivering content centered on news bulletins, serialized radio dramas, and traditional performances. This service traces its origins to the late 1920s, with the first Sinhala-language broadcast occurring on February 28, 1928, when Pandit P. T. Gunawardena delivered a talk, marking the beginning of vernacular programming in the medium-wave band. Over time, it evolved to include educational segments and cultural programs promoting national identity, broadcast daily on multiple frequencies including 91.7 MHz FM for wide island coverage. The Tamil National Service provides dedicated programming for Tamil-speaking communities, featuring cultural shows, regional news updates, and literary discussions since its formal introduction in on medium-wave transmissions. This service emphasizes content that reflects Tamil heritage, such as folk tales, devotional music, and community events, with broadcasts now available on 102.1-102.3 MHz FM to reach northern and eastern regions effectively. It plays a key role in fostering linguistic diversity within domestic , offering hourly news and interactive listener segments tailored to rural and urban Tamil demographics. Radio Sri Lanka (formerly the English Service) targets urban professionals and expatriate audiences, broadcasting nonstop English songs and Hollywood hits since its re-launch as the English Commercial Service on , 2008, initially via short-wave from the late and later transitioning to FM in 1993. Programs play on 97.4/97.6 MHz FM, appealing to listeners in and other cities with daily airtime from morning to evening. This service contributes to for English-speaking demographics. Under the Sri Lanka Broadcasting Corporation's legacy, contemporary FM channels extend these domestic services, including City FM on 89.6 MHz, a youth-oriented Sinhala station that features pop music, youth talk shows, and interactive contests to engage listeners aged 15-30 in urban areas. Other channels like Welenda Sevaya (Sinhala commercial) and (Tamil commercial) incorporate modern formats while preserving core language programming, with typical daily schedules running from 5:30 AM with news to late-night music until 11 PM, achieving over 95% national coverage as of 1999. Listener demographics indicate strong appeal among working adults for news services and younger audiences for entertainment-focused FM outlets, reflecting the shift from AM to digital-era broadcasting since the 1990s.

International and Commercial Services

Radio Ceylon's international outreach extended significantly beyond Sri Lanka through its shortwave broadcasts, which targeted audiences in , , and the during its peak years from the 1950s to the 1970s. These transmissions were conducted in multiple languages, including , English, Tamil, and Sinhala, allowing the station to reach diverse expatriate and regional communities. The service leveraged powerful shortwave transmitters to cover vast areas, providing news, cultural programs, and entertainment that filled gaps left by local broadcasters in recipient countries. The service, launched in the early , became particularly renowned for its shortwave broadcasts of Bollywood songs, attracting millions of listeners in where had banned film music in 1952. Programs like , a weekly countdown of popular film songs hosted by , exemplified the service's appeal, blending music requests from listeners with sponsored content to create an engaging format that dominated evening airwaves across the subcontinent. This outreach built upon the station's domestic language services, adapting familiar programming styles for international audiences while emphasizing entertainment over propaganda. The service's popularity stemmed from its accessibility via affordable shortwave radios, reaching urban and rural households alike and fostering a shared cultural space for Hindi-speaking populations. Complementing these efforts, Radio Ceylon's commercial service, inaugurated on , 1950, introduced sponsored programming to generate revenue through advertisements, jingles, and product placements targeted at international listeners. Under the direction of Australian expert Clifford Dodd, the service beamed content to regions like and the , featuring English-language countdowns and tailored ads for global brands such as Binaca . Over time, this model evolved with technological advancements, incorporating FM slots in the post-independence era to sustain commercial viability amid growing competition. The service was discontinued in the amid policy shifts in and the resurgence of local Indian radio options like , which lifted earlier bans on film music and recaptured audiences. Internal challenges, including the onset of 's in 1983, further strained resources, leading to reduced international transmissions and a focus on domestic broadcasting. By the late , the service's shortwave footprint had significantly diminished, marking the end of an era for Radio Ceylon's global influence.

Technical Evolution and Infrastructure

Early Transmission Technologies

Radio Ceylon's broadcasting origins in 1925 featured an initial mediumwave setup using a 1 kW transmitter at Welikada, , which supported local reception primarily via simple crystal detectors in household receivers, limiting range to nearby urban areas. This configuration, improvised from salvaged ship-to-shore equipment and later upgraded with imported English parts, marked the station's shift from experimental relays to regular programming, operating on 375 kHz with basic amplification. By the , the adoption of shortwave technology addressed mediumwave's constraints, enabling reliable long-distance signals across the island and to overseas audiences through ionospheric reflection. Experimental shortwave broadcasts commenced in 1935 on 48.7 meters (6.16 MHz) at 300 watts, evolving from failed 1927 BBC relay attempts and discontinued trials, with crystal-controlled frequencies to minimize drift and enhance clarity for distant listeners. This innovation was driven by the need to bypass terrain and weather-related signal fade, establishing Radio Ceylon as a regional broadcaster. Infrastructure milestones in the 1940s centered on the Ekala transmitting station, north of , where high-power shortwave transmitters up to 100 kW were deployed, including a 7.5 kW RCA unit in 1943 for wartime SEAC operations and a Marconi 100 kW model entering service in 1946, supported by arrays for targeted propagation. These upgrades, transferred from British military use post-World War II, boosted output from earlier 15 kW mediumwave units, facilitating 18-20 hour daily shortwave schedules on bands like 19 meters. Throughout this era, technical challenges persisted, including recurrent power outages exacerbated by monsoons that disrupted generator-dependent operations, signal interference from atmospheric disturbances and ionospheric variability, and the limitations of technology, which relied on air- or water-cooled valves prone to overheating and tube failures in humid tropical conditions. A 5 kW petrol-driven generator was occasionally employed for remote broadcasts to mitigate such issues, underscoring the era's reliance on analog, tube-based systems without modern stabilization.

AM to FM Transition and Modernization

In the mid-1990s, the (SLBC), successor to Radio Ceylon, embarked on a significant technological upgrade through the Island FM Development Project, launched in 1995. This initiative focused on introducing FM stereo broadcasting to replace the predominant AM systems, aiming to create an islandwide for improved audio and accessibility. The project deployed an extensive array of FM transmitters nationwide, marking a pivotal shift toward modern infrastructure. By 1999, the project reached completion, achieving over 95% population coverage across and supplanting most AM services with FM alternatives, which offered clearer reception and reduced interference. This transition not only enhanced domestic and international program delivery but also integrated advanced processing technologies to optimize signal quality and efficiency. Additionally, the incorporation of uplinks bolstered transmission reliability, particularly for remote areas and external services, enabling seamless distribution of content via digital stereo platforms like , introduced shortly thereafter. Post-2000 developments under SLBC have further modernized operations through digital migration strategies and expanded digital platforms. These efforts include ongoing plans for broader adoption, alongside the launch of online streaming services that allow global access to live and archived programs. By the , SLBC introduced dedicated mobile applications in 2019, enabling users to stream channels via smartphones and fostering greater audience engagement in a converged media landscape.

Cultural Impact and Legacy

Influence on South Asian Media

During the 1950s and 1970s, Radio Ceylon emerged as a dominant music hub in , particularly captivating Indian audiences by broadcasting Hindi film songs and Western pop music at a time when (AIR) restricted such content under its policy favoring classical and folk genres. Following AIR's 1952 ban on film music, Radio Ceylon launched dedicated Hindi services, featuring programs like that introduced hits from Bollywood soundtracks and international artists such as , filling a cultural void and shaping popular tastes across the region. This period marked Radio Ceylon's peak influence, as it divided programming into Hindi, Tamil, and Telugu segments to target India's diverse linguistic markets, thereby promoting a shared sonic landscape that blended local and global elements. Radio Ceylon's cross-border appeal fostered significant cultural exchange in music and , with an estimated hundreds of millions of listeners in alone tuning in daily for and that transcended national boundaries. The station's broadcasts not only popularized film songs but also disseminated and stories that built familial and communal ties across , including , , and , enhancing regional interconnectedness. Economically, this massive listenership boosted Ceylon's economy through substantial revenue from Indian advertisements and an influx of listener correspondence, which sustained its commercial operations and indirectly spurred tourism as fans visited the station's headquarters. The station's success pressured AIR to liberalize its programming, leading to the launch of the commercial service in 1957, which incorporated film music and eventually eroded Radio Ceylon's monopoly by the late 1970s. By the , Radio Ceylon's influence waned due to the expansion of Indian broadcasting, including AIR's strengthened services, alongside escalating political tensions in , such as the rise of Tamil separatism and the onset of the civil war in 1983, which disrupted programming and listener loyalty. These factors, combined with reduced Tamil-language content amid regional sensitivities, marked the end of Radio Ceylon's era as a pan-South Asian media powerhouse.

Notable Personalities and Programs

Radio Ceylon's legacy is deeply intertwined with the charismatic broadcasters who shaped its distinctive voice and the innovative programs that captivated millions across . Among the earliest influential figures was Christopher Greet, a pioneering announcer trained under the station's foundational engineer Clifford Dodd, whose smooth delivery helped establish the station's professional standards in the post-World War II era. Vernon Corea, often called the "Golden Voice of Radio Ceylon," joined in the 1950s and hosted programs in both English and Hindi services through the 1970s, introducing international artists like and to South Asian audiences while fostering cross-cultural connections. Jimmy Bharucha, another Dodd protégé, became synonymous with English pop programming in the 1950s and 1960s, his magnetic baritone drawing listeners with vibrant commentary on Western music that resonated far beyond . Iconic programs further amplified the station's fame, blending entertainment with audience engagement. The Hindi service's Binaca Geetmala, launched in 1952 and hosted by Ameen Sayani until 1994, was a groundbreaking weekly countdown of Bollywood film songs, featuring dramatic bugle fanfares and infotainment on cinema stars that aired initially on Radio Ceylon before shifting to All India Radio. English and Sinhala services offered interactive formats like Radio Crossword, a quiz show in the 1950s-1960s that rewarded listeners with prizes for solving music and pop culture clues, and Sunday Choice, a nighttime music request program that built community through dedicated airtime for personal dedications. Tamil and multilingual segments included similar request shows, such as afternoon slots for housewives, emphasizing the station's role in daily life. Program formats emphasized live performances and direct listener involvement, creating an intimate broadcast experience. In the 1950s and 1960s, live orchestras and bands, including the Radio Ceylon Orchestra, performed classical and popular tunes on air, with ensembles like Ranjit Seneviratne's group delivering real-time Sinhala and Western hits that showcased local talent. Listener interactions were central, with announcers reading from overflowing mailbags—often 5-10 bags daily from India and beyond—fulfilling song requests via postcards and building a pan-South Asian radio community that persisted even as cassettes and television emerged in the 1980s. The station's enduring impact was honored in 2005 during Sri Lanka's 80th anniversary celebrations of broadcasting, which highlighted its foundational role in Asian radio history through special events and retrospectives. In 2025, marking the centennial of broadcasting in Sri Lanka, the industry held a symposium focused on reimagining radio for the digital age, underscoring SLBC's ongoing adaptation and legacy.

References

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  2. https://www.bbc.co.uk/radio4/history/empire/yourstories/
  3. https://asia.nikkei.com/editor-s-picks/tea-leaves/how-radio-ceylon-became-an-asian-institution
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  14. https://www.sundaytimes.lk/090125/FunDay/fundaytimes_2.html
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  37. https://www.youtube.com/watch?v=3-EFrfEBThM
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  39. https://www.ft.lk/columns/Sri-Lanka-s-broadcasting-at-100-Industry-at-crossroads-in-turbulent-world/4-778081
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