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This TV
This TV (also known as This TV Network and alternately stylized as thisTV) was an American free-to-air television network owned by Allen Media Broadcast Networks, LLC, part of the Allen Media Group division of Entertainment Studios. Originally formed in 2008 as a joint venture between Metro-Goldwyn-Mayer and Weigel Broadcasting, the network carried various unscripted series from Entertainment Studios' library. The network previously had a large programming emphasis on films, primarily sourced from the library of former owner MGM, but all films were dropped from the schedule in 2024. Classic television series and children's programming had also aired on the network previously. The network quietly closed and merged into TheGrio on May 31, 2024, with the website eventually being shuttered July 13.
The network was available in many media markets via broadcast television stations, primarily on their digital subchannels, and on select cable television providers through carriage of a local affiliate (primarily on digital cable tiers). This TV's programming and business operations were headquartered in Century City, California with the rest of Entertainment Studio's operations; MGM handled advertising sales for the network through offices in New York City.
Film and television studio Metro-Goldwyn-Mayer and Chicago, Illinois-based television station owner Weigel Broadcasting announced the formation of This TV on July 28, 2008, with a launch planned for that fall. The "This TV" name was chosen as a branding and marketing avenue for the network and its stations, with slogans such as "This is the Place for Movies", "It Doesn't Get Any Better than This", "This is What You're Watching", "Stay Here for This" and "This is the Channel!" proposed for use in on-air promotions.
This TV formally launched at 9:00 p.m. ET on November 1, 2008, with the 1986 Spike Lee-directed film She's Gotta Have It as the network's first program. However, some initial affiliates may have "soft launched" the network one day earlier – on October 31, 2008 – to carry some Halloween-themed programming that was provided by the network. At launch, in addition to featuring content sourced largely from the MGM film and television library, Canada-based Cookie Jar Group (now WildBrain) provided children's programming for This TV's daily morning schedule until November 2013.
Under Weigel Broadcasting part-ownership, the network's operations were overseen by Neal Sabin, who in his role as Weigel's executive vice president oversaw the national launch of MeTV, a classic television network similar in format to This TV though with an almost exclusive focus on comedic and dramatic series. Jim Marketti, president/CEO of Marketti Creative Group, was hired in August 2008 as This TV's creative director, focusing on the network's marketing and promotion.
On May 13, 2013, Weigel Broadcasting announced that it would be leaving the This TV partnership in order to focus on Movies!, a similar film-oriented multicast network that Weigel launched in partnership with Fox Television Stations in January 2013. Tribune Broadcasting, owners of the classic television multicast network Antenna TV, took over daily operations of This TV on November 1, 2013; concurrently, the network moved its affiliation in Chicago from the fifth digital subchannel of Weigel flagship station WCIU-TV (channel 26) to a newly created third subchannel of Tribune's television flagship WGN-TV (channel 9). On May 2, 2017, Sinclair Broadcast Group announced its "KidsClick" children's programming block that would air on This TV starting on July 1, 2017. KidsClick left This TV on July 1, 2018.
On October 28, 2020, Byron Allen's Allen Media Group (which also controls Entertainment Studios) announced that it would be buying This TV and Light TV from MGM. After the transition, This TV launched a permanent high-definition master feed, allowing its affiliates to carry the network in a widescreen format for the first time.
Throughout 2024, many This TV affiliates dropped the network, with coverage sharply declining from 73.6% of the U.S. population in January to 1.42% by July. This included affiliates from ABC Owned Television Stations, who gave the network coverage in major cities, and network owner Allen Media Group. Although an exact date is unconfirmed, This TV shuttered on May 31, 2024; its website was blanked and on July 13, it was completely shut down.
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This TV
This TV (also known as This TV Network and alternately stylized as thisTV) was an American free-to-air television network owned by Allen Media Broadcast Networks, LLC, part of the Allen Media Group division of Entertainment Studios. Originally formed in 2008 as a joint venture between Metro-Goldwyn-Mayer and Weigel Broadcasting, the network carried various unscripted series from Entertainment Studios' library. The network previously had a large programming emphasis on films, primarily sourced from the library of former owner MGM, but all films were dropped from the schedule in 2024. Classic television series and children's programming had also aired on the network previously. The network quietly closed and merged into TheGrio on May 31, 2024, with the website eventually being shuttered July 13.
The network was available in many media markets via broadcast television stations, primarily on their digital subchannels, and on select cable television providers through carriage of a local affiliate (primarily on digital cable tiers). This TV's programming and business operations were headquartered in Century City, California with the rest of Entertainment Studio's operations; MGM handled advertising sales for the network through offices in New York City.
Film and television studio Metro-Goldwyn-Mayer and Chicago, Illinois-based television station owner Weigel Broadcasting announced the formation of This TV on July 28, 2008, with a launch planned for that fall. The "This TV" name was chosen as a branding and marketing avenue for the network and its stations, with slogans such as "This is the Place for Movies", "It Doesn't Get Any Better than This", "This is What You're Watching", "Stay Here for This" and "This is the Channel!" proposed for use in on-air promotions.
This TV formally launched at 9:00 p.m. ET on November 1, 2008, with the 1986 Spike Lee-directed film She's Gotta Have It as the network's first program. However, some initial affiliates may have "soft launched" the network one day earlier – on October 31, 2008 – to carry some Halloween-themed programming that was provided by the network. At launch, in addition to featuring content sourced largely from the MGM film and television library, Canada-based Cookie Jar Group (now WildBrain) provided children's programming for This TV's daily morning schedule until November 2013.
Under Weigel Broadcasting part-ownership, the network's operations were overseen by Neal Sabin, who in his role as Weigel's executive vice president oversaw the national launch of MeTV, a classic television network similar in format to This TV though with an almost exclusive focus on comedic and dramatic series. Jim Marketti, president/CEO of Marketti Creative Group, was hired in August 2008 as This TV's creative director, focusing on the network's marketing and promotion.
On May 13, 2013, Weigel Broadcasting announced that it would be leaving the This TV partnership in order to focus on Movies!, a similar film-oriented multicast network that Weigel launched in partnership with Fox Television Stations in January 2013. Tribune Broadcasting, owners of the classic television multicast network Antenna TV, took over daily operations of This TV on November 1, 2013; concurrently, the network moved its affiliation in Chicago from the fifth digital subchannel of Weigel flagship station WCIU-TV (channel 26) to a newly created third subchannel of Tribune's television flagship WGN-TV (channel 9). On May 2, 2017, Sinclair Broadcast Group announced its "KidsClick" children's programming block that would air on This TV starting on July 1, 2017. KidsClick left This TV on July 1, 2018.
On October 28, 2020, Byron Allen's Allen Media Group (which also controls Entertainment Studios) announced that it would be buying This TV and Light TV from MGM. After the transition, This TV launched a permanent high-definition master feed, allowing its affiliates to carry the network in a widescreen format for the first time.
Throughout 2024, many This TV affiliates dropped the network, with coverage sharply declining from 73.6% of the U.S. population in January to 1.42% by July. This included affiliates from ABC Owned Television Stations, who gave the network coverage in major cities, and network owner Allen Media Group. Although an exact date is unconfirmed, This TV shuttered on May 31, 2024; its website was blanked and on July 13, it was completely shut down.