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Umbro
Umbro is an English sports equipment manufacturer founded in 1924 in Wilmslow, Cheshire, and based in Manchester. They specialise in football and rugby sportswear featuring their "double diamond" logo. Umbro products are sold in over 100 countries.
The business was started by brothers Harold and Wallace Humphreys. The name is a portmanteau of um, from Humphreys, and bro from brothers.
Since 2012, the marque is a subsidiary of American brand management company Iconix Brand Group.
Inspired by the rapidly growing interest in football witnessed nationwide, the business started at the family's pub, once owned by the parents of Harold Humphreys and his brother Wallace, who founded Humphreys Brothers Limited in 1924, initially working out of a small cupboard in the pub before moving to a workshop in Wilmslow. The company name was changed in the same year to "Umbro" and is a quasi-portmanteau inspired by Humphreys Brothers. Umbro's kit debut was in the 1934 FA Cup final, when both teams – Manchester City and Portsmouth – wore kits designed and manufactured by the company. Other notably successful teams supplied by Umbro during the 1930s and 40s were Sheffield United, Preston North End, Manchester United, Tottenham Hotspur and Blackpool.[citation needed]
In 1952, the British team at the Summer Olympics wore Umbro kits, tailored for the needs of their individual sports. Umbro would supply kits for the British Olympics team for the next 20 years.[citation needed]
In 1955, Umbro introduced their first replica football kit, the 'Sportswear Xmas Pack'. The kit, designed for young boys, included a matching shirt, shorts, and socks.
In 1957, Umbro entered the tennis market, producing sports clothing in collaboration with player Ted Tinling. This collaboration extended for three decades. Another sportsman who collaborated with Umbro was Manchester United manager Matt Busby, in 1959.
Brazil became the first FIFA World Cup champion to wear kits by Umbro in 1958. Two years later, Manchester United Scottish player Denis Law signed an exclusive agreement with the brand, becoming the first footballer to be sponsored by Umbro. The England national team won its only title in 1966 wearing kits by Umbro (the deal had been signed in 1954). Of the 16 teams that competed, 15 wore kit manufactured by Umbro, the only exception being the USSR. By the late 1960s, 85% of British football teams wore kits manufactured by the company, including Celtic, the first British team to win a European Cup in 1967. Liverpool FC won the first four of their six European Cups while wearing Umbro kits, in 1977, 1978, 1981 and 1984.[citation needed]
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Umbro
Umbro is an English sports equipment manufacturer founded in 1924 in Wilmslow, Cheshire, and based in Manchester. They specialise in football and rugby sportswear featuring their "double diamond" logo. Umbro products are sold in over 100 countries.
The business was started by brothers Harold and Wallace Humphreys. The name is a portmanteau of um, from Humphreys, and bro from brothers.
Since 2012, the marque is a subsidiary of American brand management company Iconix Brand Group.
Inspired by the rapidly growing interest in football witnessed nationwide, the business started at the family's pub, once owned by the parents of Harold Humphreys and his brother Wallace, who founded Humphreys Brothers Limited in 1924, initially working out of a small cupboard in the pub before moving to a workshop in Wilmslow. The company name was changed in the same year to "Umbro" and is a quasi-portmanteau inspired by Humphreys Brothers. Umbro's kit debut was in the 1934 FA Cup final, when both teams – Manchester City and Portsmouth – wore kits designed and manufactured by the company. Other notably successful teams supplied by Umbro during the 1930s and 40s were Sheffield United, Preston North End, Manchester United, Tottenham Hotspur and Blackpool.[citation needed]
In 1952, the British team at the Summer Olympics wore Umbro kits, tailored for the needs of their individual sports. Umbro would supply kits for the British Olympics team for the next 20 years.[citation needed]
In 1955, Umbro introduced their first replica football kit, the 'Sportswear Xmas Pack'. The kit, designed for young boys, included a matching shirt, shorts, and socks.
In 1957, Umbro entered the tennis market, producing sports clothing in collaboration with player Ted Tinling. This collaboration extended for three decades. Another sportsman who collaborated with Umbro was Manchester United manager Matt Busby, in 1959.
Brazil became the first FIFA World Cup champion to wear kits by Umbro in 1958. Two years later, Manchester United Scottish player Denis Law signed an exclusive agreement with the brand, becoming the first footballer to be sponsored by Umbro. The England national team won its only title in 1966 wearing kits by Umbro (the deal had been signed in 1954). Of the 16 teams that competed, 15 wore kit manufactured by Umbro, the only exception being the USSR. By the late 1960s, 85% of British football teams wore kits manufactured by the company, including Celtic, the first British team to win a European Cup in 1967. Liverpool FC won the first four of their six European Cups while wearing Umbro kits, in 1977, 1978, 1981 and 1984.[citation needed]
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