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Andela
Andela
from Wikipedia

Andela is a private marketplace for technical talent.[3][4] Andela focuses on sustainable careers, connecting technologists with long-term engagements,[5] access to international roles, and competitive compensation.[6]

Key Information

Andela allows companies to access technical talent in approximately 135 countries who are skilled in application development, artificial intelligence, data engineering, cloud, and DevOps. It sources, screens, and onboards the talent, handling the entirety of the hiring lifecycle. Andela uses AI/ML in its platform to match applicants with available roles.[7]

History

[edit]

Andela was founded in 2014 by Jeremy Johnson, Iyinoluwa Aboyeji, Nadayar Enegesi, Brice Nkengsa, Ian Carnevale, and Christina Sass.[8] In May 2014, Andela launched their first recruitment cycle in Lagos by putting their first call for applications on Twitter. The company hired their first cohort—four Nigerian software engineers—after receiving 700 applications for 4 spots.[9]

Between 2015 and 2017 Andela had Mark Zuckerberg and Jack Dorsey come to visit their campuses in Lagos and Nairobi.[10]

In 2018, Andela celebrated the first two sets of engineers to complete the four-year program.[11]

In 2019, Christina Sass stepped down from her full-time role as President and transitioned into a supporting role as the Chair of the Andela Advisory Council and the Andela Alumni Group.[12][13]

While the initial route for engineers to join the company was via the Andela Fellowship, a four-year program geared towards junior engineers,[14] this changed in 2019. Andela widened its hiring criteria for mid and senior-level engineers in Lagos, Nairobi, and Kampala.[15] After their first remote expansions to Ghana and Egypt, the entire organization went fully remote in 2020.[16][17]

As of 2021, Andela provided technologists from six continents the ability to access opportunities with global companies on long-term embedded contracts. Andela’s applicants could undertake training in software languages such as Ruby on Rails, JavaScript, Python, Ruby, React Native, Node, PHP,[18] and more.

In March of 2023, Andela purchased Qualified, an assessment platform that verified engineers.[19] Andela purchased Casana, a network of IT talent based in Munich, in May of 2023. Through the acquisition of Casana, Andela increased its presence in Europe.[20]

At present, Andela is a two-sided marketplace with clients including Mastercard Foundry, GitHub, Goldman Sachs, Nebula.io, Kinship, Mindshare and ViacomCBS on the employer side, and a pool of over 150,000 digital talent on the contractor talent side. About 60% of those contractors are in Africa and Latin America, but Andela spans 135+ countries overall.[21]

On August 22, 2024, Carrol Chang, a longtime Uber executive who led its global driver and courier operations, was appointed as Andela's new chief executive officer.[21]

Business model

[edit]

Andela operates as a two-sided marketplace. They identify and recruit technologists from around 135 countries (with a 60% concentration in digital talent in emerging markets, such as  Africa and Latin America), and place them in remote contract roles with companies. As companies are able to hire persons from where they are residing, the effects of brain drain are mitigated. Andela provides individual contractors for clients to incorporate into their blended teams, full formed teams the client can then manage, or fully managed teams.[22]

Andela vets the technical talent before accepting them into its private on Andela Marketplace. The vetting is done through a series of online assessments. Technical assessments are conducted through Qualified by Andela, a developer assessment platform. Soft skills assessment are conducted to understand how prospective employees will engage with their future teammates and to better understand their preferences around work. Lastly, a broader leadership assessment test is used in the match process with regard to candidates and their prospective employers. Andela uses all of this data, combined with what they know about the company and hiring manager, to create a "match fitness score" to predict the probability that a given candidate will be successful in a specific role.[23]

Through its Andela Learning Community, Andela has partnered with numerous global technology companies to provide training programs and scholarships to technologists in Africa. Partners include Google, Microsoft, Pluralsight, among others. Members of the Andela Learning Community have either earned basic skills in software design and development, or advanced applications like React Native, Google Cloud, Android, and other mobile web services. This community enables engineers to access additional learning resources and information, connect with mentors, source career opportunities and interact with fellow learners.[24] From 2014 to 2024, Andela trained around 110,000 technologists in Africa through the Andela Learning Community. Thus, 15% of Africa's base of around 716,000 engineers were educated through Andela.[25]

Funding

[edit]

On June 25, 2015, Andela secured $10 million in Series A funding. Spark Capital led the investment and many of the Seed investors participated.[26]

The following year, The Chan Zuckerberg Initiative—founded and owned by Facebook founder Mark Zuckerberg and Priscilla Chan—led in Andela’s $24 million Series B round of funding,[27] making it the first lead investment ever for the foundation.[28]

In October 2017, Andela secured $40 million in Series C funding, bringing the total the company had raised to $80 million.[29] The investment, led by CRE Venture Capital—a South African-based venture firm—is one of the largest investments to be led by an African venture firm into an African company.[30][31]

In January 2019, Generation Investment Management, a sustainable investment management firm, led Andela's $100M Series D round of funding, bringing Andela’s total venture funding to $180M.[32][33] The Series D also included Serena Williams’ investment platform, Serena Ventures.[34]

On September 29, 2021, Andela announced $200M Investment led by Softbank Vision Fund 2 with participation from new investor Whale Rock and existing investors including Generation Investment Management, Chan Zuckerberg Initiative, and Spark Capital.[35] Lydia Jett, founding partner at SoftBank Investment Advisers, joined Andela’s Board of Directors. The Series E financing valued the company at $1.5 billion, making it the first unicorn talent marketplace. Andela is one of the seven unicorn companies founded in Africa.[36][37]

References

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from Grokipedia
Andela is a global talent platform and active virtual staffing company founded in 2014 in , , that specializes in connecting companies with vetted, remote software engineers and tech talent from emerging markets, primarily . It utilizes its AI-powered Talent Decision Engine for precise matching, offers flexible hiring models including Adaptive Hiring, and provides end-to-end support for building and managing remote teams to address talent shortages and promote equal opportunities regardless of location. The company was co-founded by Jeremy Johnson, , Nadayar Enegesi, Brice Nkengsa, Ian Carnevale, and Christina Sass, with a mission to build a borderless world where the best talent is selected based on skill rather than geography. Initially focused on training African developers through rigorous programs—starting with a cohort of six engineers selected from 700 applicants—Andela expanded operations to in 2015, in 2017, and in 2019, before transitioning to a fully remote model in 2020 amid the global shift to distributed work. By 2021, Andela achieved unicorn status with a valuation of $1.5 billion after raising over $180 million in venture funding from investors including , Spark Capital, and Ventures, and it maintains its status as a private unicorn company as of 2026. Today, under CEO Carrol Chang (appointed in September 2024), the platform operates the Andela Talent Cloud, an AI-powered marketplace serving more than 600 clients across 135+ countries—including trusted brands such as GitHub and Mastercard—with a exceeding 150,000 global technologists and achieving 98% client satisfaction. Clients benefit from high-quality talent, faster hiring processes, and significant cost savings. Andela has pioneered initiatives like its first all-female engineering cohort in 2014 in , to advance diversity and, more recently in 2025, partnered with to train 3,000 technologists in AI coding skills using tools like , aiming to lower barriers to in emerging markets. The company also collaborates with organizations such as Emergence AI and the (CNCF) to upskill developers in agentic AI and cloud-native technologies, with programs over 5,600 African technologists in skills as part of a goal to reach 20,000–30,000 by 2027. Headquartered in New York, Andela continues to emphasize borderless talent strategies amid challenges like U.S. work visa limitations, positioning itself as a key player in the global remote workforce ecosystem.

Founding and History

Founding and Early Years

Andela was founded in 2014 in , , by Jeremy Johnson, , Nadayar Enegesi, Brice Nkengsa, Ian Carnevale, and Christina Sass. The initiative emerged from a vision to harness 's burgeoning youth population and technological potential to address economic challenges on the continent. The founders' motivations centered on tackling the global shortage of skilled software developers by training high-potential talent in for remote roles with international companies. This approach was heavily influenced by Jeremy Johnson's prior experience in education technology, where he co-founded 2U in 2008—a company that developed online degree programs for universities and went public on in 2014 as TWOU. Johnson viewed education as a critical pathway to opportunity, drawing parallels between 2U's model of accessible learning and Andela's goal of equipping African developers for the 21st-century . Initial operations began with the launch of Andela's first recruitment cycle in July 2014, which attracted over 700 applications via platforms like and resulted in the selection of a small cohort of six software engineers in . This pilot group underwent a rigorous two-week boot camp followed by four to six months of intensive training, focusing on coding skills and preparation for with U.S.-based firms such as and . The training was delivered at Andela's campus by mentors from leading tech companies like , emphasizing practical, on-the-job apprenticeship to build world-class capabilities. Among the early challenges was developing a tailored to local contexts in , including leveraging widespread and access for recruitment while ensuring the program met global standards amid a highly selective 0.7% rate from thousands of applicants. Starting with this modest cohort of six allowed the team to refine the model iteratively, addressing issues like talent identification and in a resource-constrained environment before scaling.

Growth and Milestones

Andela's growth accelerated significantly after its initial years, with expansions into additional African markets beginning in 2015, starting with . By 2017, the company had established training centers in and , building on its Nigerian base to create a broader pan-African network for sourcing and developing software talent, followed by in 2018 and in 2019. The prompted a pivotal operational shift in 2020, when Andela transitioned to a fully remote model, closing its physical offices and opening talent sourcing to developers across the entire African continent rather than limiting it to specific hubs. This change enabled global hiring and marked a departure from its campus-based approach, allowing the company to scale more flexibly amid evolving work trends. In April 2021, Andela announced its global expansion, beginning to source talent from 37 countries beyond , including regions in , , and , which broadened its reach to diverse engineering pools. Later that year, following a major funding round, Andela achieved status with a valuation of $1.5 billion, solidifying its position as a leading player in the global tech talent market. Reaching its 10-year milestone in May 2024, Andela celebrated a decade of operations by hosting events across and reflecting on its evolution into a borderless talent marketplace operating in over 135 countries. In June 2025, the company launched an AI-focused partnership with Emergence AI to upskill engineers in agentic AI systems, aiming to prepare talent for advanced multi-agent technologies and support enterprise adoption. By 2025, Andela had scaled its talent pool to over 150,000 skilled technologists and was serving more than 600 clients across 135 countries, demonstrating substantial growth in its global footprint and impact on distributed engineering teams.

Business Model and Operations

Talent Marketplace and Placement

Andela operates as an active virtual staffing company through its AI-powered talent marketplace, connecting global companies with pre-vetted remote software engineers and technical professionals primarily from emerging markets in Africa. The adaptive hiring model allows clients to access this pool of over 150,000 certified talents through the Andela Talent Cloud, enabling flexible engagement options such as full-time hires, contract-based roles, or project-specific assignments. This approach emphasizes scalability, permitting organizations to adjust their workforce dynamically to meet business demands without the overhead of traditional recruitment. The placement process begins with Andela's rigorous vetting of candidates, including English proficiency assessments, over 500 coding challenges, and live technical interviews to ensure only qualified individuals enter the . Matching occurs via the AI-driven Talent Decision Engine, which evaluates skills alignment, cultural fit, and specific client requirements to curate personalized shortlists of profiles. This enables clients to access high-quality talent, with reported hiring times 66% faster and cost savings of up to $80,000 per hire compared to traditional recruitment methods. Clients then conduct interviews directly through the platform, and upon selection, Andela manages the entire , including background checks, contracts, and setup for success. Furthermore, Andela serves as the employer of record, handling payroll, legal compliance across more than 100 countries, and ongoing support to promote talent retention, which is reported to be 25% higher than industry averages. Andela's primary client base consists of U.S. and European technology firms seeking to augment their teams with remote talent. Notable partners include , through its Partner Network membership, and , which has utilized Andela for Workspace collaboration and talent sourcing. By 2025, the company has extended its services to non-tech sectors, such as and media, with clients like and ViacomCBS leveraging the platform for diverse technical needs. Revenue for Andela's marketplace derives mainly from service fees charged to clients for talent access and placement, structured according to engagement type and duration. These include hourly billing rates ranging from $20–$40 for junior developers to $50–$100 for senior specialists, alongside fees for managed projects and premium scouting services. Placement commissions are embedded in these arrangements, with additional value from end-to-end that ensures compliance and efficiency.

Training and Technology Platform

Andela's talent selection process is designed to identify exceptional software developers from emerging markets, targeting the top 1% of applicants through a multi-stage evaluation. The process begins with an online application followed by AI-powered assessments in English proficiency and technical skills, including coding challenges that test problem-solving abilities. Successful candidates then proceed to live interviews and practical simulations to assess cultural fit, collaboration, and adaptability. This rigorous approach ensures that only highly capable individuals advance, drawing from talent pools in regions such as and . The company's training programs commence with intensive bootcamps, typically spanning 14 weeks, which immerse participants in full-stack development fundamentals using technologies like React.js and , alongside soft skills training in communication, , and . These bootcamps evolve into ongoing structures, where trainees receive personalized guidance from senior engineers and access to real-world projects to build practical expertise. Curriculum also incorporates emerging technologies, such as and , fostering a continuous that prepares developers for global demands. Central to Andela's operations is the Andela Talent , an AI-powered platform launched in 2023 that facilitates talent profiling, skill matching, and tracking. The platform employs proprietary algorithms to create detailed developer profiles based on verified skills, experience, and behavioral , enabling precise matching with client needs. It also includes tools for ongoing monitoring, such as dashboards that track metrics like project completion rates and skill progression, ensuring sustained talent quality throughout engagements. To support continuous , Andela pursues upskilling initiatives through strategic , emphasizing specialized training in cutting-edge areas. A notable example is the 2025 collaboration with Emergence AI, which focuses on equipping developers with expertise in agentic AI systems, including multi-agent frameworks and ethical practices. This , announced in June 2025, aims to train thousands of engineers to accelerate enterprise adoption of advanced AI technologies while promoting . Additional efforts, such as the AI Academy with launched in September 2025, provide hands-on modules in AI coding, prompting, and across various programming languages.

Funding and Financial Performance

Investment Rounds

Andela's funding journey began with a seed round in 2014, raising an undisclosed amount from early backers including , , and others to launch its initial developer training program in , . This was followed by additional early-stage investments, contributing to the company's foundational growth before its first major venture round. In June 2015, Andela secured $14.6 million in Series A funding led by Spark Capital, with participation from seed investors, to establish its first training center outside in , , and scale talent recruitment across . The round supported the expansion of its bootcamp model to identify and train top software developers for global tech firms. The company raised $24 million in a Series B round in June 2016, led by the —its first lead investment—with additional backing from GV (formerly Google Ventures) and existing investors, to accelerate training programs and introduce initiatives like its first all-female developer cohort in . This funding enabled further operational scaling in . Andela's Series C round in October 2017 brought in $40 million, led by CRE Venture Capital and joined by prior investors including Spark Capital and , to fuel expansion into additional African markets such as and enhance its engineering talent pipeline for international placement. The investment brought total funding at the time to over $80 million and supported partnerships like the Andela Learning Community with . In January 2019, Andela closed a $100 million Series D round led by , with participation from Serena Ventures and returning investors, to build distributed engineering teams and extend operations to new regions including , pushing cumulative venture funding to $180 million. The most recent major round was a $200 million Series E in September 2021, led by 2, to support global remote talent scaling and solidify its marketplace platform amid the rise of distributed workforces. By this point, Andela had raised approximately $381 million across eight funding rounds since inception, with no significant new equity raises reported through 2025, allowing focus on operational sustainability and revenue growth.

Valuation and Key Investors

Andela's valuation trajectory reflects its growth as a global talent platform. Following its Series D funding round in 2019, the company was valued at between $600 million and $700 million. This marked a significant increase from prior rounds, driven by expanding operations in and beyond. By September 2021, Andela achieved unicorn status with a of $1.5 billion after raising $200 million in its Series E round. The valuation has been maintained at $1.5 billion through 2025, underscoring sustained investor confidence amid market expansions. Key investors have played pivotal roles in Andela's development, providing both capital and strategic expertise. The , focused on social impact and , led Andela's Series B round in and participated in subsequent financings, emphasizing talent development in emerging markets. Google Ventures (GV), bringing tech sector insights, joined in the 2016 round and continued support through later investments to bolster platform innovation. Early backer Spark Capital provided seed and follow-on funding, aiding initial scaling efforts. , prioritizing sustainable growth, led the 2019 Series D and participated in the 2021 Series E, aligning with Andela's long-term focus on ethical talent sourcing. These investments have supported Andela's strategy of expanding its global talent network and enhancing its technology platform, with an emphasis on achieving long-term returns in emerging markets through distributed teams. Funds from rounds like Series E were directed toward growth and AI-driven matching capabilities, enabling broader access to skilled developers. A key financial is Andela's 98% client satisfaction rate with talent as of 2024, which contributes to stable revenue streams and justifies the sustained $1.5 billion valuation into 2025. This high satisfaction, coupled with efficient hiring processes, has helped maintain strong client relationships and operational resilience.

Leadership and Organizational Changes

Founders and Initial Team

Andela was co-founded in 2014 by six individuals who brought diverse expertise to address the global shortage of software developers by training and employing African talent. The founding team consisted of Jeremy Johnson, , Nadayar Enegesi, Brice Nkengsa, Ian Carnevale, and Christina Sass, who collectively envisioned a scalable model to empower technologists. Their collaboration stemmed from prior work on Fora, a distance learning platform for African universities, which evolved into Andela's focus on intensive training. Jeremy Johnson served as the initial CEO, leveraging his edtech background from co-founding 2U, a company that scaled online degree programs for universities, to emphasize scalable training models at Andela. Iyinoluwa Aboyeji, a Nigerian entrepreneur, co-founded Andela to highlight the untapped potential of African talent, drawing on his vision for technology-driven empowerment across the continent; he later co-founded Flutterwave, a major African fintech firm. Nadayar Enegesi, a Nigerian-Canadian, contributed to operations and early training initiatives as director of learning and development, helping design the curriculum that prepared the first cohort of engineers. Brice Nkengsa, from Cameroon and a software engineer by training, handled technical aspects, including engineering leadership to build the platform's foundational tech infrastructure. Ian Carnevale focused on product development, shaping the early tools for talent assessment and placement based on his experience with Fora. Christina Sass, with her background in global youth programs, led strategy and scaling efforts, contributing to curriculum design and the recruitment of Andela's inaugural hires from over 700 applicants in Nigeria. The initial team exemplified a blend of U.S. and African expertise, starting as a small group in a vacant duplex in ' neighborhood, which fostered close collaboration on refinement and the first engineering hires. Comprising three Africans, two Americans, and one Canadian, the founders combined local market insights with international scaling know-how to launch Andela's operations in May 2014, selecting and training its debut class of six Nigerian software engineers. This diverse dynamic enabled rapid execution of the vision, prioritizing rigorous peer-reviewed training and global placement opportunities.

Current Leadership and Restructuring

Carrol Chang serves as the of Andela, having been appointed to the role effective , 2024. Prior to joining Andela, Chang held the position of Global Head of Driver and Courier Operations at , where she gained extensive experience in scaling technology-driven operations across diverse global markets. A graduate, Chang has emphasized Andela's remote-first strategy, leveraging her background to enhance the company's global talent marketplace while integrating advanced technologies to support distributed teams. Under her , Andela continues to prioritize borderless talent access, aligning with evolving demands in and tech hiring. The executive team includes key leaders driving Andela's core functions. Barun Singh serves as Chief Product and Technology Officer (appointed November 2025), overseeing innovations in the company's platform and engineering. Lila Millsap, Vice President of People, manages talent acquisition and development, ensuring the organization attracts and retains diverse professionals from emerging markets. Erin Lothson, , handles global compliance and regulatory matters, supporting Andela's expansion across multiple jurisdictions. Geoff MacNeil serves as (appointed November 2025), focusing on sales growth and client expansion. These executives report to Chang and contribute to the company's mission of equitable tech opportunities worldwide. Andela has undergone several organizational restructurings to adapt to market shifts. In , the company transitioned to a fully remote model, exiting physical offices in locations such as , , and to embrace a distributed amid the global . This pivot enabled broader recruitment from across and beyond, reducing overhead while expanding its talent pool. In 2024, Andela refreshed its leadership with Chang's appointment and the addition of Chief Revenue Officer Kishore Rachapudi in March to bolster sales and sustainability efforts in a competitive tech landscape. On November 12, 2025, Andela expanded its C-suite with the appointments of Barun Singh as Chief Product and Technology Officer, Geoff MacNeil as , Kennith Jackson as Senior Vice President of Solutions, and the confirmation of Erin Lothson as , aiming to accelerate growth as an AI-native talent leader. Andela's organizational culture underscores diversity and inclusivity, with a workforce that is over 90% remote and drawn predominantly from emerging markets in Africa, Latin America, and beyond. This approach fosters a borderless environment that promotes cross-cultural collaboration, innovation, and equal access to global opportunities, as evidenced by the company's recognition as a leader in remote work by Forbes in 2025.

Impact and Challenges

Social and Economic Impact

Andela has significantly empowered tech talent in emerging markets by building a community of over 150,000 technologists since its founding in 2014, with more than 110,000 trained in through 2024, and a substantial portion originating from . This initiative has enabled participants to secure remote positions with global companies, often resulting in an average 87% increase in earnings compared to their pre-Andela income, thereby enhancing and career progression for individuals in regions with limited local opportunities. In terms of diversity and inclusion, Andela has actively worked to boost representation of women in tech, achieving 21% female developers in its workforce—far exceeding the global average of 6%. The company has run all-female training cohorts since , particularly in locations like , , which have allowed for 100% female participation in those specific programs, contributing to higher balance in select groups and fostering inclusive hiring practices across its operations. These efforts align with Andela's certification as gender fair and its goal of reaching around 30% female representation in each region. Economically, Andela has bolstered Africa's tech ecosystem by creating sustainable job opportunities across over 135 countries through its model, which minimizes relocation costs and promotes long-term engagements. This approach generates multiplier effects, such as improved digital infrastructure and entrepreneurial activity, while 74% of participants report enhanced , including 85% greater self-confidence. Beyond core training, Andela has expanded its impact through partnerships offering free upskilling resources, such as collaborations with the to train 20,000–30,000 African technologists in cloud native skills like by 2027, and with to equip 3,000 individuals with AI coding expertise in 2025. These community-focused programs further democratize access to advanced technologies, supporting broader economic growth in underrepresented regions. Andela's services also positively impact client organizations by providing access to high-quality remote tech talent. A 2024 Forrester Total Economic Impact study found that companies achieve 66% faster hiring times and cost savings of up to $80,000 per talent hired compared to traditional approaches, yielding a 97% ROI over three years. Clients report high satisfaction with talent quality and reliability, as evidenced by Andela's G2 rating of 4.7/5 based on 111 reviews.

Controversies and Layoffs

In May 2020, Andela laid off 135 employees, representing approximately 10% of its workforce, as part of a strategic pivot from a full-time talent placement model to a more flexible talent marketplace. The cuts primarily affected non-engineering roles across locations in , , , and the , sparing developers amid economic pressures from the that reduced client demand for junior talent. Andela has faced criticisms for its heavy reliance on sourcing and exporting African software engineers to global clients, which some observers argue contributes to brain drain and disrupts local tech ecosystems by removing skilled workers from domestic markets. For instance, the company's 2019 decision to end junior developer training programs in , , and —resulting in up to 400 layoffs—flooded local job markets with talent but raised concerns about unsustainable extraction of without sufficient reinvestment in regional growth. This approach has been likened to models that prioritize international placements over building self-sustaining African tech hubs. In January 2025, Andela conducted a mass layoff as part of ongoing restructuring efforts, as reported by employees on and professional review sites. Additionally, in May 2024, filed a against Andela in the U.S. District Court for the Southern District of New York, alleging of secrets, poaching of at least 30 employees, and solicitation of clients; the case remains ongoing as of November 2025. Employee reviews on Glassdoor reflect mixed experiences, with an overall rating of 3.7/5 based on more than 1,400 reviews. Some employees cite job security concerns and organizational changes amid repeated restructurings and layoffs. Trustpilot shows a lower rating of 2.3/5 from 17 reviews, with mixed feedback. In response to these challenges and layoffs, Andela provided affected employees with comprehensive severance packages, including four months of health coverage and placement assistance to aid job transitions. The company also adjusted its business model by shifting to a borderless talent marketplace, aiming to improve local retention through expanded opportunities for African engineers to work on regional projects while maintaining global access.

References

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