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Jacob Best
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Jacob Best
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Jacob Best Sr. (May 1, 1786 – January 26, 1861) was a German-American brewer who founded what would later become known as the Pabst Brewing Company in Milwaukee, Wisconsin.

Key Information

Life and career

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Best was born in Hesse-Darmstadt,[1][2] where he learned the trade and ran a small brewery in Mettenheim, Rhenish Hesse, until immigrating to Milwaukee in 1844 to join his sons.

In Milwaukee, Jacob Best founded Empire Brewery on Chestnut Street Hill, which he ran with his sons, Phillip, Jacob Jr., Charles, and Lorenz. Charles and Lorenz soon withdrew from the company, with Charles establishing the Plank Road Brewery (now the Miller Brewing Company). His daughter Margaretha married Moritz Schoeffler, a prominent newspaper editor who founded The Wisconsin Banner. Empire Brewery produced 300 barrels in its first year.[3] The name was changed to Best and Company and became one of the most successful breweries in Milwaukee.

After Jacob Sr. retired in 1853, Phillip and Jacob Jr. continued operations as a partnership. The Best brewery was renamed Phillip Best Brewery. Phillip's sons-in-law, Emil Schandein and Captain Frederick Pabst, later bought the brewery from Phillip. When Emil died, his wife Lisette Best became vice president.[4] By 1874, Phillip Best Brewing Co. was the nation's largest brewer, supplying Chicago after the Great Chicago Fire. The brewery was renamed Pabst Brewing Company and remained at the same location along Chestnut Street (now Juneau Avenue) until closure of the complex in 1997.

Jacob Best Sr. devoted the remainder of his life to local politics.

See also

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References

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Jacob Best

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Jacob Best Sr. (May 1, 1786 – January 26, 1861) was a German-American brewer who immigrated from Hesse-Darmstadt and founded the Empire Brewery—later known as Best and Company—in , , in 1844 alongside his four sons. The enterprise initially produced 300 barrels annually of beer, whiskey, and vinegar, capitalizing on demand for German-style light in the growing immigrant community. Best had apprenticed in brewing in his native , operating a small facility in Mettenheim before relocating his family to America due to political pressures, first sending two sons ahead in 1840. He retired from active management in 1853, passing control to sons Phillip and Lorenz, though two others departed earlier to establish what became the . Under Phillip's leadership, the firm expanded significantly, eventually renaming to the Phillip Best Brewing Company and incorporating family ties through marriages that brought in and Emil Schandein, leading to its rebranding as in 1889. Best's foundational role helped establish as a hub for production, influencing the industry's shift from ale-dominated traditions. In retirement, he served locally as a ward assessor and school commissioner until his death.

Early Life

Origins in Germany

Jacob Best Sr. was born on May 1, 1786, in , a region in what is now the state of , . His parents were John Frederick Best, aged 29 at the time, and Sophia K., aged 25. The area, encompassing towns like , lay in the Grand Duchy of Hesse, a territory marked by agricultural traditions including and in the adjacent Rheinhessen region. Best grew up in this environment, where small-scale brewing was a common craft tied to local agrarian life. Hesse-Darmstadt's rural economy supported such trades, with family-operated enterprises producing for community consumption amid the patchwork of principalities in the Holy Roman Empire's waning years. Historical records indicate no notable public roles or events in his early years, positioning him as a typical of the era before the disrupted regional stability. By adulthood, Best had acquired foundational knowledge of through practical immersion in his homeland, reflecting the -based systems prevalent in German principalities. This informal training prepared him to manage operations independently, though specific mentors or formal affiliations remain undocumented in primary accounts. His early experiences underscored the labor-intensive nature of pre-industrial , reliant on local grains, sources, and rudimentary techniques amid economic pressures from post-war reconstruction in the early .

Brewing Apprenticeship

Jacob Best learned the brewing trade in his native Hesse-Darmstadt, , where he was born in 1786. In the context of early 19th-century German craft guilds, such training typically occurred through structured apprenticeships under established brewers, emphasizing practical skills in , , and , though specific mentors or duration for Best remain undocumented in historical records. Following his mastery of the trade, Best established and operated a small brewery in the village of Mettenheim, producing lager-style beers suited to the region's resources and consumer preferences. This enterprise provided foundational experience in scaling production and managing operations, which he later applied in America, but economic pressures and political unrest in the German states prompted his departure around 1844. The Mettenheim brewery represented a modest but viable concern, reflecting Best's competence in the craft prior to .

Immigration to America

Motivations for Emigration

In 1844, Jacob Best Sr., a brewer from Mettenheim in the Rheinhessen region of , emigrated to the with his wife and four sons—Jacob Jr., Charles, Philip, and Lorenz—abandoning a small family-operated brewery. The family sailed from Europe amid a wave of German migration driven by domestic instability, arriving in , , where Best immediately established the Jacob Best & Sons Brewery. Political oppression in the fragmented German states provided the decisive push for Best's departure, as restrictive monarchial rule, , and limited prospects for alienated skilled artisans and entrepreneurs seeking personal and economic . This factor uprooted the family from their homeland, where Best had honed his trade but encountered constraints on expansion and innovation in brewing. Contemporary accounts of pre-1848 German emigration highlight similar pressures, including agrarian distress and early liberal discontent, though Best's move predated the full-scale revolutions of 1848. Pull factors centered on America's promise of unrestricted enterprise and a receptive market; Milwaukee's rapid growth as a hub for German immigrants—over 50% of its population by the late —offered an ideal venue for exporting traditional bottom-fermented , which contrasted with the dominant top-fermented ales in the U.S. Best's expertise positioned him to capitalize on this ethnic enclave's demand for familiar beverages, free from the restrictions and taxes stifling German brewers.

Settlement in Milwaukee

Jacob Best Sr. immigrated to Milwaukee, Wisconsin, in 1844, joining his sons Jacob Jr. and Charles, who had arrived in 1842 and initially operated a small vinegar works in the city. Accompanied by his other sons, Phillip and Lorenz, Best established the family residence in the Kilbourntown section, a burgeoning area west of the Milwaukee River that attracted early German settlers due to its proximity to transportation routes and available land. Milwaukee's selection as a settlement site reflected its rapid growth as a port city on , where abundant fresh water from the lake and rivers supported operations, and a swelling German immigrant population—numbering over by the mid-1840s—created demand for traditional European-style beverages. The Best family's prior experience in German brewing aligned with the local economy, where small-scale production facilities were emerging to serve ethnic enclaves amid the city's incorporation in 1846. Upon arrival, the family quickly transitioned their vinegar enterprise into beer production, founding the Empire Brewery (later Jacob Best & Sons) on Chestnut Street Hill, marking their integration into Milwaukee's nascent industrial landscape. This establishment not only provided economic footing but also positioned the Bests within a network of German artisans, fostering community ties essential for early business viability in a frontier-like urban setting.

Brewing Enterprise

Founding of Best & Company

In 1844, following his immigration to Milwaukee, Wisconsin, Jacob Best Sr. established a brewery in partnership with several of his sons, who had arrived earlier in 1840. The venture, initially known as the Empire Brewery, marked one of the early commercial brewing operations in the region, capitalizing on the growing German immigrant community and demand for lager-style . Best, drawing on his prior experience operating a small in Mettenheim, , focused production on light using traditional methods imported from . The initial setup included both and distilling facilities, reflecting a diversified approach to alcohol production common among early immigrant enterprises, though the emphasis soon shifted primarily to . Output began modestly at approximately 300 barrels per year, sufficient to serve local taverns and households in pre-incorporation (which became a city in ). The firm later adopted the name Best & Company, signifying its evolution from a family-led startup to a more formalized involving Best's sons, including , who played a key role in early management. This founding laid the groundwork for sustained growth amid Milwaukee's burgeoning brewing industry, driven by abundant local water sources, barley supplies, and a skilled in German techniques, though Best's operation remained small-scale initially compared to later competitors.

Operational Expansion

Following its establishment in 1844, Best & Company expanded operations by acquiring a brew kettle constructed locally from iron sourced in Racine and Kenosha, which facilitated the production of lager beer alongside initial outputs of whiskey and . The brewery occupied two lots on Chestnut Street (present-day West Juneau Avenue), providing foundational capacity for a family-run enterprise that ranked fourth among Milwaukee's 12 breweries by the 1850 . A key operational shift occurred in 1851, when the company became the first in to produce , moving away from English-style ales to meet demand from German immigrants and differentiate from competitors. This supported production growth, though specific volume figures for the period remain undocumented; nationally, U.S. output reached 23.2 million gallons by 1850, with Milwaukee's industry contributing modestly amid eastern dominance. Further expansion in the 1850s included internal restructuring to maintain efficiency: Charles Best withdrew in 1845 to found a rival operation, Lorenz Best departed in 1850, and a new partnership formed in 1851 among Jacob Best Sr., Jacob Best Jr., and Phillip Best. Market outreach advanced with the opening of a agency in 1857, enabling broader distribution beyond local sales. These developments, occurring before Jacob Best Sr.'s retirement in 1853, positioned the brewery for subsequent scaling under his sons, culminating in Jacob Jr.'s sale to Phillip in 1859 and renaming to Phillip Best Company.

Technical Contributions to Brewing

Jacob Best, leveraging his prior experience operating a brewery and in Mettenheim, Rheinhessen, , implemented traditional European brewing methods upon establishing his operation in 1844. These included the use of malted , , and strains familiar to German brewers, initially applied to top-fermented ales and porters, as well as ancillary products like whiskey and . The foundational equipment featured a locally fabricated brew constructed from iron sourced from Racine and Kenosha, enabling efficient and processes suited to small-scale production of approximately 300 barrels annually. A pivotal technical shift occurred on February 22, 1845, when the Best brewery introduced German-style production, emphasizing bottom-fermenting yeast () that required controlled low-temperature (typically 7–13°C or 45–55°F) and prolonged lagering in cool cellars for clarity and stability. This method contrasted with the warmer, quicker top-fermentation of ales dominant in early American , yielding a lighter, crisper beer better preserved for distribution. Milwaukee's climate, moderated by , facilitated natural cooling, reducing reliance on artificial still uncommon in the 1840s. By the late 1840s, Best discontinued non-beer products to concentrate on light lager, refining recipes for a pale, effervescent profile that appealed to German immigrants and influenced regional preferences. This focus advanced lager's ascendancy in Milwaukee—though not the absolute first local adopter (preceded by Herman Reutelschöfer)—by demonstrating scalable implementation of German techniques, including precise yeast propagation and maturation, which enhanced product consistency and shelf life amid growing demand. Best's approach prioritized purity and attenuation over adjunct-heavy recipes later common in American lagers, aligning with pre-industrial German standards.

Family Dynamics and Succession

Role of Sons in the Business

Jacob Best Sr. established the Best and Company brewery in in 1844, incorporating his four sons—Jacob Jr., , Phillip, and Lorenz—as partners from the outset, leveraging their apprenticeship in to support operations focused on production. This familial structure provided continuity in skilled labor and management, with the sons contributing to daily , distribution, and expansion amid growing demand for German-style in the American Midwest. Charles and Lorenz Best departed the partnership around 1850 to launch independent brewing operations in , reflecting entrepreneurial diversification within the family while leaving the original enterprise to Jacob Jr. and Phillip. Jacob Jr. remained involved post his father's 1853 retirement, co-managing with Phillip until their partnership dissolved in 1859, after which Jacob Jr. exited, allowing Phillip to assume . Phillip Best emerged as the pivotal son in sustaining and scaling the business, renaming it Philip Best & Co. and directing its growth through investments in refrigeration technology and expanded facilities, which positioned the brewery for national prominence by the 1860s. His leadership emphasized and market outreach, incorporating his son-in-law to further innovate distribution via rail networks, though Phillip retained primary oversight until health issues prompted shared management. The sons' collective early involvement thus bridged the founder's technical expertise with subsequent commercial strategies, averting fragmentation despite withdrawals.

Transition to Successors

In 1853, Jacob Best Sr. retired from active management of the brewery, transferring ownership and operations to his sons Phillip and Jacob Jr., who formed a partnership to continue the business. This handover marked the formal shift from paternal leadership to the next generation, with the sons leveraging the established infrastructure and reputation built since 1844. The partnership emphasized continuity in lager production techniques imported from , ensuring the brewery's focus on high-quality, bottom-fermenting amid growing competition in . By 1859, Phillip Best had assumed sole proprietorship, renaming the operation the Phillip Best Brewing Company and relocating it to a larger facility on North 9th Street to accommodate expansion. This consolidation under Phillip reflected his emerging dominance, as brothers Jacob Jr. and Lorenz pursued other ventures or reduced involvement, while Charles had earlier departed the firm. Phillip's leadership stabilized the enterprise post-transition, achieving annual output of over 4,000 barrels by the early 1860s through investments in refrigeration and distribution networks. Jacob Best Sr. lived until January 26, 1861, observing the successors' initial successes from retirement but exerting no further operational influence.

Final Years

Retirement from Active Management

In 1853, Jacob Best retired from active management of the brewery he had founded as Best & Company, transferring ownership primarily to his sons Jacob Jr. and Phillip Best, who continued operations as a . This step marked the end of Best's direct involvement in daily brewing activities after nearly a decade of expansion from a small operation producing 47 barrels annually in 1844 to a more established enterprise by the early 1850s. The retirement allowed Best to step back amid growing family involvement, as brothers and Lorenz Best had already departed to form their own ventures in 1850. Following his retirement, Best shifted focus to local civic affairs in , holding minor political offices and engaging in community matters rather than business oversight. The brewery, under his sons' control, renamed itself the Phillip Best Brewing Company by 1859 after Jacob Jr.'s withdrawal, reflecting a smooth generational handover that preserved the firm's German-style production methods. Best's exit from active management did not involve reported conflicts or financial distress, but rather aligned with his advancing age—he was 67 at the time—and the maturity of his sons' roles in scaling operations.

Death and Immediate Aftermath

Jacob Best died on January 26, 1861, in Milwaukee, Wisconsin, at the age of 74. He was interred at Forest Home Cemetery in Milwaukee. By the time of his death, Best had retired from active involvement in the family brewery several years earlier, having transferred management to his son Philip in or around 1859–1860; the operation continued uninterrupted under Philip Best as the Philip Best Brewing Company. No significant disruptions to the business occurred immediately following his passing, as the enterprise had already stabilized under familial succession prior to his retirement. The brewery maintained its production of lager beer and proceeded with ongoing expansions in capacity and distribution in the Milwaukee area.

Enduring Legacy

Evolution into Pabst Brewing

Following the retirement of Philip Best in the 1860s, his son-in-law , who had married Philip's daughter Maria in 1862, invested in the family brewery. In 1864, Pabst acquired a half-interest in the business from Philip Best, transitioning from his career as a Great Lakes captain to active involvement in operations. This partnership expanded with Emil Schandein, husband of another Best daughter, Lisette, who joined as co-owner, forming a trio that drove production growth to over 100,000 barrels annually by the . Schandein's death in 1888 left Pabst as sole proprietor, prompting a formal rebranding in 1889 to the , reflecting his dominant role in modernization efforts like adoption and national distribution networks. Under Pabst's direction, the firm emphasized and , culminating in the 1893 "" designation after winning an award at the Chicago World's Columbian Exposition, which distinguished its flagship from the Best-era naming conventions. By 1900, annual output exceeded 1 million barrels, solidifying the shift from a family-operated German immigrant venture to a leading American industrial brewer.

Broader Impact on Industry and Immigration

Jacob Best's establishment of a lager brewery in Milwaukee in 1844 introduced cold-fermentation techniques from his native Germany, contributing to the broader transition in the American brewing industry from warmer-fermented ales to lagers, which demanded reliable ice storage and refrigeration innovations suited to the Midwest's climate. This shift, pioneered by German immigrants like Best, expanded production scales and market reach, as lagers' clarity and crispness appealed to diverse consumers, helping propel Milwaukee into a national brewing hub by the 1860s with output rivaling European centers. Best's operations, starting with modest annual volumes of around 300 barrels, laid groundwork for successors' growth into multimillion-barrel enterprises, influencing industry standards for quality control and distribution that favored consolidated, immigrant-led firms over smaller local ale producers. On immigration, Best's relocation from Mettenheim, Rheinhessen—driven by political unrest in the German states during the 1840s—exemplified the mid-19th-century wave of skilled German artisans fleeing instability, who brought expertise in bottom-fermenting yeast strains and malting to nascent U.S. industrial sectors. His success in adapting European brewing to American grains and water sources demonstrated viable economic pathways for immigrants, spurring further German settlement in Milwaukee, where by 1850 Germans comprised over 30% of the population and dominated brewing, malting, and cooperage trades essential to the industry. This clustering effect generated ancillary employment for thousands—estimated at 10,000 direct brewery jobs in Milwaukee by 1870—and reinforced ethnic networks that facilitated capital flows and labor recruitment from Europe, transforming isolated immigrant enclaves into self-sustaining industrial communities resistant to nativist pressures. Best's model of family-integrated enterprises, importing relatives and apprentices, accelerated skill transfer and mitigated barriers like language and credential recognition, enabling German brewers to capture 70% of U.S. lager production by the 1880s.

References

  1. https://www.findagrave.com/memorial/8857387/jacob-best
  2. https://www.wisconsinhistory.org/Records/Article/CS1658
  3. https://www.pabstmansion.com/history/pabst-brewing-co/
  4. https://brookstonbeerbulletin.com/historic-beer-birthday-jacob-best/
  5. https://ancestors.familysearch.org/en/LHF9-285/jacob-best-sr-1786-1861
  6. https://bestplacemilwaukee.com/preserving-history/
  7. https://www.wisconsinhistory.org/Records/Article/CS5412
  8. https://www.immigrantentrepreneurship.org/entries/frederick-pabst/
  9. https://www.researchgate.net/publication/263278713_Anarchists_Papers_and_Beer_German_Immigrants_in_Milwaukee_in_the_19th_Century
  10. https://www.jsonline.com/story/opinion/2017/05/05/gurda-pabst-comes-home-roots/101325066/
  11. https://www.academia.edu/7430179/Anarchists_Papers_and_Beer_German_Immigrants_in_Milwaukee_in_the_19th_Century
  12. https://www.immigrantentrepreneurship.org/entries/german-immigrants-in-the-united-states-brewing-industry/
  13. https://emke.uwm.edu/entry/brewing/
  14. https://slah.us/index-to-wisconsin-milwaukee-breweries/
  15. https://city.milwaukee.gov/ImageLibrary/Groups/cityDCD/projects/TheBrewery/hdpabst.pdf
  16. https://beernexus.com/pabstbrewing.html
  17. https://www.historic-structures.com/wi/milwaukee/pabst_brewing.php
  18. https://crescentcitybrewtalk.com/brewing-in-milwaukee/
  19. https://urbanmilwaukee.com/2015/10/13/yesterdays-milwaukee-philip-best-co-brewery-1880/
  20. https://www.bestplacemilwaukee.com/preserving-history/
  21. https://onmilwaukee.com/articles/pabsthistory
  22. https://emke.uwm.edu/entry/pabst-brewing-company/
  23. https://gravelyspeaking.com/2017/09/01/jacob-best-beer-baron/
  24. https://www.wisconsinhistory.org/Records/Article/CS538
  25. https://www.hopculture.com/captain-pabst-milwaukee-brewing-history/
  26. https://brewhousesuites.com/history
  27. https://www.history.com/articles/beer-history-german-immigrants-american-beer-industry-schlitz-pabst
  28. https://germanheritageusa.com/from-humble-brewers-to-beer-barons-the-german-brewmasters-who-shaped-american-beer/
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