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KSHE
KSHE (94.7 FM - styled as K-SHE) is a commercial radio station licensed to Crestwood, Missouri, and serving the Greater St. Louis area. It is owned by Hubbard Broadcasting and it airs a classic rock format, using the slogan "KSHE 95, Real Rock Radio". The studios are on Olive Boulevard near Interstate 270 in Creve Coeur.
KSHE is a Class C0 station. It has an effective radiated power (ERP) of 100,000 watts, the maximum for most stations. The transmitter is off MacKenzie Road in Shrewsbury.
After working as an engineer for 20 years with the Pulitzer stations KSD and KSD-TV, Ed Ceries invested his life savings and his considerable engineering efforts in constructing his own FM station. He built some of the equipment himself. The station signed on the air on February 11, 1961. The studios were in from the basement of the Ceries' home in suburban Crestwood.
The station used the call sign KSHE. Initially it had a classical music format. For a while, all the announcers were women, which was the reason the call letters were chosen to include "SHE." Most of the basement was used for the station operations, with the Associated Press Teletype installed next to the clothes washer. The record library room doubled as an administrative office where Mrs. Ceries also did her ironing.
Listener loyalty was strong. At times, fans would come to the station with copies of classical selections they thought would be a good addition to those owned by KSHE. Advertisers were not convinced FM radio—-particularly classical music-—had much of an audience. After the first year, the format was adjusted to contain about 90% middle of the road (MOR) music and 10% classical, with nine daily news broadcasts. In 1964, the station was sold to Century Broadcasting.
New general manager Howard Grafman was convinced by his friend Ron Elz to adopt a new format that Elz had heard on a trip to San Francisco on KMPX: progressive rock. The individual disc jockeys were permitted to decide what to play. The first rock song played on KSHE in November 1967 that ushered in their format change was Jefferson Airplane's "White Rabbit". KSHE sometimes played music nonstop for hours without station identification, which eventually was brought to the attention of the Federal Communications Commission (FCC). That triggered a warning to identify as required.
The station would play whole albums in the late afternoon and late at night as a special feature. Albums played in their entirety included The Firesign Theatre's Waiting for the Electrician or Someone Like Him, The Who's Tommy, Bonzo Dog Doo-Dah Band's Gorilla, Arlo Guthrie's Alice's Restaurant, and Iron Butterfly's In-A-Gadda-Da-Vida.
During the 1970s and early 1980s, KSHE helped launch the careers of several midwestern bands such as Styx, Cheap Trick, REO Speedwagon and Head East. KSHE had a playlist, which popularized international rock artists as Lake from Germany, Stingray from South Africa, and rising bands from Australia and New Zealand including Midnight Oil and Split Enz. Starting in the late 1970s and continuing into the present day, Sunday evenings were dedicated to playing seven albums from seven different artists on a show called the Seventh Day. The albums usually were played from 7:00 pm until after midnight.
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KSHE
KSHE (94.7 FM - styled as K-SHE) is a commercial radio station licensed to Crestwood, Missouri, and serving the Greater St. Louis area. It is owned by Hubbard Broadcasting and it airs a classic rock format, using the slogan "KSHE 95, Real Rock Radio". The studios are on Olive Boulevard near Interstate 270 in Creve Coeur.
KSHE is a Class C0 station. It has an effective radiated power (ERP) of 100,000 watts, the maximum for most stations. The transmitter is off MacKenzie Road in Shrewsbury.
After working as an engineer for 20 years with the Pulitzer stations KSD and KSD-TV, Ed Ceries invested his life savings and his considerable engineering efforts in constructing his own FM station. He built some of the equipment himself. The station signed on the air on February 11, 1961. The studios were in from the basement of the Ceries' home in suburban Crestwood.
The station used the call sign KSHE. Initially it had a classical music format. For a while, all the announcers were women, which was the reason the call letters were chosen to include "SHE." Most of the basement was used for the station operations, with the Associated Press Teletype installed next to the clothes washer. The record library room doubled as an administrative office where Mrs. Ceries also did her ironing.
Listener loyalty was strong. At times, fans would come to the station with copies of classical selections they thought would be a good addition to those owned by KSHE. Advertisers were not convinced FM radio—-particularly classical music-—had much of an audience. After the first year, the format was adjusted to contain about 90% middle of the road (MOR) music and 10% classical, with nine daily news broadcasts. In 1964, the station was sold to Century Broadcasting.
New general manager Howard Grafman was convinced by his friend Ron Elz to adopt a new format that Elz had heard on a trip to San Francisco on KMPX: progressive rock. The individual disc jockeys were permitted to decide what to play. The first rock song played on KSHE in November 1967 that ushered in their format change was Jefferson Airplane's "White Rabbit". KSHE sometimes played music nonstop for hours without station identification, which eventually was brought to the attention of the Federal Communications Commission (FCC). That triggered a warning to identify as required.
The station would play whole albums in the late afternoon and late at night as a special feature. Albums played in their entirety included The Firesign Theatre's Waiting for the Electrician or Someone Like Him, The Who's Tommy, Bonzo Dog Doo-Dah Band's Gorilla, Arlo Guthrie's Alice's Restaurant, and Iron Butterfly's In-A-Gadda-Da-Vida.
During the 1970s and early 1980s, KSHE helped launch the careers of several midwestern bands such as Styx, Cheap Trick, REO Speedwagon and Head East. KSHE had a playlist, which popularized international rock artists as Lake from Germany, Stingray from South Africa, and rising bands from Australia and New Zealand including Midnight Oil and Split Enz. Starting in the late 1970s and continuing into the present day, Sunday evenings were dedicated to playing seven albums from seven different artists on a show called the Seventh Day. The albums usually were played from 7:00 pm until after midnight.