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Pule
Country of originSerbia
TownSremska Mitrovica, at the Zasavica Special Nature Reserve
Source of milkDonkeys and goats

Pule cheese or magareći sir, is a Serbian cheese made from 60% Balkan donkey milk and 40% goat's milk.[1][2] The cheese is produced in Zasavica Nature Reserve.

Pule is reportedly the "world's most expensive cheese", fetching US$1300 per kilogram.[3][4][5] It is so expensive because of its difficulty to produce, and its rarity: there are only about 100 jennies in the landrace of Balkan donkeys that are milked for Pule-making and it takes 25 litres (6+1⁄2 US gal) of milk to create one kilogram (2 lb 3 oz) of cheese.[3][6]

The taste of Pule cheese is reputed to be similar to that of manchego, a combination of nutty and earthy flavours, accompanied by a crumbly texture.[6]

In 2012, tabloids including The Daily Telegraph and the Daily Mail reported that Novak Djokovic had purchased the entire world's supply of pule cheese for his restaurants, but a manager at Zasavica denied these claims, stating that Djokovic's restaurant had simply been given a sample of pule cheese.[7]

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References

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Pule cheese

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Pule cheese is a rare, white, crumbly cheese produced exclusively in Serbia's Zasavica Special Nature Reserve, made from a blend of 60% milk from endangered Balkan donkeys and 40% goat milk, renowned as the world's most expensive cheese due to its limited yield and high demand.[1] Originating from the efforts of local cheesemaker Slobodan Simić in collaboration with the reserve's management, Pule—named after the Serbian word for "foal"—was first developed in the early 2010s to promote conservation of the Balkan donkey breed while creating a gourmet product.[1] The production process begins with hand-milking the donkeys three times daily, as each female yields only about 300 milliliters of milk per day, requiring approximately 25 liters of donkey milk to produce just one kilogram of cheese.[2][3] Rennet is added to coagulate the milk mixture, the curds are strained and hand-packed into molds, and the cheese is then refrigerated for at least 24 hours before being ready, often resulting in a mild, sweet flavor with a clean, crumbly texture that can be enjoyed fresh or lightly smoked.[1] Its exorbitant price, typically ranging from €1,000 to €1,200 per kilogram as of 2025, stems from the scarcity of donkey milk—donkeys produce far less than cows or goats—and production limited to small-scale unpasteurized operations at the reserve, with annual output around 50-70 kilograms.[1][4][5] Despite the cost, Pule has gained international acclaim for its unique nutritional profile, including high levels of vitamins and purported anti-allergenic properties similar to human breast milk, though it remains available primarily by advance order and is not widely exported.[2][3]

Overview

Description

Pule cheese is a fresh, crumbly cheese produced from donkey milk blended with goat milk in a ratio of 60% donkey milk to 40% goat milk.[6] The 60:40 ratio compensates for the low casein content in donkey milk, enabling coagulation. It derives its name from the Serbian word for foal and is crafted exclusively from the milk of Balkan donkeys (Equus asinus), a breed known for its adaptation to the region's terrain.[3] The rarity of Pule cheese stems from the exceptionally low milk yield of Balkan donkeys, which produce only about 300 milliliters of milk per day per female during the milking period. Donkeys are hand-milked three times daily. This scarcity is compounded by the fact that it requires approximately 25 liters of donkey milk to yield just 1 kilogram of cheese.[3][6][1] Production is confined to the Zasavica Nature Reserve in Serbia, where a herd of approximately 300 Balkan donkeys supplies the milk under controlled conditions.[3][7] After coagulation and molding, the cheese is refrigerated for at least 24 hours, resulting in a distinctive white, crumbly texture with a mild, sweet flavor.[1] Due to its limited supply and labor-intensive production, Pule cheese holds the distinction of being the world's most expensive cheese.

Origin and production site

Pule cheese is produced exclusively at the Zasavica Special Nature Reserve, located near Sremska Mitrovica in Serbia's Vojvodina province.[1] This protected area, spanning approximately 4,500 acres, serves as one of the last remaining wetlands in the country, providing a unique ecosystem for the donkeys whose milk is essential to the cheese.[8] Production of Pule began in 2012, marking the first commercial offering of this donkey milk-based cheese at the reserve's annual fair.[9] The reserve was established in 1997 by Slobodan Simić, a former Serbian parliament member and environmental advocate, with the primary goal of rescuing and protecting the endangered Balkan donkey breed.[10] Simić's family initiative aimed to revive traditional uses of donkey milk, including cheese-making, to support conservation efforts amid a dwindling population of fewer than 1,000 such donkeys in Serbia at the time.[11] Today, the reserve maintains a herd of approximately 300 Balkan donkeys, which graze freely in the marshlands and are milked only during their limited lactation periods to sustain the breed.[1][7] The environmental conditions of the Zasavica Reserve significantly influence the quality of the donkey milk used in Pule production. The donkeys' natural grazing on diverse wetland vegetation, including native grasses and herbs, contributes to the milk's composition, with seasonal variations in pasture affecting nutrient profiles such as vitamins and minerals.[12] This pristine, protected habitat ensures minimal contamination and supports the hypoallergenic properties valued in the milk, though yields remain low at about 300 milliliters per donkey per day.[8]

History

Traditional roots

Donkey milk has been utilized in the Balkans for medicinal purposes since ancient Roman times, when the region formed part of the Roman Empire and the milk was valued for its therapeutic qualities similar to human breast milk. Pliny the Elder, in his Naturalis Historia, described donkey milk as a remedy for ailments including sores, fevers, and poisonings, a tradition that persisted through folklore in Serbian and Balkan communities.[13] In local lore, it was associated with healing properties, such as boosting immunity and treating respiratory issues like asthma and bronchitis, often consumed fresh or applied topically for skin conditions and digestive problems.[1][14] A notable folk legend in the Balkans attributes a cross-shaped marking on Balkan donkeys to divine intervention, symbolizing their protective role in pastoral life and reinforcing their cultural significance.[1] During the Ottoman era, which spanned much of the Balkans from the 14th to 19th centuries, these medicinal uses continued in rural Serbian households, where donkey milk served as a folk remedy for vulnerable populations, including infants intolerant to cow's milk and the elderly.[8] Balkan pastoral traditions further elevated donkeys' role, as their adaptability to arid, rocky terrains—requiring less water and forage than cows—made them preferable for milk production in regions with limited pasturelands.[11] This resilience supported nomadic and semi-nomadic herding practices across Serbia and neighboring areas, where donkeys facilitated both transport and dairy needs in challenging environments.[11] By the early 20th century, the rise of industrialization and mechanized agriculture led to a sharp decline in donkey populations and milk use in the Balkans, as tractors and trucks replaced animal labor, shifting preferences to higher-yield cow and goat milk for commercial production.[8] Donkey numbers in Europe, including the Balkans, dropped by over 50% in the latter half of the century due to these changes, rendering traditional practices nearly obsolete. This decline persisted until efforts like the breeding program at Zasavica Reserve, which began in 1998, sought to preserve the breed and its milk heritage.

Contemporary development

Commercial production of Pule cheese began in 2012 at the Zasavica Special Nature Reserve in Serbia, where it was developed as the first cheese made from donkey milk by reserve manager Slobodan Simić in collaboration with cheesemaker Stevan Marinković. This initiative transformed the traditional use of Balkan donkey milk into a viable commercial product, leveraging the reserve's conservation efforts to breed and milk the rare Balkan donkey breed. The launch marked a significant step in reviving the cheese amid modern agricultural challenges, with initial production focused on small batches to test market viability.[1][15] Key challenges in establishing production included the extremely low milk yield of female Balkan donkeys, averaging just 300 milliliters per day per animal, which necessitated hand-milking three times daily and limited overall output. To address the donkey milk's insufficient casein content for proper coagulation, producers blended it at a ratio of 60% donkey milk and 40% goat milk, enabling the creation of sufficient quantities for cheese-making while maintaining the product's distinctive qualities. Production uses low-temperature pasteurization to ensure safety.[1][3] Milestones in the cheese's development included its international debut in September 2012 at the annual cheese show in Frome, Somerset, England, which served as the first export opportunity and garnered initial global interest. By 2013, production scaled to plans for 100 kilograms annually, facilitating further exports and distribution beyond Serbia. The cheese received significant media attention from reputable outlets, including a 2016 BBC Travel feature highlighting its production process and cultural significance, as well as coverage in Atlas Obscura, which emphasized its rarity and role in donkey conservation.[15][1][3] Expansion efforts in the 2020s have focused on growing the donkey herd to approximately 300 animals as of 2025 at Zasavica, enhancing milk supply and production capacity while supporting biodiversity conservation.[16] The reserve has pursued sustainable farming practices, backed by international grants to promote self-sufficiency through cheese sales and eco-tourism, including recognition of its camping facilities as one of Europe's top 100 sites in 2013 and 2014. These initiatives align with broader environmental goals, positioning Pule cheese as a model for integrating traditional cheesemaking with modern sustainability.[17][1]

Production

Milk sourcing

Pule cheese is produced using milk sourced exclusively from a specialized herd of Balkan donkeys maintained in the Zasavica Special Nature Reserve in Serbia, a protected area that supports a closed population of these animals to preserve the breed. The herd comprises approximately 300 donkeys as of 2025, ensuring a dedicated supply for the cheese while promoting conservation efforts.[18][16] The donkeys are milked by hand three times daily, a gentle method designed to minimize stress and accommodate the animals' physiology, as no mechanical milking equipment is suitable for them. Each donkey yields about 100 ml of milk per session, for a total of around 300 ml per day, though this varies seasonally with peaks in spring during the height of lactation following foaling. This limited output underscores the labor-intensive nature of sourcing, requiring careful timing around the donkeys' natural cycles.[1][3] To achieve sufficient volume and consistent coagulation properties for cheesemaking, the donkey milk is blended with goat milk from nearby local farms in a precise ratio of 60% donkey milk to 40% goat milk. This combination leverages the unique nutritional profile of donkey milk while compensating for its scarcity and lower casein content.[1] Quality is maintained through the donkeys' natural diet of grasses, herbs, and wetland vegetation in the reserve, which contributes to the milk's rich vitamin and mineral content without artificial feeds. The herd's health is monitored closely in this controlled environment, ensuring contaminant-free milk suitable for the premium product.[1]

Manufacturing process

The manufacturing process of Pule cheese starts with blending 60% Balkan donkey milk and 40% goat milk to achieve optimal coagulation properties, as pure donkey milk alone forms weak curds due to its low casein content. Following Serbian regulations, the blended milk undergoes gentle pasteurization at low temperatures to eliminate pathogens while preserving essential nutrients.[1][19] Rennet is added to coagulate the milk mixture, the curds are strained and hand-packed into molds, and the cheese stays in the molds for about 24 hours before being refrigerated. The fresh cheese is then aged for around one month under controlled conditions to develop flavor, resulting in a mild, sweet flavor with a clean, crumbly texture.[1][20] The overall yield is inefficient due to the low fat and protein levels in donkey milk; approximately 25 liters of donkey milk (plus about 17 liters of goat milk for the blend) produces about 1 kg of finished cheese.[2][21]

Characteristics

Physical and sensory attributes

Pule cheese is typically produced in small, bell-shaped wheels weighing around 50 grams each, featuring a pale yellow to off-white interior without a distinct rind.[1][22][17] Its texture is semi-soft and crumbly yet creamy, melting smoothly in the mouth, which distinguishes it from more rigid fresh cheeses.[22][23][24] The flavor profile is mild and delicate, with subtle tangy notes, a hint of sweetness from the donkey milk, and underlying nutty and earthy undertones, resulting in a clean finish.[1][22][20] The aroma is mild and inviting, often carrying subtle grassy and herbal hints derived from the donkeys' natural diet.[22][17][25] In comparisons, Pule resembles a milder version of fresh goat cheese like young chèvre, offering a smoother, less gamey experience, or a richer take on manchego with its soft crumbly form.[1][23][20] This cheese is best appreciated at room temperature to fully reveal its nuanced sensory qualities.[1]

Nutritional composition

Pule cheese, produced primarily from donkey milk with a typical blend of 60% donkey and 40% goat milk, exhibits a nutritional profile characterized by low fat content, typically ranging from 1% to 2.1% per 100g, making it a lighter alternative to many traditional cheeses.[26][27] Its protein content is notably high, reaching up to 18.5g per 100g in fresh varieties, which supports muscle maintenance and overall dietary protein needs.[26] The cheese is also rich in essential minerals such as calcium (derived from the milk's base of approximately 329 mg/kg) and phosphorus (around 104 mg/kg in donkey milk), contributing to bone health and metabolic functions.[26][28] Donkey milk, the primary component, contains high levels of lactose at 6-7% , which aids in easier digestion compared to cow milk due to its closer similarity to human milk composition.[28] Additionally, it possesses antimicrobial properties attributed to the lysozyme enzyme, present at levels up to 4000 mg/L in the milk, which inhibits pathogens like E. coli and enhances food safety in the cheese.[28][27] In terms of vitamins, Pule cheese retains elevated levels of A, B1 (thiamine), B2 (riboflavin), C, and E relative to cow milk equivalents, supporting antioxidant activity and metabolic processes.[27][28] Its cholesterol content remains low, under 10 mg per 100g, aligning with the milk's profile of approximately 8.6 mg/100g.[26] These attributes contribute to potential health benefits, including support for skin health through polyunsaturated fatty acids, enhanced immune function via lysozyme and lactoferrin, and moderate suitability for lactose-intolerant individuals owing to improved digestibility.[28][27]

Market and significance

Pricing and availability

Pule cheese is among the world's most expensive dairy products, with current retail prices ranging from €1,000 to €1,500 per kilogram (approximately $600 to $1,100 per pound) as of 2025, subject to fluctuations tied to limited production volumes.[29][30][21] These high costs stem from several key factors, including the labor-intensive hand-milking of Balkan donkeys, which requires skilled workers to extract small quantities of milk—typically 300 milliliters per animal per day during lactation periods—and the overall low yield of the cheese-making process, with annual production limited to 50-70 kilograms.[5][17] Production is confined to a single facility at the Zasavica Special Nature Reserve in Serbia, further constraining supply and elevating expenses related to animal care and specialized handling.[5][17] Availability remains extremely limited, with the cheese sold primarily through the on-site shop at Zasavica, a handful of select European gourmet retailers, and occasional online vendors specializing in rare artisanal products; total annual output of approximately 50-70 kilograms helps preserve the donkey herd's sustainability.[5][31][32] Historically, Pule cheese debuted internationally in 2012 at approximately $1,300 per kilogram, reflecting its novelty and scarcity at the time.[33] Prices peaked in 2016, reaching up to $1,700 per pound amid heightened global interest and media coverage.[3][21] Post-2020, pricing has stabilized around current levels, supported by modest increases in the donkey herd size that allowed for slightly expanded but still constrained production.[30][17]

Cultural and economic impact

Pule cheese embodies a key aspect of Serbian cultural heritage by symbolizing efforts to preserve biodiversity and revive the endangered Balkan donkey breed. Produced exclusively at the Zasavica Special Nature Reserve, the cheese's creation stems from a conservation initiative that began in 1997 with the rescue of mistreated donkeys, fostering the repopulation of this rare species native to the Balkan Peninsula.[10][34][11] This ties into broader Serbian traditions of sustainable animal husbandry, highlighting the reserve's role in maintaining ecological balance in one of Europe's richest wetland areas.[35] Economically, Pule cheese provides significant support to the Zasavica Reserve, channeling revenue from sales directly into conservation programs that protect endangered species and habitats. The high-value product funds ongoing efforts to sustain the donkey population and preserve the reserve's wetlands, while also creating local employment opportunities in milking, cheese production, and reserve management. Tourism further amplifies this impact, drawing over 40,000 visitors annually to experience guided tours, boat rides, and cheese tastings that educate on sustainable practices and Serbian gastronomy.[36][35][37] On the global stage, Pule cheese has elevated Serbia's profile in luxury food markets, earning media recognition as the world's most expensive cheese and appearances in international media as a symbol of exclusivity. This acclaim has spurred exports to gourmet buyers worldwide, enhancing Serbia's soft power through culinary diplomacy and positioning the nation as a source of innovative, heritage-driven products.[38][1][5] Despite these benefits, Pule production faces challenges related to the sustainability of its small-scale operations, limited by the low milk yield of Balkan donkeys, which restricts output to approximately 50-70 kilograms annually. Additionally, the labor-intensive hand-milking process has sparked discussions on animal welfare, though reserve operators emphasize humane practices aligned with conservation goals.[3][39]

References

  1. A cheese made from… donkey milk? - BBC
  2. Pule - Cheese.com
  3. Pule - Gastro Obscura
  4. Pule Cheese - Ultra-Rare Donkey-Milk Cheese from Serbia
  5. Why pule is the most expensive cheese in the world
  6. Why Donkey Cheese From Serbia Is the Most Expensive in the World
  7. A Serbian Farmer Wants To Protect The Balkan Donkey By Selling ...
  8. 'Wonder of nature': Serbia's ultra-expensive donkey cheese - Food
  9. Rescued Donkeys Produce Some Expensive, Exclusive Cheese
  10. Farm Animal: Balkan Donkeys | culture: the word on cheese
  11. [PDF] Effect of pasture and season on the variation of vitamin a, e and c in ...
  12. HISTORY OF DONKEY MILK THROUGH THE AGES - Naturane
  13. 'Wonder of nature': Serbia's ultra-expensive donkey cheese
  14. Don't Worry: Donkey Cheese Is Still Available
  15. The World's Most Expensive Cheese Is Actually Made From Donkeys
  16. Seasonal Variation in Essential Minerals, Trace Elements, and ...
  17. Pule: World's Most Expensive Cheese (Origin & Tasting Guide)
  18. Technological attempts at producing cheese from donkey milk
  19. Pule Cheese: Unraveling the world's most expensive ... - Fox News
  20. Pule Is The World's Most Expensive Cheese - IFLScience
  21. Pule Cheese: Serbia donkey Milk Guide | QCheese.com
  22. The Most Expensive Cheese in the World Doesn't Come from a Cow ...
  23. Pule | Cheese from Serbia - AnyCheese
  24. The Expensive Serbian Cheese That's Made With Donkey Milk
  25. Pule Cheese For Sale ultimate guide 2024
  26. [PDF] Nutritional Profile and Potential Health Benefits of Donkey Milk and ...
  27. Appraisal of some ethnic milk products from minor milch animal ...
  28. Donkey milk as a non-bovine alternative: a review of its nutri ...
  29. What Is the Most Expensive Cheese in the World? Pule, Prices, and ...
  30. Why Is Pule The Most Expensive Cheese Worldwide? - The Takeout
  31. Pule Cheese - Dr. Import
  32. Don't Worry: Donkey Cheese Is Still Available - The New York Times
  33. The Most Expensive Cheese In The World, Pule, Is Worth $576 A ...
  34. Zasavica Special Nature Reserve (2025) - Airial Travel
  35. Special Nature Reserve Zasavica - hidden biodiversity gem
  36. Pule Cheese: The Most Expensive Cheese in the World
  37. [PDF] Analysis of the state and offer of the hospitality facilities in special ...
  38. Most expensive cheese: Donkey cheese sets world record (VIDEO)
  39. Donkey Milk Cheese: A Culinary Marvel and Conservation Triumph
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