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Reason Studios
Reason Studios
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Logotype (1994–2019)

Key Information

Reason Studios (formerly known as Propellerhead Software) is a music software company, based in Stockholm, Sweden. Founded in 1994,[1] it develops the studio emulation digital audio workstation and audio plug-in[2] Reason.

History

[edit]

Propellerhead Software was founded in 1994 by Ernst Nathorst-Böös, Marcus Zetterquist and Peter Jubel.[1] Their first release was ReCycle, a sample loop editor that could change the tempo of a loop without affecting the pitch. The export medium was Propellerhead's own REX format. ReCycle was launched in conjunction with Steinberg, who marketed it as a companion to Cubase, as it brought a simple way of gaining control over tempo and timing of audio loops.[3]

In 1997, Propellerhead released ReBirth RB-338, a step based, programmable sequencer which emulated classic Roland instruments commonly associated with techno: two TB-303 Bass Line synthesizers and a TR-808. A TR-909 drum machine was added in version 2.0. It was hailed as an affordable alternative to buying old, unreliable hardware devices. Roland Corporation requested that an acknowledgment be added to the ReBirth packaging and splash screen; the unofficial endorsement became a marketing boost for Propellerhead, and they have retained a close relationship with Roland ever since.[4]

ReWire was developed jointly between Propellerhead and Steinberg for use with their Cubase sequencer. Released in 1998, it provided a virtual audio and synchronization connection between Cubase and ReBirth. In January 1999 the protocol was opened for general use by third parties without any license fee,[5] to allow communication between different sequencers.

Propellerhead soon focused their attention on their new product, the award-winning[6] digital audio workstation; Reason. It first released in 2000.

In May 2009, Propellerhead announced a new product, Record.[7] Designed for recording, arrangement and mixing, Record is made along the lines of Reason and continues the tradition of emulating hardware and the rack.

Record emulates a recording studio, with a mixing desk, a rack of virtual instruments and effects, and an audio sequencer (similar to traditional MIDI sequencing.) It is also made to work alongside Reason; if Record is installed on a computer with Reason on it, the modules from Reason will be usable inside of Record.[8]

Released 9 September 2009, Record has been praised for its stability, seamless integration with Reason, and sound quality,[9] and has received a number of awards, including Future Music's Platinum Award,[10] Computer Music Editor's Choice and Performance awards,[11] and the MusicTech Excellence award.[12]

In April 2010, Propellerhead released their first app for mobile platforms; a remake of their ReBirth RB-338 software for the Apple iPhone, iPod Touch and iPad. Developed together with Retronyms,[13] it's a 100% port of the original with added functionality for sharing song files with other iPhone users, zooming and panning.[14]

In July 2011, Propellerhead announced plans for Reason version 6 which includes all the features of Record 1.5. This allowed Propellerhead to discontinue Record and create two different versions of Reason.[15]

In March 2012, Propellerhead announced Rack Extensions and the Rack Extension store, a software architecture that will allow 3rd party developers to use their own instruments and effect devices inside of Reason. This technology was announced to appear alongside Reason 6.5 as a free update. Rack Extensions will be sold in an app store similar in a fashion in which Apple Inc. sells applications for the popular iOS platform. Hosted by Propellerhead Software, developers are free to use their own DSP and existing code to develop instruments and effects for use in Reason. When purchased, the Rack Extensions appear in Reason as a native Reason instrument or effect module and are privy to all of the features that Reason offers in its native instruments and effect devices.[16]

In April 2017, Propellerhead announced plans to support VST plugins in Reason, starting from version 9.5[17]

In August 2019, Propellerhead announced they would change their name to Reason Studios to have a name more closely tied to their core product: Reason. In November of that year, the company announced their roadmap for 2020 which would include support for VST3 and native M1 support.[18] Various delays led to VST3 being introduced in December 2022.[19] Native M1/M2 support was added in version 12.6.

In May 2023, Reason Studios announced that they would discontinue support for support for the offline authorization used by Reason versions 1–11, requiring users of older versions to be connected to the internet for authorization.[20]

Name

[edit]

The name propellerhead comes from the pejorative term used to deprecate science fiction fans and other technophiles, who are stereotypically drawn wearing propeller beanies. The company is not related to the British electronic music duo Propellerheads.

On 26 August 2019, Propellerhead announced they would change their name to Reason Studios to have a name more closely tied to their core product: Reason.

Online

[edit]

From early on, Propellerhead used the Internet as both a marketing tool and as a method to communicate with their user base. An alpha version of ReBirth was made available for free download on the Propellerhead website in December 1996, and the company even searched the internet for active users of the TB-303 and sent them invitation emails to try the new software.[21]

The user forum has always been at the forefront of the Propellerhead community, with many employees checking them every day.[22] Allowing users to make requests and suggestions directly to the developers led to the first downloadable ReBirth update in 1997, and still today registered users of Propellerhead software can download updates and much additional content online. In November 2013, the forums were shut down indefinitely due to security concerns with the forum software. On 17 December, they were resurrected with 4 new forum categories: Beginner, Advanced User, Rack Extensions and Post Your Music.[23]

On 16 January 2014, Propellerhead Software announced that they will close down the 15-year-old Reason community forums, shifting online customer interaction to their general social media accounts instead.[23] The unofficial new forum, run by Reason users rather than by Propellerhead, is Reason Talk.[24] Though this is an independent forum, some Propellerhead employees have posted there and the forum hosted the official Reason beta test forum for Reason Version 9.

Products

[edit]

Reason

[edit]
Reason
DeveloperReason Studios (formerly Propellerhead Software)
Stable release
12.5.1[25] / 13 February 2023; 2 years ago (2023-02-13)
Written inC++, Objective-C (Mac), Lua
Operating systemmacOS, Windows
TypeDigital audio workstation
LicenseProprietary
Websitewww.reasonstudios.com/en/reason

Reason is a digital audio workstation developed for macOS and Windows. The first version was released in 2000.[26] When launched Reason could run on average spec computers and was competitively priced.[citation needed] Reason simulates a recording studio with virtual cables and representations of a subtractive synthesizer, sampler and drum machine. It also has a REX file loop player, a pattern step sequencer and a multitude of effects units. Reason has the ability to create as many instances of each device (limited by compute power) and a simple sequencer for notes and device automation.

Current products other

[edit]
  • Reason Rack Plugin – Included with the Reason DAW (VST3/AU/AAX) works in all major DAWS.[27]
  • Reason+ – Reason Studios Subscription Service. Available since Jan 2021.[28]
  • ReCycle
  • Reason Adapted – a cut down version of Reason distributed as part of various software bundles
  • Figure – an iOS app that uses some technology from Reason's Thor synthesizer and Kong drum machine. It allows users to compose short loops by drawing figures on a touch screen device.
  • Rebirth for iOS – an iOS app that brings almost all of the functionality of the desktop version of now discontinued ReBirth RB-338.[29]
  • Reason Compact – an iOS app that combines some of the devices from Reason, most notably the Europa synthesizer
  • Take – an iOS app for recording song ideas
  • Thor – an iOS app version of the powerful synthesizer that was introduced in Reason 4

Rack extensions

[edit]
  • Algorithm FM Synthesizer[30]
  • Beat Map Algorhythmic Drummer[31]
  • Complex-1 modular synthesizer[32]
  • Drum Sequencer[33]
  • Fingerpicking Nylon A-list Acoustic Guitarist[34]
  • Friktion Modeled Strings[35]
  • Layers[36]
  • Layers Wave Edition[37]
  • Parsec[38]
  • Polar[39]
  • PolyStep Sequencer[40]
  • Processed Pianos[41]
  • Quad Note Generator[42]
  • Radical Keys[43]
  • Reason Drum Kits[44]
  • Reason Electric Bass[45]
  • Rotor[46]
  • Scenic Hybrid Instrument[47]
  • Umpf Club Drums[48]
  • Umpf Retro Beats[49]
  • Audiomatic Retro Transformer[50] (included in Reason 9)
  • Pulsar – Dual LFO[51] (included in Reason 9[52])
  • Radical Piano[53] (included in Reason since version 10[54])
  • Synchronous[55] (included in Reason since version 10[54])

Technologies

[edit]
  • REX2
  • Remote – a communication protocol for use between control surfaces and software applications, first incorporated into Reason 3.
  • Rack Extensions – a software platform that allows the use of instruments and effects developed by 3rd party companies for use inside of Reason.

ReFills

[edit]

ReFills compress sounds, settings and instrument configurations into single files, and are the only way of mass importing additional sounds into Reason.

  • Reason Pianos
  • Reason Drum Kits
  • Reason Soul School
  • Reason Electric Bass ReFill
  • RDK Vintage Mono ReFill
  • ElectroMechanical 2.0 ReFill
  • Strings ReFill
  • Abbey Road Keyboards – discontinued, developed with Abbey Road Studios[56]

Discontinued

[edit]
  • ReBirth RB-338 – now reworked as an iOS app
  • Record (incorporated into Reason as of version 6)
  • Reload – a utility to import Akai S1000 and S3000 sample CDs into NN-XT ReFills
  • Europa – a VST implementation of this synthesizer that was introduced in Reason 10. Discontinued with Reason 11 as Reason 11 can now be used as a plugin in other DAWs.
  • ReWire – discontinued since Reason 11 as it can now be used as a plugin in other DAWs
  • Balance – an audio interface with optimizations for use with Reason
  • A-List Series Rack Extensions – The A-List series of rack extensions were a set of samplebased rack extensions.
  • PX7 FM Synthesizer
  • A-List Acoustic Guitarist[57]
  • A-list Classic Drummer[58]
  • A-list Power Drummer[59]
  • A-list Studio Drummer[60]
  • Pop Chords A-list Electric Guitarist[61]
  • Power Chords A-list Electric Guitarist[62]
  • Reason Intro – an entry-level version of Reason with fewer devices
  • Reason Suite – the full Reason package plus all rack extensions from Reason Studios. Available since version 11

Influence

[edit]

Reason and its antecedents have been widely used by producers and musicians in the hip-hop, electronica and indie music scenes from the 2000s onwards. According to Computer Music it "changed the face of desktop music production".[63]

ReBirth RB-338 has been described by Sound on Sound as "one of the first software instruments to achieve widespread acceptance and even cult status"[64] and by Future Music as "one of the most important virtual instruments in the history of electronic music".[65]

See List of notable Reason users.

References

[edit]
[edit]
Revisions and contributorsEdit on WikipediaRead on Wikipedia
from Grokipedia
Reason Studios is a music software company headquartered in , . Founded in 1994 as Propellerhead Software by Ernst Nathorst-Böös, Peter Jubel, and Marcus Zetterquist, the company specializes in developing digital audio workstations (DAWs) and related tools for music production. It rebranded to Reason Studios in 2019 to emphasize its core product, the Reason DAW, which runs on macOS and Windows and can be used both as a standalone DAW and as a plugin (VST/AU) in other DAWs. The Reason DAW features a unique modular "virtual rack" interface simulating hardware synthesizers, samplers, effects processors, and mixing consoles for intuitive music creation and . The company's origins trace back to its debut product, , released in 1994, which introduced the REX file format for slicing and manipulating audio loops, becoming an industry standard for sample-based music production. In 1997, Propellerhead launched , a software emulation of the iconic bass synthesizer and TR-808 drum machine, popularizing software-based electronic music tools among producers. Reason debuted in 2000 as a comprehensive virtual studio environment, pioneering the concept of a rack-mountable ecosystem of instruments and effects that users could interconnect like physical hardware, thus defining a new category in music software. Subsequent releases, such as Record in 2009, expanded capabilities with multitrack audio recording and mixing, later integrated into the Reason platform to create a full-featured DAW. Today, Reason Studios focuses on ongoing innovation within the Reason ecosystem, with the latest major release, Reason 13 in 2024, introducing enhancements like advanced sampling, new instruments such as the Polytone dual-layer , and improved workflow tools for professional music makers, with updates continuing into 2025 including new Rack Extensions like the Distortion Matrix. The company also develops Rack Extensions—modular add-ons compatible with Reason and other DAWs via VST/AU formats—and maintains a commitment to fostering creativity through accessible, experimental software that supports a global community of musicians and producers.

Company Overview

Founding and Early Years

Reason Studios, originally founded as Propellerhead Software in 1994 in , , by Ernst Nathorst-Böös, Peter "Pelle" Jubel, and Marcus Zetterquist, emerged during a time when digital music production tools were nascent and hardware synthesizers dominated the landscape. The company, starting with its three founders, focused on software solutions for sample editing and loop manipulation. The company's debut product, , launched in 1994 as a pioneering loop slicing tool that allowed users to edit and rearrange audio samples rhythmically without altering pitch or introducing artifacts, fundamentally revolutionizing sample-based composition by introducing the REX file format, which remains an industry standard. This innovation addressed the challenges of tempo-matching loops in early sequencing software, enabling producers to experiment with grooves more fluidly and cost-effectively than with hardware samplers. Building on this momentum, Propellerhead released in 1997, a software emulation of the iconic bass synthesizer and TR-808/TR-909 drum machines, which marked one of the earliest adoptions of virtual analog synthesis and brought and sounds to personal computers. The success of these early products fueled significant company growth throughout the late 1990s, as Propellerhead expanded its team beyond the founding trio and shifted its development efforts toward creating more integrated, comprehensive studio emulation software that simulated entire hardware racks on a single platform. This period of expansion solidified the company's reputation in the music software industry, laying the groundwork for more ambitious virtual production environments while maintaining a commitment to intuitive, hardware-inspired tools for electronic music creators.

Rebranding and Current Status

In August 2019, Propellerhead Software announced its rebranding to Reason Studios, aiming to more closely align the company's identity with its flagship , Reason, after 25 years in the music software industry. This change reflected a strategic focus on the core product that had defined the company's legacy since its launch in 2000, while expanding its ecosystem of tools for music creators. Reason Studios maintains its headquarters in , , with approximately 50 employees as of 2025, supporting a global community of music producers through innovative . Under the leadership of Product Manager Mattias Häggström Gerdt, who oversees product strategy and emphasizes accessible subscription models, the company has prioritized user-centric enhancements like the Reason+ service. Niklas Agevik served as CEO from 2019 until his resignation in October 2025, after which Sofia Hylén assumed the role of interim CEO to guide ongoing operations. Reflecting a broader shift toward cloud-based services, Reason Studios discontinued support for offline authorization in older versions (1 through 11) effective September 25, 2023, requiring connectivity for activation and use to streamline licensing and security. This move aligns with the company's evolution in financial models, offering perpetual licenses for Reason 13 at $499 alongside the Reason+ subscription, launched in January 2021 and priced at $19.99 per month as of 2025, providing ongoing access to the full suite of instruments, effects, and weekly sound packs.

Historical Development

Key Milestones (1994–2010)

Propellerhead Software was founded in 1994 in , , by Ernst Nathorst-Böös, Peter Jubel, and Marcus Zetterquist, with the launch of , a sample editing tool that introduced the REX for loop slicing and became an industry standard for handling chopped samples. In 1997, the company released , a software emulation of classic instruments including the TB-303 bassline synthesizer, TR-808 drum machine, and TR-909, which played a pivotal role in reviving interest in and genres during the electronic music resurgence of the late . The program also introduced the ReWire protocol in its 1998 update, in collaboration with , enabling seamless and audio integration between applications and establishing it as a widely adopted standard in music production software. The year 2000 marked a major milestone with the release of Reason 1.0 on November 22, which quickly gained traction for its innovative virtual rack concept that simulated a modular studio environment with synthesizers like Subtractor, samplers such as NN-19, drum machines like ReDrum, and built-in effects, all connected via virtual patch cables for intuitive signal routing and mimicking a physical studio rack of synths, samplers, effects, and mixers. Originally MIDI-only with no native audio recording capabilities, this changed over time with built-in recording features added in later versions and third-party support. Concurrently, Propellerhead launched its online Prop Shop for direct sales of software and expansions, facilitating global accessibility to their products. Subsequent updates enhanced Reason's capabilities: version 2.0 in late 2002 added ReWire support for host integration, the advanced NN-XT sampler, and 24-bit audio playback, broadening its compatibility with other DAWs. Reason 3.0, released in 2005, incorporated the MClass mastering suite for professional-grade compression, equalization, and limiting, alongside the Combinator device for simplified device chaining, contributing to Reason's growing adoption in professional studios by the mid-2000s. In September 2007, Reason 4.0 debuted the , a modular analog-style instrument with multiple oscillators and filters, along with the ReGroove groove tool for swing and humanization, further solidifying its position as a comprehensive production environment. By 2009, Propellerhead developed and launched Record, a dedicated audio recording and mixing application featuring multitrack editing and a large-format console, designed to complement Reason by addressing its earlier limitations in direct audio capture. This integration paved the way for a preview of Reason 6.0 in 2011, which merged Record's recording functionalities into the core Reason platform. As a boundary event leading into later expansions, the first Rack Extension developer program opened in 2012, enabling third-party extensions for the virtual rack ecosystem.

Expansion and Mergers (2011–Present)

In 2011, Propellerhead Software integrated the multitrack audio recording and mixing features from its companion application Record into Reason with the release of version 6 on September 30, transforming the software into a comprehensive . This merger allowed users to handle both sequencing and live audio capture within a single environment, eliminating previous workflow limitations and expanding Reason's appeal to recording-focused producers. The update included a modeled mixing console, EQ, and dynamics processing derived from Record, marking a pivotal step in Reason's evolution toward full DAW functionality. In May 2017, Reason 9.5 introduced full VST plugin support, enabling the hosting of third-party VST instruments and effects within the Reason rack. By 2019, the company underwent a significant rebranding to Reason Studios, aligning its identity more closely with its flagship product, which coincided with the September 25 launch of Reason 11. This version introduced MIDI output capabilities from rack devices, enabling greater integration with external hardware and software, and allowed users to insert an empty Reason rack as a VST or AU plugin in other DAWs for modular sound design, making Reason usable as a plugin. These changes broadened Reason's interoperability, positioning it as a hybrid standalone DAW and rack plugin ecosystem. The 2020s brought further milestones in compatibility and platform optimization. Reason 12 debuted on September 1, 2021, with enhancements to the Combinator device for combining multiple rack elements into custom instruments. A key promised feature, VST3 plugin support for hosting third-party instruments and effects, faced delays but arrived in the 12.5 update on December 19, 2022, allowing seamless integration of external plugins within the Reason rack. In May 2023, the 12.6 update added native support for processors, delivering up to 50% performance gains on M-series Macs and introducing offline authorization modes. Reason 13, released on June 18, 2024, featured a redesigned sequencer split into an edit area for precise and audio manipulation and a high-level arrangement view for timeline navigation, alongside improved zooming and layout options. It also debuted a unified browser for searching patches, samples, and loops with advanced filtering by categories and custom tags, streamlining asset management. The version included new devices such as the Polytone dual-layer for layered tonal designs, the Ripley space delay for atmospheric effects, and utility tools like the Sidechain Tool for dynamic processing. Updates in 2025 sustained this momentum, with Reason 13.3 launching on June 10 to address bugs, refine sequencer waveforms, and add a side panel browser variant for quicker access during mixing and rack building. On October 28, Reason Studios introduced the Distortion Matrix as a Rack Extension device, offering modular multiband distortion with 11 effect slots, 15 interchangeable modules, and custom algorithms for surgical sound shaping across frequency bands. To bolster user retention amid rapid development, Reason Studios implemented a policy from January 1, 2024, granting free upgrades to Reason 13 for all new Reason 12 purchases or upgrades, easing transitions during major releases. The company has strategically emphasized modular expansions via the Rack Extensions platform, fostering third-party innovations and internal devices that enhance the virtual studio's customizability without venturing into AI-assisted production tools as of late 2025.

Products and Software

Reason Digital Audio Workstation

Reason is a comprehensive (DAW) and music production environment developed by Swedish company Reason Studios (formerly Propellerhead Software) for both macOS and Windows platforms. It doubles as both a standalone DAW and a plugin (VST/AU/AAX) inside other DAWs. Initially launched in 2000, Reason quickly gained traction for its virtual rack-based workflow mimicking a physical studio rack of synths, samplers, effects, and mixers. Originally MIDI-only with no audio recording capabilities, this evolved over time with the addition of built-in recording support in later versions and third-party integrations. Full VST support arrived with Reason 9.5 in 2017, and in 2019 with Reason 11, Reason became usable as a plugin. The software enables users to compose, record, edit, mix, and master music through an intuitive interface that simulates a hardware rack setup. As of November 2025, the latest version is Reason 13.3.3, released on November 4, 2025, available as a perpetual license for $499 or through the Reason+ subscription service at $19.99 per month after an initial $1 trial month. At its core, Reason features a sequencer for arranging and audio clips, allowing precise control over track-based composition and automation. The virtual rack serves as the central architecture, where users populate devices such as , samplers, and effects processors, mimicking modular hardware connections. Key built-in instruments include the NN-XT advanced sampler for detailed sample manipulation and the Thor polysonic for versatile , while effects like the RV7000 Mk II advanced reverb provide high-fidelity spatial processing. The workflow emphasizes a modular, hands-on approach with cable-based on the rack's rear panel, enabling flexible audio, , and internal signal paths between devices for custom signal chains. Reason 13, released in 2024, introduced a unified browser for quickly accessing samples, patches, loops, and ReFills, streamlining sound selection and integration into projects. Unique aspects include unlimited undo and redo functionality for non-destructive editing across nearly all actions, built-in mastering tools such as the MClass suite (compressor, equalizer, maximizer, and stereo imager), and support for up to 192 kHz sample rates. System requirements for Reason 13.3.3 are modest, supporting macOS 10.15 or later and (64-bit) or later, with a minimum of 4 GB RAM (8 GB recommended) and a ; it offers native compatibility with processors since version 12.6 in 2023. The DAW also accommodates add-ons like Rack Extensions for expanded functionality, integrating seamlessly into the virtual rack environment.

Rack Extensions and Add-Ons

Rack Extensions (REs) represent a modular plugin introduced by Reason Studios in 2012 alongside Reason 6.5, enabling third-party developers to create instruments, effects, utilities, and processors that integrate natively into Reason's virtual rack as VST-like devices. Unlike standard VSTs, REs are designed for seamless compatibility within the Reason environment, allowing users to load them directly onto the rack and connect them via virtual audio and CV cables for signal routing and modulation. By 2025, over 800 REs are available through the Reason Studios Shop, spanning categories such as synthesizers, reverbs, distortions, and utilities, fostering an expansive library for sound design. Reason Studios supports RE development through a dedicated Software Development Kit (SDK), which includes APIs, code libraries for features like FFT processing and functionality, a testing tool called Recon, and graphical elements such as faders and knobs. The SDK, updated to version 4.6.0 in December 2024, enables developers to build cross-platform devices that remain future-proof across OS updates and architectures, with Rack Extensions requiring Reason 10.1 or later for compatibility. Developers distribute their creations via the Reason Studios Shop, where sales generate revenue shared with creators after platform fees, encouraging a vibrant third-party . Notable examples include Softube's TSAR-1R reverb, a convolution-based effect launched in that emulates high-end hardware reverbs with customizable decay and modulation, and Blamsoft's The Legend, a polyphonic RE modeling classic analog designs from the and . Integration of REs emphasizes the rack's modular philosophy, where devices can be patched fluidly for complex signal chains, including external loops for incorporating other Reason-native tools. The Reason+ subscription, priced at $19.99 monthly or $199 annually as of 2025, provides access to all Reason Studios-developed REs—such as the newly released Matrix in October 2025—along with ongoing updates, but third-party REs require separate purchases. Popular categories include synthesizers like modular emulations and polyphonic engines, and effects such as multiband distortions; for instance, offers nine routable effect slots across three frequency bands with CV modulation, LFOs, and envelope followers for precise sonic shaping. Reason 13, released in 2024 with updates through version 13.3.3 in November 2025, enhanced RE support by introducing a unified, tag-driven browser for faster device and patch discovery, alongside performance optimizations for smoother rack handling and native compatibility. These improvements include refined undo integration and better VST3 bridging for hybrid workflows, ensuring REs load efficiently even in large projects.

Other Current Offerings

Reason Studios offers supplementary products that complement its core , focusing on content libraries, subscription services, mobile applications, and utility devices as of 2025. These offerings provide users with expanded creative resources, seamless integration options, and accessible tools for music production beyond the primary software. ReFills serve as sample-based content packs tailored for Reason's instruments and effects, containing patches, loops, and multisampled sounds to inspire and accelerate workflow. With numerous official ReFills available—spanning genres from cinematic to electronic—users can access high-quality, ready-to-use material directly within the Reason rack. Notable examples include Cinematic Textures and Drones, which delivers 225 Combinator patches featuring ethereal pads, drones, and modulated soundscapes for and , and Reason Soul School 2, a sequel pack with nine brand-new funk-inspired grooves, drum patterns, and basslines built around NN-XT and Redrum devices. These packs are sold individually through the Reason Studios online shop or bundled within the Reason+ subscription for ongoing access. Introduced in 2020, the Reason+ subscription model functions as an all-access service, granting subscribers the full Reason 13 DAW, over 100 Rack Extensions developed by Reason Studios, more than 70,000 samples across various sound packs, and 1 GB of for backing up , projects, and custom content. Priced at $19.99 per month (with annual options available), it ensures continuous updates, including new sound packs released weekly by in-house designers, eliminating the need for separate purchases while supporting both standalone use and plugin integration in other DAWs. This bundle emphasizes , allowing producers to explore an ever-growing library without hardware dependencies. Companion apps extend Reason's ecosystem to mobile platforms, enabling idea capture and sketching outside the . Reason Lite, a lightweight version of the Reason rack plugin, is provided free with qualifying hardware purchases from partners like , , and Professional, offering core synths such as Thor and Europa for use in external DAWs via VST3/AU/AAX formats. On , Figure acts as a dedicated for rapid beat creation, featuring drum sequencing, bassline synthesis, and vocal processing tools; it received updates in 2023 to enhance stability and preset variety. Complementing this, Reason Compact functions as a mobile DAW preview, allowing users to build multitrack sketches with basic recording, sequencing, and effects directly on or . Utility devices further augment production efficiency, with the Europa shapeshifting integrated as a native tool since Reason 11, enabling complex wavetable morphing, FM synthesis, and granular processing for evolving . Building on this, 2025's ongoing expansions include specialized utilities like the Sidechain Tool, which simplifies via automatic pump detection for rhythmic compression, and the Gain Tool, a versatile mixer for precise level adjustments, stereo panning, and signal routing—both introduced in Reason 13 to address common mixing challenges without external plugins. These devices integrate directly into the virtual rack, promoting modular workflows. Distribution of all Reason Studios products occurs exclusively through digital downloads from their official website, ensuring instant access and compatibility with modern systems. Educational initiatives include a 50% discount on Reason+ subscriptions and perpetual licenses for verified students and teachers, making professional-grade tools more attainable for academic users.

Discontinued Products

Reason Studios has discontinued several products over the years, reflecting shifts in technology, market demands, and integration into its flagship . These include early software tools that pioneered aspects of electronic production but were phased out as features were absorbed into Reason or rendered obsolete by evolving standards. , released in 1997 by Propellerhead Software (now Reason Studios), was a pioneering software emulation of classic instruments, including the TB-303 bass and TR-808 and TR-909 drum machines. It allowed users to recreate and sounds through pattern-based sequencing and real-time modulation, influencing early design. Development ceased with version 2.0.1, and official support ended in November 2005, as resources shifted toward the more comprehensive Reason DAW released in 2000, amid a broader industry move from specialized emulators to full-featured workstations. Legacy ReBirth files (.rbs) are incompatible with modern versions of Reason without conversion workarounds, though elements of its sound engine were integrated into Reason via the ReBirth Input Machine device and a free ReBirth RB-338 Mod Refill pack using Combinator modules. ReCycle, introduced in 1994 as a standalone loop editor, enabled users to slice audio samples into rhythmic components for quantization, rearrangement, and export in the proprietary REX format, revolutionizing loop manipulation in music production. It was gradually phased out during the 2010s following the integration of its core slicing and editing functionalities into Reason's NN-XT sampler and later devices, with the last commercial version, 2.1, released in 2008. Although historically discontinued as a paid product, Reason Studios revived it in April 2025 with an updated version 2.5 offered for free, preserving its role as a specialized tool outside the main DAW ecosystem. Record, launched in 2009 as a dedicated multitrack audio recording and mixing application, provided Reason users with external audio capture, a modular mixer, and effects like the RV7000 reverb, addressing gaps in Reason's initial MIDI-focused workflow. It was fully discontinued in November 2011 with the release of Reason 6, which merged all of Record's features—including audio tracks, the Mix Channel rack device, and new effects such as and Pulveriser—into a unified DAW, eliminating the need for separate installations and support. No standalone updates or compatibility have been provided since the merger. The ReWire protocol, co-developed by Propellerhead and in the late 1990s, allowed synchronized audio and integration between Reason and other DAWs, enabling Reason to function as a virtual instrument host within hosts like or Cubase. Support for ReWire was discontinued in Reason 11, released in 2019, as it was replaced by native VST and plugin hosting capabilities that offered broader compatibility without the protocol's limitations, such as single-instance restrictions. Users with legacy ReWire-dependent projects are advised to retain older Reason versions for continued functionality. Other discontinued offerings include the Balance mixer, a hardware audio interface released in 2002 optimized for low-latency monitoring with Reason, featuring FireWire connectivity and bundled software. It was integrated conceptually into Reason's virtual mixer but ceased active development and sales by the mid-2010s, with official driver support ending around 2020, rendering it incompatible with modern operating systems without legacy setups. Additionally, older authorization methods for Reason versions 1 through 11, relying on offline dongles like the Ignition Key or Authorizer software, were discontinued on September 25, 2023, requiring online activation or upgrades to Reason 12 or later for continued use, though existing authorizations remain functional on stable systems without support guarantees.

Technology and Innovations

Virtual Rack System

The Virtual Rack System, introduced with Reason 1.0 in November 2000, serves as the foundational modular interface of the Reason , emulating a physical studio rack where users load virtual devices such as instruments and effects processors. These devices connect through virtual patch cables to route audio and signals, allowing for flexible signal flow that mirrors hardware modular setups. At its core, the system employs intuitive mechanics for device management, including drag-and-drop loading from the browser or directly into the rack. Users access a rear-panel view by flipping devices to manually patch inputs and outputs for audio and routing, while automatic cabling handles default connections to streamline setup. The efficient underlying supports the addition of a vast number of devices and tracks without significant performance degradation, enabling expansive projects. This design offers substantial benefits for users familiar with hardware synthesizers, providing a tactile, visual analogy to physical patching that fosters creative experimentation. It facilitates the of intricate signal chains, such as a through a filter and delay for layered , while auto- options simplify workflows for quicker results. The rack's structure promotes modular thinking, allowing devices to interconnect seamlessly for modulation and effects processing. Over time, the Virtual Rack has evolved to enhance usability, with higher-resolution graphics introduced in Reason 12 (2021) for improved visual feedback on high-density displays and refined organization tools to manage complex racks more effectively. Technically, the system has incorporated 64-bit audio processing since Reason 6 in 2011, boosting precision and handling of large sessions, alongside low-latency monitoring features that minimize delays during real-time recording and playback.

Compatibility and Integration Features

Reason Studios' Reason digital audio workstation (DAW) has evolved to support greater interoperability with external plugins, enabling users to integrate third-party instruments and effects directly into its virtual rack environment. Support for external VST plugins was first introduced in Reason 9.5 in May 2017, initially covering 64-bit VST2 (version 2.4) formats for both Windows and macOS, allowing these plugins to be loaded as rack devices alongside Reason's native modules. In December 2022, Reason 12.5 expanded this capability to include 64-bit VST3 plugins, providing access to a broader range of modern effects and instruments while maintaining compatibility with VST2; however, multitimbral or MPE-enabled VSTs are not supported, and plugins must be installed individually via Reason's preferences. This hosting feature facilitates hybrid workflows, where users can combine Reason's modular rack with external tools like Serum or FabFilter plugins without leaving the application. Conversely, since the release of Reason 11 in September 2019, the Reason Rack—encompassing its instruments, effects, and utilities—has been available as a plugin itself, insertable into other DAWs for seamless integration. The initial launch supported VST3 format, with AU support added in update 11.1 in November 2019 for macOS hosts like , and AAX compatibility for following in May 2020. This allows Reason to function within hosts such as or , where users can route audio and MIDI bidirectionally while leveraging the host's sequencing or mixing capabilities. The legacy ReWire protocol, which previously enabled synchronized multi-application operation, was discontinued with Reason 11 in 2020, with standalone mode or plugin hosting recommended as alternatives for cross-DAW collaboration. Export functionalities in Reason emphasize flexibility for sharing and collaboration, supporting audio, , and stem-based workflows as of version 13 in 2024. Users can export full mixes or individual clips in formats like WAV, AIFF, or through the File > Song to New Track , with options to include via accompanying files. Stem export is achieved via the Bounce Mixer Channels feature, rendering selected tracks or groups as separate audio files—ideal for remixing or handing off to other producers—while export preserves note data, controller , and clip arrangements in standard Type 1 files for import into other DAWs. Audio bounce options ensure low-latency rendering, supporting real-time effects processing during . Hardware integration in Reason prioritizes reliable connectivity for performance and control, utilizing standard protocols for MIDI controllers and audio interfaces. The software supports a wide array of MIDI keyboards and control surfaces through its Remote mapping system and Easy MIDI Input lane, including native compatibility with the Mackie Control Universal protocol for fader and transport control since early versions, updated in releases like Reason 12.7 in October 2024 to include devices such as the nanoKEY Studio. For audio I/O, Reason employs drivers on Windows for low-latency monitoring and on macOS, ensuring stable performance with interfaces from brands like or Universal Audio, with multi-core processing optimized across both platforms. Reason maintains full cross-platform parity between macOS and Windows, with version 13 supporting macOS 10.15 or later (including native ARM architecture since Reason 12.6 in May 2023) and /11 (64-bit). Activation is handled exclusively through online Reason accounts, eliminating the need for iLok dongles or third-party license managers, which streamlines installation and portability across devices. This unified approach ensures consistent rack behavior, plugin scanning, and feature availability without platform-specific limitations.

Recent Technological Advances

In December 2022, Reason Studios introduced full VST3 support with the release of Reason 12.5, enabling users to load third-party VST3 instrument, effect, and utility plugins directly into the Reason Rack for read/write parameter control and cable-based routing integration. This advancement bridged Reason's historically isolated with broader plugin compatibility, allowing seamless patching of external devices within the virtual rack environment. The following year, in May 2023, Reason 12.6 brought native optimization for processors (M1, , and M3 chips), eliminating reliance on Rosetta 2 emulation and delivering up to a 50% performance improvement in rendering and playback tasks. This update enhanced overall efficiency on macOS systems, reducing latency and CPU load for complex projects while maintaining compatibility with Intel-based Macs. Reason 13, launched in June 2024, focused on enhancements with a redesigned browser for quicker access to sounds, patches, and samples through improved search and organization features. The update also upgraded the sequencer to include clip launching for pattern-based arrangement and dedicated lanes for precise control over device parameters. Additionally, it introduced five new devices, including the utility tools Gain Tool for volume and panning adjustments, Sidechain Tool for and pumping effects, and Stereo Tool for width enhancement, as well as the Polytone dual-layer and Ripley space delay. In March 2025, Reason 13.2 added improvements such as easier tagging of favorite devices, better handling of missing sounds in the browser, and new OS file icons for enhanced usability. In October 2025, Reason Studios released the , a modular multiband distortion device that splits audio into three frequency bands for targeted processing via a matrix of distortion algorithms, drawing thematic inspiration from (element 76) for its dense, heavy sonic character. This Rack Extension emphasizes surgical sound sculpting with over 200 factory patches and custom algorithms, integrating seamlessly with Reason's modular patching system. Ongoing developments emphasize performance efficiency, with updates like Reason 13 incorporating multi-core rendering optimizations to minimize CPU usage in large sessions, supporting sustainable practices through reduced power consumption on modern hardware.

Community and Online Engagement

User Communities and Forums

The user communities for Reason Studios have evolved significantly since the product's launch in 2000, beginning with official forums hosted by Propellerhead Software that served as central hubs for sharing tips, troubleshooting, and creative discussions among users. These forums, active from around 1999 to 2015, facilitated support and beta testing feedback, but were closed in January 2015 as the company shifted focus to emerging and collaboration platforms like the Discover service (later rebranded Allihoopa, which was discontinued in January 2019). The closure was driven by a desire to modernize amid growing spam and issues with the legacy forum software, leading to the archiving of historical content for reference. Following the forum shutdown, discussions fragmented across independent platforms, but this was gradually addressed through dedicated social channels and integrated tools. The subreddit r/reason, established in 2010, emerged as a key ongoing forum for user interactions, with users actively posting tutorials, patch ideas, and software updates. Similarly, Facebook groups such as and provide spaces for sharing workflows and troubleshooting, often featuring user-led tutorials on topics like rack wiring and . On , community-driven channels and the official Reason Studios account host extensive tutorial series, covering everything from beginner sequencing to advanced Rack Extension integration, fostering a vibrant ecosystem for skill-sharing. The Rack Extension (RE) authoring remains a cornerstone of , enabling developers to create and distribute custom instruments, effects, and utilities via the official Reason Studios shop, which has expanded the ecosystem with thousands of third-party additions since the RE format's introduction in 2012. While no formal annual "Reason Awards" for REs were identified in official records starting from 2013, the celebrates standout contributions through developer spotlights and sales promotions on the platform. Engagement is further bolstered by regular developer interactions, including Ask Me Anything (AMA) sessions on sites, where users discuss features like the virtual rack system. Beta programs exemplify high user involvement, with public testing for updates like Reason 13 in 2024-2025 attracting thousands of participants from the base to report bugs and suggest improvements via dedicated channels. These efforts, managed through a structured process starting with hundreds of initial testers scaling to broader groups, ensure diverse hardware and OS compatibility while maintaining two-way feedback loops. Post-2015 challenges of scattered discussions have been mitigated by in-app feedback mechanisms, allowing direct submissions to developers without relying on external forums, alongside the growth of social platforms to centralize .

Marketing and Educational Initiatives

Reason Studios has employed various marketing approaches since its early days under the Propellerhead name, including website-based promotions and shareware-style demos for products like in the late 1990s and early 2000s, which helped build grassroots interest through user-shared files and online forums. In recent years, the company has shifted toward bundled offerings to expand accessibility, partnering with hardware manufacturers such as to include six months of Reason+ with select Professional, Alesis, and products, announced in 2022 and continuing into 2024. Similarly, a 2022 collaboration with Output launched a bundle pairing Arcade with Reason+, providing users instant access to complementary creative tools. To engage creators, Reason Studios has collaborated with influencers and producers, appointing Grammy-nominated songwriter as an official ambassador in 2022 to showcase the software in professional workflows, and partnering with YouTubers like Chris Reed for themed content such as the 2023 Jamuary challenge. Channels like SadowickProduction have further amplified reach through independent tutorials demonstrating Reason's rack-based production techniques. Educational efforts center on free resources to foster skill development, with the official Reason Studios YouTube channel offering video tutorials on topics from beginner workflows to advanced , active since the channel's launch in but expanding significantly around Reason 9's 2015 release. The company website hosts additional guides on beat-making, mixing, and device integration, emphasizing modular creativity. Complementing this, Reason Lite—a limited version with core instruments and eight tracks—has been bundled free with controllers since 2018, enabling entry-level users to explore the ecosystem without cost. Key initiatives include regular live streams launched in amid lockdowns, featuring team members demonstrating real-time music creation and responding to viewer questions to build community interaction. Reason Studios supports academic users through a 50% discount on annual Reason+ subscriptions and perpetual licenses for verified students and educators, available via platforms like Student Beans and direct verification. While specific university partnerships are not formalized, the software's educational pricing aligns with music technology curricula at institutions like . In 2025, marketing focused on the free Reason 13.3 update released in June, promoting enhanced browser functionality and sequencer improvements through demo songs showcasing new devices like the Matrix, available for download to highlight production potential. This campaign emphasized efficient, low-resource workflows, tying into broader trends in by minimizing hardware demands for creators.

Cultural and Industry Impact

Influence on Music Production

Reason Studios' early product, , released in 1997, played a pivotal role in the revival of music by providing software emulations of the bass synthesizer and TR-808 . These emulations made the distinctive squelching basslines and percussive sounds of accessible on personal computers, allowing bedroom producers to recreate the genre's core elements without the high cost of rare vintage hardware. By democratizing these iconic sounds, ReBirth lowered barriers to entry for aspiring electronic musicians, fostering a wave of DIY production that extended 's influence into broader and scenes. The introduction of Reason in 2000 marked a significant evolution with its modular virtual rack system, where users could interconnect instruments, effects, and utilities via virtual cables, simulating a hardware studio environment. This approach influenced subsequent digital audio workstation (DAW) designs by emphasizing flexible, rack-like modularity and signal routing, enabling producers to build customized signal chains intuitively. By the mid-2000s, Reason saw growing adoption in genres like hip-hop and electronic dance music (EDM), as producers leveraged its built-in samplers, synthesizers, and effects for beat-making and sound design in professional workflows. Reason's Rack Extensions (RE) platform, launched in 2012, created an open ecosystem that encouraged independent developers to build and distribute native devices, significantly expanding the software's plugin diversity beyond its core library. This initiative allowed third-party creators, including boutique synth makers like Noise Engineering, to integrate seamlessly with Reason's rack, resulting in hundreds of specialized instruments and effects that enhanced creative options for users. The RE format's emphasis on visual cabling and compatibility fostered collaboration between Reason Studios and indie developers, turning the platform into a vibrant for innovative tools. Technologically, Reason Studios pioneered loop slicing through , released in 1994, which introduced the REX file format for automatically detecting and chopping audio loops into playable segments. As one of the first dedicated beat slicers, enabled precise manipulation of rhythms and samples, becoming an industry standard for remixing and beat programming in DAWs. The company's software synthesizers, such as those in Reason, achieved high authenticity by modeling analog hardware behaviors, contributing to the broader industry shift from expensive physical gear to virtual studios that offered comparable sonic quality at a fraction of the cost. This transition empowered producers to assemble full virtual racks on standard computers, reducing reliance on hardware and accelerating the democratization of professional-grade production. Reason Studios facilitated accessible music production by providing affordable, all-in-one software solutions that allowed creators to build complete studios without prohibitive hardware investments, particularly beneficial during economic challenges like the 2008 recession when budgets for music gear tightened. In the , the company's shift to the Reason+ subscription model, offering ongoing access to updates, sounds, and expansions for a monthly fee, aligned with prevailing industry trends toward recurring revenue streams in music software. This approach mirrored the rise of subscription-based tools from competitors, providing scalable access to evolving technology while ensuring steady innovation in a competitive market.

Notable Users and Legacy

Prominent artists and producers have utilized Reason Studios' software in their creative processes, contributing to its reputation in electronic, pop, and hip-hop genres. Electronic music producer employed Reason in his early production work alongside , leveraging its tools for sound design in and EDM tracks. Pop producer Adam Young, known as , relied heavily on Reason for programming and sequencing in his breakthrough album Ocean Eyes, including the hit "Fireflies," where he used its virtual instruments like the Maelstrom granular to craft dreamy, layered soundscapes. Contemporary hitmaker , who has produced for , , and , praises Reason's intuitive workflow, stating it is integral to his production routine. Reason Studios' tools have appeared in notable productions across genres, though specific Grammy-winning credits remain anecdotal without direct attribution in official records. The software's flexibility has supported diverse outputs, from Owl City's to Skrillex's aggressive basslines, demonstrating its role in shaping modern electronic and pop landscapes. The legacy of Reason Studios endures through its preservation of foundational electronic music elements, particularly via the 2025 re-release of , the late-1990s sample editing tool that revolutionized loop manipulation and slicing techniques still relevant in contemporary production. This initiative underscores the company's commitment to maintaining 1990s-era workflows, allowing producers to access and build upon vintage sounds without degradation. The open Rack Extension (RE) format further cements this innovation by enabling third-party developers to create native devices that integrate seamlessly into the virtual rack, fostering a modular that has influenced 2025 trends in processing, such as the Osmium Distortion Matrix for experimental signal chains. Community-driven resources like tutorials and user-shared patches ensure older Reason versions remain viable, with official documentation supporting for loading legacy files and devices in newer iterations. This accessibility has sustained a dedicated user base amid intense competition in the DAW market, where Reason's niche appeal lies in its rack-based, hardware-emulating interface that prioritizes tactile sound sculpting over linear timelines. Through these elements, Reason Studios has carved a lasting role in music creation, emphasizing creative modularity and historical continuity as of 2025.

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