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2SM is an Australian radio station, licensed to and serving Sydney, broadcasting on 1269 kilohertz on the AM band. It is owned and operated by Broadcast Operations Group. The SM call sign is taken from the initials of Saint Mary's.[3][4][5]

Key Information

2SM's programs are heard across the 2SM Super Radio Network in regional New South Wales, the Northern Territory and Queensland, consisting of over 60 AM and FM stations.

2SM unveiled its denim zipper logo in 1975. Although the logo is inextricably linked to 2SM, it was, according to radio historian Wayne Mac, actually created for Brisbane pop station 4IP by a company called Eagle Marketing and subsequently adopted by other stations including 2SM, 3XY and 2NX.[6]

History

[edit]

James Meany, a parish priest at St Mark's Drummoyne, raised funds to allow Archbishop Michael Kelly to form the Catholic Broadcasting Co. Ltd, and it obtained a licence for radio 2SM in 1931.[7] The station, owned by the Roman Catholic Church, was opened by Kelly on 24 December 1931.[8] Apart from the regular Question Box program of Dr Rumble, religious content was, for most part, not its focus; but for most of its life 2SM followed a conservative line in its programming, and it was promoted as "The Family Station".[6]

In 1958 2SM moved to premises at 257 Clarence Street, Sydney, maintaining its style. At the time, the station was run by General Manager Bill Stephenson, who started his radio career at 2UE in the 1940s before moving to 2SM in the 1950s. In September 1963 Stephenson oversaw a radical overhaul of 2SM's format. It started 24-hour service, and was relaunched as a Top 40 station. It had Australia's first team of disc jockeys, dubbed "The Good Guys"—a US-radio inspired format subsequently copied by 3AK, 5KA, 6PR and others. It relied heavily on adaptations of formulaic programming strategies sourced from American commercial radio.[6]

Then in early 1967 2SM became the first station in the country to adopt the new "talkback" technology which enabled presenters for the first time to broadcast phone conversations with members of the public. In November 1968 2SM reverted to an all music format. In 1969 2SM aggressively fought to regain the youth audience it had lost to 2UW. During 1970 2SM established itself as one of the most promotionally active and innovative commercial stations. Rod Muir successfully transplanted the American "More Music" format to Sydney, making minor adaptations for the Australian market. With stringent format policies applying to music flow, commercial content, what announcers said and the placement of jingles, 2SM redefined the whole premise of music based radio in Australia. Key to the More Music philosophy was a strictly limited, high rotation play list of around 30 songs and which at peak times reputedly included as few as 15 songs in one three-hour shift. The new format had several significant effects. First and foremost, it brought to an abrupt end the days of the true "personality" DJs, as exemplified by 2UW's Ward "Pally" Austin and 3XY's legendary Stan "The Man" Rofe. The rigid formatting restricted the on-air presentation, replacing it with a highly affected, American-style presented by a largely faceless and interchangeable roster of "rock jocks". But even more significantly, the "More Music" format took programming decisions out of the hands of DJs and put them into the hands of consultants and back room programming executives.[6]

Rock of the 80s

[edit]

From around 1970 until the mid-1980s, 2SM dominated Sydney commercial radio. At its peak in the late-1970s it was the highest rating and most profitable station in the history of Australian radio. It epitomised and defined commercial AM Top 40 radio practice around the country for fifteen years and long after 2SM itself lost popularity, its successful programming formula was still influencing its FM band successors.[6]

The introduction of new AM station, 2WS in 1978, and FM stations 2Day and Triple M at the start of the 1980s saw 2SM's glory days slowly come to an end. In the early 1980s the station retained reasonable ratings with contemporary music formats and slogans such as "Rock of the 80s", "More Music" and "The Power".

Ian Grace who was the drive announcer in the early 80s, became the Program Director (and eventually went on to become the Group Program Director of the Triple M Network in the 1980s/90s). The on-air line-up at 2SM Rock of the 80s in 1984 included: By this stage its studios were at 186 Blues Point Road, McMahons Point.[9][10]

Time Show name
6:00 am – 9:00 am Phil Lentz
3:00 pm – 7:00 pm Charlie Fox

From 1980 until 1984, 2SM owned a 34% shareholding in Brisbane television station TVQ.[11][12]

In 1988 the station dropped its Top 40 format as well as the 2SM brand when it became "Lite & Easy 1269". Its final rating as a Top 40 station had been 6.9%. The years since have seen its format undergo numerous changes, including easy listening and country formats (KICK AM). The ratings never again surpassed 4%.

The 1990s

[edit]

In the 1990s, the station regained its original callsign (2SM) and recorded some of the lowest ratings ever by a Sydney commercial radio station. In February 1992 a commercial syndicate headed by John Brown attempted to purchase the station.[13][14] In July the station was finally sold to Wesgo, who sacked the entire on-air staff and put the station into automation.[15] Wesgo relaunched the station with a country music format in October.[16] With the station still last place in the ratings, it went back to easy listening in May 1994, adopting the new name Gold 1269 and by Survey 8 1994 hit the heights of 7.1%.[17] In late 1994 Wesgo was purchased by Australian Provincial Newspapers, who later purchased the Australian Radio Network in March 1995, requiring some stations to be sold due to media ownership rules.[18] The station was sold to Kick Media, headed by former INXS manager, Chris Murphy.[19] It was rebranded Kick AM in mid-October with a format comprising country, rock and blues.[20] RG Capital bought a 40% stake in February 1996.[21] By the end of 1996 the station still had low ratings, causing the owners to relaunch it on Christmas Eve 1996 as The New 2SM, with a format of hits from the 60s to 80s.[22]

In 2002 the night time show, hosted by Graeme Gilbert, scored a rating of just 0.1%, the lowest rating ever recorded for a commercial program in a metro market in Australia. 2SM subsequently withdrew from the Sydney radio ratings.

References

[edit]
[edit]
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2SM

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2SM is a commercial radio station licensed to , , , broadcasting on 1269 kHz in the AM band as part of the Super Radio Network. The station delivers a format centered on talkback radio, , and live sports coverage, serving listeners across and extending through the network's footprint that now covers over 93% of and portions of . Owned by Broadcast Operations Group and operated by the Super Radio Network under managing directors Despina Priala and George Caralis, 2SM remains a key player in Australian with a focus on engaging public discourse and current affairs programming. Established on 24 December 1931 by the Catholic Broadcasting Company, 2SM derived its call sign from St Mary's Cathedral in Sydney, reflecting its origins as a station aligned with the Roman Catholic Church. For its first six decades, it operated under Catholic ownership, initially as a family-oriented broadcaster before evolving into a prominent outlet for music and talk formats in the mid-20th century. Ownership transitioned in 1992 when control shifted away from the church, and in late 1999, Bill Caralis acquired the station for A$8.25 million from Chris Murphy, former manager of INXS, integrating it into the expanding Super Radio Network in 2000. Following Bill Caralis's death on 19 July 2024, the family-owned network passed to his children, Despina Priala and George Caralis, who continue to oversee operations from studios in Pyrmont, Sydney. Throughout its history, 2SM has been renowned for hosting influential radio personalities and landmark programs, including the long-running John Laws Morning Show (2011–2024), hosted by the legendary broadcaster (1935–2025), which drew national audiences for its blend of commentary and listener interaction. Current programming emphasizes morning talk with hosts like Chris Smith, sports analysis via Talkin' Sport since 2003, and syndicated news bulletins, maintaining its role as a vital source for Sydney's diverse listenership while adapting to digital streaming and app-based access. As a flagship station in Australia's largest privately owned commercial , 2SM exemplifies the endurance of AM in an era of multimedia convergence.

Origins and Early Development

Founding and Initial Operations

2SM was established on December 24, 1931, by the Catholic Broadcasting Co. Ltd., a company formed under the auspices of the Catholic Archdiocese of Sydney. The initiative was spearheaded by James Meany, who served as the station's first manager, with significant involvement from Michael Kelly, who officially opened the station. The call sign "2SM" was derived from St Mark's Church in , , reflecting the station's deep ties to the . The inaugural broadcast took place on Christmas Day 1931 from temporary studios in central , marking the beginning of what would become a key platform for Catholic outreach. Initial programming emphasized religious content, including talks on Catholic doctrine and , coverage of special religious events, charity appeals, and light entertainment tailored to a predominantly Catholic audience, supplemented by news bulletins. Technically, the station operated with a 1 kW transmitter on 1270 kHz in the AM band (later adjusted to 1269 kHz in 1978), providing coverage across and surrounding areas. By 1932, 2SM had expanded its schedule to daily programming, building on the initial limited broadcasts to establish a regular presence in Australian radio. This growth solidified the station's role under Catholic ownership, which persisted until 1992.

Catholic Church Influence and Early Programming

2SM, established by the Catholic Broadcasting Company under the auspices of the Archdiocese of Sydney, maintained a strong Catholic influence in its programming throughout its first three decades, emphasizing religious content to serve the faithful and promote doctrine. From its inception in 1931, the station broadcast Sunday Masses regularly, typically at 7:30 p.m., followed by religious talks and discussions aimed at spiritual edification and evangelization. Programs like "Dr. Rumble's Question Box," hosted by Rev. Dr. Leslie Rumble, provided educational content by addressing listener queries on Catholic teachings, reportedly leading to up to 30 conversions per month during its run in the 1930s and 1940s. This focus reflected the station's role as a "Family Station," blending conservative family-oriented entertainment with overt Catholic messaging under church oversight, including memos from founder Monsignor James Meany to Archbishop Norman Gilroy on content approval in the late 1930s. During , regulatory pressures from Broadcasting Commission prompted a 10% increase in religious programming on 2SM, underscoring its loyalty to national causes while prioritizing Catholic outreach. The station played a vital role by airing educational segments tied to Catholic schools, drawing on Meany's background as Diocesan Inspector of Schools to integrate doctrinal instruction into broadcasts. It also covered significant Catholic events, such as broadcasting Pope Paul VI's visit to in 1970, highlighting its ongoing ties. Charity drives and announcements further embedded the station in Catholic social efforts, fostering listener engagement through appeals for diocesan causes. In 1958, 2SM relocated its studios to 257 Clarence Street in , a former warehouse converted into modern facilities, with the opening broadcast featuring ceremonial remarks that celebrated its Catholic heritage. This move supported expanded operations while preserving the station's religious core. A pivotal innovation came in early 1967 when 2SM pioneered legal talkback radio in with "2SM’s ," hosted by Mike Walsh, initially using tape delay under church supervision to maintain doctrinal alignment. As the progressed, these elements began evolving toward broader secular formats, though Catholic programming remained prominent until the decade's end.

Rise as a Top 40 Station

Adoption of Youth-Oriented Format

In September 1963, 2SM underwent a significant transformation by adopting a Top 40 format, shifting from its earlier religious and general interest programming to high-energy aimed at younger audiences. This change, led by Bill Stephenson, introduced 24-hour broadcasting and positioned the station as a direct competitor to established players like , which had pioneered the format in 1958. The new youth-oriented approach featured fast-paced playlists of current hits, engaging contests, and promotional activities designed to appeal to teenagers and young adults amid the rising popularity of rock 'n' roll and . Australia's first coordinated team of disc jockeys, branded as the "Good Guys," delivered an upbeat, personality-driven style inspired by U.S. radio models, helping 2SM rapidly build a dedicated following among Sydney's youth. To support the format, 2SM incorporated memorable jingles for station identification, regular hourly news bulletins to maintain listener engagement, and community events such as record hops that fostered a sense of excitement and involvement. These elements contributed to substantial ratings growth, elevating the station from a niche broadcaster to a mainstream contender by the mid-1960s, with its audience increasingly dominated by enthusiasts rather than its original religious base.

The Good Guys Era and Peak Popularity

The "Good Guys" era at 2SM began in September 1963, when the station relaunched with a youth-oriented Top 40 format featuring a team of charismatic disc jockeys inspired by American radio styles. Early team members included in the nascent stages of his career, alongside John Brennan handling breakfast shifts and Phil Hunter anchoring midnight-to-dawn slots, with drive-time and afternoon programming led by figures like Bob Rogers and Mike Walsh. This lineup played a pivotal role in capturing Sydney's burgeoning youth audience amid the , blending high-energy announcements with hit parades that propelled the station's transition from traditional broadcasting to pop dominance. By the late 1970s, 2SM had achieved peak popularity, commanding a 22% audience share and attracting nearly 1 million weekly listeners around 1977, making it the highest-rating and most profitable station in Australian radio history at the time. The Good Guys team, evolving to include innovative programmers like Rod Muir, drove this success through engaging drive-time shows that resonated with teenagers and young adults. Innovations such as interactive contests, including prize giveaways tied to song dedications, and exclusive celebrity interviews with international stars like —facilitated by Rogers' overseas tours—kept listeners hooked, while tie-ins with the Australian music scene amplified local acts alongside global hits. The era's cultural impact was profound, as 2SM helped popularize international pop and rock during Australia's movement of the late and , shaping youth identity through events like free outdoor concerts that drew tens of thousands. The station's introduction of talkback radio via Mike Walsh's "" further innovated listener engagement, fostering a sense of community amid social upheavals. By embodying the vibrancy of the Top 40 format, the Good Guys era solidified 2SM's role as a cultural tastemaker, influencing subsequent Australian radio trends and launching careers that defined the medium.

Format Shifts in the Late

More Music and Rock Programming

In 1970, under program director Rod Muir, 2SM adopted the American-inspired "More Music" format, which emphasized a tightly programmed of around 30 high-rotation songs per three-hour shift and significantly reduced talk content to prioritize continuous music playback. This shift, adapted for the Australian market, built on the station's earlier Top 40 success from the Good Guys era established in 1963 and aimed to maintain youth appeal amid evolving listener preferences. The format's implementation led to a rapid revenue increase from $1.5 million to $6 million in its first year, reflecting strong commercial viability. By the late 1970s, under program manager Barry Chapman from 1976 to 1980, 2SM expanded its playlist to over 70 tracks, incorporating more (AOR) elements and greater emphasis on local Australian artists to differentiate from stricter Top 40 rotations. This evolution included prominent airplay for rock bands such as and , supported by station-sponsored free concerts like AC/DC's headline performance at Sydney's Victoria Park in 1975. In 1980, amid intensifying competition, 2SM briefly repositioned toward a full AOR format to focus on album tracks, though it later adjusted due to internal management shifts. The rise of competitors challenged 2SM's dominance in the late 1970s and early , prompting refinements in its rock-oriented programming. The launch of easy-listening AM station 2WS in November 1978 captured about 10% of Sydney's audience, eroding 2SM's share among older demographics. This was compounded by the debut of commercial FM outlets and in 1980, which offered superior sound quality and targeted younger rock listeners, leading to the departure of several 2SM DJs to these rivals. In response, 2SM's 1980s lineup featured personalities like Phil Lentz on morning shifts and Charlie Fox handling afternoons in 1984, maintaining a rock-heavy schedule with promotions such as "Airway to " specials for acts like Led Zeppelin. During this period, 2SM diversified beyond radio by acquiring a partial stake in television station TVQ through a 1980 joint venture with , holding approximately 33.5% of shares until the station's sale to the Qintex Group in 1984. This media expansion aligned with the station's peak profitability but did not directly influence its rock programming focus.

Transition to Adult Contemporary

In 1988, 2SM underwent a significant to "Lite & Easy 1269," adopting a soft format focused on easy-listening hits to appeal to a broader, older demographic, effectively ending its longstanding Top 40 programming after a final survey rating of 4.2%. This shift was a direct response to intensifying competition from FM rivals, which had eroded the station's youth-oriented listenership through superior audio quality and contemporary formats. The transition built on earlier experiments with rock and album-oriented programming, but ultimately prioritized a lighter, less aggressive sound to stem ongoing audience losses. By the early , however, ratings continued to falter, prompting further format trials; in 1992, 2SM briefly introduced a lineup as "Sydney's Hottest Country," aired under the "Kick AM 1269" banner and emphasizing line-dancing tracks. Subsequent adjustments included a move to an oldies and hits format rebranded as "Gold 1269" around 1994, which briefly boosted performance to a 7.1% share in the eighth survey of that year before declining again. Later in the decade, the station tested a country, rock, and blues-oriented "Kick AM" approach, reflecting persistent efforts to diversify amid AM radio's challenges. These changes highlighted the broader impact of FM migration, as younger listeners defected to stations like 2Day FM and Triple M, leaving 2SM struggling to retain relevance. In late , 2SM relaunched as "The New 2SM" with a centered on and hits, aiming to recapture nostalgic appeal, yet it faced critically low listenership, exemplified by the nighttime program's 0.1% rating in 2002—the lowest ever for a Sydney commercial show—which contributed to the station's decision to withdraw from ratings surveys in 2003.

Ownership Transitions and Modern Formats

Sale and Experimental Phases

In 1992, the Catholic Broadcasting Company sold 2SM to Wesgo, the parent company of Sydney's 2WS, for $2 million amid declining ratings and operational challenges. The acquisition was driven by Wesgo's strategy to implement and cost-cutting measures, including the dismissal of the entire on-air staff to reduce expenses and streamline programming through pre-recorded content. Under Wesgo's ownership, 2SM launched an automated format in October 1992, branded as "Sydney's Hottest Country," which emphasized pre-scheduled playlists to minimize live staffing costs while targeting a niche . Despite this shift, ratings remained low, prompting a change in 1994 to an format under the name Gold 1269, focusing on hits from previous decades to appeal to older listeners and achieve a modest peak share of 7.1% by Survey 8 that year. In mid-1995, the station rebranded as Kick AM with an adult-oriented mix of , and , aiming to differentiate from mainstream competitors through a "cool" alternative sound, though it struggled to gain traction. By late 1996, after the Kick AM format folded due to poor performance, programming consultant Rod Muir acquired the station and relaunched it on as the "New 2SM," introducing a of hits from the , , and to evoke nostalgia for its Top 40 heyday. This revival, however, failed to reverse the station's fortunes, leading Muir to sell to in 1999. Later that year, Bill Caralis's Broadcast Operations Group purchased 2SM for $8.25 million, integrating it as a hub for his regional network while navigating ongoing low listenership. Business challenges intensified in the early , exemplified by when the station's nighttime programming recorded a mere 0.1% share, prompting to withdraw from further ratings surveys to avoid embarrassment and focus on internal metrics. Overall, 2SM's share hovered around 0.6% that year, underscoring its position at the bottom of Sydney's commercial radio market. These transitions and format trials occurred within the regulatory framework of the Australian Broadcasting Authority, established under the Broadcasting Services Act 1992, which imposed limits on media control—such as no more than five commercial radio licenses per owner nationally—and required compliance with content quotas favoring Australian to promote diversity and local production. Caralis's acquisition adhered to these rules, as his group controlled fewer than the maximum allowable stations at the time, enabling the deal without triggering divestment.

Integration into Super Radio Network

Following its acquisition in late 1999 by the Broadcast Operations Group, which operates as the Super Radio Network, 2SM marked a pivotal expansion that included the station's iconic Pyrmont studios and transmitter site at 8 Jones Bay Road. This purchase integrated 2SM as the for the network's news talk and programming, enabling networked content distribution across regional affiliates and growing the overall footprint to 50 stations (as of November 2025) covering over 93% of , as well as parts of and the . Following Bill Caralis's death on 19 July 2024, leadership passed to his children, Despina Priala and George Caralis, who continue to manage the network. Under the Super Radio Network, 2SM stabilized its format around news talk, emphasizing current affairs, talkback radio, and syndicated shows broadcast from its 5 kW AM transmitter in Pyrmont, which serves and supports network-wide simulcasts. The station's programming focuses on listener interaction through talkback segments, alongside sports coverage and interludes, fostering a cohesive identity for the network's over-35s audience. Recent developments have refreshed 2SM's lineup amid the network's ongoing evolution. Longtime broadcaster John Laws retired from his morning show on November 8, 2024, after 13 years with the station, concluding a 71-year career. Laws passed away on November 9, 2025, at age 90, prompting tributes across Australian media. In response, the network revamped its schedule for 2025, with Chris Smith assuming the mornings slot starting January 6, delivering talkback from 9 a.m. to noon across 2SM and affiliates. Complementing this, a redesigned 2SM website launched on December 18, 2024, enhancing digital access to live streams, podcasts, and local content. Network synergies are evident in shared programming with stations like 2AD in , where 2SM's talkback and elements are to bolster regional coverage and listener engagement. This integration allows for cost-efficient content syndication while maintaining localized news bulletins, reinforcing the Super Radio Network's position as Australia's largest privately owned commercial radio group.

Key Personalities and Programming

Influential DJs and Announcers

One of the earliest influential figures at 2SM was James Meany, who served as the station's founding manager from its launch in 1931, establishing it as Australia's first Catholic-owned commercial radio station under the Catholic Broadcasting Company. Meany, a and key fundraiser for the venture, oversaw operations from St. Mark's Church in , focusing on religious and community programming that laid the foundation for 2SM's early identity. John Laws, a iconic Australian radio broadcaster known as the "Golden Tonsils" for his distinctive voice, hosted 2SM's morning show from 2011 until his retirement in November 2024, drawing on a 71-year career that began in regional stations and included stints at and . Laws' tenure at 2SM emphasized talkback and listener engagement, maintaining high ratings through his authoritative yet approachable style. Laws passed away on 9 November 2025, aged 90. The 1960s and 1970s "Good Guys" era introduced a team of dynamic disc jockeys who popularized the Top 40 format on 2SM, starting with the launch that featured high-energy presentations inspired by American radio. John Brennan, a core member and later program director, was renowned for his enthusiastic delivery and longevity, continuing with a Saturday afternoon show called "Breezin' with Brenno" into later decades. Phil Hunter handled midnight-to-dawn shifts with a smooth, engaging style suited to late-night listeners, retiring after a career that extended into record retail. John Fryer presented afternoons from 12 to 4 p.m., contributing to the team's vibrant, youth-oriented vibe that helped 2SM dominate ratings. Tony Murphy, known as "Murph the Surf," brought humor and influences to his slots, achieving lasting impact with a career spanning to 4BC in . These announcers' innovative, personality-driven approaches and extended tenures solidified 2SM's status as a radio powerhouse. In the and , 2SM's on-air talent adapted to format shifts toward more music and adult contemporary, with Phil Lentz anchoring breakfast from the early , delivering news, talk, and music in a professional, listener-focused manner that reflected the station's evolving appeal. Charlie Fox joined in the , working alongside Ian Grace on rock-oriented programming, where his promotional stunts and energetic style helped maintain audience engagement during the station's rock phase. Graeme Gilbert emerged as a key evening host with "" from the late , offering news, views, and interactive quizzes in a serious, discussion-driven format that ran for over two decades until 2023, becoming notable for viral on-air moments like prank calls. In 2025, Mike James assumed the overnight role on 2SM and the Super Radio Network, leveraging his background in regional broadcasting, including ownership of Radio All-star Entertainment and a stint at NEWFM until early 2025, to provide talkback and entertainment for late-night audiences. Chris Smith took over mornings in January 2025, succeeding ; with a 40-plus-year career that included 22 years at achieving 84 No. 1 survey ratings, Smith earned the 2005 Variety Radio Heart Award for his contributions to children's charity through . His style emphasizes current affairs, interviews, and community focus, building on his prior television and radio accolades.

Signature Shows and Broadcast Innovations

One of 2SM's earliest broadcast innovations was its pioneering adoption of talkback radio in , making it one of the first Australian stations to implement legally after regulations changed on April 17 of that year. Hosted by Mike Walsh as "2SM’s ," the program used tape delay technology to enable live listener calls while allowing for censorship, marking a shift toward interactive programming that engaged audiences directly on topics ranging from news to personal advice. This innovation, detailed in historical accounts of Australian radio, helped 2SM stand out in a competitive market by fostering a participation uncommon at the time. In the , 2SM introduced the "More Music" format under program director Rod Muir, an adaptation of American top-40 styles that emphasized high-rotation playlists of around songs per three-hour shift, minimizing DJ discretion and prioritizing structured, consultant-driven programming to boost listenership. This approach, launched in 1970, dramatically increased the station's profits from $1.5 million to $6 million in its first year and influenced national radio trends by focusing on music volume over personality-driven content. Although not fully automated, the format's rigid scheduling represented early trials in efficient, formulaic that prefigured later experiments in the industry. During its rock-oriented phase in the , 2SM rebranded as "Rock of the 80s" around 1984–1985, featuring specialized segments that highlighted contemporary album rock alongside live concert broadcasts to recapture younger audiences. The station organized landmark free events, such as the 1978 Sydney Opera House concert with acts like , drawing 100,000 attendees, and the 1979 "Concert of the Decade" that attracted 180,000 fans with Australian bands including and . These broadcasts, often aired live or with on-site reporting, showcased 2SM's commitment to experiential programming and briefly restored double-digit ratings amid FM competition. In the 1990s, following a brief rebranding to Kick AM (1994–1996) focused on eclectic music like and , 2SM reintegrated sports content into its lineup, aligning with broader AM trends toward talk and specialized programming to stabilize ratings. This period set the stage for later talkback dominance, exemplified by the John Laws Morning Show, which aired from 2011 to 2024 on 2SM and the Super Radio Network. Known for Laws' opinionated commentary on , current events, and listener call-ins—often delivered in his signature resonant style—the program maintained strong audience loyalty despite a smaller measured share, ending with his final broadcast in November 2024 after a career spanning over seven decades. More recently, in 2025, 2SM launched enhancements to its "Talkin' Sport" program, a networked afternoon show airing weekdays from 3 p.m. to 6 p.m. hosted by Graeme Hughes, Brett Papworth, and Gav Robertson, featuring open-line discussions on sports news and analysis across the Super Radio Network covering over 90% of New South Wales. Building on over 20 years of sports broadcasting, the show now includes podcast highlights and expanded digital streaming options via platforms like myTuner Radio and TuneIn, allowing global access to live and on-demand content to broaden its reach beyond traditional AM signals.

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  46. https://www.abc.net.au/news/2025-11-09/john-laws-radio-career-and-controversies-obituary/105679632
  47. https://www.afr.com/companies/media-and-marketing/john-laws-the-talkback-giant-with-the-golden-tonsils-dead-at-90-20251109-p5n8xa
  48. http://las-solanas.com/arsa//survey.php?sv=8886
  49. https://aus.radio.broadcast.narkive.com/jXqhUfFB/what-happened-to-the-early-2sm-good-guys
  50. http://www.milesago.com/radio/top40.htm
  51. https://radioinfo.com.au/news/2sm-two-way-radio-clip-unearthed-radioinfo-reader/
  52. https://radiotoday.com.au/this-is-charlie-fox-part-2/
  53. https://archive.junkee.com/india-radio-show-trivia-prank/264904
  54. https://au.linkedin.com/in/mike-james-1b270b13
  55. https://radiotoday.com.au/chris-smith-chalks-up-22-years-at-2gb/
  56. https://radioinfo.com.au/news/2gbs-chris-smith-wins-variety-award/
  57. https://www.nfsa.gov.au/latest/talkback-radio-australia
  58. https://australianmusichistory.com/concert-of-the-decade/
  59. https://www.sbs.com.au/news/article/john-laws-dies-at-90-tributes-pour-in/nykjugqy0
  60. https://www.theguardian.com/media/2025/nov/09/john-laws-australian-radios-golden-tonsils-who-dominated-airwaves-for-six-decades-obituary
  61. https://2sm.com.au/shows/talkin-sport/
  62. https://www.facebook.com/SuperNetworkTalkinSport/posts/talkin-sport-is-back-for-2025-join-us-from-monday-at-3pm-on-2sm-1269-and-the-sup/1163397145789343/
  63. https://mytuner-radio.com/radio/2sm-super-radio-406139/
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