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Investigation Discovery

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Investigation Discovery

Investigation Discovery (ID) is an American cable television network. Owned by Warner Bros. Discovery, ID primarily broadcasts true crime programming, including documentaries and anthology series.

The channel was established in 1996 as Discovery Civilization Network (later Discovery Civilization Channel), which focused on world history. In 2002, the channel was relaunched as Discovery Times as a joint venture with The New York Times Company, with a focus on programming related to the culture of the United States. The Times divested their stake to Discovery in 2006, and the channel took its current name and format two years later.

As of November 2023, ID is available to approximately 69 million pay television households in the United States-down from its 2015 peak of 86 million households.

The channel launched in 1996 under the name Discovery Civilization Network: The World History and Geography Channel. It was one of four digital cable companion networks; Discovery Travel & Living Network (now Destination America), Discovery Science Network (now Science Channel) and Discovery Kids (now Discovery Family, which has been a joint venture with Hasbro since 2010) were rolled out by Discovery Communications simultaneously in October 1996. Plans for the channel had surfaced in November 1994, when its working name was Time Traveler.

In April 2002, The New York Times Company and Discovery Communications announced a joint venture to run the Discovery Civilization Channel. By then, it was available in 14 million households. The partnership aimed to complement the historical shows, with programming about current events and contemporary history.On March 25, 2003, the channel was rebranded as Discovery Times, focusing more on the culture of the United States, as well as other miscellaneous programming. The previous name was described as "a little off-message" by executives.

In April 2006, The New York Times sold its stake in Discovery Times back to Discovery Communications, ending its ownership in the channel. Despite The "Times" it was kept in the channels name until January 27, 2008 when Discovery Times was rebranded as Investigation Discovery (ID), shifting its programming focus on true crime documentaries at exactly 12:00am

In 2016, owing to a growth in popularity in true crime among the demographic, ID was the second-highest-rated cable network among women 25–54. In 2018, ID was the sixth-highest-rated basic cable network in full-day viewership.

On April 12, 2020, Investigation Discovery introduced a new logo, placing a greater focus on the "ID" initialism to make it better-suited for multi-platform use.

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