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Paper Boat
Paper Boat is a brand of traditional Indian beverages and foods produced and marketed by Hector Beverages, which is headquartered in Bengaluru, India.
Paper Boat was launched by Hector Beverages in August 2013. It comprises traditional Indian drinks such as Aam Panna, Jaljeera and Aam Ras. The drinks were initially offered in single serving, flexible pouches; the company has since then expanded to one liter Tetra Pak cartons.
The company is funded by N. R. Narayana Murthy-led Catamaran Ventures, Footprint Ventures and Peak XV Partners (formerly Sequoia Capital India & Southeast Asia), among other investors.
Hector Beverages was founded in 2009 by Neeraj Kakkar, Neeraj Biyani, Suhas Misra and James Nuttall.
The company's first product was a protein drink called Frissia, following which the energy drink brand, Tzinga was launched in 2011.
In March 2013, the company launched Paper Boat, a fruit pulp based beverage brand and shifted its focus to the ethnic drinks segment.
The brand launched with Aam Panna and Jal Jeera drinks and later added ethnic drinks including Aam Ras, Chilled Rasam, Kokum, Jamun Kala Khatta, Chilli Gauva and Neer More.
The company went through a few organizational changes when co-founders Misra and Nuttall left the company in 2014, and 2015, respectively, leaving Kakkar and Biyani at the helm.
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Paper Boat
Paper Boat is a brand of traditional Indian beverages and foods produced and marketed by Hector Beverages, which is headquartered in Bengaluru, India.
Paper Boat was launched by Hector Beverages in August 2013. It comprises traditional Indian drinks such as Aam Panna, Jaljeera and Aam Ras. The drinks were initially offered in single serving, flexible pouches; the company has since then expanded to one liter Tetra Pak cartons.
The company is funded by N. R. Narayana Murthy-led Catamaran Ventures, Footprint Ventures and Peak XV Partners (formerly Sequoia Capital India & Southeast Asia), among other investors.
Hector Beverages was founded in 2009 by Neeraj Kakkar, Neeraj Biyani, Suhas Misra and James Nuttall.
The company's first product was a protein drink called Frissia, following which the energy drink brand, Tzinga was launched in 2011.
In March 2013, the company launched Paper Boat, a fruit pulp based beverage brand and shifted its focus to the ethnic drinks segment.
The brand launched with Aam Panna and Jal Jeera drinks and later added ethnic drinks including Aam Ras, Chilled Rasam, Kokum, Jamun Kala Khatta, Chilli Gauva and Neer More.
The company went through a few organizational changes when co-founders Misra and Nuttall left the company in 2014, and 2015, respectively, leaving Kakkar and Biyani at the helm.