Community hub
0 subscribers8 pages, 0 posts
Recent from talks
All channels
Be the first to start a discussion here.
Be the first to start a discussion here.
Be the first to start a discussion here.
Be the first to start a discussion here.
Contribute something
Welcome to the community hub built to collect knowledge and have discussions related to Tassimo.
Nothing was collected or created yet.
Tassimo
View on Wikipediafrom Wikipedia
 | This article needs additional citations for verification. (July 2010) |
 A 2013 Tassimo Joy machine | |
| Product type | Beverages |
|---|---|
| Owner | JDE Peet's (except North America) Kraft Heinz (North America) |
| Country | France |
| Introduced | 2004 |
| Markets | Worldwide |
| Previous owners | Mondelez International |
| Website | tassimo.com |
The Tassimo Hot Beverage System is a consumer single-serve coffee system that prepares one-cup servings of espresso, regular coffee, tea, hot chocolate and various other coffee drinks, notably those including milk such as latte or cappuccino. The brand is owned by JDE Peet's in most of the world and Kraft Heinz in North America.
History
[edit]First introduced in France in 2004, Tassimo is now also available in Andorra, Austria, the Czech Republic, Denmark, Germany, Greece, Ireland, the Netherlands, Norway, Spain, Sweden, Switzerland, Poland, Portugal, Romania, Russia and the United Kingdom.
The machines were originally developed by Kraft Foods. The original machines were manufactured by Saeco and distributed by Braun. In early 2008, Procter & Gamble, the parent company of Braun, began phasing out sales of Braun kitchen appliances in North America.[1] In August 2008, it was announced the new generation of Tassimo machines would be manufactured by Bosch. At the same time, Kraft announced double-digit growth for the second quarter in a row for its Tassimo coffee T-Disc sales.
T-Discs
[edit]
The Tassimo system utilizes proprietary non-reusable plastic beverage pods, called T-Discs, which are produced and distributed by JDE Peet's. A bar code on top of each T-Disc instructs the machine to use the proper brewing settings. It will then change the water temperature, the amount of water, and the brew time and strength. This allows the Tassimo pod maker to brew a variety of hot drinks: filtered style coffee, cappuccino, short espresso, tea, and hot chocolate. The brewing process takes between 30 and 60 seconds. Discs containing milk use UHT milk, not powdered milk, but are no longer available in the United States.
Tassimo T-Discs are currently offered under brands owned by JDE Peet's or Kraft Foods, including Gevalia, Maxwell House, Mastro Lorenzo, Nabob, Carte Noire, Jacobs, and Suchard. Not all brands are available in all markets (for example, Kraft-owned Nabob T-Discs are only available in Canada, while JDE-owned Kenco T-Discs are available in the British Isles). In some markets, Tassimo has entered into partnerships with third parties to market T-Discs from non-Kraft and non-JDE brands. In the United Kingdom, T-Discs with the Costa Coffee brand have been sold since September 2012. In Canada, T-Discs are sold under the coffee shop brands Second Cup, Tim Hortons, McCafé as well as private label supermarket brands like Irresistibles, Our Finest and President's Choice.[2][3][4]
Current machines
[edit] | This section needs to be updated. (July 2024) |
Tassimo offers five models of single-cup coffee maker compatible with the "home-use" T-discs.[5] However the T46 and T65 are no longer offered for sale in the US. These models are the T20, T46, T47, T55 and T65.[6] While varying in price, colour, availability of filter/display they are functionally equivalent in that each maker will produce the same beverage from the same t-disc.
Tassimo machines T12, T47+ and T55+ were formerly sold in Canada.[5][7]
There is also a Tassimo Professional model designed for office and trade use. T DISCs designed for use in this model cannot be used in domestic Tassimo machines.[8]
Recall
[edit]On 9 February 2012 about 900,000 in Canada and 835,000 coffee makers the United States were recalled after reports of the brewers spraying hot liquid, coffee grounds or tea leaves onto people.[9] Reports from the US Consumer Product Safety Commission say that there have been 140 reports on the maker, 37 of those cases involve second degree burns.[10] The commission has also recalled 4 million T-Discs over reports that they can burst while brewing.[11]
Customers who participated in the coffee maker recall were shipped a replacement component which will help prevent the contents of a defective T-Disc from spraying if the T-Disc bursts. The component was shipped free of charge, including instructions to allow customers to insert the new component themselves.[12]
See also
[edit]
References
[edit]- ^ "Bye, Bye Braun". foodandwine.com. January 30, 2008. Archived from the original on December 6, 2008.
- ^ "tassimo partnership". secondcup.com. Archived from the original on 2012-05-07.
- ^ "News Release Details - Corporate". Archived from the original on 3 March 2013. Retrieved 14 April 2017.
- ^ "Beverages". kraftcanada.com. Archived from the original on 2014-10-19.
- ^ a b "Brewers". kraftcanada.com.
- ^ "Tassimo Home Use Brewers". Archived from the original on 10 January 2014. Retrieved 15 November 2013.
- ^ @TASSIMOCanada (February 25, 2019). "Hi KiloKirk, we're sorry we've discontinued selling Tassimo brewers in Canada, there weren't enough consumers buying them to support production. Thank you for your interest in Tassimo, good day!" (Tweet) – via Twitter.
- ^ "Tassimo Professional System". Archived from the original on 5 October 2013. Retrieved 15 November 2013.
- ^ "Tassimo coffee makers recalled for burn risk". cbc.ca. Archived from the original on 2012-02-10. Retrieved 2012-02-09.
- ^ "Consumer Product Safety Commission Report". cpsc.gov. Archived from the original on 2012-02-10.
- ^ "T Disc Recall". cpsc.gov. Archived from the original on 2012-02-10.
- ^ "Bosch® brand Tassimo Brewer Recall - Replacement T DISC Holder". tassimosafetyrecall.com.
External links
[edit]
Kraft Foods current brands | ||
|---|---|---|
| Baking |  | |
| Beverages | ||
| Condiments | ||
| Convenience food | ||
| Dairy | ||
Tassimo
View on Grokipediafrom Grokipedia
Tassimo is a single-serve hot beverage system designed for home use, featuring compact machines that brew coffees, teas, hot chocolates, and other drinks using proprietary T-Disc pods equipped with barcodes for automated preparation.[1]
Developed by Kraft Foods and first launched in France in 2004, Tassimo quickly expanded across Europe and other markets, with early machines manufactured by partners like Saeco and Braun before Bosch took over production in 2008 through a collaboration with Kraft.[2][3] As of 2025, the brand is owned by JDE Peet's outside North America and by Kraft Heinz in North America; JDE Peet's, a multinational coffee and tea company formed from the merger of Jacobs Douwe Egberts and the Peet's Coffee business in 2020, continues to innovate on the system while emphasizing sustainability, including partnerships for pod recycling. In August 2025, Keurig Dr Pepper announced its intention to acquire JDE Peet's for approximately $18 billion, with the deal expected to close in the first half of 2026.[4][5]
At the core of Tassimo's functionality is its Intellibrew™ technology, which scans the unique barcode on each T-Disc to precisely control brewing parameters such as water volume, temperature, and flow rate, ensuring consistent results for over 70 drink varieties from premium brands.[1] The system uses blends of Arabica and Robusta beans sourced globally, roasted and ground to specific profiles, and offers options from partners like Costa Coffee, Jacobs, Kenco, Cadbury, Milka, and L'OR, catering to preferences from espresso and lattes to iced drinks and herbal teas.[6] Machines are energy-efficient with quick heat-up times, often under 60 seconds, and include features like removable water tanks and auto shut-off for user convenience.[3]
Discontinued models from the early 2000s, such as the T20 and T46, represented initial iterations with basic functionality but lacked modern barcode precision and larger tanks found in later designs. Subsequent models like the T55 and T65, introduced in the 2010s, were phased out in North America by 2020 due to evolving consumer preferences toward more customizable appliances, though they remain functional with legacy T-Discs where available.[50] The professional My Way variant, suited for office environments with its 1.3-liter capacity and high-volume brewing, continues to be offered in Europe for commercial settings.[51]
Regional availability differs significantly: in Europe, the full lineup is distributed through JDE Peet's, providing access to all current models via official channels. In contrast, the U.S. and Canada markets, managed by Kraft Heinz, offer only basic models with limited stock, reflecting reduced emphasis on expansion in North America.[52] Entry-level machines typically retail for €50 to €100, making them accessible for budget-conscious consumers.[53]
Introduction
Overview
Tassimo is a consumer single-serve hot beverage system that enables the preparation of espresso, regular coffee, tea, hot chocolate, and milk-based drinks such as lattes and cappuccinos through the use of proprietary T-Disc pods.[7] The system is designed for convenience in home and office environments, delivering customized beverages at the touch of a button by reading barcodes on the T-Discs to adjust brewing parameters automatically.[8] Its basic components include a compact brewing machine, the T-Disc pods containing pre-measured ingredients, and a removable water reservoir for easy refilling.[9] Launched in 2004 in France, Tassimo quickly expanded to markets across Europe, followed by introductions in Canada and the United States, and is now available in more than 20 countries worldwide.[7][10] While it has achieved broad adoption in Europe and Canada, availability in the U.S. remains limited compared to dominant competitors.[11] As a barcode-enabled pod system, Tassimo positions itself in the competitive single-serve coffee market alongside brands like Nespresso and Keurig, highlighting its versatility for both hot coffee specialties and non-coffee options.[8][12] Globally, the brand is owned by JDE Peet's, except in North America where rights are retained by Kraft Heinz as of 2025.[13][14]Key Features
The Tassimo system employs Intellibrew technology, which uses a barcode on each T-Disc to automatically adjust brewing parameters including water temperature, volume, and brew time, ensuring optimal preparation for each drink without manual user input.[15] This innovation allows for precise customization tailored to the specific beverage, enhancing consistency and flavor extraction across various types. Tassimo offers versatility with up to 70 drink varieties, encompassing black coffee, cappuccino, latte, espresso, tea, hot chocolate, and iced options like the Costa Caramel Iced Latte through compatible models and pods.[16] The system supports a range of brands such as Costa, Kenco, and L'OR, providing diverse flavor profiles from robust Arabica-Robusta blends to decaffeinated and specialty drinks.[17] Energy efficiency is integrated via an auto-shutoff feature that minimizes power consumption after inactivity, complemented by a compact design suitable for small kitchens with typical dimensions of approximately 29 cm in height and 23 cm in width.[18] Additionally, eco-friendly practices include recyclable T-Discs in select markets through programs like Podback, which reduce waste compared to traditional brewing methods by using pre-portioned pods that limit excess grounds.[19] The user-friendly interface features one-touch operation, where users simply insert a T-Disc, close the lid, and press the start button for a drink ready in under a minute, with compatibility for standard cup and mug sizes up to 8-12 ounces.[20] This simplicity makes it accessible for daily use, requiring minimal setup or adjustments.[21]History
Development and Launch
Kraft Foods began developing the Tassimo single-serve hot beverage system in the early 2000s, aiming to address the increasing consumer demand for convenient, on-demand coffee and other beverages amid the rise of pod-based systems like Senseo's 2001 launch.[22] The company partnered with Italian espresso machine manufacturer Saeco International Group for the initial machine design and production, resulting in a system that used proprietary T-Discs with embedded barcodes to control brewing variables such as temperature, volume, and flow rate.[22][23] Tassimo made its market debut in France in 2004 as "Tassimo by Kraft," with test marketing of the brewing machines and initial T-Disc varieties focused on coffee, espresso, tea, and hot chocolate.[24][23] The launch strategy positioned Tassimo as a premium offering, highlighting its barcode innovation for precise, automated preparation of multiple beverage types—extending beyond coffee to include frothed milk options— to distinguish it from simpler pod competitors like Senseo.[25][26] Following the French introduction, Tassimo expanded across Europe, becoming available in the United Kingdom and Germany by 2005.[24] The system reached the United States with a full rollout in fall 2005 and Canada in 2006, supported by significant marketing investment.[27][28] By late 2007, over two million Tassimo brewers had been sold in seven countries, underscoring early international momentum.[29]Ownership Changes
In 2012, Kraft Foods underwent a major corporate restructuring through a spin-off, dividing the company into two independent entities: Mondelez International, focused on global snacks and confectionery, and Kraft Foods Group, centered on North American grocery operations. As part of this separation, the rights to the Tassimo brand were split, with Mondelez retaining international licensing and distribution responsibilities outside North America, while Kraft Foods Group held the rights for the U.S. and Canada.[30][31] This division persisted until 2015, when Mondelez sold its coffee business, including the international Tassimo rights, to a joint venture formed with D.E Master Blenders 1753, creating Jacobs Douwe Egberts (JDE). The transaction, completed on July 2, 2015, transferred ownership of key coffee brands like Jacobs, Tassimo, and Gevalia to JDE, positioning it as a leading pure-play coffee company.[32] In North America, the rights remained with Kraft Foods Group, which merged with H.J. Heinz Company later that year to form The Kraft Heinz Company, leading to distinct T-Disc branding and operations under that entity. Parallel to these ownership shifts, Tassimo's manufacturing evolved significantly. Initially produced by Saeco and distributed by Braun from the brand's 2004 launch through 2008, production transitioned to Bosch in early 2008, which has since handled assembly primarily in Europe.[33][10] Under JDE's stewardship, Tassimo experienced renewed growth, with the company rebranding to JDE Peet's in 2020 following its merger with Peet's Coffee. This facilitated broader market penetration, including expansions into Australia starting around 2016 and further into Asian markets during the 2020s, enhancing product availability beyond traditional European strongholds while Kraft Heinz maintained focused North American licensing.[34][35] In August 2025, Keurig Dr Pepper announced an agreement to acquire JDE Peet's for approximately $18 billion in an all-cash transaction, expected to close in the first half of 2026 pending regulatory approvals and other conditions. Following the acquisition, KDP plans to separate into two independent companies, with the coffee business (including Tassimo outside North America) forming a new global coffee entity. As of November 2025, the deal remains pending.[36][37]Technology
T-Disc System
The T-Disc system employs proprietary circular plastic pods, sealed with foil lids, that contain precisely measured amounts of ground coffee, tea, or other ingredients like liquid milk for specialty beverages. These single-use discs are engineered to fit seamlessly into Tassimo machines, where the foil seal is punctured during brewing to release the contents. Each T-Disc bears a unique barcode on its top surface, which the machine scans to identify the pod type and initiate customized preparation parameters.[38][1] The barcode serves as the intelligent core of the system, encoding operational instructions that direct the machine to adjust key variables for ideal results. These include water volume, typically ranging from 30 to 250 ml to accommodate everything from espresso shots to larger mugs; brewing temperature, set between 70°C and 95°C to preserve flavor profiles; and brew duration, generally up to 60 seconds for efficient extraction without over-brewing. This automation eliminates manual settings, allowing consistent replication of branded recipes across diverse drink types.[38][39][15] T-Discs are produced by JDE Peet's and its authorized partners, with manufacturing processes optimized for quality and convenience. For pods containing milk, ultra-filtration (UF) technology is applied to create a concentrated liquid form that delivers creamy texture and taste without the cooked flavors associated with traditional UHT processing, while ensuring long-term shelf stability at room temperature without refrigeration. This method maintains product integrity for up to several months, supporting the system's emphasis on ease of storage and use.[40] Designed exclusively for Tassimo brewers, T-Discs feature a specialized shape and barcode format that prevent compatibility with competing systems like Nespresso or Dolce Gusto, safeguarding the proprietary Intellibrew technology.[41] Since 2021, the T-Disc system has evolved to address sustainability and inclusivity, with recyclable versions using mono-material plastics launched across Europe to facilitate easier processing in recycling streams, including participation in initiatives like Podback in the UK.[19] By 2023, the lineup expanded to incorporate non-dairy milk alternatives, such as oat-based options for lattes from partners like Costa Coffee, broadening accessibility for vegan and lactose-intolerant consumers while maintaining the barcode-driven customization; as of 2025, Podback has expanded with more drop-off points in UK stores.[19][42]Brewing Process
The brewing process in a Tassimo machine commences when the user fills the water tank with fresh, cool water and inserts a T-Disc into the designated compartment, ensuring the barcode faces downward. Upon closing the lid, an integrated optical sensor automatically scans the barcode on the T-Disc, which encodes specific parameters including the required water volume, brewing temperature, and duration tailored to the beverage type. This Intellibrew technology ensures precise customization without manual adjustments.[20][43] The machine then activates its heating element to raise the water to the barcode-specified temperature, typically ranging from 70°C to 95°C for hot beverages and using hot water for cleaning cycles. A pump propels the exact volume of heated water through the pierced T-Disc under high pressure of up to 3.3 bars, facilitating efficient extraction of flavors, aromas, and crema from the pod's contents via a high-pressure infusion method. This step-by-step automation minimizes user intervention and optimizes extraction for consistent results.[20][44] For more complex beverages such as lattes or cappuccinos in compatible models, the process employs multi-stage brewing, where the machine first processes a milk-based T-Disc to dispense frothed milk, then prompts the user to insert and brew a subsequent coffee or espresso T-Disc, combining the components seamlessly in the cup. Once extraction concludes, the finished drink dispenses directly into a positioned cup via the outlet, while the spent T-Disc is automatically ejected into an internal holder for easy disposal. Newer models incorporate an automatic rinse cycle post-brewing, flushing the system with water to minimize residue accumulation, particularly after milk-based drinks.[20] Overall, the process delivers a beverage in approximately 30 to 60 seconds, depending on the drink volume and complexity, with the machine operating at a power rating of around 1300–1400 watts for efficient energy use during the cycle.[20]Products
Machines
Tassimo machines are single-serve pod coffee brewers manufactured by Bosch, designed to prepare a variety of hot beverages using proprietary T-Discs through the Intellibrew™ system, which reads barcodes on the discs to adjust brewing parameters automatically.[45] These compact appliances cater to home users with features emphasizing ease of use, such as one-button operation and automatic cleaning cycles. As of 2025, the lineup focuses on energy-efficient models with customizable options in premium variants, while maintaining compatibility across all T-Discs for consistent performance.[21] Current models also include the TAS1002 Happy, a basic entry-level machine with a 0.7 L tank, and the Vivy 2, a compact option with similar specs to the Suny. Current models include the TAS6002, known as the Finesse, which uses T-Discs with milk for preparing creamy drinks like lattes; the TAS3102, branded as Suny, a compact entry-level option ideal for small kitchens; and the TAS6507, known as the My Way 2, which features sensor-touch controls for personalizing drink settings like intensity, volume, and temperature.[46][47] All models are produced by Bosch and share core specifications, including water tank capacities ranging from 0.7 to 1.3 liters, power ratings of 1300 to 1500 watts, and compact dimensions typically between 25-37 cm in height, 17-40 cm in width, and 16-27 cm in depth to fit standard countertops.[48] Key features vary by model: the Finesse offers adjustable drip trays for taller cups and an IntensityBoost function for stronger brews, while the My Way 2 allows customization of brewing parameters.[49] These specifications ensure quick heat-up times under 60 seconds and energy-efficient operation with auto shut-off.[21]| Model | Water Tank | Power | Dimensions (H x W x D, cm) | Notable Features |
|---|---|---|---|---|
| TAS6002 (Finesse) | 0.7 L | 1400 W | 36.6 x 26.5 x 15.7 | Adjustable tray, IntensityBoost |
| TAS3102 (Suny) | 0.8 L | 1300 W | 25.1 x 16.7 x 30.5 | Compact design, easy-fill tank |
| TAS6507 (My Way 2) | 1.3 L | 1500 W | 31.0 x 40.0 x 26.5 | Sensor-touch controls for personalization |