Marcus Lemonis
Marcus Lemonis
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Marcus Lemonis

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Marcus Lemonis

Marcus Anthony Lemonis (born November 16, 1973) is an American businessman, TV personality, and entrepreneur. He is the co-owner of Camping World and the executive chairman of Bed Bath & Beyond. Additionally, he is the star of The Profit, a CNBC reality show about saving small businesses and co-owner of Marcus/Glass Entertainment, which owns Let's Make a Deal. He stars in the Fox reality series, The Fixer.

Lemonis was born in Beirut, Lebanon, during the Lebanese Civil War, to Abdelmasih, and Nadia, who was from Baniyas, Syria.

He was given the name Ricardo but was abandoned at an orphanage four days after his birth. He was adopted during his infancy on July 29, 1974, by Leo and Sophia Lemonis, a couple living in Miami, Florida. His adoptive father was Greek, and his adoptive mother was Lebanese.[citation needed]

Throughout his upbringing, Lemonis was exposed to the automotive industry, with his great uncle (Anthony Abraham) owning two of the largest Chevrolet dealerships in the United States. Family friend Lee Iacocca mentored Lemonis and invested millions to help him start a recreational vehicle business.[citation needed]

Lemonis graduated in 1991 from Christopher Columbus High School in Miami-Dade County, Florida. In 1995, he earned a bachelor's degree in political science, with a minor in criminology, from Marquette University in Milwaukee, Wisconsin. He unsuccessfully ran as a Democrat for a seat in the Florida House of Representatives shortly after his graduation, whereupon he refocused his career on the automotive industry.

Lemonis, appearing on the ballot as Marc Anthony Lemonis, lost to two-term Republican incumbent Bruno Barreiro, 42.44 percent to 57.56 percent. The Miami Herald called Lemonis, a Democrat, a "political neophyte" but endorsed him because "he exudes energy and ideas."

Lemonis worked for his great uncle's car dealership in South Florida, Anthony Abraham Chevrolet. That dealership was acquired by AutoNation in 1997, and Lemonis subsequently held several sales and managerial roles under the new ownership. A family friend, Lee Iacocca approached Lemonis and told him he wanted to "Create the largest RV chain" as the RV business model in the United States was "fractured". Iacocca helped Lemonis start and acquire Holiday RV Superstores. From June 2001 to February 2003 he was CEO of Holiday RV Superstores Inc. Following that, he co-founded a company called FreedomRoads and began acquiring RV dealerships. In 2006, the company merged with Camping World with Lemonis as CEO, and then, in 2011, merged with Good Sam Enterprises, with Lemonis again at the helm.

As the CEO of Camping World, Lemonis sponsored NASCAR driver John Andretti in 2004. In 2007, Lemonis and Camping World announced they were taking over sponsorship of the NASCAR East Series from Busch Beer for the 2008–2009 seasons, rebranding it the NASCAR Camping World Series. Later that same year, they also announced sponsorship of the then Craftsman Truck Series, rebranding it the NASCAR Camping World Truck Series, making the company one of the sport's top three sponsors. They renewed their sponsorship in 2014.

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