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TED (conference)
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TED Conferences, LLC (Technology, Entertainment, Design[7]) is an American-Canadian non-profit[7] media organization that posts international talks online for free distribution under the slogan "Ideas Change Everything" (previously "Ideas Worth Spreading").[8] It was founded by Richard Saul Wurman and Harry Marks in February 1984[2] as a technology conference, in which Mickey Schulhof gave a demo of the compact disc that was invented in October 1982.[5] Its main conference has been held annually since 1990.[6][9] It covers almost all topics—from science to business to global issues—in more than 100 languages.[7]
Key Information
TED's early emphasis was on technology and design, consistent with its Silicon Valley origins. It later broadened to include scientific, cultural, political, humanitarian, and academic topics.[10] It has been curated by Chris Anderson, a British-American businessman, through the non-profit TED Foundation since July 2019 (originally by the non-profit Sapling Foundation).[1][11][12]
The main TED conference has been held annually in Vancouver, British Columbia, Canada, at the Vancouver Convention Centre since 2014. The first conferences from 1984 (TED1) through 2008 (TED2008) were held at the Monterey Conference Center in Monterey, California.[13] From 2009 to 2014, it was held in Long Beach, California, United States.[14] TED events are also held throughout North America and in Europe, Asia, and Africa, offering live streaming of the talks. TED returned to Monterey in 2021 with TEDMonterey. The talks address a wide range of topics within the research and practice of science and culture, often through storytelling.[15]
TED conferences are invitation-only events with an admission of $6,000.[16]

| External videos | |
|---|---|
Since June 2006, TED Talks had been offered for online streaming.[3] By June 2011, TED Talks' combined viewing figures surpassed 500 million.[19]
History
[edit]1984–1999: Founding and early years
[edit]
TED was conceived in 1984 by Richard Saul Wurman, FAIA '76,[20] and co-founded by Emmy-winning broadcast and graphic designer Harry Marks and CBS President Emeritus Frank Stanton. The conference featured demos of the compact disc, co-developed by Philips and Sony, and one of the first demonstrations of the Apple Macintosh computer.[3][21] The first presenter was The Funky Duck. Presentations were given by the mathematician Benoit Mandelbrot and others such as Nicholas Negroponte and Stewart Brand. The event was financially unsuccessful; six years elapsed before a second conference was organized.[22]
TED2 was held at the same Monterey Conference Center in California in 1990. From 1990 onward, a growing community of "TEDsters" gathered annually with Wurman leading the conference in Monterey until 2009,[23] when it was moved to Long Beach, California due to a substantial increase in the number of those attending.[24][25] Speakers were initially drawn from the fields of expertise behind the acronym TED; but during the 1990s, presenters broadened to include scientists, philosophers, musicians, religious leaders, philanthropists, and many others.[22]
2000–present: recent growth
[edit]In 2000, Wurman, looking for a successor at age 65, met with new-media entrepreneur and TED enthusiast Chris Anderson to discuss future happenings. Anderson's UK media company Future bought TED for $14 million ($12 million in cash and $2 million in stocks). In November 2001, Anderson's non-profit The Sapling Foundation (motto: "fostering the spread of great ideas")[1] acquired TED from Future for £6m.[26] In February 2002, Anderson gave a TED Talk in which he explained his vision of the conference and his future role of curator.[27]
In 2012, TED community director Tom Rielly helped the producers of Prometheus gain approval for the use of the TED brand in the promotional short film TED 2023, designed by Rielly with Ridley Scott and Damon Lindelof, directed by Luke Scott, and starring Guy Pearce as Peter Weyland, who in the film speaks at a fictional TED conference at Wembley Stadium in the then-future of 2023; on the film's release, Rielly noted that the association had generated millions of unique visits to the TED website.[28]
In 2014, the conference was moved to Vancouver, British Columbia, Canada.[29]
TED is currently funded by various revenue streams, including attendance fees, corporate sponsorships, foundation support, licensing fees, and book sales. Sponsors do not participate in the event's creation and do not present on the main stage.[30][31]
In 2015, TED staff consisted of about 180 people headquartered in New York City and Vancouver, British Columbia.[32] On July 1, 2019, the TED Conferences LLC was transferred from Sapling Foundation to TED Foundation to "align with our brand and make it easier for our donors to connect TED donations to TED Conferences, LLC."[33][34]
In 2021, TED launched the TED Audio Collective with a number of podcasts featuring previous TED Talks and other relevant topics.[35]
TED 2022 was held in Vancouver. There was criticism after Marvin Rees, Mayor of Bristol, flew 9,200 miles (14,800 km) to speak about climate change and the need for reduced carbon emissions.[36]
TED Prize
[edit]The TED Prize was introduced in 2005. Until 2010, $100,000 was given annually to three individuals with a "wish to change the world".[37] Each winner unveiled their wish at the main annual conference. Since 2010, a single winner has been chosen to ensure that TED can maximize its efforts in achieving the winner's wish. In 2012, the prize was not awarded to a person, but to a concept connected to the current global phenomenon of increasing urbanization. In 2013, the prize amount was increased to $1 million.[38] TED Prize winners in previous years have been:
| 2005[39] | 2006[40] | 2007[41] | 2008[42] | 2009[43] | 2010[44] | 2011[45] | 2012[46] | 2013[47] | 2014[48] | 2015[49] | 2016[50] | 2017[51] |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Bono | Larry Brilliant | Bill Clinton | Neil Turok | Sylvia Earle | Jamie Oliver | JR | City 2.0[52] | Sugata Mitra | Charmian Gooch[53] | David Isay | Sarah Parcak | Raj Panjabi |
| Edward Burtynsky[54] | Jehane Noujaim | Edward O. Wilson | Dave Eggers | Jill Tarter | ||||||||
| Robert Fischell | Cameron Sinclair | James Nachtwey | Karen Armstrong | José Antonio Abreu |
TED Conference commissioned New York artist Tom Shannon to create a prize sculpture for all TED Prize winners. It consists of an eight-inch-diameter (20 cm) aluminum sphere magnetically levitated above a walnut disc.[55] As of 2018 the prize has been recast as The Audacious Project.[56]
TED.com
[edit]In 2005, Chris Anderson hired June Cohen as Director of TED Media. In June 2006, after Cohen's idea of a TV show based on TED lectures was rejected by several networks, a selection of talks that had received highest audience ratings was posted on the websites of TED, YouTube and iTunes under Creative Commons Attribution-NonCommercial-NoDerivs 3.0.[57][58] Only a handful of talks was initially posted to see if there was an audience for them. In January of the following year, the number of talks on the sites had grown to 44, and they had been viewed more than three million times. On the basis of that success, the organization pumped hundreds of thousands of dollars into its video production operations and the development of a website to feature about 100 of the talks.[57][59]
In April 2007, the new TED.com was launched, developed by New York and San Francisco-based design company Method.[60] The website has won many prizes, including seven Webby Awards, iTunes' "Best Podcast of the Year" (2006–2010); the Communication Arts Interactive Award for Information Design (2007); the OMMA Award for Video Sharing, the Web Visionary Award for Technical Achievement, and The One Show Interactive Bronze Award (2008); the AIGA Annual Design Competition (2009); and a Peabody Award (2012).[61][62][63][64]
In January 2009, TED videos had been viewed 50 million times. In June 2011, they reached 500 million views.[19]
In March 2012, Netflix announced a deal to stream an initial series of 16 two-hour collections of TED Talks on similar subjects. It was made available to subscribers in the United States, Canada, Latin America, the United Kingdom, and Ireland.[65] Hosted by Jami Floyd, TED Talks NYC debuted on NYC Life on March 21, 2012.[66]
Related projects and events
[edit]TED conferences
[edit]| Date | Conference | Theme | Location | Notable speakers |
|---|---|---|---|---|
| April 15–19, 2024 | TED 2024 | The Brave and The Brilliant | Vancouver, British Columbia | Sam Altman, Eric Schmidt, Palmer Luckey,[67] Steven Pinker, Richard Dawkins[68] |
| April 17–21, 2023 | TED 2023 | Possibility | Vancouver, British Columbia | |
| April 10–14, 2022 | TED 2022 | A New Era | Vancouver, British Columbia | Elon Musk, Garry Kasparov, Al Gore, Alexis Nikole Nelson, Bryce Dallas Howard, Allyson Felix |
| October 12–15, 2021 | TED Countdown Summit | Edinburgh, Scotland | ||
| October 10, 2020 | TED Countdown 2020 | Online | ||
| May 18, 2020 − July 10, 2020 | TED 2020 | Uncharted | Online @ TED.com | |
| July 21–25, 2019 | TEDSummit 2019 | A Community Beyond Borders | Edinburgh, Scotland | Nicola Sturgeon, Carole Cadwalladr |
| April 15–19, 2019 | TED 2019 | Bigger than us | Vancouver, British Columbia | America Ferrera |
| November 28–30, 2018 | TEDWomen 2018 | Showing up | Palm Springs, California | Stacey Abrams, Pat Mitchell, Cecille Richards |
| November 14–16, 2018 | TEDMED 2018 | Chaos+Clarity | Palm Springs, California | |
| April 10–14, 2018 | TED 2018 | The Age of Amazement | Vancouver, British Columbia | |
| November 1–3, 2017 | TEDWomen 2017 | Bridges | New Orleans, Louisiana | |
| August 27–30, 2017 | TEDGlobal 2017 | Builders. Truth-tellers. Catalysts. | Arusha, Tanzania | |
| April 24–28, 2017 | TED 2017 | The Future You | Vancouver, British Columbia | Robert Sapolsky |
| November 14, 2016 | TEDYouth 2016 | Made in the Future | Brooklyn Museum, Brooklyn, New York | |
| October 26–28, 2016 | TEDWomen 2016 | It's about time. | San Francisco, California | |
| June 26–30, 2016 | TEDSummit 2016 | Aim higher. Together. | Banff, Alberta | |
| February 15–19, 2016 | TED 2016 | Dream | Vancouver, British Columbia | |
| November 14, 2015 | TEDYouth 2015 | Made in the Future | Brooklyn Museum, Brooklyn, New York | |
| November 1–6, 2015 | TED Talks Live | Six nights of talks on Broadway | Town Hall Theatre, New York, New York | |
| May 27–29, 2015 | TEDWomen 2015 | Momentum | Monterey, California | |
| March 16–20, 2015 | TED 2015 | Truth and Dare | Vancouver, British Columbia | Bill Gates |
| March 16–20, 2015 | TEDActive 2015 | Truth and Dare | Whistler, British Columbia | |
| November 15, 2014 | TEDYouth 2014 | Worlds Imagined | Brooklyn Museum, Brooklyn, New York | |
| October 6–10, 2014 | TEDGlobal 2014 | South! | Rio de Janeiro, Brazil | |
| March 17–21, 2014 | TED 2014 | The Next Chapter | Vancouver, British Columbia | |
| March 17–21, 2014 | TEDActive 2014 | The Next Chapter | Whistler, British Columbia | |
| February 25 – March 1, 2013 | TED 2013[69] | The Young. The Wise. The Undiscovered. | Long Beach, California | Miranda Wang, Jeanny Yao |
| February 25 – March 1, 2013 | TEDActive 2013 | The Young. The Wise. The Undiscovered. | Palm Springs, California | |
| February 27 – March 2, 2012 | TED 2012 | Full Spectrum | Long Beach, California | |
| February 27 – March 2, 2012 | TEDActive 2012 | Full Spectrum | Palm Springs, California |
TEDGlobal
[edit]
In 2005, under Anderson's supervision, a more internationally oriented sister conference was added, under the name TEDGlobal. It was held, in chronological order: in Oxford, UK (2005), in Arusha, Tanzania (2007, titled TEDAfrica), in Oxford again (2009 and 2010), and in Edinburgh, UK (2011, 2012, and 2013). In 2014, it was held in Rio de Janeiro, Brazil.[70] Additionally, there was TED India, in Mysore (2009) and TEDGlobal London in London (2015).[71] TEDGlobal 2017 was held again in Arusha, Tanzania, and it was curated and hosted by Emeka Okafor.[72]
TED's European director (and curator of TEDGlobal) is Swiss-born Bruno Giussani.[73]
The TED 2011 conference, The Rediscovery of Wonder, was held in Long Beach, California, US, from February 28 to March 4, 2011.[74][75] The TED conference has a companion conference, TEDGlobal, held in the UK each summer. The 2009 TEDGlobal, The Substance of Things Not Seen, was held in Oxford, July 21–24, 2009. 2010's TEDGlobal (again in Oxford) was themed And Now The Good News; in 2011 the conference moved to a new home in Edinburgh and was held July 12–15 with the theme The Stuff Of Life. The 2012 TEDGlobal conference Radical Openness was held in Edinburgh, June 25–29.[76]
TEDx
[edit]
TEDx was founded by Lara Stein. TEDx are independent events similar to TED in presentation. They can be organized by anyone who obtains a free license from TED, and agrees to follow certain principles.[16] Speakers are not paid and must relinquish the copyrights to their materials, which TED may edit and distribute under a non-commercial Creative Commons license (CC-BY-NC-SA).[77][78]

In March 2013, eight TEDx events, which are "essentially, do-it-yourself TED conferences" raised up from five in June 2012, the previous year, in 133 countries.[79]
TEDxPortland in Portland was the largest indoor TEDx event in the world, with over 8,000 attendees, making it the largest TEDx conference in North America.[80]
TEDx Youth
[edit]TEDxYouth is a programme of independently organised events licensed by TED that focus on engaging young people in sharing ideas and experiences. These events are typically organised by schools, youth groups, or community organisations, and feature speakers—often students or young professionals—alongside educators, artists, and innovators. Like other TEDx events, TEDxYouth conferences operate under free licences granted by TED, but are planned and coordinated locally. The format usually includes short talks, performances, and interactive activities designed to inspire creativity, critical thinking, and community involvement among younger audiences.
| Country | TEDxYouth events |
|---|---|
| Ireland | TEDxYouth@Dún Laoghaire in Dún Laoghaire, County Dublin, Ireland |
| Vietnam | TEDxYouth@AIS Vietnam, in Ho Chi Minh City |
| India | TEDxYouth@VSA Youth in Bangalore |
| Kyrgyzstan | TEDxYouthBishkek, organized in Bishkek, Kyrgyzstan |
| Thailand | TEDxYouth@ChiangMai in Chiang Mai |
| Qatar | TEDxYouth@Doha in Doha Kiwix |
TEDx Youth speakers Dún Laoghaire 2019
[edit]| Speaker | Talk title |
|---|---|
| Archer Bradshaw | Confronted with Transgender Healthcare |
| Cuán Weijer | A Higher Functioning Form Of Autism |
| Finn Cahn | My Love Letter to Listening: How it Changed My World |
| Elizabeth Haughton | Young Girls In Sport: What It Means To Me |
| Grace Westrup | Reading – Why It Matters |
| Sophie Manning | Acceptance |
| Nathan Moore | Toxic Masculinity: Thinking Outside of the Man Box |
| Denis O’Connor | How Letting Go Of My Past Opened Up My Future |
| Conal O’Boyle | Why Younger People Should Care |
| Shona Edge & Molly Gordon Boles | Hypocrisy Around Climate Action |
TED Fellows
[edit]TED Fellows were introduced in 2007, during the first TEDAfrica conference in Arusha, Tanzania, where 100 young people were selected from across the continent. Two years later, during TEDIndia, 99 fellows were recruited, mainly from South Asia.
In 2009, the fellows program was initiated in its present form. For every TED or TEDGlobal conference, 20 fellows are selected; a total of 40 new fellows a year. Each year, 20 past fellows are chosen to participate in the two-year senior fellows program (in which they will attend four more conferences).
2019 marked the tenth anniversary of the TED Fellows program.
Acceptance as a fellow is not based on academic credentials, but mainly on past and current actions, and plans for the future.[81] Besides attending a conference free of charge, each fellow takes part in a special program with mentoring by experts in the field of spreading ideas, and can give a short talk on the "TED Fellows" stage. Some of these talks are subsequently published on TED.com. Senior fellows have additional benefits and responsibilities.[82]
TED Audio Collective
[edit]The TED Audio Collective is a collection of podcasts with over 25 shows.
One of those shows is the TED Interview podcast which launched on October 16, 2018, during which Chris Anderson holds conversations[83] with speakers who have previously given a TED talk,[84] providing the guest a chance to speak in greater depth about their background, projects, motivation,[85] re-evaluation of past experiences,[86][87] or plans for the future.[needs update]
| No. in season | Title | Airdate |
|---|---|---|
| Intro[88] | Chris Anderson | September 25, 2018 |
| 1[89] | Elizabeth Gilbert shows up for ... everything | October 2018 |
| 2[90] | David Deutsch on the infinite reach of knowledge | |
| 3[91] | Sam Harris on using reason to build our morality | |
| 4[92] | Dalia Mogahed on Islam in the world today | November 2018 |
| 5[93] | Steven Pinker on the case for optimism | November 2018 |
| 6[94] | Robin Steinberg's quest to reform cash bail | |
| 7[95] | Mellody Hobson challenges us to be color brave | |
| 8[96] | Ray Kurzweil on what the future holds next | December 2018 |
| 9[97] | Daniel Kahneman wants you to doubt yourself. Here's why | |
| 10[98] | Sir Ken Robinson still wants an education revolution | |
| Bonus[99] | Chris Anderson on the Ezra Klein Show | December 20, 2018 |
| No. in season | Title | Airdate |
|---|---|---|
| Extra[100] | Roger McNamee takes on big tech | May 3, 2019 |
| 1[101] | Bill Gates looks to the future | May 2019 |
| 2[102] | Amanda Palmer on radical truth telling | |
| 3[103] | David Brooks on political healing | |
| 4[104] | Kai-Fu Lee on the future of AI | June 2019 |
| 5[105] | Susan Cain takes us into the mind of the introvert | |
| 6[106] | Andrew McAfee on the future of our economy | |
| 7[107] | Sylvia Earle makes the case for our oceans | |
| 8[108] | Monica Lewinsky argues for a bully-free world | July 2019 |
| 9[109] | Tim Ferriss on life-hacks and psychedelics | |
| 10[110] | Yuval Noah Harari reveals the real dangers ahead | |
| 11[111] | Johann Hari challenges the way we think about depression |
| No. in season | Title | Airdate |
|---|---|---|
| Bonus[112] | Parag Khanna: On global connectivity | September 25, 2019 |
| 1[113] | Dan Gilbert on the surprising science of happiness | October 2019 |
| 2[114] | Anil Seth explores the mystery of consciousness | |
| 3[115] | Elif Shafak on the urgent power of storytelling | |
| 4[116] | Michael Tubbs on politics as a force for good | |
| 5[117] | Kate Raworth argues that rethinking economics can save our planet | November 2019 |
| 6[118] | Donald Hoffman has a radical new theory on how we experience reality | |
| 7[119] | Frances Frei's three pillars of leadership | |
| 8[120] | Christiana Figueres on how we can solve the climate crisis | December 2019 |
| Bonus[121] | Tom Rivett-Carnac is optimistic about the fate of our planet | December 23, 2019 |
| No. in season | Title | Airdate |
|---|---|---|
| Bonus[122] | Adam Kucharski on what should—and shouldn't—worry us about the coronavirus | Recorded on March 11, 2020; broadcast on March 12, 2020 |
| 1[123] | Bill Gates on how we must respond to the COVID-19 pandemic | Recorded on March 24, 2020; broadcast on March 30, 2020 |
| 2[124] | Seth Berkley on the quest for the coronavirus vaccine | Recorded on March 26, 2020; broadcast on March 31, 2020 |
| 3[125] | Jonathan Sacks on how we can navigate the coronavirus pandemic with courage and hope | Recorded on March 30, 2020; broadcast on March 31, 2020 |
| 4[126] | Gary Liu on what the world can learn from China's response to COVID-19 | Recorded on March 25, 2020; broadcast on April 1, 2020 |
| 5[127] | Sonia Shah: How to make pandemics optional, not inevitable | Recorded on March 31, 2020; broadcast on April 2, 2020 |
| 6[128] | Matt Walker: How to sleep during a pandemic | Recorded on April 1, 2020; broadcast on April 2, 2020 |
| 7[129] | Elizabeth Gilbert says it's OK to feel overwhelmed. Here's what to do next | Recorded on April 2, 2020; broadcast on April 3, 2020 |
| 8[130] | Susan David: Emotional resilience in times of crisis | Recorded on March 23, 2020; broadcast on April 4, 2020 |
| 9[131] | Priya B. Parker: How to create meaningful connections while apart | Recorded on March 27, 2020; broadcast on April 5, 2020 |
| 10[132] | Danielle Allen: The tech we need to end the pandemic and restart the economy | Recorded on April 6, 2020; broadcast on April 7, 2020 |
| 11[133] | Ray Dalio: What coronavirus means for the global economy | Recorded on April 9, 2020; broadcast on April 10, 2020 |
| 12[134] | Fareed Zakaria: The world after the coronavirus pandemic | Recorded on April 9, 2020; broadcast on April 10, 2020 |
| 13[135] | Elizabeth Dunn: Design your life for happiness | Recorded on February 5, 2020; broadcast on April 17, 2020 |
| 14[136] | Dambisa Moyo: What we get wrong about global growth | Recorded on March 5, 2020; broadcast on April 24, 2020 |
| 15[137] | Kristalina Georgieva: What we learn from the crisis can make our economy stronger | Recorded on May 18, 2020; broadcast on May 28, 2020 |
| 16[138] | Phillip Atiba Goff, Rashad Robinson, Bernice King, Anthony D. Romero: The path to ending systemic racism in the US | Recorded on June 3, 2020; broadcast on June 6, 2020 |
| 17[139] | Audrey Tang: How Taiwan used digital tools to solve the pandemic | Recorded on June 1, 2020; broadcast on June 11, 2020 |
| 18[140] | Dan Schulman: Why a company's future depends on putting its employees first | Recorded on May 19, 2020; broadcast on June 18, 2020 |
| 19[141] | Ashraf Ghani: A path to peace in Afghanistan | Recorded on June 16, 2020; broadcast on June 25, 2020 |
| 20[142] | Al Gore: On the new urgency of the climate crisis | Recorded on June 23, 2020; broadcast on July 2, 2020 |
| 21[143] | Darren Walker: The role of the wealthy in achieving equality | Recorded on July 1, 2020; broadcast on July 9, 2020 |
| 22[144] | Malala Yousafzai: On why educating girls changes everything | Recorded on July 8, 2020; broadcast on July 16, 2020 |
TEDMED
[edit]TEDMED is an annual conference concerned with health and medicine. It is an independent event operating under license from the nonprofit TED conference.
In 2011, Jay Walker and a group of executives and investors purchased TEDMED from Hodosh for $16 million with future additional payments of as much as $9 million. The conference was then moved to Washington, DC.[145]
Other programs
[edit]- TED Radio Hour: A radio program,[146] with audio downloads and a podcast RSS feed,[147] hosted by Manoush Zomorodi,[148] previously Guy Raz, and co-produced with NPR. Each episode uses multiple TED Talks to examine a common theme.[149] Originated and executive produced by Deron Triff and June Cohen, the first episode was broadcast in 2012.[150][151]
- TED also offers other podcasts such as Sincerely, X (featuring anonymous TED Talks).[152]
Criticism
[edit]Pricing
[edit]Sarah Lacy of BusinessWeek and TechCrunch wrote in 2010 that TED attendees complained of elitism from a "hierarchy of parties throughout the LA area with strict lists and security" after the sessions. She gave credit for freely live-streaming and posting videos of its talks.[153]
TED Talk content
[edit]Disagreements have occurred between TED speakers and organizers. In her 2010 TED Talk, comedian Sarah Silverman referred to adopting a "retarded" child. TED organizer Chris Anderson objected via his Twitter account, leading to a conflict between them conducted over Twitter.[154][155]
Also in 2010, statistician Nassim Taleb called TED a "monstrosity that turns scientists and thinkers into low-level entertainers, like circus performers". He claimed TED curators did not initially post his talk "warning about the financial crisis" on their site on purely cosmetic grounds.[156]
In May 2012, venture capitalist Nick Hanauer spoke at TED University, challenging the belief that top income earners in America were the engines of job creation. TED attracted controversy when it chose not to post Hanauer's talk on their website. His talk analysed the top rate of tax versus unemployment and economic equality.[157] TED was accused of censoring the talk by not posting it.[158][159]
On May 7, 2012, TED curator Chris Anderson, in an email to Hanauer, commented on his decision and took issue with several of Hanauer's assertions in the talk, including the idea that businesspeople were not job creators. He also made clear his aversion to the talk's "political nature".[160]
The National Journal reported that Anderson considered Hanauer's talk one of the most politically controversial they had produced, and they needed to be careful about when they posted it.[158] Anderson responded on his personal blog that TED posted only one talk each day, selected from many.[161] Forbes staff writer Bruce Upbin noted that Hanauer's claim of a relationship between tax rates and unemployment was based entirely on falsified unemployment data,[162] while New York magazine condemned TED's move.[163]
TEDx talks have been criticised for having a lower quality control than actual TED talks, with a number of TEDx talks being ridiculed by critics for promoting pseudoscience. Wired and the Harvard Business Review suggested that this lack of quality control in TEDx talks damaged the broader TED brand.[164][165]
Following a TEDx talk by parapsychologist Rupert Sheldrake, TED issued a statement saying their scientific advisors believed that "there is little evidence for some of Sheldrake's more radical claims", and recommended that it "should not be distributed without being framed with caution". The video was moved from the TEDx YouTube channel to the TED blog, accompanied by such framing language. This prompted accusations of censorship, which TED rebutted by pointing out that Sheldrake's talk was still on their website.[166][167] A 2013 talk by Graham Hancock, promoting the use of the drug DMT, was treated the same way.[168][169]
According to Professor Benjamin Bratton at University of California, San Diego, TED Talks' efforts at fostering progress in socio-economics, science, philosophy and technology have been ineffective.[170] Chris Anderson responded that some critics misunderstood TED's goals, failing to recognise that it aimed to instill excitement in audiences in the same ways speakers felt it. He said that TED wished only to bring awareness of significant topics to larger audiences.[171]
In popular culture
[edit]The Alien franchise features a fictional portrayal of a 2023 TED Conference, in the form of a short film called "The Peter Weyland Files: TED Conference, 2023".[172] It was a part of the viral marketing campaign for the franchise's film Prometheus (2012).
Episode 08, season 20 of the animated TV series Family Guy features a cutaway scene of Peter Griffin giving a TED talk about birthdays.
Australian alternative rock band TISM parodied TED talks at their 2 March 2024 concert in Launceston, Tasmania as "TISM Talks", which included a skit parodying TED talks running behind the band for the duration of the show.
Episode 16 of series 2 of the TV series Elementary, "The One Percent Solution", features ex-Scotland Yard Inspector Gareth Lestrade presenting a "DUG Chat". According to a tweet from the @ELEMENTARYstaff Twitter account,[173] "We had to call them 'Dug' chats because we weren't allowed to use the name 'Ted Talk'".
See also
[edit]References
[edit]- ^ a b c "About our Organization: How TED works, and who owns TED". TED: Ideas Worth Sharing. TED Conferences, LLC. Retrieved October 31, 2011.
- ^ a b c "History of TED". TED: Ideas Worth Spreading. TED Conferences LLC. Retrieved May 11, 2016.
- ^ a b c Hefferman, Virginia (January 23, 2009). "Confessions of a TED addict". The New York Times Magazine (The Medium). Archived from the original on November 24, 2011. Retrieved December 20, 2014.
- ^ "TED Goes Corporate". Fortune. Retrieved February 19, 2018.
- ^ a b "Happy 30th birthday, compact disc! Watch a demo from the first TED, in 1984 | TED Blog". October 2012. Retrieved October 5, 2022.
- ^ a b "What is a TED talk?". TechTarget. Retrieved October 5, 2022.
- ^ a b c "Our organization". TED.com. Retrieved October 5, 2022.
- ^ "Introducing TED's new tagline". ted.com. April 8, 2024. Retrieved November 25, 2024.
- ^ Cadwalladr, Carole (July 24, 2005). "What's the big idea?". The Guardian. Retrieved December 20, 2014.
- ^ "TED Talks". Mashable.com. Retrieved December 20, 2014.
- ^ "Detailed reports – Sapling foundation, New York". nonprofitfacts.com. Non profit facts. Retrieved September 11, 2001.
- ^ "Chris Anderson is the curator of TED". DumboFeather.com. 2011. Retrieved December 20, 2014.
- ^ "Past TEDs". TED. Retrieved August 31, 2022.
- ^ "The next chapter: TED headed to Vancouver in 2014, TEDActive hitting the slopes of Whistler". TED Blog. February 4, 2013. Retrieved February 5, 2013.
- ^ Fidelman, Mark (June 19, 2012). "Here's Why TED and TEDx are So Incredibly Appealing (infographic)". Forbes. Retrieved December 20, 2014.
- ^ a b Rosenbloom, Stephanie (September 24, 2010). "A Conference Makes Learning Free (and Sexy)". The New York Times. ISSN 0362-4331. Retrieved June 18, 2016.
- ^ "Jimmy Wales: The birth of Wikipedia". TED (conference). July 2005. Retrieved December 8, 2014.
- ^ "TED's nonprofit transition". TED (conference). February 2002. Retrieved August 29, 2015.
- ^ a b Kessler, Sarah (April 27, 2011). "With 500 Million Views, TED Talks Provide Hope for Intelligent Internet Video". Mashable. Retrieved December 20, 2014.
- ^ "Meet the man who created TED in 1984". CBS News. September 9, 2015. Retrieved August 15, 2023.
- ^ Cadwalladr, Carole (July 4, 2010). "Ted – the ultimate forum for blue-sky thinking". The Guardian. Retrieved September 20, 2012.
- ^ a b "History of TED | Our Organization | About". TED. Retrieved June 18, 2016.
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External links
[edit]TED (conference)
View on GrokipediaFounding and Early Development
Inception and Initial Conferences (1984–1999)
TED originated in 1984 from architect Richard Saul Wurman's recognition of an emerging convergence between technology, entertainment, and design, co-founded with television executive Harry Marks to host a conference exploring these intersections.[1] The inaugural event, TED1, occurred from February 23 to 26 in Monterey, California, featuring demonstrations such as the compact disc by Sony executive Mickey Schulhof, early e-book concepts, 3D graphics from Lucasfilm, and mathematician Benoit Mandelbrot's presentation on fractal geometry.[1] [13] Attendance was limited and invitation-only, reflecting the event's experimental nature, though it incurred financial losses.[1] Following the 1984 conference, no further TED events were held until 1990, when TED2 resumed in Monterey, marking the transition to an annual format emphasizing curiosity and interdisciplinary dialogue.[1] [7] This second gathering included talks like architect Frank Gehry's reflections on his early career, attracting a growing cadre of influential attendees from tech, design, and related fields.[7] The annual conferences solidified in Monterey throughout the 1990s, maintaining an invitation-only model that fostered a tight-knit community of innovators.[1] During the 1990s, TED expanded its scope beyond initial tech-design focuses, incorporating diverse speakers such as computer scientist Danny Hillis in 1994, who discussed accelerating technological progress, and inventor Paul MacCready in 1998, who addressed environmental stewardship through human ingenuity.[7] These events prioritized short, idea-driven presentations over traditional lectures, drawing philosophers, scientists, and entrepreneurs to provoke cross-disciplinary insights, though specific attendance figures remained undisclosed and modest compared to later scales.[1] By 1999, the format had established TED as a niche forum for forward-thinking professionals, setting the stage for broader institutional growth.[1]Transition to Nonprofit Model (2000–2002)
In the early 2000s, TED's founder Richard Saul Wurman, who had organized the conference annually since 1990 after its inaugural 1984 event, decided to step down after nearly two decades of leadership, citing fatigue from managing the for-profit operation. Discussions for a handover began in 2000, as Wurman sought a buyer to ensure continuity while allowing him to pursue other projects. British entrepreneur Chris Anderson, who had attended TED since 1993 and founded the Sapling Foundation—a nonprofit established with proceeds from his sale of Future Publishing—emerged as the acquirer after negotiations.[1][14][15] In 2001, the Sapling Foundation acquired TED, converting it from a for-profit conference business into a nonprofit entity focused on amplifying intellectual discourse. This transition enabled reliance on donations and grants rather than ticket sales alone, freeing resources for mission-driven expansion such as global outreach and content dissemination. Anderson became TED's curator, reorienting its core around the slogan "ideas worth spreading," which broadened programming from its original technology-entertainment-design emphasis to interdisciplinary topics presented by diverse speakers. The acquisition preserved TED's inspired format of short, passionate talks but shifted priorities toward long-term sustainability over commercial profitability.[1][16][17] The change initially provoked skepticism within the TED community, with attendees fearing dilution of quality under new leadership lacking Wurman's personal imprint; some viewed the nonprofit pivot as risky for an event reliant on high-caliber participants. To mitigate these concerns, Anderson presented at the 2002 conference, articulating a vision for TED as an enduring platform for idea exchange, secured by nonprofit governance that prioritized curation and accessibility over fiscal returns. This period marked the foundation for subsequent growth, including early experiments like TEDGlobal pilots, though full institutionalization occurred later.[18][15][1]Expansion and Institutionalization (2003–2010)
Under Chris Anderson's curatorship, which began in 2002 following the Sapling Foundation's acquisition of TED, the organization solidified its nonprofit operations and expanded its annual conferences held primarily in Monterey, California. These events, such as TED2003 themed "The Future Belongs to Those Who Create It," continued to attract interdisciplinary speakers while institutionalizing rigorous curation processes to emphasize "ideas worth spreading."[19][1] In 2005, TED launched the TED Prize, providing winners with $100,000 and additional resources to realize a world-changing "wish," with the first awards granted to figures advancing global health and environmental initiatives. The same year marked the debut of TEDGlobal in Oxford, United Kingdom, extending the conference format internationally to foster cross-cultural idea exchange beyond North American audiences.[20][1] A transformative step in institutionalization occurred on June 27, 2006, when TED uploaded its inaugural six talks to TED.com for free public access, achieving over one million views by September and enabling scalable digital dissemination. This online platform's 2007 relaunch centered on video content, attracting high-profile participants like former U.S. President Bill Clinton, whose 2007 address highlighted TED's growing prestige. By 2009, TED Talks had surpassed 100 million views, prompting the introduction of the TED Fellows program for rising innovators and the TEDx framework for licensed, community-driven events.[1] The period culminated in 2010 with the launch of TEDWomen in Washington, D.C., a specialized conference examining women's roles in innovation, alongside TEDActive's simulcast model for broader participation. These developments entrenched TED's structure as a multifaceted nonprofit, prioritizing empirical impact through verified idea propagation rather than mere entertainment.[1]Maturation and Global Scaling (2011–present)
Since 2011, TED has significantly expanded its global footprint through the proliferation of independently organized TEDx events, which numbered over 3,000 annually by the 2020s across more than 170 countries.[4] This licensing model, initiated in 2009, enabled localized conferences featuring live speakers under TED's guidelines, fostering idea dissemination in diverse regions including Africa, Asia, and Latin America.[4] Viewership of TED Talks surged during this period, reaching 500 million cumulative views by June 2011 and exceeding 1 billion by November 2012.[21] By 2023, total global views approached 2.5 billion, with content shared 400 million times and monthly followers totaling 180 million across platforms. This digital scaling was supported by enhancements to TED.com, multilingual subtitles in over 100 languages, and partnerships for broader distribution, amplifying reach without proportional increases in central conference attendance, which stabilized around 1,000-1,500 per main event. TED introduced initiatives like The Audacious Project in 2017, committing over $4 billion to 49 large-scale social impact projects by 2023, reflecting maturation toward measurable real-world outcomes rather than solely inspirational content. Core conferences evolved with themes addressing global challenges, such as TED2011's focus on human potential and TEDGlobal's biennial editions in locations like Edinburgh and Nairobi, emphasizing interdisciplinary connections.[7] Amid this growth, TED maintained nonprofit status under curator Chris Anderson, prioritizing empirical innovation while navigating criticisms of selective speaker curation favoring established elites. The organization's infrastructure matured with hubs in New York and Vancouver, supporting over 1 million educators via TED-Ed resources by 2023. Post-2020, hybrid formats integrated virtual elements, sustaining scaling during disruptions while reinforcing TED's role in global discourse on science, technology, and policy.[22]Core Conference Formats
Annual TED Conferences
The annual TED conference serves as the flagship event of the organization, convening a curated audience of approximately 1,400 attendees for a five-day program featuring short presentations, performances, workshops, and discussions on topics spanning technology, entertainment, design, science, business, arts, and societal challenges.[23] Held once per year on the West Coast of North America, it emphasizes "ideas worth spreading" through talks limited to 18 minutes or less, with speakers selected for their potential to inspire innovation and cross-disciplinary insight.[1] Attendance requires an application process, prioritizing individuals who can contribute to and benefit from the event's collaborative environment.[24] Inaugurated on February 23–26, 1984, in Monterey, California, by architect Richard Saul Wurman and television executive Harry Marks, the first conference drew about 300 participants focused on the intersections of technology, entertainment, and design.[25] It operated as a one-off gathering until becoming annual starting in 1990, continuing in Monterey and attracting an influential audience from diverse fields united by curiosity about emerging trends.[1] By the early 2000s, under new ownership by Chris Anderson following the nonprofit transition in 2001, the event shifted to Long Beach, California, where it hosted multiple iterations emphasizing broader themes like human potential and global issues.[1] In 2014, the conference relocated to Vancouver, British Columbia, Canada, at the Vancouver Convention Centre, a move announced to leverage the city's innovative ecosystem and infrastructure for larger-scale programming.[26] This marked TED2014's theme of "The Next Chapter," coinciding with the organization's 30th anniversary and featuring expanded elements like interactive exhibits.[19] Vancouver has hosted the annual event consistently since, with TED2024 celebrating the 40th anniversary under the theme "The Brave and the Brilliant" from April 15–19, drawing speakers on resilience and creativity.[27] Subsequent editions, such as TED2025's "Humanity Reimagined" focusing on AI-enabled flourishing and TED2026's "All of Us" emphasizing collective human potential, continue this format before the conference transitions to a new venue post-2026.[24][28] These conferences have evolved from invitation-only gatherings for industry elites to more application-driven events, with sessions live-streamed and archived on TED.com for global dissemination, amassing billions of views cumulatively.[1] Notable speakers have included figures like Bill Clinton in 2007, addressing global health initiatives, underscoring the event's draw for high-profile contributors. The format prioritizes inspiration over debate, though critics from independent analyses note potential echo chambers due to attendee demographics skewed toward affluent professionals.[29]TEDGlobal Events
TEDGlobal is a conference series organized by TED, designed to explore innovative ideas with a focus on international perspectives beyond the primary U.S.-based TED event. Typically lasting five days, it features multidisciplinary talks, performances, and discussions on themes such as human ingenuity, global challenges, and creativity.[30] The inaugural TEDGlobal occurred in 2005 in Oxford, United Kingdom, marking TED's expansion to emphasize worldwide innovation. Events have since been hosted in diverse locations to highlight regional contexts, with themes like "Ideas Big Enough to Change the World" and "Builders. Truth-Tellers. Catalysts." Not held annually, the series paused after certain years, with the most recent documented in 2017.[19]| Year | Dates | Location |
|---|---|---|
| 2005 | July 12–15 | Oxford, UK |
| 2007 | June 4–7 | Arusha, Tanzania |
| 2009 | July 21–24 | Oxford, UK |
| 2010 | July 12–16 | Oxford, UK |
| 2011 | July 11–15 | Edinburgh, Scotland |
| 2012 | June 25–29 | Edinburgh, Scotland |
| 2013 | June 10–14 | Edinburgh, Scotland |
| 2014 | October 6–10 | Rio de Janeiro, Brazil |
| 2017 | August 27–30 | Arusha, Tanzania |
Specialized Summits and Initiatives
TED has developed specialized summits and initiatives to address targeted themes, extending its core mission to specific domains such as health, gender-related innovation, and climate action. These events typically feature curated talks, workshops, and networking opportunities distinct from the broader annual conferences, often held annually or biennially with invite-only or ticketed attendance.[33] TEDMED, launched in 1998, concentrates on transformative ideas in health, medicine, and related sciences, convening experts to explore interdisciplinary advancements like genomics and patient-centered care.[33] The conference, chaired by Jay Walker since 2012, has hosted sessions on topics including vaccine trust and cellular imaging technologies, producing talks archived on its dedicated platform.[34] It operates semi-independently but aligns with TED's format, emphasizing evidence-based discussions over general inspiration.[33] TEDWomen, initiated in 2010, aimed to amplify women's leadership and ideas across fields, addressing underrepresentation in early TED programming where most speakers were male.[35] Held biennially, it featured discussions on changemaking and marginalized groups until 2024, when it evolved into TEDNext to broaden its scope while retaining a focus on inclusive innovation; the 2025 TEDNext event is scheduled for November 9–11 in Atlanta, Georgia.[36][37] TED Countdown, established in October 2020 through a virtual global launch event, functions as both an initiative and summit series to propel net-zero emissions solutions amid the climate crisis.[38] It has organized invite-only gatherings, including the 2021 summit in Edinburgh, Scotland, which mobilized commitments like a $500 million electric vehicle push, the 2023 event in Detroit, Michigan, with over 700 leaders, and the 2025 summit in Nairobi, Kenya, from June 16–18.[39][40] These summits prioritize actionable strategies from scientists, policymakers, and executives, integrating with TEDx events for local dissemination.[41]Recognition and Fellowship Programs
TED Prize
The TED Prize, established in 2005, recognizes an exceptional individual—or occasionally an idea—with a proven track record and a bold vision for tackling a pressing global issue, awarding them $1 million in funding along with access to the TED community's resources to realize their "wish"—a high-impact project designed to spur widespread change.[42] Initially offering $100,000, the prize amount was raised to $1 million starting in 2013 to amplify its scale and potential for transformative outcomes.[42] Selection involves public nominations from TED Fellows, speakers, and affiliates, evaluated by TED curators for feasibility, innovation, and global reach, with winners announced annually and presenting their wish via a TED Talk.[43] Early awards in 2005 went to three recipients: inventor Robert Fischell, who wished to establish the Fischell Department of Bioengineering to develop implantable devices for treating brain disorders such as epilepsy; photographer Edward Burtynsky, who sought to raise awareness of humanity's water consumption through a multimedia project; and musician Bono, whose wish supported the expansion of the ONE Campaign to combat extreme poverty and preventable diseases in Africa.[42] Subsequent winners included author Dave Eggers in 2008, who aimed to enhance creative writing access for underserved youth via 826 National writing centers; oceanographer Sylvia Earle in 2009, advocating for a global network of marine protected areas; and chef Jamie Oliver in 2010, launching a food revolution to educate children on nutrition and reduce obesity.[44] In a departure from individual honors, the 2012 prize was granted to the collective concept of "The City 2.0," funding collaborative explorations of urban innovation at the intersection of technology, design, and policy.[45] Later recipients encompassed education researcher Sugata Mitra in 2013, who pursued "School in the Cloud" to enable self-organized learning environments for children in remote areas; transparency advocate Charmian Gooch in 2014, working to expose anonymous shell companies fueling corruption; oral historian Dave Isay in 2015, expanding StoryCorps to preserve everyday personal narratives worldwide; archaeologist Sarah Parcak in 2016, developing GlobalXplorer to crowdsource satellite-based detection of ancient sites and combat looting; and public health expert Raj Panjabi in 2017, who scaled Last Mile Health to train community workers in delivering primary care in rural regions.[44] These wishes have leveraged TED's platform to mobilize millions in additional donations and partnerships, yielding measurable impacts such as protected ocean zones, improved literacy programs, and advanced archaeological discoveries.[42] By 2018, the TED Prize evolved into The Audacious Project, shifting from a single annual award to supporting multiple large-scale initiatives through coalitions of nonprofits and donors, with initial funding often exceeding $1 million per project to foster even broader systemic change.[42] This transition reflected TED's emphasis on collaborative, evidence-based scaling of ideas, drawing on lessons from prior prizes where individual wishes sometimes faced implementation hurdles due to limited initial resources.[46]TED Fellows and Residency Programs
The TED Fellows program selects exceptional individuals advancing innovative ideas across disciplines, providing them with resources to enhance their influence and foster collaboration. Launched to integrate emerging leaders into the TED ecosystem, the program annually admits approximately 20 new fellows through an open application process accessible to applicants over age 18, with selections based on the potential impact of their work.[47][48] Fellows receive tailored support including career coaching, one-on-one mentorship from professional coaches, public relations guidance, and media training workshops designed to equip them for global platforms.[49][50] This network now encompasses over 500 members and alumni, who participate in TED conferences to network, exchange ideas, and occasionally deliver talks, amplifying their projects through interdisciplinary connections.[51][52] Selection occurs via a rigorous review, with applications evaluated for visionary potential rather than established fame, and decisions communicated within eight months of deadlines.[53] Recent funding, such as a September 2024 investment from the Ballmer Group, sustains annual onboarding of about 10 new fellows alongside support for the broader alumni cohort, emphasizing sustained impact over short-term visibility.[52] Program alumni have leveraged these opportunities to scale initiatives in fields like technology, social innovation, and science, though outcomes depend on individual execution rather than guaranteed success from affiliation alone.[54] In contrast, the TED Residency operated as a temporary incubator from 2016 to 2019, hosting cohorts at TED headquarters—initially in Vancouver and later New York—for focused idea development.[55] Open to applicants worldwide via semiannual competitive processes, residents spent 14 weeks collaborating intensively, receiving guidance from TED staff and external mentors to refine breakthrough concepts without financial barriers, as participation was free.[56] The inaugural class in April 2016 included 27 participants tackling diverse projects, while later groups, such as the Spring 2019 cohort of 11, emphasized community-building and iterative prototyping.[57][58] Discontinued after 2019, the residency produced talks and prototypes shared via TED platforms, but its finite run highlights TED's experimental approach to nurturing mid-career creators, distinct from the ongoing Fellows model.[59]Digital Infrastructure and Dissemination
TED.com Platform Evolution
The TED.com platform originated with the initial online posting of TED Talks videos on June 27, 2006, marking the transition from in-person conference content to digital dissemination; these early uploads quickly garnered 1 million views by September 2006.[1] On April 16, 2007, TED.com was fully relaunched as a dedicated website, featuring a complete redesign centered on providing free access to video and audio recordings of conference presentations, emphasizing the curation and sharing of "ideas worth spreading."[60] By 2009, cumulative views on the platform reached 100 million, reflecting rapid adoption driven by its open-access model and high-quality production of talks.[1] The platform evolved to include interactive elements such as user discussions, playlists for thematic organization, and multilingual subtitles, expanding to over 100 languages to enhance global accessibility and engagement.[61] In 2012, TED.com surpassed 1 billion total video views, underscoring its role as a central hub for intellectual content distribution.[1] A significant update occurred on March 4, 2014, with the first major redesign since the 2007 launch, aimed at improving navigation, search functionality, and personalized recommendations to better surface relevant talks amid a growing library exceeding thousands of videos.[62] Subsequent enhancements focused on user-centric features like refined algorithms for content discovery and integration with social sharing tools, maintaining the platform's nonprofit commitment to free, ad-minimal viewing while adapting to increased mobile and international traffic.[61] As of 2024, TED.com continues to serve as the primary digital repository, hosting curated talks alongside resources for translation and community interaction, with ongoing refinements aligned to the organization's broadened mission under the tagline "Ideas Change Everything."[1]Viewership Metrics and Media Partnerships
TED Talks have accumulated billions of views since online streaming began in June 2006, reaching the one-billion-view milestone by November 2012, at which point daily viewership stood at approximately 1.5 million.[63] By the 2020s, annual views and listens of TED Talks exceeded 3 billion, reflecting sustained growth driven by digital platforms and global accessibility.[64] The organization's website records an average of 17 new page views per second, underscoring consistent engagement across its content library.[1] Viewership metrics are tracked across multiple channels, including TED.com and its YouTube presence, where the official channel has garnered over 2.8 billion views as of mid-2025.[5] Individual talks vary widely in popularity; for instance, Sir Ken Robinson's 2006 presentation on creativity has exceeded 70 million views, highlighting the viral potential of select content.[65] These figures, primarily self-reported by TED, emphasize cumulative and annual aggregates but do not always disaggregate core TED conference talks from the broader TEDx network, which contributes significantly to overall numbers. Media partnerships facilitate this dissemination, with TED integrating content across digital ecosystems for broader reach. Distribution occurs via TED.com, YouTube, and Apple platforms like iTunes for audio and video, enabling seamless access and monetization through embeds and subscriptions. In November 2024, TED Audio Collective selected Acast as its exclusive partner for ad sales, hosting, and distribution outside Australia and New Zealand, expanding podcast revenue and global audio availability.[66] Earlier media kits outlined opportunities for partners to co-create and advertise within newsletters and social channels, though these focus more on brand alignments than traditional broadcasting deals.[67] TEDx events have limited TV broadcast allowances, typically up to four talks per event to select stations, prioritizing non-commercial spread of ideas.[68] Such collaborations prioritize scalable digital delivery over legacy media, aligning with TED's emphasis on online virality rather than linear TV partnerships.Extended Network and Affiliates
TEDx Independent Events
TEDx events represent a decentralized extension of the TED format, enabling independent organizers to host locally inspired gatherings under a free license granted by TED. Launched in 2009, the program empowers communities worldwide to curate talks on "ideas worth spreading" while adhering to core TED principles, such as live presentations limited to 18 minutes and avoidance of commercial promotion.[4] Organizers must apply for a city-specific license, which permits a single event and enforces non-negotiable rules including open public access, fact-checked content, and prohibitions on advocating violence, oppression, or partisan politics.[69] [70] These events operate autonomously from TED's central curation, with organizers handling speaker selection, venues, and logistics independently, though TED provides guidelines, an organizer handbook, and optional support for licensing tiers based on event scale and experience.[71] [72] Talks from qualifying events may be uploaded to TED's platform for global dissemination, but TED reserves the right to review and reject submissions that fail content standards, such as those promoting pseudoscience or lacking rigor.[73] This independence fosters grassroots innovation, allowing diverse cultural perspectives absent in TED's flagship conferences, yet it introduces variability in execution and intellectual depth.[4] By April 2025, the TEDx ecosystem had produced over 233,000 talks across thousands of events in numerous countries, reflecting exponential growth from its inception.[5] Proponents credit this scale with democratizing idea-sharing, as local organizers amplify underrepresented voices on topics like regional innovation or social challenges. However, critics argue that lax oversight—stemming from the program's volunteer-driven model—has enabled subpar events, including those featuring unverified claims or low-production values, potentially eroding TED's reputation for high-caliber discourse.[74] Harvard Business Review noted in 2013 that TED sought community feedback to bolster monitoring after quality concerns arose, underscoring tensions between scalability and standards.[74] Despite such issues, TED maintains that rigorous content guidelines and post-event vetting mitigate risks, prioritizing empirical substance over unchecked proliferation.[70]Domain-Specific Extensions (e.g., TEDMED, TED Countdown)
TED has extended its core conference format through domain-specific programs that concentrate on targeted thematic areas, such as health innovation, environmental challenges, and gender perspectives, while maintaining the emphasis on short, impactful presentations of ideas.[33] These initiatives adapt TED's model to convene experts, policymakers, and innovators in specialized fields, often featuring annual summits, virtual events, and curated content series to foster cross-disciplinary dialogue.[33] TEDMED serves as the health and medicine-focused extension, originally launched in 1998 to explore breakthroughs in medical science, public health, and interdisciplinary approaches to wellness.[33] It operates as an independent arm of the TED ecosystem, hosting an annual conference that brings together physicians, researchers, technologists, and administrators to discuss evidence-based advancements and systemic issues in healthcare delivery.[75] Following its acquisition in 2011 by a group led by entrepreneur Jay Walker, TEDMED integrated more closely with TED's operations, emphasizing accessible storytelling to bridge scientific research with broader societal application, including year-round podcasts and playlists on topics like epidemiology and biotechnology.[76] The program has featured sessions on clinical trials, mental health interventions, and health policy reforms, with events typically attracting around 1,000 attendees and generating talks viewed millions of times online.[75] TED Countdown, established in 2020 as a response to escalating climate concerns, functions as an initiative to identify and scale technologies and strategies for achieving net-zero greenhouse gas emissions by 2050.[33] [41] It organizes global livestreams, such as the inaugural virtual launch on October 10, 2020, and in-person summits, including the 2023 Detroit event with over 700 participants from business, science, and policy sectors focusing on decarbonization pathways and supply chain transitions.[77] [78] The program supports grassroots TEDx Countdown events worldwide and has produced over 140 talks on topics like renewable energy adoption and carbon capture, amassing more than 270 million views, while partnering on resources such as open-source climate imagery databases.[41] Upcoming events, like the 2025 summit in Nairobi, emphasize collaboration across Global North and South divides to address implementation barriers in energy and agriculture sectors.[40] Other extensions include TEDWomen, initiated in 2010 to examine how gender influences innovation, leadership, and societal structures through panels and talks on economic disparities, reproductive rights, and female entrepreneurship.[33] These programs collectively expand TED's reach into niche domains, prioritizing actionable insights over general discourse, though their success depends on rigorous speaker vetting to ensure empirical grounding amid varying levels of topic politicization.[33]Content Production and Themes
Speaker Curation and Diversity
TED curates speakers for its main conferences through a dedicated selection team that reviews year-round nominations submitted via an online form, accepting only one per individual to ensure fair evaluation.[79] The process prioritizes "ideas worth spreading," seeking speakers whose talks can inform, inspire, surprise, and delight audiences within a strict 6–12 minute format focused on a single novel concept.[79] Curators collaborate closely with invitees—often leaders, innovators, scientists, artists, or emerging talents from diverse fields—to refine presentations, ensuring alignment with TED's mission of disseminating credible, publicly vetted ideas.[79] [80] Prior to invitation, speakers undergo rigorous vetting by curators, fact-checkers, and field-specific advisors to confirm that their work is accepted as credible within their domain and that claims in the talk accurately reflect established knowledge or transparently supported speculation.[80] This includes requirements for evidence-based assertions, avoidance of misleading simplifications, and clear distinction between achieved outcomes and aspirational projections.[80] While no rigid quantitative criteria exist, selections favor accomplished individuals or those demonstrating exceptional potential, as evidenced by past speakers ranging from Nobel laureates to CEOs and cultural figures.[79] In terms of diversity, TED explicitly aims to feature a broad spectrum of voices to reflect global perspectives, citing examples such as primatologist Jane Goodall, economist Ngozi Okonjo-Iweala, and author Chimamanda Ngozi Adichie among its speakers.[79] However, the organization does not publish detailed demographic statistics on speaker gender, race, or other attributes for main conferences, with curation emphasizing intellectual merit and idea quality over identity-based quotas.[80] This approach contrasts with TEDx guidelines, which mandate disciplinary and topical variety but apply to independent events rather than core TED programming.[69] Anecdotal critiques, such as a 2015 analysis of TEDx submissions indicating only about 20% of short-listed talks by women, highlight potential underrepresentation in the broader ecosystem, though such data pertains primarily to licensee events and not verified for main TED stages.[81]Talk Structure and Presentation Style
TED talks adhere to a strict time limit of 18 minutes or less, a format designed to promote concise delivery of ideas and aligned with attention span research, with many effective talks lasting 3 to 9 minutes.[69][82] This constraint forces speakers to distill complex concepts into essential elements, avoiding dilution through extraneous details. The core structure centers on presenting a single, well-formed idea, typically framed through a narrative arc with a compelling introduction, explanatory body, and resonant conclusion.[82] Introductions engage audiences via relatable examples or provocative questions, leading into clear articulation of the idea supported by evidence such as data or demonstrations, followed by practical implications and a call to broader application.[82][83] Speakers are encouraged to incorporate storytelling elements—beginning to hook, middle for development, end for impact—while prioritizing logical progression over pure anecdote, addressing potential counterarguments, and minimizing jargon through explicit explanations.[82][83] Presentation style emphasizes direct speaker-audience connection, employing a conversational tone with authentic emotion rather than scripted recitation or overt theatricality.[83] Visual aids, when used, are sparse and purposeful: slides feature minimal text (under 10 words), large sans-serif fonts (at least 42 points), single high-resolution images or simple graphs on uncluttered backgrounds, avoiding bullet points, animations, or dense data that could distract from the oral narrative.[82][84] Delivery rules prohibit commercial pitches, political advocacy, or unsubstantiated claims, with extensive rehearsal recommended to ensure timing adherence and natural stage presence, such as standing still without excessive movement.[82][83]Dominant Topics and Idea Frameworks
TED talks frequently address themes in technology, science, human cognition and behavior, health, environmental challenges, societal dynamics, and entertainment. A semantic network analysis of 5,839 talks, utilizing tags and validated through text embeddings of titles, clustered content into seven primary topics: Mind (psychology, neuroscience, and personal development), Tech (innovation and digital tools), Health (medicine and well-being), Cosmos (physics, astronomy, and existential questions), Environment (climate and ecology), Society (inequality, culture, and policy), and Entertainment (performance and media).[85] Science-related content predominates in clusters like Health (79% science-linked), Cosmos (78%), and Mind (69%), reflecting TED's expansion from its original Technology, Entertainment, and Design focus to broader interdisciplinary inquiries since the 2000s.[85] Empirical topic modeling across over 1,000 talks highlights "Creative Spark" as the most prevalent theme, characterized by unconventional wisdom, forward-looking innovation, and meaningful human connections, often intersecting with sub-themes like personal happiness, cognitive processes, and artistic expression.[86] Combinatory patterns, such as science-technology hybrids or global issues-culture overlaps, account for roughly half of all talks when analyzing the top 30 of 289 tags, underscoring TED's emphasis on integrative ideas over siloed expertise.[86] Latent Dirichlet Allocation (LDA) applications on transcripts and metadata consistently surface recurring motifs in human potential, ethical technology use, and sustainable progress, with technology and culture emerging as foundational "hot topics" in datasets from 2006 onward.[87] Idea frameworks in TED presentations prioritize a singular, actionable "big idea" distilled for broad accessibility, typically unfolding through narrative arcs that hook audiences with personal anecdotes, build with empirical anecdotes or simplified data, and culminate in optimistic calls to individual or collective action.[88] This structure employs rhetorical moves like listener orientation (empathizing with audience preconceptions), topic framing (posing provocative questions), and evidence synthesis (favoring vivid examples over rigorous proofs), fostering inspiration rather than adversarial debate.[89] Curatorial selection favors frameworks rooted in positive-sum causality—positing that novel insights can drive exponential societal gains—often through interdisciplinary lenses that blend empirical observation with speculative foresight, as seen in high-engagement talks on creativity and leadership since TED's mainstream pivot in 2006.[86] Such approaches, while effective for dissemination, inherently select for motivational heuristics over falsifiable models, aligning with the conference's mission of propagating "ideas worth spreading" via emotional resonance and visual simplicity.[85]Organizational and Economic Aspects
Funding Sources and Revenue Model
TED operates as a non-profit organization under the TED Foundation, generating revenue through conference attendance fees, corporate sponsorships, philanthropic donations, licensing agreements, and sales of books and related media.[90] These streams support the production of flagship events, content curation, and global distribution without reliance on advertising revenue from TED Talks videos, which remain ad-free.[90] Attendance fees form a core revenue pillar, with in-person tickets for specialized conferences such as TEDNext 2025 priced at $2,800 for standard access and $5,000 for donor packages, while virtual options like TED Live for TED2025 start at $50 per session or $500 for full access including archives.[91][92] High ticket prices reflect the event's selective nature and production costs, including venue, staging, and speaker logistics, though exact figures for the main annual TED conference vary by year and package.[90] Corporate sponsorships and partnerships provide substantial funding, often tied to event branding and visibility, enabling TED to cover operational expenses while aligning with partners' innovation-focused objectives.[90] Philanthropic support from foundations and individuals supplements this, with the Sapling Foundation—established by TED curator Chris Anderson in 1996—historically underwriting deficits in the organization's early expansion.[90] Licensing fees derive mainly from corporate or business-hosted TEDx events, scaled according to the hosting entity's size to sustain the broader TEDx ecosystem, whereas public and community TEDx licenses remain free.[93][94] Book sales, including titles under the TED Books imprint, add a modest but steady stream by monetizing curated ideas from talks.[90] As of February 2025, TED reported $25 million in cash reserves alongside a break-even balance sheet approximating $100 million in assets, positioning the organization for continuity during leadership changes, with surpluses directed toward mission expansion rather than personal compensation—Anderson has drawn no salary since acquiring stewardship.[95] This model prioritizes reinvestment over profit distribution, reflecting its non-profit status amid growing global reach exceeding 178 million annual downloads.[95]Governance and Leadership Transitions
TED was established in 1984 as a for-profit conference series by architect Richard Saul Wurman, who organized the inaugural event in Monterey, California, focusing on the convergence of technology, entertainment, and design.[1] Wurman curated the event annually until 2002, when he announced its conclusion after that year's conference.[18] In 2002, British-American entrepreneur Chris Anderson, via his Sapling Foundation established in 1996, acquired the TED brand and transitioned the organization to a nonprofit model under the newly formed TED Foundation, with Anderson assuming the role of curator and head.[90] [3] This shift emphasized disseminating "ideas worth spreading" through open-access talks, expanding beyond live conferences to online videos and global initiatives.[18] Anderson led TED for over two decades, overseeing growth in viewership, the TEDx program, and thematic extensions like TEDMED.[3] As of February 2025, Anderson announced his intention to step down after 25 years, prompting a search for a successor to advance digital expansion, AI integration, and new content formats amid evolving global challenges.[96] [97] In October 2025, TED outlined plans for a new chapter, including enhanced transparency on governance structure and board composition, with Sal Khan joining as a "vision steward" and recruitment for additional board members to guide decision-making.[98] [99] The nonprofit operates under a board of directors, though specific governance details remain limited in public disclosures, focusing on curation guidelines and strategic oversight rather than traditional corporate hierarchies.[95]Societal Impact and Reception
Educational and Cultural Influence
TED's educational influence stems primarily from its TED-Ed initiative, launched in 2012, which delivers animated lessons, interactive quizzes, and resources tailored for learners of all ages, accumulating over 5.39 billion views to date with animations averaging more than 250,000 views within four days of release.[100] Utilized by over one million educators in classrooms worldwide, TED-Ed supports programs like Student Talks, engaging more than 40,000 groups in 130 countries to develop public speaking and critical thinking skills among students aged 6-18.[100] [101] Research indicates that exposure to TED Talks enhances students' presentation performance, awareness, and critical thinking, serving as an accessible supplement to traditional instruction due to their concise, engaging format.[102] [103] In education reform discourse, TED Talks have popularized frameworks challenging standardized testing and rote memorization, as exemplified by Sir Ken Robinson's 2006 presentation on creativity, which has garnered tens of millions of views and influenced debates on fostering innovation in schools.[104] The platform's emphasis on "ideas worth spreading" has also integrated into curricula across disciplines, with talks categorized for use in arts, sciences, and social studies to stimulate discussion and interdisciplinary learning.[105] Culturally, TED has shaped public engagement with intellectual topics by disseminating over 7,000 talks via YouTube, reaching 26 million subscribers and billions of cumulative views, thereby embedding concepts like behavioral economics and technological optimism into mainstream conversations.[5] This reach has normalized short-form inspirational oratory, inspiring adaptations in media and events worldwide, though its prominence waned in the late 2010s amid the rise of social media influencers and short-form content.[106] TED's global dissemination, including subtitles in over 100 languages, has broadened access to diverse viewpoints, contributing to cross-cultural dialogues on issues from climate change to human potential.Notable Successes and Viral Phenomena
TED's transition to online video distribution in 2006 marked a pivotal success, enabling talks to achieve viral dissemination and amass billions of cumulative views across platforms. This shift transformed the conference from an elite gathering into a global phenomenon, with select presentations influencing education, business, and public policy through widespread sharing and embedding in curricula.[29][107] Sir Ken Robinson's 2006 talk, "Do schools kill creativity?", stands as the most viewed in TED history, surpassing 75 million views by 2023 and continuing to drive discussions on reforming rigid educational systems to prioritize creative thinking alongside literacy. The presentation's humorous critique of academic hierarchies and emphasis on nurturing diverse talents resonated broadly, cited in pedagogical reforms and inspiring educators to challenge standardized testing dominance.[65][104][108] Hans Rosling's 2006 lecture, "The best stats you've ever seen," exemplified viral data storytelling by employing dynamic visualizations to refute outdated notions of global inequality, revealing rapid progress in health and prosperity metrics. With millions of views, it popularized interactive tools like Gapminder and fostered a data-driven worldview, influencing journalists, policymakers, and statisticians to adopt engaging, evidence-based communication over anecdotal narratives.[109][110] Other talks, such as Tim Urban's 2016 exploration of procrastination, further amplified TED's reach by blending humor and insight to address universal behaviors, each garnering tens of millions of views and embedding TED concepts into everyday productivity advice.[107]