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Why Me? Why Not.
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| Why Me? Why Not. | ||||
|---|---|---|---|---|
| Studio album by | ||||
| Released | 20 September 2019 | |||
| Recorded | April 2018 – April 2019 | |||
| Studio |
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| Genre | ||||
| Length | 39:30 | |||
| Label | Warner | |||
| Producer |
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| Liam Gallagher chronology | ||||
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| Singles from Why Me? Why Not. | ||||
Why Me? Why Not. is the second solo studio album by English musician Liam Gallagher, released on 20 September 2019 by Warner Records, a day before his 47th birthday.[1] The album's lead single "Shockwave" became one of Gallagher's biggest solo hits, the best selling vinyl single of 2019 in the UK, and his first solo single to top a chart in general after reaching No. 1 in Scotland.[2] The album received generally positive reviews from critics and debuted at No. 1 on the UK Albums Chart, achieving silver certification in its first week and later being certified gold.[3][4]
Background and recording
[edit]Gallagher, the former frontman of Oasis, had made a successful comeback following the break-up of his post-Oasis band Beady Eye with his platinum-certified debut solo album, As You Were (2017). The album entered the British charts at No. 1, outselling the entire top 10 combined and achieving gold certification in its first week, while also selling more copies than both Beady Eye albums combined. In addition, it received a positive reaction from critics and audiences.
Gallagher revealed that he had begun work on his second album in April 2018, confirming that he would again be working with producer Greg Kurstin as well as Andrew Wyatt, both of whom were involved with his first album. Recording began in April 2018 in Los Angeles and continued sporadically through to 2 April 2019.[5][6] Some recording was done at Abbey Road Studios in London, most famously used by Gallagher's idols the Beatles. The album features his 18-year-old son Gene playing bongos on the track "One of Us". Unlike his first album, all the tracks are co-written by Gallagher.
The album's name comes from two drawings by Beatles singer John Lennon that Gallagher owns; the first (titled "Why Me?") was bought by Gallagher from a Lennon art exhibition in Munich in 1997, and the second (titled "Why Not.") was given to Gallagher by Lennon's widow Yoko Ono shortly thereafter.[7]
Promotion
[edit]On 30 May 2019, Gallagher did a live stream from a local pub's garden, in which he played a new song entitled "Shockwave".[8] The song was later debuted live at Hackney's Round Chapel in London[9] and made available for streaming 7 June as well as a physical vinyl release five days later. Second single, "The River", was released with a music video on 27 June, two days before Gallagher's appearance at Glastonbury festival, in which the song was debuted live.[10]
The documentary film Liam Gallagher: As It Was, which details his comeback and solo career beginnings, premiered on 6 June and featured a snippet of the song "Once".[citation needed] The song gained acclaim from fans and was finally released on 26 July as the third single.[citation needed] Gallagher himself declared it to be one of the best songs he has ever been involved with.[11][non-primary source needed]
Gallagher played an acoustic set for MTV Unplugged in Hull City Hall on 3 August, showcasing his solo songs as well as selected Oasis tracks. "Once" debuted live and new songs "One of Us", "Now That I've Found You", "Gone", and "Why Me? Why Not." were played publicly for the first time.[12] Gallagher also performed several Oasis songs, including "Stand by Me" for the first time since 2001, and "Sad Song" which he had never performed live before. For the Oasis material, Gallagher was joined on stage by former Oasis guitarist Paul "Bonehead" Arthurs.[13] The special aired on 27 September, several hours after the album debuted at number one in the UK. The performance was later released as Gallagher's first live album, MTV Unplugged (Live At Hull City Hall), containing 10 out of the 17 songs performed. It was released on 12 June 2020 and debuted at number one on the UK charts, becoming Gallagher's third UK no.1 album.[14][15]
Critical reception
[edit]| Aggregate scores | |
|---|---|
| Source | Rating |
| AnyDecentMusic? | 6.9/10[16] |
| Metacritic | 74/100[17] |
| Review scores | |
| Source | Rating |
| AllMusic | |
| The Guardian | |
| The Independent | |
| Mojo | |
| NME | |
| Pitchfork | 6.3/10[23] |
| Q | |
| Rolling Stone | |
| The Times | |
| Uncut | 7/10[27] |
Why Me? Why Not. received mostly positive reviews from music critics. Many positive reviews complemented the album for expanding on the sound of As You Were, with Gallagher's vocals also being singled out for praise. At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream publications, the album received a weighted average score of 74 based on 20 reviews, indicating "generally favorable reviews".[17]
Track listing
[edit]The final track listing was revealed by Gallagher on Twitter.[28] An exclusive original demo of the song "Once" appears on the Collector's Edition.
| No. | Title | Writer(s) | Producer(s) | Length |
|---|---|---|---|---|
| 1. | "Shockwave" | Kurstin | 3:30 | |
| 2. | "One of Us" |
| Wyatt | 3:25 |
| 3. | "Once" |
| Wyatt | 3:33 |
| 4. | "Now That I've Found You" |
| Aldred | 3:20 |
| 5. | "Halo" |
| Kurstin | 3:58 |
| 6. | "Why Me? Why Not." |
|
| 3:38 |
| 7. | "Be Still" |
| Kurstin | 3:00 |
| 8. | "Alright Now" |
| Wyatt | 3:47 |
| 9. | "Meadow" |
| Kurstin | 4:05 |
| 10. | "The River" |
| Wyatt | 3:26 |
| 11. | "Gone" |
| Wyatt | 3:45 |
| Total length: | 39:30 | |||
| No. | Title | Writer(s) | Producer(s) | Length |
|---|---|---|---|---|
| 12. | "Invisible Sun" |
| Wyatt | 3:36 |
| 13. | "Misunderstood" |
| Noble | 4:16 |
| 14. | "Glimmer" |
| Wyatt | 3:40 |
| Total length: | 51:02 | |||
| No. | Title | Writer(s) | Producer(s) | Length |
|---|---|---|---|---|
| 15. | "Once" (original demo) |
| Wyatt | 3:50 |
| Total length: | 54:52 | |||
Personnel
[edit]Credits adapted from liner notes.
|
Musicians
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Production
Design
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Charts
[edit]
Weekly charts[edit]
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Year-end charts[edit]
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Certifications
[edit]| Region | Certification | Certified units/sales |
|---|---|---|
| United Kingdom (BPI)[55] | Gold | 100,000‡ |
|
‡ Sales+streaming figures based on certification alone. | ||
References
[edit]- ^ Strauss, Matthew (13 June 2019). "Liam Gallagher Details New Album Why Me? Why Not". Pitchfork. Retrieved 13 June 2019.
- ^ "WATCH: Liam Gallagher confirms Why Me? Why Not release date". Radio X.
- ^ "Official Albums Chart Top 100". Officialcharts.com.
- ^ "BRIT Certified". BPI.co.uk. Retrieved 7 December 2021.
- ^ Reilly, Nick (16 April 2018). "Liam Gallagher to begin recording 'As You Were' follow-up next week". NME. Retrieved 5 July 2019.
- ^ Skinner, Tom (23 March 2019). "Liam Gallagher shares update on progress of new album while branding Noel a "hipster"". NME. Retrieved 5 July 2019.
- ^ "What's the story behind Liam Gallagher's new album title: Why Me. Why Not?". Radio X.
- ^ Moore, Sam (30 May 2019). "Listen to the first preview of Liam Gallagher's new single 'Shockwave'". NME.
- ^ Daly, Rhian (5 June 2019). "Watch Liam Gallagher play new song 'Shockwave' for first time at London gig". NME.
- ^ [1] [dead link]
- ^ Gallagher, Liam (25 July 2019). "Once is one of the best songs I've ever had the pleasure to be part of, and believe you me I've sang on many a great tune. I hope you enjoy it as much as I do LG x".
- ^ "Liam Gallagher Setlist at Hull City Hall, Kingston upon Hull". setlist.fm. Retrieved 5 August 2019.
- ^ "Liam Gallagher Stuns Hull City Hall With Biblical MTV Unplugged Set". www.mtv.co.uk. Retrieved 5 August 2019.
- ^ "Liam Gallagher shares new release date for 'MTV Unplugged' live album". Nme.com. 7 May 2020. Retrieved 7 December 2021.
- ^ "Liam Gallagher's MTV Unplugged earns him a third Number 1 and fastest-selling vinyl album of 2020 so far". Officialcharts.com. Retrieved 7 December 2021.
- ^ "Why Me? Why Not. by Liam Gallagher reviews". AnyDecentMusic?. Retrieved 26 September 2019.
- ^ a b "Why Me? Why Not. by Liam Gallagher Reviews and Tracks". Metacritic. Retrieved 28 November 2019.
- ^ Erlewine, Stephen Thomas (20 September 2019). "Why Me? Why Not. – Liam Gallagher". AllMusic. Archived from the original on 21 October 2020. Retrieved 23 September 2019.
- ^ Petridis, Alexis (19 September 2019). "Liam Gallagher: Why Me? Why Not. review – more meat and veg rock'n'roll". The Guardian. Retrieved 23 September 2019.
- ^ White, Adam (19 September 2019). "Album reviews: Liam Gallagher – Why Me? Why Not. and Keane – Cause and Effect". The Independent. Retrieved 23 September 2019.
- ^ Rogers, Jude (October 2019). "Liam Gallagher: Why Me? Why Not". Mojo (311): 82.
- ^ Bassett, Jordan (20 September 2019). "Liam Gallagher – 'Why Me? Why Not.' review: a stellar sequel that adds depth of character". NME. Retrieved 28 November 2019.
- ^ Erlewine, Stephen Thomas (24 September 2019). "Liam Gallagher: Why Me? Why Not". Pitchfork. Retrieved 24 September 2019.
- ^ Doherty, Niall (October 2019). "It's Only Rock'n'Roll". Q (403): 104.
- ^ Martoccio, Angie (20 September 2019). "Liam Gallagher's 'Why Me? Why Not' Surges Forward While Looking Back". Rolling Stone. Retrieved 23 September 2019.
- ^ Hodgkinson, Will (20 September 2019). "Liam Gallagher: Why Me? Why Not review — the Oasis soap opera rumbles on". The Times. Retrieved 23 September 2019.
- ^ Bonner, Michael (November 2019). "Liam Gallagher: Why Me? Why Not". Uncut (270): 25.
- ^ "Why Me? Why Not. (Deluxe Edition) by Liam Gallagher". Apple Music. Retrieved 13 June 2019.
- ^ "Australiancharts.com – Liam Gallagher – Why Me? Why Not.". Hung Medien. Retrieved 28 September 2019.
- ^ "Austriancharts.at – Liam Gallagher – Why Me? Why Not." (in German). Hung Medien. Retrieved 10 October 2019.
- ^ "Ultratop.be – Liam Gallagher – Why Me? Why Not." (in Dutch). Hung Medien. Retrieved 27 September 2019.
- ^ "Ultratop.be – Liam Gallagher – Why Me? Why Not." (in French). Hung Medien. Retrieved 27 September 2019.
- ^ "On The Charts: September 30, 2019". FYIMusicNews. Retrieved 30 September 2019.
- ^ "Czech Albums – Top 100". ČNS IFPI. Retrieved 1 October 2019.
- ^ "Dutchcharts.nl – Liam Gallagher – Why Me? Why Not." (in Dutch). Hung Medien. Retrieved 28 September 2019.
- ^ "Liam Gallagher: Why Me? Why Not." (in Finnish). Musiikkituottajat – IFPI Finland. Retrieved 30 September 2019.
- ^ "Le Top de la semaine : Top Albums Fusionnes – SNEP (Week 39, 2019)" (in French). Syndicat National de l'Édition Phonographique. Retrieved 30 September 2019.
- ^ "Offiziellecharts.de – Liam Gallagher – Why Me? Why Not." (in German). GfK Entertainment Charts. Retrieved 27 September 2019.
- ^ "Album Top 40 slágerlista – 2019. 39. hét" (in Hungarian). MAHASZ. Retrieved 3 October 2019.
- ^ "Irish-charts.com – Discography Liam Gallagher". Hung Medien. Retrieved 28 September 2019.
- ^ "Italiancharts.com – Liam Gallagher – Why Me? Why Not.". Hung Medien. Retrieved 28 September 2019.
- ^ "Why Me? Why Not. on Billboard Japan Hot Albums". Billboard Japan (in Japanese). Retrieved 10 September 2020.
- ^ "Oricon Top 50 Albums: 2019-09-30" (in Japanese). Oricon. Retrieved 25 September 2019.
- ^ "Charts.nz – Liam Gallagher – Why Me? Why Not.". Hung Medien. Retrieved 28 September 2019.
- ^ "VG-lista – Topp 40 Album uke 39, 2019". VG-lista. Retrieved 28 September 2019.
- ^ "Official Scottish Albums Chart Top 100". Official Charts Company. Retrieved 28 September 2019.
- ^ "Top 100 Albumes – Semana 39: del 20.9.2019 al 26.9.2019" (in Spanish). Productores de Música de España. Retrieved 2 October 2019.
- ^ "Swedishcharts.com – Liam Gallagher – Why Me? Why Not.". Hung Medien. Retrieved 27 September 2019.
- ^ "Swisscharts.com – Liam Gallagher – Why Me? Why Not.". Hung Medien. Retrieved 2 October 2019.
- ^ "Official Albums Chart Top 100". Official Charts Company. Retrieved 28 September 2019.
- ^ "Liam Gallagher Chart History (Top Album Sales)". Billboard. Retrieved 1 August 2020.
- ^ "Liam Gallagher Chart History (Top Alternative Albums)". Billboard. Retrieved 19 June 2023.
- ^ "Liam Gallagher Chart History (Top Tastemaker Albums)". Billboard. Retrieved 8 February 2024.
- ^ Copsey, Rob (1 January 2020). "The Official Top 40 biggest albums of 2019". Official Charts Company. Retrieved 1 January 2020.
- ^ "British album certifications – Liam Gallagher – Why Me Why Not". British Phonographic Industry. Retrieved 2 November 2019.
External links
[edit]- Why Me? Why Not. at Discogs (list of releases)
Why Me? Why Not.
View on GrokipediaBackground
Conception
Following the success of his 2017 debut solo album As You Were, which marked Liam Gallagher's return to prominence after the dissolution of Oasis in 2009 and Beady Eye in 2014, Gallagher conceived Why Me? Why Not. as a deeper exploration of his artistic identity. He aimed for a more aggressive, "in-your-face" sound initially inspired by punk rock acts like the Sex Pistols and the Stooges, but the final product shifted toward introspective rock with emotional depth, reflecting on personal regrets, family dynamics, and his early career experiences. Unlike his debut, where he was absent from songwriting credits on two tracks, Gallagher co-wrote every song on this album, marking a deliberate step toward greater creative involvement.[8][9] The songwriting process was collaborative and efficient, with Gallagher providing melodic ideas, lyrical fragments, and influences from classic rock bands such as the Faces and the Rolling Stones. He worked primarily with producers and co-writers Greg Kurstin (known for work with Adele and Sia) and Andrew Wyatt (of Miike Snow, who had contributed to As You Were), alongside Michael Tighe and Damon McMahon on select tracks. Gallagher described the sessions as straightforward, noting, "It's easy, man... I thought it'd be a lot harder and I thought there'd be loads of arguments, but they're just great songwriters." This approach allowed him to focus on his strengths as a singer and frontman while addressing his self-acknowledged limitations as a songwriter, resulting in tracks that blend raw emotion with polished hooks. His 18-year-old son, Gene Gallagher, contributed bongos to the song "One of Us," adding a personal family element to the recording.[8][9][10] The album's title draws directly from two 1978 self-portrait drawings by John Lennon, one of Gallagher's idols. Approximately 20 years prior, Gallagher purchased a piece titled Why Me? from a Lennon art exhibition; later, Lennon's widow, Yoko Ono, sent him another drawing inscribed Why Not?, which together inspired the album's name as a nod to resilience and questioning life's circumstances. This connection underscores the album's thematic core of self-reflection and defiance, themes Gallagher has long admired in Lennon's work.[11]Recording
The recording of Why Me? Why Not. marked a collaborative evolution for Liam Gallagher, building on the success of his 2017 debut solo album As You Were. All tracks were co-written by Gallagher with producers Andrew Wyatt and Greg Kurstin, alongside others including Michael Tighe and Damon McMahon on select tracks, a departure from the previous record where Gallagher had composed some songs independently.[12] This approach was intentional, as Gallagher sought to elevate the material: "I wrote some songs on my own for the last album, but this time it’s all co-writes. Reason being is I want it to be even better than ‘As You Were’. I know my strengths and I know my limitations. I’m an ok songwriter, but I’m a great singer and frontman."[12] Sessions took place across two locations: Los Angeles, where much of the initial writing and production occurred, and London's RAK Studios, a historic facility known for its work with artists like Amy Winehouse and The Stone Roses.[12][13] Wyatt handled production on tracks 2, 3, 8, 10, and 11, while Kurstin oversaw tracks 1, 5, 7, and 9; tracks 4 and 6 featured additional production by Simon Aldred and Adam Noble, respectively.[8] Gallagher described the process as straightforward and efficient, emphasizing quick decision-making to avoid overcomplication. He would share initial ideas or "bits of s–t I’ve done" with the producers, who then refined them in the studio without unnecessary delays.[8] This method allowed for a focused environment, resulting in 11 tracks completed relatively swiftly after the debut's release. The album's sound retained Gallagher's rock roots while incorporating polished elements from the producers' pop sensibilities, though specific session anecdotes, such as overdubs or live takes, were not publicly detailed beyond the collaborative songcraft.[8]Musical style
Influences and themes
The album Why Me? Why Not. draws heavily from classic rock influences, blending elements of 1960s and 1970s British rock with 1990s Britpop aesthetics. Tracks like "Once" evoke John Lennon's introspective balladry, reminiscent of "Jealous Guy," while "Meadow" incorporates George Harrison-style slide guitar and subtle David Bowie-inspired laid-back vocals.[14][4][10] "Halo" nods to the Rolling Stones' "Let's Spend the Night Together" through its stomping rhythm and glam stomp, and "Be Still" channels the raw energy of The Stooges, The Kinks, and The Who.[14][10] Additionally, glam rock touches appear in the Marc Bolan-esque guitar solo on "Alright Now," and psychedelic elements surface in the trippy breakdown of "Once."[9] Overall, the production by Greg Kurstin and Andrew Wyatt polishes these influences into a glossy pop-rock sound that expands beyond Oasis's shadow while honoring Britpop roots.[4][9] Lyrically, the album explores themes of nostalgia, family estrangement, and personal reflection, marking a more vulnerable side to Liam Gallagher compared to his debut solo effort. Nostalgia permeates tracks like "Once," where Gallagher laments simpler times with lines such as "It was easier to have fun back when we had nothin'," evoking a yearning for the unburdened youth of Oasis's early days.[15][9] Family dynamics, particularly the ongoing feud with brother Noel, surface in "One of Us," interpreted as an olive branch with pleas like "Act like you don’t remember, you said we’d live forever" and "Open your door," underscored by strings and a gospel choir.[14][9] "Now That I’ve Found You" shifts to paternal affection, inspired by Gallagher's relationship with his daughter Molly Moorish, while "The River" critiques celebrity culture's superficiality.[10] Broader reflections on resilience and change appear in "Meadow" ("Break the chains from your past life") and "Gone," contemplating the passage of time amid middle-aged contentment.[9][4] These themes convey a sense of humility and introspection, balancing Gallagher's trademark bravado with emotional depth.[15]Production elements
The production of Why Me? Why Not. was handled primarily by Greg Kurstin and Andrew Wyatt, who also co-wrote the majority of the tracks alongside Liam Gallagher.[16][9] Kurstin, known for his work with artists like Adele and Foo Fighters, brought a polished yet organic approach, emphasizing live instrumentation to capture a "band playing in a room" feel without excessive studio effects.[17] Wyatt, from Miike Snow, contributed to the album's diverse textures, drawing on his pop-rock expertise to blend nostalgic Britpop elements with modern arrangements.[16] Sessions spanned over a year across Los Angeles and London, allowing for a raw rock sound that prioritizes Gallagher's snarling vocals amid big, brassy builds and stadium-ready anthems.[17][18] The production avoids overproduction, opting for warm analogue tones and subtle psychedelic touches, such as spacey guitar solos and trippy breakdowns, to evoke 1990s Oasis-era energy while adding depth.[9] Gallagher described the process as straightforward, noting, "It’s got that live feel, y’know? No fucking about with too much production."[17] Instrumentation highlights the album's guitar-driven alt-rock core, with electric and acoustic guitars forming the backbone—crisp transitions from acoustic strums to electric riffs in tracks like "One of Us," and bluesy harmonica accents in "Shockwave."[16] Lush orchestral elements, including undulating strings and a gospel choir, elevate emotional peaks, while organ swells and slide guitar in "Meadow" add atmospheric layers reminiscent of classic rock influences.[9][16] Pounding piano drives anthemic moments in "Halo," and unconventional touches like a recorder solo contribute to the record's eclectic, Beatles-inspired whimsy.[9] Overall, Kurstin's glossy 21st-century template refines the meat-and-veg rock'n'roll style, making the album more textured and arena-filling than Gallagher's debut.[18][14]Release and promotion
Singles
The second studio album by English singer-songwriter Liam Gallagher, Why Me? Why Not., was supported by five singles released by Warner Records. These tracks—"Shockwave", "The River", "Once", "One of Us", and "Now That I've Found You"—emphasized Gallagher's signature Britpop-infused rock sound with themes of reflection and resilience. Four were issued prior to the album's September 20, 2019 release, while "Now That I've Found You" followed in October. Each single was accompanied by lyric videos or official music videos, and several were supported by limited-edition vinyl releases that contributed to strong physical sales in the UK vinyl market.[19][20][21][22] "Shockwave", the lead single, was released on June 7, 2019, as a high-energy opener produced by Greg Kurstin. It debuted and peaked at number 22 on the UK Singles Chart, spending two weeks in the Top 75, while topping both the Official Physical Singles Chart and Official Vinyl Singles Chart for an extended period due to its etched lyric B-side vinyl edition. The track amassed 17,299 combined sales in its debut week and ranked as the second best-selling vinyl single of 2019 in the UK, behind only Wham!'s "Last Christmas" reissue. A cinematic music video directed by François Rousselet, featuring apocalyptic imagery in America's Deep South, was released on June 13, 2019, enhancing its promotional reach.[19][23][24][25] "The River", released on June 27, 2019, adopted a more introspective tone with acoustic elements, co-written by Gallagher and Andrew Wyatt. It did not enter the main UK Singles Chart but peaked at number 66 on the Official Singles Sales Chart, bolstered by digital downloads and a limited vinyl pressing. The single received attention for its protest-like lyrics addressing social issues, and a lyric video was issued upon release to accompany its rollout during Gallagher's summer festival appearances.[20][26] "Once", the third single, arrived on July 26, 2019, featuring emotional lyrics about regret and redemption, again co-penned with Wyatt. It peaked at number 49 on the UK Singles Chart, with five weeks in the Top 75, driven partly by streaming and a lyric video that highlighted its piano-driven balladry. The track's release coincided with pre-album hype, and its vinyl format contributed to sustained physical sales.[21][27] The fourth pre-album single, "One of Us", was released on August 16, 2019, blending gospel influences with orchestral swells in a symphonic rock style. It debuted at number 50 on the UK Singles Chart, charting for three weeks, and reached number 9 on the year's best-selling vinyl singles list, thanks to a popular etched vinyl edition that topped the Official Vinyl Singles Chart upon release. Directed by Anthony Byrne and written by Steven Knight, the music video—released on August 28, 2019—dramatized themes of confrontation and legacy, garnering significant media coverage for its ties to Gallagher's Oasis history. The single's physical sales peaked at number 1 on the Official Physical Singles Chart for 47 weeks cumulatively.[22][28][24][29] "Now That I've Found You", the fifth single, was released on October 11, 2019, as a heartfelt track co-written by Gallagher for his daughter Molly Moorish. It peaked at number 61 on the UK Singles Chart for one week, supported by a lyric video and limited vinyl edition. The release extended post-album promotion, aligning with the tour.[30][31]| Single | Release Date | UK Singles Chart Peak | Notable Achievements |
|---|---|---|---|
| "Shockwave" | June 7, 2019 | 22 | #1 Official Vinyl Singles Chart; #2 best-selling vinyl single of 2019 |
| "The River" | June 27, 2019 | Did not enter | #66 Official Singles Sales Chart |
| "Once" | July 26, 2019 | 49 | 5 weeks on UK Singles Chart |
| "One of Us" | August 16, 2019 | 50 | #1 Official Physical Singles Chart; #9 best-selling vinyl single of 2019 |
| "Now That I've Found You" | October 11, 2019 | 61 | 1 week on UK Singles Chart |
Marketing campaigns
The marketing for Why Me? Why Not. emphasized Liam Gallagher's enduring rock persona through a mix of digital teasers, brand collaborations, multimedia releases, and live events, building anticipation from May through the album's September 20, 2019, launch on Warner Records. The campaign kicked off with the debut of lead single "Shockwave" via an informal Instagram Live stream on May 30, 2019, where Gallagher previewed the track from a pub garden in North London, holding a pint and letting a portable speaker play the song for fans. This raw, accessible approach garnered immediate buzz, leading to the single's official digital release on June 7 alongside a music video directed by François Rousselet, featuring Gallagher in a cinematic journey through America's Deep South with apocalyptic themes. Subsequent singles "Once" (July 26) and "One of Us" (August 16) followed with their own videos, maintaining momentum with themes of nostalgia and resilience that tied into the album's lyrical focus.[32][33][25] A key partnership was with Adidas Spezial, launching the limited-edition LG SPZL sneaker on August 30, 2019, just weeks before the album. Based on the Handball SPZL silhouette, the design incorporated Gallagher's input for a neutral, understated look with a modified tongue, reflecting his lifelong affinity for the brand since his early days wearing Adidas Kick trainers. The collaboration positioned the footwear as a cultural extension of Gallagher's style, with promotional imagery linking it directly to Why Me? Why Not., encouraging fans to "step into" his solo era. This tie-in not only boosted visibility through retail drops but also aligned with Gallagher's Manchester roots, amplifying the album's Britpop heritage in fashion circles.[34] Digital and multimedia efforts included a humorous promotional video for Amazon Music, released on September 24, 2019, featuring Gallagher "conversing" with an Alexa device. In the clip, he commands Alexa to follow him on the platform, describe him as a "godlike genius," and praise the album as "biblical," blending self-deprecating wit with direct calls to stream Why Me? Why Not. on Amazon. This interactive ad, shared across social media, drove streaming engagement and positioned the album within modern tech ecosystems. Complementing this was the documentary Liam Gallagher: As It Was, directed by Charlie Lightening and released in the UK on June 7, 2019 (with wider international release in September), which chronicled Gallagher's post-Oasis struggles and resurgence, culminating in the making of the new record. The film, distributed by various platforms including digital rentals, provided narrative depth to the campaign, humanizing Gallagher's solo journey and syncing with the album's themes of reinvention.[35][36][37] Live promotion centered on the Why Me? Why Not. Tour, announced in June 2019 with pre-sale access bundled to album pre-orders via Gallagher's official store, incentivizing early purchases. The UK and European leg kicked off in October 2019 at arenas like London's O2, featuring full album performances alongside Oasis classics, while a North American tour followed in early 2020. This strategy not only extended the campaign's reach but also solidified Gallagher's live draw, with sold-out shows reinforcing the album's commercial viability. Overall, the multifaceted approach—leveraging social media virality, branded merchandise, and personal storytelling—helped Why Me? Why Not. debut at number one on the UK Albums Chart.[38]Critical reception
Initial reviews
Upon its release on 20 September 2019, Why Me? Why Not. received generally favourable reviews from music critics, earning a Metascore of 74 out of 100 on Metacritic based on 20 reviews, with 17 positive, three mixed, and none negative.[7] Critics frequently praised Liam Gallagher's distinctive vocals and the album's polished production, while noting its heavy reliance on Oasis-era Britpop influences as both a strength for fans and a limitation for broader innovation.[4][39][18] NME awarded the album four out of five stars, describing it as "a classic sequel that adds depth of character" to Gallagher's solo career, particularly highlighting introspective tracks like "Once" for their emotional maturity and the overall confidence in his delivery.[9] Similarly, Mojo gave it four stars (equivalent to 80/100), commending Gallagher's "fantastic, high and bright" voice that carried the melodic hooks effectively, and positioning the record as a satisfying continuation of his post-Oasis work.[7] Q Magazine also rated it four stars, appreciating the uplifting choruses and rock elements that avoided heaviness, though noting the persistent personal themes.[40] Rolling Stone rated it 3.5 out of five stars, lauding the "snarling and soulful" vocals and strong melodies that evoked Oasis' heyday, but critiquing the nostalgic formula as feeling like "Oasis by numbers" despite its heartfelt execution.[18] The Guardian assigned three out of five stars, acclaiming the "astonishing voice, all yearning and defiance" on standouts like the bluesy "Shockwave" and orchestral "Once," yet faulting most tracks for peddling "tame, low-stakes nostalgia" laden with clichés and sentimentality.[39] Pitchfork offered a more tempered 6.3 out of 10, recognising the professional sheen from producers Greg Kurstin and Andrew Wyatt—evident in the cinematic variety of tracks like "Gone"—and Gallagher's maturing ballad style, but arguing the album lacked forward momentum, overly recycling past tropes without emotional depth or novelty.[4] Overall, reviewers agreed the album succeeded as a crowd-pleasing sophomore effort for Oasis loyalists, with Gallagher's charisma shining through, but it fell short of transcending its retro Britpop roots to offer fresh artistic growth.[9][18][4]Retrospective assessments
In the years following its release, Why Me? Why Not. has been viewed as a pivotal entry in Liam Gallagher's solo discography, solidifying his transition from Oasis frontman to a standalone rock artist with enduring appeal. In MOJO magazine's 2025 comprehensive ranking of all 18 albums by Oasis, Beady Eye, Liam Gallagher, and Noel Gallagher's High Flying Birds, the album placed 12th overall, earning praise for its unwavering consistency and Gallagher's vocal swagger that channels the raw energy of Oasis' heyday. Critics highlighted how the record doubles down on Gallagher's rock 'n' roll persona, with every track co-written by collaborators to emphasize his strengths as an interpreter rather than a primary songwriter, resulting in a confident collection that prioritizes attitude and melody over innovation.[41] While not rivaling the seminal impact of Oasis classics like (What's the Story) Morning Glory?, retrospective assessments commend Why Me? Why Not. for maintaining Gallagher's commercial and artistic momentum post-As You Were, helping to bridge his solo era with the band's 2025 reunion. The album's blend of nostalgic Britpop hooks and introspective ballads, such as "Once" and "Gone," has been noted for showcasing Gallagher's maturing presence as one of rock's premier vocalists, ensuring its place as a reliable highlight in his post-Oasis output.[41]Commercial performance
Chart performance
Why Me? Why Not. debuted at number one on the UK Albums Chart, marking Liam Gallagher's second consecutive solo number one album after As You Were in 2017. The album amassed 68,000 chart units in its first week, including 17,000 vinyl copies, which made it the fastest-selling vinyl album of 2019 in the UK to that point. It spent a total of 30 weeks on the UK Albums Chart and topped several format-specific charts, including the Official Vinyl Albums Chart, Official Physical Albums Chart, and Official Album Downloads Chart. In Scotland, it also reached number one and charted for 50 weeks. The album peaked at number two on the Official Irish Albums Chart. Internationally, it entered the Australian Albums Chart at number seven and spent one week in the top ten.| Chart (2019) | Peak position |
|---|---|
| Australian Albums (ARIA) | 7 |
| Irish Albums (IRMA) | 2 |
| Scottish Albums (OCC) | 1 |
| UK Albums (OCC) | 1 |
Sales and certifications
In the United Kingdom, Why Me? Why Not. debuted at number one on the Official Albums Chart, accumulating 68,000 combined units in its first week, which included physical sales, downloads, and streaming equivalents. This marked Liam Gallagher's second consecutive solo number-one album, following As You Were in 2017. The British Phonographic Industry (BPI) certified the album Silver on 27 September 2019, denoting shipments of 60,000 units, and Gold on 25 October 2019 for 100,000 units. Vinyl sales contributed significantly to the album's commercial success, with 17,000 copies sold in the debut week alone, establishing it as the fastest-selling vinyl LP of 2019 in the UK. By year's end, Why Me? Why Not. had become the highest-selling vinyl album of 2019, with 30,000 units overall. Internationally, the album achieved modest sales without additional major certifications. In the United States, it peaked at number 21 on the Billboard Top Album Sales chart with approximately 15,000 units (pure sales) in its first week.Track listing
Standard edition
The standard edition of the album Why Me? Why Not. by Liam Gallagher contains 11 tracks, recorded primarily in Los Angeles and London with producers Greg Kurstin and Andrew Wyatt.[42][43]| No. | Title | Length |
|---|---|---|
| 1 | "Shockwave" | 3:31 |
| 2 | "One of Us" | 3:25 |
| 3 | "Once" | 3:33 |
| 4 | "Now That I've Found You" | 3:20 |
| 5 | "Halo" | 3:58 |
| 6 | "Why Me? Why Not." | 3:38 |
| 7 | "Be Still" | 3:00 |
| 8 | "Alright Now" | 3:47 |
| 9 | "Meadow" | 4:05 |
| 10 | "The River" | 3:26 |
| 11 | "Gone" | 3:45 |
Deluxe edition
The deluxe edition of Why Me? Why Not., released on September 20, 2019, by Warner Records, expands the standard 11-track album with three exclusive bonus tracks, totaling 14 songs.[45] These additions include "Invisible Sun", "Misunderstood", and "Glimmer", which were recorded during the same sessions in Los Angeles and at RAK Studios in London.[45] The edition also comes with an enhanced 20-page booklet featuring lyrics, credits, and artwork.[45]| No. | Title | Writer(s) | Producer(s) | Length |
|---|---|---|---|---|
| 1. | "Shockwave" | Gallagher, Kurstin, Wyatt | Kurstin | 3:31 |
| 2. | "One of Us" | Gallagher, McMahon, Wyatt | Wyatt | 3:25 |
| 3. | "Once" | Gallagher, Wyatt | Wyatt | 3:33 |
| 4. | "Now That I've Found You" | Gallagher, Aldred | Aldred | 3:20 |
| 5. | "Halo" | Gallagher, Kurstin, Wyatt | Kurstin | 3:58 |
| 6. | "Why Me? Why Not." | Gallagher, Aldred | Aldred, Noble | 3:38 |
| 7. | "Be Still" | Gallagher, Kurstin, Wyatt | Kurstin | 3:00 |
| 8. | "Alright Now" | Gallagher, McMahon, Wyatt | Wyatt | 3:47 |
| 9. | "Meadow" | Gallagher, Kurstin, Wyatt | Kurstin | 4:05 |
| 10. | "The River" | Gallagher, Wyatt | Wyatt | 3:26 |
| 11. | "Gone" | Gallagher, Tighe, Wyatt | Wyatt | 3:45 |
| 12. | "Invisible Sun" | Gallagher, Wyatt | Wyatt | 3:36 |
| 13. | "Misunderstood" | Gallagher, Aldred | Noble | 4:16 |
| 14. | "Glimmer" | Gallagher, Tighe, Wyatt, Veis | Wyatt | 3:40 |
Personnel
Musicians
- Liam Gallagher – lead vocals (all tracks)
- Gene Gallagher – bongos (track 2)
- Greg Kurstin – bass, drums, acoustic guitar, electric guitar, harmonica, percussion, mellotron, piano, organ, tanpura (tracks 1, 5, 7, 9)
- Mike Moore – electric guitar (tracks 3, 4, 6, 12, 13, 14), acoustic guitar (track 14)
- Dan McDougall – drums (tracks 3, 4, 6, 10, 12, 13)
- Andrew Wyatt – acoustic guitar, drums, piano, bass, synth, additional guitar (tracks 2, 3, 8, 10, 11, 12, 14), backing vocals (track 1)
- Parker Kindred – drums (track 2)
- Nick Zinner – electric guitar (tracks 2, 3, 4, 6, 10, 11)
- Christian Madden – keyboards (tracks 4, 6, 13)
- Richard Craker – guitar, percussion, keyboards (track 4)
- Scott Poley – pedal steel guitar (track 13)
- Nick Movshon – bass (track 14)
- Homer Steinweiss – drums (track 14)
- Antoinette "Toni" Scruggs, Briana Lee, Charissa Nielsen, Mark Diamond – backing vocals (track 4)
Production
- Greg Kurstin – production, engineering (tracks 1, 5, 7, 9)
- Andrew Wyatt – production (tracks 2, 3, 8, 10, 11, 12, 14, 15)
- Simon Aldred – production (tracks 4, 6)
- Damon Duell McMahon – additional production (track 2)
- Richard Craker – additional production (track 4)
- Adam Noble – engineering (tracks 2, 3, 4, 6, 8, 10, 11, 12, 14), production (tracks 6, 13)
- Lewis Jones – strings engineering
- Julian Burg – engineering (tracks 1, 5, 7, 9)
- Alex Pasco – engineering (tracks 1, 5, 7, 9)
- Jacob Munk – engineering (tracks 2, 3, 4, 6, 8, 10, 11, 12, 14)
- Jens Jungkurth – engineering (tracks 11, 14)
- Will Purton – assisted engineering (tracks 2, 3, 4, 6, 8, 10, 11, 12, 14)
- Jay Reynolds – engineering (tracks 13)
- Brandon Bost – engineering (tracks 14)
- Geoff Alexander – coordinator
- Chris Elliott – string arrangements (tracks 1, 2, 4–14)
- Tom Elmhirst – mixing (tracks 2, 14)
- Mark "Spike" Stent – mixing (tracks 1, 3–11)
- Michael Freeman – assisted mixing (tracks 1, 3–11)
- Richard Woodcraft – brass section recording (track 11)
- Julian Simmons – brass section recording (track 11)
- Randy Merrill – mastering (all tracks)
Design and photography
- Tom Beard – cover shot, photography
- Liam Gallagher – art direction, design
- Richard Welland – art direction, design
- François Rousselet – photography
Tour and live performances
2019–2020 tour dates
The Why Me? Why Not. Tour was Liam Gallagher's second major solo concert tour, promoting his 2019 album of the same name through arena and festival performances across multiple continents. Announced in June 2019 alongside the album's reveal, the tour encompassed over 60 shows from late 2019 into early 2020, blending tracks from the new record with Oasis classics and selections from Gallagher's debut solo album As You Were. Support acts varied by leg, including Miles Kane for UK dates, Gerry Cinnamon for Australian shows, and Twisted Wheel for European performances. The tour was impacted by vocal issues in Hamburg, where Gallagher abbreviated a set after four songs, but otherwise proceeded to completion before the COVID-19 pandemic halted further plans.[47][48][49]UK and Ireland Leg (November 2019)
The tour's initial arena leg focused on the UK and Ireland, starting in Cardiff and culminating with two nights at London's O2 Arena. These 12 shows sold out rapidly, emphasizing Gallagher's enduring popularity in his home territory.[50]| Date | City | Venue | Country |
|---|---|---|---|
| 11 November 2019 | Cardiff | Motorpoint Arena | UK |
| 12 November 2019 | Birmingham | Utilita Arena Birmingham | UK |
| 14 November 2019 | Aberdeen | P&J Live | UK |
| 15 November 2019 | Glasgow | OVO Hydro | UK |
| 17 November 2019 | Newcastle | Utilita Arena | UK |
| 19 November 2019 | Liverpool | M&S Bank Arena | UK |
| 20 November 2019 | Manchester | Manchester Arena | UK |
| 21 November 2019 | Leeds | First Direct Arena | UK |
| 23 November 2019 | Dublin | 3Arena | Ireland |
| 26 November 2019 | Nottingham | Motorpoint Arena | UK |
| 28 November 2019 | London | The O2 Arena | UK |
| 29 November 2019 | London | The O2 Arena | UK |
Australia and New Zealand Leg (December 2019)
Following the UK run, Gallagher headed to the Southern Hemisphere for a mix of headline shows and festival appearances, with several dates selling out upon announcement. This leg highlighted Australasian demand, prompting an additional Perth performance.[51][52]| Date | City | Venue | Country |
|---|---|---|---|
| 6 December 2019 | Brisbane | Fortitude Music Hall | Australia |
| 7 December 2019 | Berry | Fairgrounds Festival | Australia |
| 9 December 2019 | Sydney | Enmore Theatre | Australia |
| 11 December 2019 | Melbourne | Margaret Court Arena | Australia |
| 13 December 2019 | Meredith | Meredith Music Festival | Australia |
| 14 December 2019 | Woodside | Bird in Hand Winery | Australia |
| 17 December 2019 | Perth | Fremantle Arts Centre | Australia |
| 18 December 2019 | Perth | Fremantle Arts Centre | Australia |
| 20 December 2019 | Auckland | Spark Arena | New Zealand |
European Leg (February 2020)
The tour concluded with a European arena run, beginning in Scandinavia and ending in Paris. Originally announced in July 2019, these shows marked Gallagher's return to continental Europe post-album release, drawing large crowds despite the Hamburg incident. The final performance at Paris' Zenith on 21 February served as the tour's finale.[47][53][54]| Date | City | Venue | Country |
|---|---|---|---|
| 1 February 2020 | Oslo | Oslo Spektrum | Norway |
| 2 February 2020 | Stockholm | Annexet | Sweden |
| 4 February 2020 | Copenhagen | Vega | Denmark |
| 5 February 2020 | Hamburg | Sporthalle | Germany |
| 7 February 2020 | Amsterdam | Ziggo Dome | Netherlands |
| 8 February 2020 | Brussels | Forest National | Belgium |
| 11 February 2020 | Berlin | Tempodrom | Germany |
| 13 February 2020 | Munich | Tonhalle | Germany |
| 15 February 2020 | Rome | Palazzo dello Sport | Italy |
| 16 February 2020 | Milan | Mediolanum Forum | Italy |
| 18 February 2020 | Vienna | Gasometer | Austria |
| 20 February 2020 | Zurich | Halle 622 | Switzerland |
| 21 February 2020 | Paris | Zenith Paris | France |
