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Rhett James McLaughlin (born October 11, 1977) and Charles Lincoln "Link" Neal III (born June 1, 1978) are an American comedy duo. Self-styled as "Internetainers", they are known for creating and hosting the YouTube series Good Mythical Morning.[1] Their other notable projects include comedic songs and sketches, their IFC series Rhett & Link: Commercial Kings,[2] their scripted series Rhett & Link's Buddy System on YouTube Premium and Rhett & Link's Wonderhole, their podcast Ear Biscuits, and their novel The Lost Causes of Bleak Creek.[3]

Key Information

As social media influencers with numerous channels, they have a combined total of over 30 million subscribers, as the second most influential content creators in 2024 according to Rolling Stone.[4]

Early lives and career

[edit]

Rhett McLaughlin and Charles "Link" Neal first met on September 4, 1984, the date they started first grade at Buies Creek Elementary School in Buies Creek, Harnett County, North Carolina. They subsequently wrote a song and made a documentary about this meeting: Looking for Ms. Locklear. In an interview on The Tonight Show, they stated that they had to stay in during recess because both of them had written swear words on their desks. They were given coloring books to fill out with mythical creatures (such as unicorns), hence their YouTube channel name, Good Mythical Morning.[5]

At age fourteen, they wrote a screenplay entitled Gutless Wonders and began shooting a film based on it. They shot only a couple of scenes, and the film was never finished.[6] This screenplay ultimately was read in multiple episodes of Good Mythical Morning. In high school they shot a 25-minute film-parody on the tragedy of Oedipus Rex, with Rhett as Oedipus, and Link as his father's servant.[7] Rhett and Link were both members of a Christian punk rock band as teenagers known as "The Wax Paper Dogz".[8]

In 1996, they started college[9] and were roommates at North Carolina State University, where Link studied industrial engineering while Rhett studied civil engineering.[6] Rhett graduated magna cum laude in December 2000,[10] and Link graduated summa cum laude in May 2001.[11] They worked in their respective fields for a time, Link at IBM and Rhett at Black & Veatch.[12] They also made videos and performed comedy sketches for a religious organization, Cru.[6] During their time at Cru, they began developing their signature comedy style as a duo, subsequently deciding to become full-time entertainers.[8]

Rhett & Link quit their jobs as engineers soon after graduating from college to shift their focus to their Christian evangelism with Cru. They made comedic videos for meetings and conferences after being inspired by the host at the first weekly Cru meeting they attended as freshmen at North Carolina State University.[13] Later, they transitioned to making comedic YouTube videos full-time, without Christian ministry.

Media properties

[edit]

Under their production company Mythical Entertainment, the duo run a number of media properties, some starring themselves and some featuring other performers.

  • The duo originally released comedy and musical videos on their main channel titled Rhett and Link. As new properties became more successful, the channel became inactive. The channel was revived in December 2019 with the release of several vlogs.[14]. The channel has since become home to one-off projects, including horror-comedy short films, and the semi-scripted series Wonderhole.
  • Their flagship program is the YouTube channel Good Mythical Morning (often shortened to GMM), which has over 9.6 billion views and 18.9 million subscribers as of October 2024.[15] It has a total of 2686 episodes, as of October 17, 2024. It is a talk show airing daily during the week, although in the summer, using the title "Good Mythical Summer", they produce three episodes per week.[16][17]
  • Good Mythical MORE (often shortened to GMMore) is the show's secondary channel, with new episodes released simultaneously with Good Mythical Morning. The shows are meant to be watched directly after GMM and is described as the "show after the show". It features a more unscripted, laid-back feeling, and usually expands upon topics covered in Good Mythical Morning. The channel had over 4.27 million subscribers and over 1.4 billion views as of September 2024.[15]
  • Mythical Kitchen (formerly This is Mythical, and Mythical), is a cooking channel hosted by Josh Scherer, the head chef on the show. He is supported by other chefs such as Nicole Enayati (née Hendizadeh), Trevor Evarts, Vianai "Vi" Austin, and Lily Cousins, as well as guest appearances by other members of the Mythical crew. The channel has a number of series on cooking unusual items, such as expensive versions of fast food, or homemade versions of popular snacks. Under earlier iterations, it featured bonus and behind the scenes videos, but has most recently been used for videos produced by and starring their crew. It has over 3.29 million subscribers and over 885 million views as of September 2024.[18]
  • Mythical Bits (formerly The Hey Hey Show) consists of skits from Rhett and Link. The channel has been inactive since August 2022.[19]
  • Mythical.com is the merchandising arm of Mythical Entertainment, selling Mythical and Rhett and Link branded products.[20]
  • The Mythical Society is Rhett and Link's subscription service that offers exclusive behind-the-scenes content, unique collectibles, and more.
  • Mythical also produces a number of podcasts.
    • Ear Biscuits is a filmed podcast hosted by McLaughlin and Neal that has both audio versions that are released on various podcasting platforms, as well as a filmed version. It was originally presented on the GMM channel but was transferred to this channel on January 7, 2019.[21][22] It has over 554,000 subscribers and more than 130 million views as of September 2024.[citation needed]
    • A Hotdog is a Sandwich is a weekly podcast by Josh Scherer and Nicole Enayati of the Mythical Kitchen team, centering each episode on a different food-related debate.[23]
    • Trevor Talks Too Much is a weekly audio and video podcast hosted by Trevor Evarts of the Mythical Kitchen team. Each episode features an interview-style discussion with Trevor and popular young creators, streamers, musicians, athletes, and more.[24] The podcast was unofficially discontinued in December 2022.
    • Dispatches from Myrtle Beach is a weekly audio and video podcast started in June 2022 and hosted by Link Neal and his father Charles Neal, who lives in Myrtle Beach.
    • Best Friends Back, Alright! is a weekly audio-only podcast started in March 2022 and hosted by executive producer Stevie Wynne Levine and her high school best friend Neagheen Homaifar.[25][better source needed] The podcast was discontinued at the end of 2022.

Good Mythical Morning

[edit]
Rhett and Link on the set of Good Mythical Morning in 2016

On January 3, 2011,[26] the duo launched a morning talk show, "Good Morning Chia Lincoln" in their studio, located in Fuquay-Varina, North Carolina, with an Abraham Lincoln Chia Pet as a centerpiece, where they picked a topic, usually a personal experience or news story, and stated their opinions on it. The series ended on February 28, 2011, as a result of half of the Chia Pet dying.[27]

After the move to Los Angeles[28] and the cancellation of their TV show, Commercial Kings, the duo launched Good Mythical Morning on January 9, 2012.[29] The series took the same format as their previous show and added a "Wheel of Mythicality", containing suggestions from fans on how they would end the show, usually with a brief improvised scene.

Good Mythical Morning ran its first three seasons ending on April 5, 2013, as the duo took a break from the daily videos to start a new show with a weekly format, The Mythical Show.[30][31] The series won the Best Variety Series at the International Academy of Web Television Awards in January 2013.[32]

The fourth season of GMM introduced the "Taste Test" series where the hosts guess the food in blindfolds, challenge themselves to eat something or compare a particular type of food across different brands. Some of the most popular videos in GMM from this series are the "Bug War Challenge", the "Ghost Pepper Challenge", the "Carolina Reaper Challenge" and the "Sriracha Challenge". Season 5 of GMM brought in "Will It" series, where the hosts try and invent different varieties of a famous type of food with unusual and often increasing levels of disgusting ingredients. The first episode was aired on May 5, 2014, on Cinco De Mayo titled "Will it Taco" where they tried pine needles, baby shampoo and pork blood tacos. The series was also featured in The Tonight Show Starring Jimmy Fallon with episodes of "Will it Tea",[33] "Will It S'more",[34] "Will it Hummus",[35] and "Will It Hot Dog".[36]

Rhett & Link in June 2014 with Hank Green at VidCon

After the end of The Mythical Show on July 11, 2013, the duo continued with the Good Mythical Morning series, now with an addition to the main GMM episode—Good Mythical More ("the show after the show") uploaded simultaneously to a separate channel in addition to their GMM channel. The 'Good Mythical More' episodes held on to their 'improvised on the spot' nature from earlier season of GMM while the main episodes became more and more structured.[citation needed] Season 6 of Good Mythical Morning premiered on July 14, 2014, with a new introduction sequence with animation by Digital Twigs and music by Pomplamoose.[37] Several notable personalities, including PewDiePie, Mayim Bialik, Shay Mitchell, Bill Hader, Amy Schumer,[38] and Daniel Radcliffe[39][40] have been guests on the show.

The 1000th episode of Good Mythical Morning was uploaded on the morning of October 13, 2016 (4 years, 9 months, and 4 days after the first episode aired on January 9, 2012). The video was titled "1000th Episode Celebration Special" and has received 3.33 million views as of October 17, 2024. On October 19, the first episode of the YouTube Red original show Rhett & Link's Buddy System aired on the Good Mythical Morning channel. On July 23, 2021, the 2000th episode of Good Mythical Morning was uploaded, marking 9 years, 6 months and 14 days since the first episode aired on January 9, 2012, and 4 years, 9 months and 10 days since the premiere of the 1000th episode on October 13, 2016. The video was titled "2000th Episode Celebration Special" and has received over 1.88 million views as of October 17, 2024.

In October 2021, they debuted a spin-off of GMM titled Good Mythical Evening, a pay-per-view livestream event that was not available on YouTube. Rhett & Link described the show as a "decidedly R-rated spin on 'Good Mythical Morning' [...] featuring cursing, drinking, and adult situations galore." The first edition sold more than 70,000 tickets. The event was announced to be returning in September 2022, available on Moment House.[41]

The Mythical Show

[edit]

On April 25, 2013, Rhett & Link released the first episode of The Mythical Show on their second channel – a weekly 30-minute variety show on YouTube Thursdays at 5 pm (EST).[30] Each episode contained a multitude of shorter videos starring Rhett & Link with other actors and YouTube personalities as guests, including Tony Hale, Jill Wagner, Kat Von D, Smosh, Grace Helbig, Shay Carl, the Fine Brothers, Tessa Violet, Hannah Hart, Paul Scheer, Key & Peele, Miranda Sings, and KassemG. The duo also published individual segments of The Mythical Show as standalone videos on their main channel.The Mythical Show ended on July 11, 2013, after 12 episodes.

They won the 2014 People's Choice Webby Award for individual comedy short or episode for their "Breaking Bad: The Middle School Musical" video that was a part of The Mythical Show's "Middle School Musicals" segments.[42]

Mythical Kitchen

[edit]

On December 20, 2019, their company, Mythical Entertainment, announced their new channel, Mythical Kitchen. The channel is a hub for all food featured videos, and it is run by the Mythical Chefs, Josh Scherer, Nicole Enayati (née Hendizadeh), Trevor Evarts, Vianai "Vi" Austin, and Lily Cousins. It contains several series such as: "Fancy Fast Food", which takes famous fast food items to the next level and "Snack Smash", a food series that combines two snacks to create one creative concoction.[43] The series “Last Meals” features Scherer doing long form interviews with celebrities over a meal that they would choose as their last on earth, with guests including Tom Hanks, Gordon Ramsay, Post Malone, Terry Crews, Meghan Trainor, Hank Green, Margaret Cho, Serj Tankian, Becky Lynch, Jason Kelce, Karamo Brown, Ella Purnell, Karen Gillan, Bert Kreischer, Padma Lakshmi, Matty Matheson, Steve-O, Emma Chamberlain, and John Boyega.

Guest appearances

[edit]
Rhett has portrayed and rapped as American aviator Wilbur Wright (left), Italian sculptor Donatello (center) and American explorer William Clark (right) for Epic Rap Battles of History.
Link has portrayed and rapped as American aviator Orville Wright (left), Italian polymath Leonardo da Vinci (center) and American explorer Meriwether Lewis (right) for Epic Rap Battles of History.

YouTube Rewind videos have included Rhett & Link since 2012. Rewind YouTube Style 2012 featured the duo and the Dope Zebra[44] (who was part of LMFAO music video for "Sorry for Party Rocking"), YouTube Rewind: What Does 2013 Say?, YouTube Rewind: Turn Down for 2014 and YouTube Rewind: Now Watch Me Rewind had them dancing in ridiculous manners.[45][46] However, they weren't included in Rewind 2018.

Rhett & Link have been guests in three Epic Rap Battles of History. On February 16, 2012, the duo was featured in a Season 2 episode of the series, playing the Wright brothers, battling the Mario Brothers.[47] On July 14, 2014, Rhett & Link, along with Smosh, appeared in the season 3 finale of the series, in which they played two of the four Renaissance artists battling against the Teenage Mutant Ninja Turtles.[48] Link played the role of Leonardo da Vinci and Rhett the role of Donatello. Their latest appearance was on May 25, 2015, opening Season 4.5 with the battle of Lewis and Clark vs. Bill and Ted.[49][50] Link played the role of Meriwether Lewis and Rhett the role of William Clark.

Rhett & Link have also appeared in several videos by the Fine Brothers for the YouTubers React series, as well as being the subject of one episode of the Kids React series.[51]

[edit]

Rhett & Link's first sponsored video, "Cornhole Song", was made for AJJ Cornhole in 2007, and since then the duo have integrated other small brands like Smule, with "I am a Thoughtful Guy" and iRESQ.[52][53] Many larger companies have since sponsored the duo's videos including Alka-Seltzer, McDonald's, Wendy's and Cadillac among others.[52]

In January 2008, they worked as web correspondents on the Sundance Film Festival for IGotShotgun.com in partnership with Cadillac. Summer of the same year they spent releasing videos for the Alka-Seltzer Great American Road Trip. The series won the Gold award in the Consumer Goods category at Advertising Age's 2008 W3 Awards, as well as best online campaign at Adweek's 2008 Buzz Awards. The series also picked up two Golds (Best Campaign, Best Single) and a Craft award (Music) at the 2009 Bessies[54] and received two golds in the interactive category for Viral Marketing and Business to Consumer website at the 2009 Advertising & Design Club of Canada Awards.[55]

Also in 2008, Rhett & Link released web series "Seaborne and Roach", sponsored by SpyAssociates.com, and "Surrogate Sharers" series advertising Starburst candy.[56][better source needed]

In 2009, the duo started to create free low-budget commercials for small local businesses throughout the U.S. in the web series "I Love Local Commercials", sponsored by Microbilt.[57] At first they made 4 commercials for local businesses in their home state North Carolina – TDM Autosales, Bobby Denning Furniture, and Redhouse Furniture. These videos quickly went viral on YouTube, especially the Redhouse video, with its controversial jingle "Where Black People and White People Buy Furniture".[58] The success of these commercials spurred Rhett & Link to continue creating commercials and for that they offered people across U.S. to nominate their favorite local businesses to take part in the web series. One such commercial was for Butt Drugs, a drugstore in Corydon, Indiana. The popularity of the duo's commercials garnered the attention of major advertising publications such as Advertising Age and AdWeek, and their commercials were featured on CNN, NPR, The New York Times, Forbes, and TMZ.[58][59][60][61][62][63] A commercial for Cullman Liquidation Center won Best Local Commercial at the 2010 Ad Age Viral Video Awards.[64][65] In 2010, Rhett & Link produced a commercial for Donut Prince, George Lopez's favorite donut place.[66] Later they appeared in his show Lopez Tonight, where he called them "undisputed masters of bad local commercials".[67]

The success of the web series led to Rhett & Link's television show, Rhett & Link: Commercial Kings on IFC. Every episode, Link's Epic Fail is featured, where Link trips over a cement pyramid and scrapes up his hip and arm.[68][69]

In 2009, Rhett & Link produced "Fast Food Folk Song" as a web commercial for Taco Bell, and in 2010 it won the Contest of Awesome for the Best Comic Music Video of 2009. The contest awarded them a trip to Los Angeles and a cameo in a Weezer music video.[70][better source needed]

In 2010, Rhett & Link created a stop motion video "T-shirt War" as a commercial for T-shirt printing company Rush T-shirts, in which they used 222 T-shirts with unique designs.[71] The video already had 2 million views after only two weeks of being online, and quickly reached 4 million. "T-shirt War" also won in Best Online Promotion at the Apparel Industry category at the 2010 Spirit Awards. After the success of this commercial Rhett & Link received a call from McDonald's and Coca-Cola asking them to make a TV commercial with a T-shirt War theme. The commercial was also uploaded on YouTube, and this video, entitled "T-shirt War 2", reached 1 million views in two weeks.[72][73][better source needed]

Also in 2010, Rhett & Link released an online music video sponsored by SleepBetter.org – "2 Guys 600 pillows". Time listed the video as one of the Top-10 Talented Web Videos of 2010, and the video also won Best Editing category and Peoples' Voice Award at the 2011 Webby Awards.[74][75] Rhett & Link continued working with SleepBetter.org, and in November 2012 they made another music video, "Sleep Tight".[76]

In 2011, Rhett & Link made a commercial for Ojai Valley Taxidermy, owned by Chuck Testa, as part of their TV show, Rhett & Link: Commercial Kings. After the episode featuring the commercial aired, Chuck Testa uploaded the commercial to his company's YouTube channel. The ad went viral, topping 18 million views (as of December 2020) and spawning the "Nope! Chuck Testa" Internet meme. The Chuck Testa ad was included in Time's Top 10 Memes of 2011.[77] Also in 2011, Rhett & Link released a music video entitled "PHOTOSHOP Song" which was sponsored by Canvas on Demand.[78]

In September 2012, the duo released the video "Epic Rap Battle of Manliness" sponsored by Build.com.[79][80]

In October 2013, Rhett & Link released a music video entitled "Epic Rap Battle: Nerd vs. Geek" which was sponsored by TigerDirect. They have made other rap battles, featured on their second channel, along with all their other music videos.[81][better source needed]

In December 2013, the duo released a music video in partnership with Buick's "In the Moment" campaign entitled "Get Off the Phone".[82][better source needed]

In May 2014, a new segment sponsored by Gillette was included on Good Mythical Morning for the week subscription campaign, as well as with the release of the "Kissing Your Face" video on the main channel.[83][better source needed]

In May 2015, the duo released a new music video, "Just Being Honest", sponsored by Wendy's new beverage "Honest Tea".[84] As well as Sip Me Up, a streaming marketing campaign on June 18 where the duo created personalized content for the fans in real time.[85][86][better source needed]

On May 6, 2015, Rhett & Link teamed up with Hot Pockets and released the "Will It Hot Pocket?" episode in their popular "Will It" series on Good Mythical Morning where the Hot Pocket crust was replaced with odd items based on fan suggestions.[87][better source needed]

On June 5, 2015, a new segment on Good Mythical Morning was announced called "The Back Up Plan" sponsored by GEICO, where the duo explore different career opportunities. As of August 2016, there are 10 released episodes. Episodes have featured the duo trying the jobs of beekeeping, real estate sales, commercial cereal production, glassblowing, commercial flavor manufacturing, becoming potential "Marstronauts" at the Jet Propulsion Laboratories, aquatic animal keeping, ice sculpting, livestock auctioneering, and baking pies. The final segment served as both an episode of "The Back Up Plan" and an installment in their "Will It?" series. The segment subsequently ended within the season.[88][better source needed]

Podcasts

[edit]

RhettandLinkast

[edit]

In 2007, Rhett & Link created the RhettandLinkast for iTunes. Originally filmed in a backroom at Cru, the two soon relocated to a spare property belonging to Rhett's father-in-law in Lillington, North Carolina.[13]

Ear Biscuits

[edit]
Main article: Ear Biscuits

On September 27, 2013, Rhett & Link launched an audio podcast on iTunes, Spotify, and SoundCloud called Ear Biscuits, which airs every Sunday. The podcast debuted in the US on the iTunes charts at No. 22.[89] and it is described as intimate discussions with each other such as how they became blood brothers, their close encounters with death, and more. They also interview other notable Internet personalities and celebrities such as Grace Helbig,[90] Julian Smith,[91] Philip DeFranco,[92] PewDiePie[93] and Rainn Wilson.[94] They've had live recordings on VidCon[95] as well as Rhett-and-Link-only episodes each month.[96]

As of July 2015, the podcast was number No. 14 on the iTunes US Comedy Charts.[97] The podcast has won them a Shorty Award for Best Podcast in April 2016.[98]

On March 27, 2017, the podcast returned from a hiatus with a new video format on their latest channel, This Is Mythical, and had moved to the Good Mythical Morning channel. The podcast continued to be released on iTunes and SoundCloud, as well as Spotify.

On January 7, 2019, the podcast was moved from the Good Mythical Morning channel to its own separate channel.[99]

Ronstadt

[edit]

On May 13, 2021, Rhett & Link announced they would be co-producing and starring in a scripted podcast titled Ronstadt, set to release on June 1. McLaughlin portrays the eponymous character, a 9-1-1 call center responder who handles supernatural cases. The podcast consisted of 9 episodes aired in June and July 2021.[100]

Music

[edit]

As a duo

[edit]
Rhett (left) and Link (right) posing for their "Up to This Point" album cover

McLaughlin plays guitar and Neal plays the recorder, pan flute, and harmonica; they both sing. Rhett & Link perform live musical comedy and have completed two albums. In 2001, Rhett & Link independently released Just Mail Us the Grammy, featuring the popular song "The Unibrow Song".[101] In 2005, Rhett & Link independently released I'm Sorry, What Was That? (Live in the Living Room), a live album featuring "The Wal-Mart Song". The album is available at the iTunes Store. In April 2007, Rhett & Link placed 3rd in the TurboTax TaxRap Contest, a contest judged by Vanilla Ice.[102] In 2008, Rhett & Link independently released Websongs Vol 1, an online album featuring "Facebook Song", "Cornhole Song" and "Velcro Song".[101] On February 1, 2009, Rhett & Link independently released Secret Songs, a collection of songs that were previously only available to winners of their monthly "Community Building Exercises", a part of their "Quest for the Seven Keys" contest.[103]

On December 4, 2009, Rhett & Link teamed up with DFTBA Records and created a new album called Up To This Point.[104]

On October 4, 2013, Rhett & Link released "Epic Rap Battle: Nerd vs. Geek" which gained 50 million views on YouTube and triggered several internet memes. The video followed a nerd and a geek in TigerDirect rapping to see who is better. After the video was released, their second channel, Good Mythical Morning, released the video "NERD vs GEEK: How to Tell the Difference", which was explaining differences between nerds and geeks.[105]

In May 2015, Rhett & Link released a new album with the songs from their series, "Song Biscuits", which involved them writing a song with a guest (or just themselves) within an hour and performing it. This album is entitled Song Biscuits: Volume 1 and is available on iTunes.[106]

To correspond with their YouTube Red show, Rhett & Link's Buddy System, the duo released the album Buddy System (Music From Season 1) which includes seven songs, one from each episode. It was released a week before the premiere date in October 2016 and is available on Google Play Music and iTunes.[107]

James and the Shame

[edit]
Main article: James and the Shame
McLaughlin performing as James and the Shame at Mythicon in 2022

In July 2022, McLaughlin released a single titled "Believe Me" under the name "James and the Shame." McLaughlin announced he would be releasing a full album titled Human Overboard .[108][109] On August 19, a second single titled "Where We're Going" was released, with the music video being released a day earlier. The song is a duet with his wife Jessie.[110][111] The full album was released on September 23, 2022.[112] The album was recorded at Finn-land Studios in Burbank, California with Derek Furhmann producing. The album is a country music album, with McLaughlin citing Jason Isbell, Tyler Childers and Sturgill Simpson as sources of inspiration.[112]

McLaughlin performed live at his and Neal's 2022 fan convention, Mythicon.[113] A follow up EP, titled Nothing Left to Love, was released on November 3, 2023.[114]

Film and television

[edit]

In 2006, Rhett & Link began work on a documentary about their search for their first grade teacher, Ms. Locklear, entitled Looking for Ms. Locklear. The film released in 2008 and won the Southern Lens Award from South Carolina Public TV, which led to the film screening on PBS in South Carolina.[115] The film also won audience choice awards at the ACE Film Festival and the Secret City Film Festival, and won 2nd place documentary at the Secret City Film Festival. The documentary was an official selection at the Real to Reel Film Festival, the Landlocked Film Festival, the Hot Springs Documentary Film Festival, BendFilm Festival, Asheville Film Festival, and the Cucalorus Film Festival.[116][117] On September 9, 2009, the duo released the movie on DVD, distributing it over the Internet.[118]

Rhett & Link were among the first group of Internet personalities who attempted transitions from the Internet into network television.[119] In 2007, along with Stevie Ryan and Joy Leslie, Rhett & Link hosted the short-lived series Online Nation, a show that featured the best viral videos from the Internet, part of the 2007 fall lineup on the CW Network.[120][121] The premiere episode was seen by 1 million people,[122] but the show was cancelled after only four episodes.[123] As the hosts, Rhett & Link responded with an Internet video.[123]

Rhett & Link starred in the IFC original series, Rhett & Link: Commercial Kings. The show chronicled the quest of Rhett & Link as they traveled the country making local commercials for small businesses. Having premiered Friday, June 24, 2011, at 10:00pm ET/PT on IFC, this ten-part docu-comedy is based on their successful web series I Love Local Commercials and features Rhett & Link helping local businesses achieve their goals by creating eye-catching local commercials using local talent. The show was, however, canceled.[68][124][non-primary source needed]

Rhett & Link served as musical correspondents for Brink, hosted by Josh Zepps, on the Science Channel. They wrote and produced three music videos including "My Robot Girlfriend",[125] "Space Junk",[126] and "The S.E.T.I. Song".[127]

They appeared as guests on Lopez Tonight[128] where they were interviewed, made a commercial for George's favorite doughnut place, and were back-up dancers for the remainder of the show after their interview. They have also appeared on Last Call with Carson Daly[129] and Conan.[130] Rhett and Link performed on season 7 of America's Got Talent as a novelty act, being eliminated in the first round. As of August 2018, the duo have also appeared five times on The Tonight Show Starring Jimmy Fallon.[131]

Rhett & Link also produced segments for Phil Vischer's "What's in the Bible". In that, they were a singing duo named "The Fabulous Bentley Brothers" performing teaching songs about different books, or topics, in the Bible.

Rhett & Link appeared on the WWE Network original series Legends House, judging the WWE Legends' custom commercials, replacing Adam West.

Rhett & Link appeared in the edutainment web series Wonder Quest, and guest starred in 2 episodes as Thomas Edison (McLaughlin) and William Hammer (Neal). Most recently, Rhett & Link created, wrote, produced, and starred in their show, Rhett and Link's Buddy System, which was released on YouTube Red (now known as YouTube Premium). Buddy System was featured in Variety as the most talked about digital show, beating out Netflix's Orange Is the New Black and Amazon's The Man in the High Castle.

In January 2022, it was announced that Rhett & Link would star in a show on Food Network titled The Taste Buds. The show was renamed Inside Eats with Rhett & Link before its premiere on April 24. The show ran for four episodes.[132][133]

In August 2024, Rhett and Link's Wonderhole premiered on the original Rhett and Link channel, a show independently financed and distributed by Mythical Entertainment. While still being released on YouTube, the show acted as a departure from their traditional content, opting for a more experimental and ambitious tone.

Looking for Ms. Locklear

[edit]
Looking for Ms. Locklear poster

Looking for Ms. Locklear is a 2008 American documentary film written, produced, composed, edited, and directed by Rhett & Link.[134][135] The film follows two best friends as they set out on a journey to discover the whereabouts of their first grade teacher, Lenora Locklear. The film was shot in parts of Buies Creek, North Carolina and Washington, District of Columbia, United States. The film was released online through RhettandLinKreations on July 23, 2008. The film was additionally screened by the Southern Culture Movie Series in 2016.[136]

The premise was:

Using only word of mouth, two lifelong best friends and Internet comedians, Rhett & Link, embark on a search for the long-lost teacher of the first grade class where they met. Their journey leads them deep into the heart of an obscure tribe of Native Americans, the Lumbee of North Carolina. Serendipitously, Rhett & Link arrive on the scene at the very climax of the tribe's century-long political struggle for identity. In a day of mobile devices that allow for a multitude of superficial connections with other 'users,' the unforgettable characters in Looking for Ms. Locklear serve as a reminder that people have more to say than an email or text message can communicate.

— Rhett McLaughlin

Discography

[edit]
  • I'm Sorry, What Was That? (Live In the Living Room)
  • Websongs, Vol.1
  • Up To This Point
  • Song Biscuits, Vol. 1
  • Rhett & Link's Buddy System (Music from Season 1)
  • Rhett & Link's Buddy System (Music from Season 2)
  • Tour of Mythicality (Live from Los Angeles)

Books

[edit]

Book of Mythicality

[edit]

Rhett & Link unveiled their book, to be published by Crown Archetype, Rhett & Link's Book of Mythicality: A Field Guide to Curiosity, Creativity and Tomfoolery[137] on February 13, 2017.[138] It was also made available for pre-order from several major online retailers on the same day. The front cover was shown for the first time during an interview with the duo on The Tonight Show Starring Jimmy Fallon on March 24, 2017.[139] Rhett & Link have described the book as "a hilarious blend of autobiography, trivia and advice" and will include the story behind their friendship and career, as well as tips on how to "add Mythicality" to the reader's life, supported by anecdotes from their own past. The book was officially released on October 10, 2017, and then made it onto The New York Times Best Seller List in the "Advice, How-To and Miscellaneous" section for the week ending October 14, 2017.[140]

The Lost Causes of Bleak Creek

[edit]
Main article: The Lost Causes of Bleak Creek

The Lost Causes of Bleak Creek was published on October 29, 2019.[141] It is a thriller novel co-written by Rhett & Link and Lance Rubin, largely based on Rhett and Link's experiences in their home town of Buies Creek, North Carolina. The book reached No. 13 on the New York Times Best Sellers list.[142][143]

Tours

[edit]

It was announced on May 16, 2017, that Rhett & Link would be going on tour around the United States in order to promote their upcoming book, performing at 16 theatres around the country.[144][non-primary source needed] Tickets were made available for pre-sale the same day. The demand was so high that second shows were added to five of the theatres, bringing the total number of shows up to 21.[145][non-primary source needed] Tickets were made available to the general public on May 19.[146][non-primary source needed] A further two early shows were added to theatres in New York and Los Angeles on August 12, with the duo confirming this would be the last addition to the lineup,[147][non-primary source needed] the final total number of shows at 23. Every theatre sold every ticket for all of these shows.

In 2018, it was announced that Rhett & Link would be performing three shows in Australia at the end of July. These shows were performed in Melbourne, Sydney and Brisbane on July 27, 29 and 30 respectively.[148]

Additionally, following the announcement of their Australian tour dates, the duo announced three further North American shows: Toronto, Atlantic City and Mashantucket on November 8, 9 and 10 respectively.[148] It was also confirmed that these would be the last shows in 2018; however, there has been no confirmation that they would be the last tour dates ever.

The November 10 show was the final show of the Tour of Mythicality. In February 2019, Rhett and Link held a concert in London as part of VidCon London. They had a number of other concerts in spring, summer, and fall 2019 under the title Rhett and Link Live.

In the summer of 2024, Rhett and Link went on the Good Mythical Tour.[citation needed]

Rhett and Link while on tour at a stop in Washington D.C.

Mythical Entertainment

[edit]
Mythical Entertainment, LLC
FormerlyRhett & Link, Inc.
Company typePrivate
IndustryEntertainment
Founded2009; 16 years ago (2009)
Founders
  • Rhett McLaughlin
  • Link Neal
HeadquartersBurbank, California
Key people
SubsidiariesSmosh (2019–2023)
Websitemythical.com

Rhett and Link founded "Rhett & Link, Inc." in 2009.[152] The name was changed to Mythical Entertainment, LLC in 2017.[153] Mythical Entertainment, LLC is managed by Mythical Holdings, LLC which itself is managed by Lillington Basement, Inc. Mythical Entertainment produces the online videos, television shows, podcasts, books, recorded music, and live tours, as well as the related merchandise sold through their store and on Amazon.[154][155]

On February 22, 2019, it was announced that Mythical Entertainment had acquired the Smosh brand (Smosh, Smosh Games, Smosh Pit, and others) after the channel's former parent company, Defy Media, had gone into liquidation.[156] Ian Hecox, the co-founder of Smosh, explained that under the Mythical Entertainment banner, the channel would have full creative freedom and launch its own podcast, known as the SmoshCast.[157] In July 2021, Rhett and Link announced the launch of the "Mythical Accelerator Fund", five million dollars they plan to use to continue to acquire ownership stakes in other social media stars’ businesses. The first investment made with the fund was a minority stake in content creator Jarvis Johnson's company.[158] The second investment made with the fund was in musician Daniel Thrasher's channel in April 2022.[159][160][161]

Starting on March 14, 2023, Rhett & Link launched "Mythical 24/7", a streaming television channel on Roku. The channel included episodes of Good Mythical Morning, Good Mythical More, Mythical Kitchen, and Ear Biscuits, among other Mythical productions.[162]

In June 2023, Hecox and Anthony Padilla jointly repurchased a majority stake in Smosh from Mythical Entertainment, with Mythical retaining a minority stake.[163]

In August 2023, the third investment made with the Accelerator Fund was in The Sorry Girls.[164]

In December 2024, Mythical Entertainment was part of the investment group that purchased First We Feast, the company behind the YouTube talk show Hot Ones from BuzzFeed. The group also included Sean Evans, Chris Schonberger, Crooked Media, and Soros Fund Management.[165]

Productions

[edit]
Title Release Status Type Notes
Good Morning Chia Lincoln January 3, 2011 – February 28, 2011 Finished Web series 41 episodes
Commercial Kings June 24, 2011 – August 26, 2011 Finished Television series 10 episodes
Good Mythical Morning January 9, 2012 – present Ongoing Web series 2500+ episodes
The Mythical Show April 25, 2013 – July 11, 2013 Finished Web series 12 episodes
Ear Biscuits September 27, 2013 – present Ongoing Podcast 450+ episodes
Good Mythical More January 8, 2014 – present Ongoing Web series 1100+ episodes
The Hey Hey Show November 18, 2014 – July 10, 2015 Finished Web series 124 episodes
Rhett & Link's Buddy System October 19, 2016 – November 29, 2017 Finished YouTube Red series 2 seasons, 16 episodes
Let's Talk About That August 25, 2018 – December 21, 2019 Finished Web series 54 episodes
Smosh February 22, 2019 – June 2023 Sold YouTube channel Sold June 2023, maintain minority stake
Rhett and Link Vlogs January 18, 2020 - January 16, 2021 Finished Web Series 18 episodes
A Hot Dog Is a Sandwich March 4, 2020 – present Ongoing Podcast 90+ episodes
Ronstadt June 1, 2021 – July 20, 2021 Finished Podcast 1 season completed
Trevor Talks Too Much February 1, 2022 – December 13, 2022 Finished Podcast 45 episodes
Best Friends Back, Alright March 7, 2022 – December 16, 2022 Finished Podcast 34 episodes
Inside Eats with Rhett & Link April 24, 2022 – May 15, 2022 Finished Television series 4 episodes
Rhett and Link's Wonderhole August 23, 2024 – present Ongoing Web series 9 episodes

Awards and nominations

[edit]

In 2009, Rhett & Link were named No. 22 on Business Insider's Top 25 Most Creative People in Advertising List.[166] In September of the same year, they joined the Collective, a media company in Los Angeles.[167]

In 2014, the Rhett & Link YouTube Channel was listed on New Media Rockstars Top 100 Channels, ranked at No. 35.[168]

Year Title Nominated Award Result
2011 Webby Awards[169] 2 Guys, 600 Pillows (Backwards Music Video) Best Editing Won
2013 Webby Awards[170] Rhett & Link Online Film & Video – Variety Channel Honoree
IAWTV Awards[171] Good Mythical Morning Best Variety Series Won
LA Web Awards[172] Shift It Funniest YouTube Video Won
2014 Streamy Awards[173] Good Mythical Morning Science and Education Nominated
Webby Awards Rhett & Link[174] First Person Honoree
Breaking Bad: The Middle School Musical[175] Comedy Individual Short or Episode – People's Voice Won
Shift It, Shift It[176] Viral Honoree
2015 Webby Awards Epic Rap Battle: Nerd vs. Geek[177] Viral (Branded) – People's Voice Won
Good Mythical Morning Variety (Channel) – People's Voice[178] Won
First Person – People's Voice[179] Won
Streamy Awards[180] Rhett & Link Comedy Nominated
Good Mythical Morning Non-fiction Won
Show of the Year[180] Nominated
2016 Shorty Awards Ear Biscuits Best Podcast Won
Good Mythical Morning Best Web Series Won
Webby Awards Best Web Personality (Channel)-People's Voice Won
Online Film & Video – Variety (Channel) Honoree
BFFs[181] Comedy: Individual Short or Episode Honoree
The Backup Plan – Rhett & Link for Geico[182] Series Honoree
Streamy Awards[183] Good Mythical Morning Comedy Won
Best Writing[c] Nominated
Show of the Year Nominated
Reality TV Awards Digital Reality Series[184] Nominated
2017 Webby Awards Good Mythical Morning Web Personality (Channels and Networks)[185] Nominated
Best Web Personality/Host[186] Honoree
Make-A-Wish Rhett & Link Chris Greicius Celebrity Award[187][188] Won
2018 Shorty Awards Rhett & Link Creator of the Decade[189][190] Nominated
Rhett & Link's Buddy System Best Web Series[189][190] Nominated
Webby Awards Good Mythical Morning Best Web Personality/Host (Film & Video)[191] Nominated
Streamy Awards Good Mythical Morning Show of the Year[192] Nominated
Rhett & Link's Buddy System Comedy Series[192][193] Nominated
Ear Biscuits Podcast[192][193] Nominated
2019 Shorty Awards Good Mythical Morning Best Web Series[194][195] Nominated
Webby Awards Ear Biscuits Best Host (Podcasts) – People's Voice[196][197] Won
Streamy Awards Food Fears Food[198][199] Nominated
Good Mythical Morning Show of the Year[198][199] Won

Personal lives

[edit]

Rhett and Link currently live in La Crescenta-Montrose, California,[200] where they run a Burbank-based production company named Mythical Entertainment. Rhett and his wife, Jessie, have two sons.[201] Link and his wife, Christy, have two sons and a daughter.[202]

McLaughlin and Neal were both raised as Christians and previously worked as full-time missionaries while attending college. In 2020, both described their changes in faith in separate episodes of their podcast Ear Biscuits.[113] Both said they are no longer evangelical Christians, with Rhett saying he would call himself "a hopeful agnostic" and Link saying he would call himself "an agnostic who wants to be hopeful".[203][204]

Notes

[edit]

References

[edit]
[edit]
Revisions and contributorsEdit on WikipediaRead on Wikipedia

Rhett & Link

View on Grokipedia
from Grokipedia
Rhett & Link are an American comedy duo consisting of Rhett James McLaughlin (born October 11, 1977) and Lincoln "Link" III (born June 1, 1978), renowned for their long-running series Good Mythical Morning and their multimedia entertainment company Mythical Entertainment. The pair grew up together in North Carolina and began their creative partnership in 2001 as a musical comedy duo. They launched their joint YouTube channel in 2006, uploading comedy sketches and music videos that quickly gained traction in the early days of the platform, establishing them as pioneers in internet entertainment. In 2012, they debuted Good Mythical Morning (GMM), a weekday talk show format blending challenges, food tastings, and humorous discussions, uploaded every weekday morning, which has since become one of YouTube's longest-running series with over 3,000 episodes and over 19 million subscribers on its primary channel as of February 2026. Across their network of channels—including Mythical Kitchen, Good Mythical MORE, and Rhett & Link's Wonderhole—they boast a combined 76 million subscribers and billions of views, earning them recognition as "Internet Daddies" for their enduring influence on online content creation. In addition to digital media, Rhett & Link expanded into television with the IFC series Rhett & Link's Commercial Kings in 2013 and ventured into live events, including the 2024 Good Mythical Tour across nine U.S. states. They founded Mythical Entertainment in 2017 (rebranded from earlier iterations starting in 2006), which now operates as a full-service studio producing podcasts like Ear Biscuits, a bestselling titled The Mythical Cookbook, and innovative projects such as the immersive experience Wonderhole. The duo has received multiple Streamy and for their work, and in 2024, they donated significant artifacts from their career to the , underscoring their cultural impact.

Early life

Rhett McLaughlin

Rhett James McLaughlin was born on October 11, 1977, in Macon, Georgia, to parents James (Jim) McLaughlin, a law professor at Campbell University, and Diane McLaughlin. He has an older brother named Cole. Raised in a strict Southern Baptist family, McLaughlin grew up immersed in evangelical Christian teachings and church activities, which shaped much of his early worldview. His family relocated to Buies Creek, North Carolina, around 1984, where he began attending Buies Creek Elementary School and first met his lifelong friend and future collaborator Link Neal in the first grade. McLaughlin completed his early education in the Buies Creek area, graduating from Harnett Central High School in Angier, , in 1996. He then pursued higher education at in Raleigh, where he earned a in civil engineering in December 2000. During his school years, McLaughlin showed an early interest in creative pursuits alongside his academic focus on engineering, experimenting with comedy sketches and basic as hobbies. His engineering background also led to hands-on projects, such as building simple contraptions, reflecting a blend of technical and imaginative inclinations. In the early , following his college graduation, McLaughlin experienced a significant religious deconversion, gradually moving away from his evangelical faith toward . This personal shift, rooted in questioning doctrines he had been taught, later informed themes of and humor in his , though it remained private for many years. Charles Lincoln Neal III, known professionally as Link Neal, was born on June 1, 1978, in . He grew up primarily in , in a Christian family environment typical of the rural South. His parents, Charles Lincoln Neal II and Sue Capps, divorced when Neal was two years old, after which his mother remarried, relocating the family within the area. Neal has half-siblings from his parents' subsequent relationships. It was during his time at Buies Creek Elementary School, starting in first grade in 1984, that he first met his lifelong friend Rhett McLaughlin. Neal attended Harnett Central High School in Angier, , graduating in 1996. He pursued higher education at in Raleigh, where he earned a in in May 2001. His academic focus on reflected an early fascination with technical problem-solving and experimentation, which he explored through hands-on projects during his youth. From a young age, Neal showed interests in creative pursuits such as amateur and writing, often tinkering with homemade to bring ideas to life. These hobbies aligned with his engineering inclinations, leading to inventive experiments that blended technical skills with . Neal also developed personal quirks, including a pronounced , which has been a recurring theme in his comedic work. Raised in an evangelical Christian context, Neal began questioning his religious beliefs in early adulthood, ultimately leading to his deconversion alongside McLaughlin in the late .

Career beginnings

Meeting and education

Rhett McLaughlin and Charles Lincoln "Link" Neal III first met on September 4, 1984, the first day of first grade at in . They bonded immediately after being punished for writing inappropriate words on their desks, which resulted in them being held inside during recess; their teacher assigned them to color pictures of mythical beasts together, sparking a lifelong friendship rooted in shared humor and a penchant for mischief. The pair remained inseparable through their school years, attending the same middle school and Harnett Central High School in Angier, , where they maintained close contact and pursued joint creative endeavors. In high school, they formed a rock band called Wax Paper Dogz and produced amateur videos under the group name Gutless Wonders, further solidifying their collaborative dynamic. At age 15, they formalized their partnership with a blood oath in a local cow pasture, pledging to create films together despite lacking industry connections. After graduating high school, they jointly decided to attend in Raleigh, drawn by its engineering programs and proximity to home. At NC State, McLaughlin and Neal roomed together throughout their undergraduate studies, with McLaughlin majoring in and Neal in . They channeled their comedic interests into campus activities, serving as emcees and producing early video sketches for events organized by Cru (formerly Campus Crusade for Christ). These experiences honed their skills in humor and , laying the groundwork for their future partnership. McLaughlin graduated magna cum laude in December 2000 with a in Civil Engineering, while Neal completed his in Industrial Engineering summa cum laude the following May. Following graduation, both secured engineering positions in the Raleigh area, with McLaughlin working as a civil engineer and Neal employed in industrial engineering roles, including a stint at International Business Machines (IBM). These professional starts provided financial stability while they continued nurturing their creative ambitions on the side.

Initial projects

After graduating from with engineering degrees in 2000 and 2001, respectively, Rhett McLaughlin and Link Neal briefly worked in the field before quitting their jobs around 2003 to join Cru full-time, serving as missionaries and creating humorous content for Christian evangelism. Their collaborative projects began with short films, including the 2006 surreal comedy "One Man's Trash," which they directed and starred in, exploring themes of discarded objects coming to life. This marked an early foray into independent filmmaking, building on a screenplay they had written as teenagers titled "Gutless Wonders." By 2006, they launched their joint YouTube channel, uploading comedy sketches, music videos, and parodies that gained traction in the platform's nascent years. In , they debuted ilovelocalcommercials.com, a showcasing advertisements for small businesses, featuring absurd concepts like a taxidermist's "We won't tell your friends you're dead" that went viral. This series of fake ads, sponsored by companies like Microbilt, amassed significant online attention and led to their IFC "Rhett & Link: Commercial Kings" in , where they traveled to create real commercials for local merchants using community talent. By 2010, their pre-YouTube flagship content had accumulated millions of views, exemplified by the sponsored music video "2 Guys 600 Pillows," a backwards-filmed of a that surpassed one million views in its first month and was named one of Time magazine's top viral videos of the week. Seeking expanded opportunities, they relocated from to in 2011.

Online media

Good Mythical Morning

Good Mythical Morning (GMM) is a weekday comedy talk show created and hosted by Rhett McLaughlin and Charles Lincoln Neal III (Link Neal), launched on January 9, 2012, as a YouTube series featuring food challenges, games, interviews, and comedic segments. The show is uploaded every weekday morning. Episodes typically consist of comedic antics, challenges, and discussions, generally lasting 10 to 15 minutes. The initial episodes were produced from the duo's home setup before transitioning to a professional studio, establishing a format centered on lighthearted experimentation and audience engagement. Recurring elements include taste tests in the "Will It?" series, where hosts evaluate unconventional food combinations like "Will It Taco?" or "Will It Donut?", alongside musical performances and improvised games that highlight their chemistry. Episodes conclude with a spin of the "Wheel of Mythicality," which determines additional segments such as "6 Degrees of Bacon," "Winface," or "Gifticality." By 2013, the show had built a dedicated fanbase known as "Mythical Beasts," reflecting its early appeal in the burgeoning online comedy landscape. The series experienced rapid growth, reaching 1 million subscribers in early 2014 and 10 million by April 2016, milestones celebrated through special episodes that underscored its viral momentum. As of February 2026, the series has reached 29 seasons with over 3,000 episodes aired and the GMM YouTube channel boasts approximately 19.5 million subscribers and over 10.7 billion total views, making it one of the longest-running weekday shows on the platform. Hosted from Mythical Entertainment's studio in Burbank, California, the production has evolved to include high-production values, with episodes airing Monday through Friday and incorporating viewer-submitted ideas to maintain freshness. This expansion was supported by the launch of the companion channel Good Mythical MORE in August 2013, which serves as an after-show providing relaxed, unscripted discussions, additional antics, and behind-the-scenes content following each main episode. In terms of format evolution, GMM briefly experimented with a multi-part structure in 2017, dividing episodes into four shorter segments for broader shareability, before reverting to consolidated 12- to 15-minute episodes starting in season 13 around 2018 to align with viewer preferences for concise viewing. The show's cultural impact lies in pioneering structured daily , influencing creators with its blend of and relatability, as evidenced by its role in popularizing challenge-based content on . Partnerships with brands, such as sponsored segments featuring items like international menu taste tests or elevated "fancy fast food" recreations, have integrated seamlessly into the format, enhancing its commercial viability without disrupting the core entertainment.

Other series and spin-offs

Rhett and Link launched The Mythical Show in 2013 as a weekly 30-minute variety program on their secondary YouTube channel, featuring sketches, music performances, guest interviews, and comedic challenges distinct from their talk-show format. The series premiered on April 25, 2013, and ran for 12 episodes until July 11, 2013, incorporating elements like parody videos and live segments to showcase their humor. Produced under the emerging Mythical banner, it emphasized absurdity and experimentation, though its short run highlighted the duo's shift toward daily content production. In 2020, Mythical Entertainment introduced Mythical Kitchen, a dedicated cooking channel hosted by chef Josh Scherer, focusing on unconventional recipes that blend culinary innovation with the duo's signature whimsy, such as elevated junk food or themed challenges. The channel debuted on January 13, 2020, as a hub for food-related content previously scattered across their platforms, amassing over 4 million subscribers by mid-2025 through series like Last Meals, where Scherer recreates celebrity death-row requests with humorous twists. This spin-off diverges from Good Mythical Morning's conversational style by prioritizing hands-on preparation and taste tests, all while maintaining the Mythical emphasis on playful absurdity. Rhett & Link's Wonderhole, an unscripted absurdist docu-comedy series, premiered on August 23, 2024, on their original YouTube channel, with weekly episodes exploring experimental comedy through boundary-pushing challenges and storytelling. The show, produced by Mythical Entertainment, features the duo venturing into unconventional scenarios—like hidden-wall explorations or surreal games—to blend documentary elements with their irreverent humor, garnering over 8.9 million views in its first season. Renewed for a second season in 2025, it represents their latest effort to innovate within the online variety space, distinct from Good Mythical Morning by prioritizing unpolished, adventure-driven narratives. All these series fall under the Mythical Entertainment umbrella, founded by Rhett and Link in 2017 to oversee their expanding , prioritizing humor rooted in and over structured talk formats.

Guest appearances and sponsorships

Rhett & Link have made several notable guest appearances on , beginning with their debut on Starring Jimmy Fallon on April 8, 2014, where they participated in the "Will It Hot Dog?" segment, taste-testing unconventional hot dog creations. They returned to the show multiple times, including in 2017 for a collaboration with and host . Earlier, in 2013, the duo appeared on Conan, discussing their comedic origins and performing a sketch that highlighted their absurd humor style. Their sponsorship journey began with early YouTube advertisements around 2012, where they created humorous, ad-supported videos for brands targeting millennial audiences, building on their prior work in local commercials. By the 2020s, they secured major partnerships, including integrated segments with for promotions on Good Mythical Morning (GMM), Audible for endorsements, and for features. These deals evolved from simple read-outs to creative, narrative-driven integrations that aligned with their offbeat content. Elements of their Commercial Kings series, which originally aired on IFC in 2011 and focused on producing quirky ads for small businesses, have influenced their modern web advertisements, with similar low-budget, comedic formats appearing in GMM episodes. GMM features integrated brand segments from over 100 sponsors annually, blending promotions seamlessly into challenges and discussions to maintain viewer engagement. Sponsorships have significantly impacted their business, with Mythical Entertainment— their production company—reporting approximately $40 million in annual revenue by 2022, much of it derived from these partnerships, which have funded expansions in content, merchandise, and live events. By 2023, Forbes estimated their combined earnings at $35 million, underscoring the financial scale of their commercial collaborations.

Podcasts

RhettandLinkast

Rhett & Link launched their first , RhettandLinkast, in 2007 as a weekly series that emphasized , personal stories, and listener-submitted questions and answers. The show provided an informal platform for the duo to explore humorous and lighthearted discussions, often blending their longstanding friendship with spontaneous banter. By 2014, RhettandLinkast had amassed over 200 episodes, delving into diverse topics such as personal anecdotes from their early lives and absurd hypothetical debates. Episodes typically lasted around 45 to 60 minutes, maintaining a casual, conversational tone that appealed to their growing online audience during the nascent stages of their digital career. Production began as audio-only releases distributed via iTunes, evolving to include video recordings uploaded to their YouTube channel, with hosting conducted from makeshift home studios. This shift allowed for visual elements like on-camera reactions, enhancing the podcast's accessibility on platforms beyond traditional audio feeds. The entered a hiatus in 2015, attributed to the intensifying production schedule of Good Mythical Morning, which demanded more of the duo's time and resources. The final episodes served as reflective recaps of their early collaborative projects, marking a nostalgic close to this foundational venture. Distinctive features of RhettandLinkast included experimental use of sound effects to punctuate comedic bits and occasional live guest callers for interactive segments, which added an unpolished, engaging energy to the format.

Ear Biscuits

Ear Biscuits is a long-running hosted by Rhett McLaughlin and Link Neal, premiering on September 27, 2013, as a weekly audio series focused on candid discussions about life, faith, relationships, and creativity. Episodes typically run between 45 and 90 minutes, evolving from shorter formats in early seasons to longer, more in-depth conversations in later years. The show transitioned from their earlier podcast, RhettandLinkast, by emphasizing personal storytelling over humor-driven content. Key themes include deconversion stories from their Christian upbringing, mental health challenges such as experiences, and the dynamics of their lifelong friendship, often explored through reflective monologues and listener questions. Notable guests have included internet personalities like in the inaugural episode, providing insights into creative careers and personal growth. The podcast has featured live recordings at fan events, such as the first audience episode in , enhancing its intimate feel. By 2025, Ear Biscuits had surpassed 400 episodes, with the 480th released in August, and is distributed on platforms including and . It has fostered a deeper connection with fans beyond their comedic content by delving into vulnerability and emotional topics. In 2025, McLaughlin and Neal announced an indefinite hiatus at the end of the year, citing host stress and health concerns, including McLaughlin's recent heart surgery, as reasons to prioritize well-being.

Other podcasts

In addition to their core duo-hosted shows, Rhett McLaughlin and Link Neal have starred in and contributed to several other podcasts produced under the Mythical Entertainment banner, often featuring collaborative formats and themed content. One notable example is Ronstadt, a scripted noir series launched in 2021 by Media in partnership with Mythical. In the show, McLaughlin and Neal voice the lead characters—a 911 operator and his companion—navigating bizarre mysteries on the streets of , blending humor with elements. The ran for one season with 10 episodes, earning praise for its immersive audio production and the duo's comedic chemistry, though no second season has been announced as of 2025. Mythical also produces member-exclusive podcasts accessible through the Mythical Society subscription service, which functions similarly to by offering ad-free audio, discussions, and community-driven content to paying supporters. Among these is Good Mythical Crew: The Podcast, a casual series where members of the production team, including Stevie Wynne Levine, share stories from of Good Mythical Morning and other projects, fostering listener engagement through Q&A segments and fan interactions. Launched around 2020, it emphasizes the collaborative spirit of the Mythical team and integrates occasional crossovers with video content from the main channel. Other non-exclusive podcasts in the Mythical network highlight niche interests and feature team members as hosts. Best Friends Back, Alright!, debuted in 2022 and hosted by Stevie Wynne Levine alongside her high school friend Neagheen Homaifar, explores personal reconciliation and nostalgic anecdotes in a lighthearted, conversational style, with occasional guest spots from the broader Mythical crew. Similarly, A Hot Dog Is a Sandwich, launched in 2020 and co-hosted by Mythical Kitchen chefs Scherer and Nicole Enayati, dives into divisive debates with expert guests, tying into the company's culinary content while encouraging audience submissions for future episodes. These shows are distributed across major platforms like and , with listener interaction amplified via the Mythical Society for bonus episodes and live events. As of late 2025, Mythical has not launched any major new podcasts since 2023, instead focusing on integrating audio segments into existing video series like Good Mythical Morning for enhanced cross-media accessibility. This approach maintains high listener retention, with the network's shows collectively amassing millions of downloads annually through targeted promotion on social channels and merchandise tie-ins.

Music

As a duo

Rhett and Link's collaborative music emphasizes comedic , characterized by humorous lyrics, accompaniment, and tight vocal harmonies that play on their on-screen chemistry. Their often satirize everyday absurdities, , and personal quirks, with over 150 tracks released across platforms by 2023, though many originated as videos tied to their broader content. Early in their career, the duo created original jingles and sound elements for Rhett & Link: Commercial Kings, their 2011 IFC series where they produced low-budget ads for small businesses, incorporating custom music to enhance the comedic spots. This work marked an initial foray into structured musical composition for television, blending parody and catchy hooks to promote products like cat hotels and hair salons. In 2010, they compiled their pre-YouTube era songs into the album Up to This Point, serving as a debut collection of comedic tracks such as "The Unibrow Song," recorded independently during their college years. The album captured their nascent style of novelty folk tunes, self-released to showcase material from live performances and early sketches. The launch of Good Mythical Morning in 2012 accelerated their music output, with viral singles like "I Am a Thoughtful Guy," a parody reflecting introspective humor that garnered millions of views. Subsequent releases included "My OCD" in 2014, highlighting obsessive-compulsive themes through upbeat melodies, and "I'm on Vacation" the same year, a lighthearted rap about that became a fan favorite for its summery vibe. From 2013 to 2019, they produced annual viral tracks integrated with GMM episodes. Further albums emerged from scripted projects, including in 2016 and its 2017 sequel, featuring original songs like "We Got a Problem" composed for the series' plotlines. These soundtracks expanded their catalog to over 50 songs by 2020, blending narrative-driven pop with comedic interludes. The duo's performances of their music are woven into live tours and shows, such as the 2018 Tour of Mythicality, where songs from Tour of Mythicality (Live from ) were rendered acoustically for audiences, though they have not undertaken dedicated music-only tours as a duo.

is the solo music project of Rhett McLaughlin, serving as an outlet for his ongoing and personal struggles, a process that began around a decade prior to the project's public debut but was discussed more openly in his 2020 episodes. McLaughlin launched the project in 2022 under the , drawing from his middle name "James" to distinguish it from his comedic work with Rhett & Link, with the initial single "Believe Me" released on July 15, 2022. The reflects themes of and , allowing McLaughlin to explore complex emotional territory through songwriting. The debut album, Human Overboard, was released on September 23, 2022, via Recondite But Cordial Records, featuring 11 tracks that delve into themes of doubt, identity, and spiritual uncertainty. Produced by Derek Fuhrmann, who also contributed to mixing, the album includes contributions from musicians such as pedal steel guitarist Alex Strahle and drummer Gunnar Olsen, blending traditional elements with modern production. Tracks like "Give a Damn" and "Where We're Going" exemplify McLaughlin's raw lyrical approach, processing his departure from evangelical while honoring influences from artists like and . On November 3, 2023, McLaughlin released the follow-up EP Nothing Left to Love, comprising six songs that extend the themes into explorations of belonging, , and relational dynamics. The EP maintains the project's introspective focus, with songs like the title track addressing emotional residue from personal evolution. Available through the same label, it builds on the debut's narrative arc, offering continued reflection on McLaughlin's "hopeful agnostic" perspective. The music of is characterized by an and style, emphasizing acoustic instrumentation, heartfelt melodies, and candid lyrics that prioritize emotional authenticity over polish. McLaughlin has performed live under the moniker, including appearances tied to Mythical , though extensive touring has been limited. The project has received praise for its vulnerability, with critics noting its graceful handling of heavy subjects and potential to challenge stereotypes within .

Solo projects

Rhett McLaughlin has engaged in occasional individual music performances prior to his more formalized solo endeavors. In 2010, he recorded a comedic cover of Johnny Cash's "Folsom Prison Blues" titled "Folsom Prison Beasts," adapting the classic with humorous lyrics while highlighting his baritone vocals. This track, uploaded to the duo's channel, demonstrated McLaughlin's affinity for country and folk influences in a lighthearted format. In 2019, McLaughlin shared a personal cover of the song "Footlights" via Instagram, performing an acoustic rendition that emphasized introspective themes. These efforts reflect his early experimentation with song covers outside collaborative comedy music. Charles Lincoln "Link" Neal III's solo music activities have primarily centered on curation and informal interests rather than original releases. Neal curates multiple Spotify playlists showcasing diverse genres, including the hip-hop-focused "Kick Up" featuring tracks by artists like J. Cole and Kendrick Lamar, which highlights his preferences in energetic and rhythmic music. Additional playlists such as "Songs of Change" compile socially conscious songs from artists like 2Pac and Nina Simone, underscoring his thematic curation style. Neal has expressed interest in DJing as a personal hobby, occasionally referenced in Good Mythical Morning episodes where he is playfully dubbed "Link the DJ" during discussions of music sets and performances. These pursuits remain secondary to his collaborative work, emphasizing exploration over production.

Books

Book of Mythicality

Rhett & Link's Book of Mythicality: A Field Guide to Curiosity, Creativity, and Tomfoolery is the debut collaborative book by internet personalities Rhett McLaughlin and Link , released on October 10, 2017, by Crown Archetype, an imprint of . The 272-page hardcover serves as a lighthearted parody, drawing inspiration from segments on their daily series Good Mythical Morning to guide readers toward a more "mythical" existence defined by curiosity, creativity, and playful irreverence. The content combines personal anecdotes from the duo's lifelong friendship with illustrated charts, photographs, and interactive activities, offering 20 practical "ways" to infuse everyday life with mythicality—such as embracing novelty in food choices, cultivating positivity through humor, and pursuing original ideas without self-seriousness. These elements traditional tropes while emphasizing themes of learning, laughter, and authenticity, often tied to humorous challenges reminiscent of their on-screen experiments. Promoted through dedicated episodes of Good Mythical Morning and related media appearances, the book debuted as a #1 New York Times in the Advice, How-To & Miscellaneous category during its release week. By November 2019, it had sold more than 114,000 print copies in the United States, reflecting strong initial reception among their fanbase of "Mythical Beasts." An edition, narrated by McLaughlin and Neal to capture their signature banter, was released concurrently by Audio and has garnered positive reviews for enhancing the comedic tone through their performances.

The Lost Causes of Bleak Creek

The Lost Causes of Bleak Creek is a horror-comedy novel co-written by Rhett McLaughlin, Link Neal, and Lance Rubin, published by , an imprint of , on October 29, 2019. The book marks the duo's first foray into narrative fiction, distinct from their previous non-fiction work, and draws on their shared childhood experiences in , where they first met during elementary school, though the story incorporates fictional elements without direct ties to their Good Mythical Morning content. Set in 1992 in the fictional small town of Bleak Creek, North Carolina, the plot follows high school freshmen Rex McClendon and Leif Nelson, lifelong best friends who return to their hometown after years away and begin investigating a series of mysterious disappearances linked to the local reform school, Whitewood. As they uncover dark town secrets involving sinister forces and supernatural threats, the narrative blends '90s nostalgia with elements reminiscent of Stephen King's small-town horror tales, such as childhood friends confronting evil in a seemingly idyllic Southern setting. The story emphasizes themes of friendship and rebellion against oppressive community norms, infused with the authors' signature humor to offset the chilling undertones. The novel was released in multiple formats, including , ebook, and audiobook, with the latter narrated by Vikas Adam and running approximately 10 hours and 44 minutes. It debuted at number 9 on bestseller list for the week of November 17, 2019, and received praise for its successful fusion of suspense, dark comedy, and heartfelt character dynamics. Critics and readers highlighted its engaging pace and nostalgic appeal, with actress describing it as "Stranger Things meets the South. Chilling, hilarious, and suspenseful—I loved it!" Kirkus Reviews commended the book as a "heady brew of hilarity, , and dark forces," noting its effective homage to coming-of-age horror while avoiding clichés.

Spaghetti Head & Chicken Fingers

Spaghetti Head & Chicken Fingers is an upcoming children's book by Rhett McLaughlin and Link Neal, announced on October 13, 2025, and scheduled for release on June 16, 2026, by Children's Books. The story follows two friends who unexpectedly swap heads and must navigate the challenges of picky eating and friendship, aiming to encourage young readers to try new foods through a humorous and relatable tale.

Film, television, and tours

Film projects

Rhett and Link directed and starred in the 2008 short documentary Looking for Ms. Locklear, a 57-minute film chronicling their real-life search for their first-grade teacher from Buies Creek, North Carolina, using only word-of-mouth inquiries. The project, which premiered at film festivals and won awards including Best Short Documentary at the 2008 Arizona International Film Festival, blends humor and nostalgia to explore themes of childhood memory and Southern community ties, ultimately reuniting the duo with their teacher after a multi-state journey. This marked their earliest foray into narrative filmmaking, distinct from their comedic web content by prioritizing personal storytelling over improvisation. In 2016, Rhett and Link created and starred in the Rhett & Link's Buddy System, a scripted musical produced for that spans two seasons and 16 episodes, each around 10-15 minutes long. The series follows the duo as heightened versions of themselves on a fantastical quest to recover a lost phone, incorporating original songs and elaborate production elements that evoke short films, with guest stars like and . Directed by and produced under their Mythical Entertainment banner, it released a companion music album and emphasized structured plots with musical sequences, bridging their web roots to more cinematic endeavors. Throughout the 2010s, Rhett and Link developed several unproduced pitches for feature-length comedies targeted at Hollywood studios, including concepts for scripted films that expanded on their humorous, character-driven style seen in earlier . These efforts, which included meetings with executives, ultimately went unrealized as the duo shifted focus to independent digital productions, citing frustrations with traditional development processes. Building briefly on their initial short films from the mid-2000s, these pitches highlighted their ambition to translate viral comedy into theatrical narratives. Their film projects collectively underscore a commitment to deliberate and musical integration, contrasting the improvisational format of their flagship Good Mythical Morning series by fostering deeper character arcs and production polish. This approach has influenced their later ventures, prioritizing creative control through self-produced content over studio constraints.

Television appearances

Rhett & Link's first major foray into traditional came with the ten-episode series Rhett & Link: Commercial Kings, which aired on IFC in 2011. The show followed the duo as they traveled to small towns across America to develop and produce low-budget commercials for local businesses, adapting their signature humorous style from web videos into episodic formats. Each episode highlighted their creative process, from concept brainstorming to filming, often resulting in quirky and memorable ads that blended with genuine marketing savvy. In 2018, the duo released Tour of Mythicality, a that captured their live concert performance based on the Book of Mythicality. Directed by Link Neal, the special featured , sketches, and musical numbers performed in , offering fans a polished, stage-ready extension of their online persona with high-production elements like lighting and audience interaction. Accompanied by a documentary, it showcased their evolution from digital creators to live entertainers, emphasizing a more structured hosting dynamic compared to the improvisational casualness of their YouTube content. In 2025, Rhett & Link released Good Mythical Evening: Sloshed in Space, a TV special in which the duo embarks on a humorous mission to save the world from , blending scripted elements with their signature style. Expanding their television presence through Mythical Entertainment, Rhett & Link launched the free ad-supported streaming channel Mythical 24/7 on in 2023. The 24-hour linear service streams curated clips from Good Mythical Morning, Good Mythical More, and other Mythical productions, marking their first dedicated broadcast outlet for daily content and reaching audiences beyond online platforms in the U.S., , , and the U.K. This venture highlights their role as producers, blending familiar hosting with scheduled programming to bridge web and traditional TV viewing habits.

Live tours

Rhett & Link's live tours emphasize interactive experiences, blending elements from their Good Mythical Morning (GMM) series with audience participation, musical performances, and Q&A sessions. Their shows typically feature the duo alongside members of the Mythical Crew, engaging fans through live challenges, games, and improvised comedy. As of 2025, all tours have been confined to the , with no international dates announced. The duo's first major live tour, titled Tour of Mythicality, launched in fall 2017 to promote their book Rhett & Link's Book of Mythicality. Spanning 22 cities across the U.S. with 29 performances from October 13 in , to December 15 in , the tour visited venues such as The Paramount, PlayStation Theater, and The Wiltern. It included live recreations of GMM segments, original music, and fan Q&A, drawing sell-out crowds at theaters with capacities ranging from 1,500 to 3,000. A live recording from the show was released as the album Tour of Mythicality (Live from Los Angeles) in 2018, capturing songs like "Color a Mythical Beast" and "My Hair Goes Up," alongside a Blu-ray of the performance. In 2024, Rhett & Link embarked on the Good Mythical Tour, their second major outing and the first to incorporate the full Mythical Crew on stage. Announced in January, the tour comprised over 20 shows across multiple legs, beginning May 28 at The Wiltern in and extending into November with dates in cities including Nashville, , , , Irving, Sugar Land, and . Performances featured high-energy challenges, fan interactions, musical numbers, and classic GMM games, with many dates selling out quickly and offering VIP packages for premium seating and meet-and-greets. The tour highlighted the duo's evolution in live entertainment, emphasizing unscripted audience involvement to replicate the spontaneity of their online content. In 2025, Rhett & Link hosted An Evening with Rhett & Link, an exclusive live premiere event for Season 2 of Rhett & Link's Wonderhole at the Neptune Theatre in on August 17. Later that year, on , they presented Good Mythical Evening: Sloshed in Space as a live event at Alamo Drafthouse in , New York, combining interactive elements with a comedic space-themed .

Mythical Entertainment

Company history

Mythical Entertainment originated from Rhett McLaughlin and Link Neal's creative partnership starting in , was incorporated as Rhett & Link, Inc. in 2009, and rebranded to its current name in 2017, with headquarters in . The name was formalized through a trademark filing in 2014, marking the official establishment of the entity under its current branding, though the duo had been collaborating professionally since earlier in their careers. Initially a small operation, it served as the production hub for their content, leveraging their growing online audience to build a foundation in . Key milestones included the incorporation as a around 2016, which supported formal business operations and expansion. By 2020, the company had grown to over 80 employees, reflecting rapid scaling amid the success of their core content and related ventures. Leadership is headed by McLaughlin and as co-CEOs, with significant contributions from early key hires such as Stevie Wynne , who joined as a producer and later advanced to and , overseeing creative initiatives across the organization. This structure enabled efficient management of production, development, and business growth. Financially, Mythical Entertainment derives revenue primarily from digital , merchandise sales, and strategic investments in the . In recent years, the company has reported annual revenue of approximately $40 million, underscoring its viability as an entity. Early career funding needs were met through personal resources and initial YouTube , allowing the founders to bootstrap operations before broader commercialization. By 2025, Mythical Entertainment had evolved into a multi-platform company, diversifying beyond YouTube into podcasts, live events, and streaming initiatives while maintaining its headquarters in Burbank. This shift emphasized scalable digital entertainment models, positioning the company as a leader in creator-led production.

Productions and ventures

Mythical Entertainment's core productions include the flagship daily talk show Good Mythical Morning (GMM), which debuted on January 9, 2012, and features Rhett McLaughlin and Link Neal hosting a mix of challenges, taste tests, and comedic segments that has amassed over 19.4 million subscribers on YouTube as of November 2025. The company also operates Mythical Kitchen, a culinary-focused YouTube channel launched on December 20, 2019, where host Josh Scherer and the "Kitcheneers" create unconventional recipes, recreate fast food items, and host the interview series Last Meals with celebrity guests sharing their final meal fantasies, drawing more than 3.9 million subscribers as of November 2025. In 2024, Mythical expanded its scripted content with Rhett & Link's Wonderhole, a docu-comedy series that premiered on August 18, blending sketches, music, and real-world adventures like skydiving challenges, available exclusively on the duo's YouTube channel and marking their push into higher-production narrative formats. The company has pursued strategic acquisitions to broaden its portfolio. In February 2019, Mythical acquired the comedy brand from for approximately $10 million, integrating its sketch comedy videos and talent roster into its operations until June 2023, when founders Ian Hecox and repurchased a majority stake, allowing Mythical to realize a significant return on its investment while retaining a . More recently, in December 2024, Mythical joined a consortium led by Hot Ones creator Sean Evans and including to purchase —the studio behind the viral interview series —from for $82.5 million, securing a stake in the brand originally acquired by via its 2021 purchase of . Key business ventures under Mythical include merchandise and subscription services that extend fan engagement beyond video content. The Mythical Store, launched in 2017, offers branded apparel, kitchenware, and collectibles tied to GMM and Mythical Kitchen, with products like embroidered tees and utensil sets designed to appeal to the company's curiosity-driven audience. Complementing this, the Mythical Society subscription service, introduced in January 2019, provides members with exclusive footage, original series, AMAs, and a 10% discount on store purchases, fostering a dedicated community of "Mythical Beasts" through tiered memberships starting at monthly access to an app-based trivia game. In March 2023, Mythical debuted its (FAST) channel, Mythical 24/7, on The Roku Channel, offering a continuous curated feed of GMM episodes, Mythical Kitchen highlights, and other content to reach linear TV viewers without additional cost. In November 2024, Mythical 24/7 expanded to . Additional extensions include the in-house Mythical Kitchen product line, which encompasses cookbooks, aprons, and salt wells inspired by the channel's experimental recipes, positioning the brand as a offering for home cooks. In 2023, the company launched the Mythical Creator Accelerator, investing in emerging creator-led businesses. Following the divestiture in 2023, Mythical has concentrated on enhancing its foundational shows and integrations like the 2024 Hot Ones stake, with no major new acquisitions or launches reported through 2025, instead prioritizing live events such as the April 2025 live show.

Awards and recognition

Awards

Rhett & Link have received numerous accolades for their online video content, particularly through their flagship series Good Mythical Morning (GMM) and related projects, accumulating over 30 awards from major organizations as of November 2025. These honors recognize their contributions to , variety programming, and innovative , with a focus on audience engagement and creative production in the ecosystem. Key wins include multiple , which celebrate excellence in online video. In 2017, their series won for Best Comedy Series, highlighting their expansion into scripted content on Fullscreen. GMM itself earned Show of the Year at the 2019 Streamys, acknowledging its status as a leading daily format. The series repeated as Show of the Year winner in 2022, underscoring sustained popularity and production quality. The duo has also excelled at the , often called the "Internet's highest honor." Early recognition came in 2011 with wins for Best and the People's Voice Award for their "2 Guys 600 Pillows (Backwards)". In 2014, they secured the People's Voice Award in Comedy: Individual Short or Episode for ": The Middle School Musical." For GMM, the show received an Honoree nod in Video Variety in 2020. Most recently, in 2025, GMM won both the Webby Award and People's Voice for Best Creator, Personality or Host, while Rhett & Link's Wonderhole took the People's Voice in Comedy. At the , which honor social media excellence, Rhett & Link won Best for GMM in 2016. Their podcast Ear Biscuits also claimed Best Podcast that year. Additional recognition includes the 2013 International Academy of Web Television Award for Best Variety Series for The Mythical Show. In 2025, Mythical won 12 Telly Awards honoring GMM (Gold in General: /Competition), Wonderhole, Last Meals, and Cheat Meals. In June 2025, Rhett & Link were inducted into the inaugural Hall of Fame class. These awards collectively affirm their impact on digital entertainment.

Nominations

Rhett & Link have garnered numerous nominations from awards organizations, highlighting their sustained impact on online video content. Their primary series, Good Mythical Morning, has been nominated over 20 times at the between 2012 and 2024, often in categories recognizing excellence in comedy, show format, and hosting. Specific examples include a 2015 nomination for Audience Choice Show of the Year at the 5th Annual , a 2016 nomination in the Comedy category at the 6th Annual , and a 2022 nomination for Show of the Year at the 12th Annual (which they won). also received nominations for their hosting in 2016 and 2022, reflecting their distinctive on-camera chemistry. The have similarly honored Rhett & Link with approximately 15 nominations across various series from 2013 to 2025, spanning categories like Best Web Personality/Host and . In 2017, Good Mythical Morning was nominated for Best Web Personality/Host at the 21st Annual . In 2018, Good Mythical Morning was nominated for Best Web Personality/Host at the 22nd Annual . More recently, in 2025, Mythical Entertainment projects received five nominations, including Good Mythical Morning in Best Creator, Personality or Host and Rhett & Link's Wonderhole in . In traditional broadcast awards, recognition has been more limited. Good Mythical Morning appeared on the Emmy ballot for Outstanding Short Form Variety Series in 2021 and 2023, marking rare entries for creators in network television categories. However, no major nominations occurred in 2024 or 2025, aligning with a strategic shift toward company expansion under Mythical Entertainment rather than individual awards pursuits. As of 2025, Good Mythical Morning was under consideration for in the Outstanding Short Form Comedy, Drama or Variety Series category. Overall, these nominations illustrate a pattern of consistent acclaim in online-specific awards, where Rhett & Link's innovative daily format and humor have thrived, contrasted with sparser nods from conventional institutions. This disparity underscores the evolving boundaries between digital and broadcast entertainment.

Personal lives

Relationships and family

Rhett McLaughlin has been married to since 2001. The couple has two sons: Locke, born in 2004; and , born in 2008. Link Neal married Christy White in 2000. They have three children: daughter Lily, born in 2003; son Lincoln, born in 2004; and son Lando, born in 2010. In their Ear Biscuits, Rhett and Link have frequently discussed the strengths of their long-term marriages, focusing on mutual support and shared values, with no indications of divorces or separations as of 2025. Family members have occasionally featured in Good Mythical Morning episodes, such as holiday specials or casual mentions, but the duo has placed greater emphasis on maintaining privacy about their home lives since the . Both families reside in the area, where they have settled following the pair's relocation for professional opportunities.

Health and activism

Rhett McLaughlin underwent a cardiac procedure on September 19, 2025, to treat and , an condition that had caused episodes of rapid heartbeat. The , performed using pulse field and via catheters inserted in his legs, was successful, with no recurrence detected two weeks later. McLaughlin discussed the emotional impact of the procedure on the October 13, 2025, episode of Ear Biscuits, noting the fear it instilled despite its relative simplicity. Neal has openly addressed his mental health challenges on Ear Biscuits, including struggles with self-perception and the benefits of during his from . In a March 2022 episode, he described overcoming feelings of inadequacy through practices like silent and exercises. Following their public from evangelical in 2020, McLaughlin and Neal have voiced support for LGBTQ+ rights, emphasizing inclusivity in their community. In a 2017 statement, they affirmed their acknowledgment, love, and support for all LGBTQ+ fans, a stance that has persisted amid ongoing discussions of personal growth and societal issues on their platforms. Through Good Mythical Morning challenges and livestreams, McLaughlin and Neal have raised significant funds for , including over $1 million collectively for various causes. In November 2020, their inaugural all-day charity stream benefiting Inner-City Arts generated $400,000 to support arts education for underserved youth in . Additional efforts, such as a 2021 collaboration with , contributed to raising more than $3 million for research and treatment. These initiatives often focus on food insecurity and community aid, with donations directed to organizations like FarmLink to combat hunger and reduce food waste. In October 2025, McLaughlin and Neal announced an indefinite hiatus for Ear Biscuits at the end of the year, citing the need to reduce stress and prioritize well-being amid their demanding schedules. McLaughlin launched a solo YouTube channel in conjunction with the break, intended as a space for personal reflections and stories outside their joint projects.

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  103. https://www.lancerubin.com/the-lost-causes-of-bleak-creek-with-rhett-mclaughlin-and-link-neal
  104. https://www.kirkusreviews.com/book-reviews/rhett-mclaughlin/the-lost-causes-of-bleak-creek/
  105. https://www.audible.com/pd/The-Lost-Causes-of-Bleak-Creek-Audiobook/B07NQTZVK6
  106. https://www.nytimes.com/books/best-sellers/2019/11/17/hardcover-fiction/
  107. https://www.amazon.com/Lost-Causes-Bleak-Creek-Novel/dp/1984822136
  108. https://www.harpercollins.com/blogs/press-releases/harpercollins-signs-first-children-s-book-from-mythical-founders-and-good-mythical-morning-hosts-rhett-link
  109. https://people.com/good-mythical-morning-rhett-and-link-announce-first-kids-book-spaghetti-head-and-chicken-fingers-11828907
  110. https://www.imdb.com/title/tt1385581/
  111. https://www.rottentomatoes.com/m/looking_for_ms_locklear
  112. https://www.imdb.com/title/tt5989744/
  113. https://news.thepublishpress.com/p/rhett-and-link-hollywood
  114. https://www.mediafeed.us/blog-posts/lets-talk-about-that-how-rhett-link-went-from-commercial-kings-to-content-emperors
  115. https://www.primevideo.com/detail/Rhett-Link-Commercial-Kings/0KAEG9KGQKPAZHRY3LGMT39A1B
  116. https://www.rottentomatoes.com/tv/rhett-link-commercial-kings/s01
  117. https://www.imdb.com/title/tt9438926/
  118. https://www.amazon.com/Tour-Mythicality-Rhett-McLaughlin/dp/B07L4WMHCG
  119. https://tv.apple.com/us/movie/tour-of-mythicality/umc.cmc.2voul6suf17ly66aebcu6f8gk
  120. https://www.imdb.com/title/tt38777260/
  121. https://variety.com/2023/digital/news/rhett-and-link-mythical-free-streaming-fast-roku-channel-1235553547/
  122. https://therokuchannel.roku.com/details/51cc9cb7f052534cb6e6f55ac4980b06/mythical-24-7
  123. https://www.streamingmedia.com/Articles/News/Online-Video-News/Mythical-Entertainments-Mythical-24-7-Launching-on-Plex-160822.aspx
  124. https://mythical.com/pages/gmtour
  125. https://www.broadwayworld.com/dallas/article/Rhett-Link-Announce-a-TOUR-OF-MYTHICALITY-20170522
  126. https://www.tubefilter.com/2017/05/15/rhett-and-link-first-live-tour-october-book-release/
  127. https://variety.com/2024/digital/news/rhett-link-good-mythical-morning-live-tour-dates-1235837078/
  128. https://www.smartfinancialcentre.net/events/rhett-link/
  129. https://everout.com/seattle/events/an-evening-with-rhett-link-wonderhole-season-2-premiere/e212699/
  130. https://donyc.com/events/2025/10/23/good-mythical-evening-sloshed-in-space-tickets
  131. https://trademarks.justia.com/864/43/mythical-86443495.html
  132. https://www.businessinsider.com/youtubes-rhett-and-link-how-they-built-mythical-entertainment-income-2020-1
  133. https://blog.youtube/creator-and-artist-stories/stevie-wynne-levine-of-mythical/
  134. https://www.forbes.com/sites/jasondavis/2025/09/08/the-creator-economy-grows-up-why-big-youtube-channels-are-taking-institutional-money/
  135. https://www.imdb.com/title/tt26597275/
  136. https://www.hollywoodreporter.com/news/general-news/inside-rhett-links-10-million-deal-smosh-1192233/
  137. https://variety.com/2023/digital/news/smosh-anthony-padilla-ian-hecox-acquire-rhett-link-1235645648/
  138. https://variety.com/2024/digital/news/hot-ones-sold-buzzfeed-soros-fund-sean-evans-first-we-feast-investors-1236246915/
  139. https://www.mythicalsociety.com/
  140. https://techcrunch.com/2025/06/18/tubi-now-features-content-from-popular-youtube-channels-like-mythical-kitchen-and-more/
  141. https://mythical.com/collections/mythical-kitchen
  142. https://www.kiswe.com/news/mythical-entertainment-announces-live-show-survive-the-mythical-kitchen
  143. https://www.tubefilter.com/2023/08/28/rhett-and-link-mythical-creator-accelerator-invests-the-sorry-girls/
  144. https://www.imdb.com/title/tt4087032/awards/
  145. https://www.youtube.com/watch?v=ftDuRTVjisE
  146. https://www.youtube.com/watch?v=MZrg4VJHPjA
  147. https://winners.webbyawards.com/2011/online-film-video/performance-craft/best-editing/2-guys-600-pillows-backwards-music-video/
  148. https://www.webbyawards.com/5-of-our-favorite-rhett-link-videos/
  149. https://winners.webbyawards.com/2020/video/video-series-channels/variety/111483/good-mythical-morning-with-rhett--link
  150. https://winners.webbyawards.com/2025/video-film/performance-craft/best-creator-personality-or-host/322864/good-mythical-morning-with-rhett--link
  151. https://winners.webbyawards.com/2025/video-film/series-channels/comedy/322868/rhett--links-wonderhole
  152. https://www.youtube.com/watch?v=x2K0y2V-w5E
  153. https://www.tellyawards.com/winners/2025/online/general-game-show-competition/good-mythical-morning-with-rhett-link/337152/
  154. https://www.instagram.com/p/DJ7rPGrR5zE/?hl=en
  155. https://mashable.com/article/vidcon-2025-hall-fame-honor-hank-green-rhett-link
  156. https://www.streamys.org/nominees-winners/5th-annual-nominees-winners/
  157. https://variety.com/2016/digital/news/streamy-awards-2016-winners-list-1201878399/
  158. https://winners.webbyawards.com/2018/video/performance-craft/best-web-personalityhost/45114/good-mythical-morning
  159. https://www.linkedin.com/posts/mythical-entertainment_vote-for-the-best-of-the-internet-activity-7312916405396385793-qLm4
  160. https://variety.com/2025/tv/awards/youtube-sean-evans-rhett-link-emmys-1236333539/
  161. https://www.hollywoodreporter.com/tv/tv-features/good-mythical-morning-stars-interview-emmys-1236260242/
  162. https://www.tubefilter.com/2018/04/03/webby-award-nominees-rhett-link-vsauce-oprah/
  163. https://www.youtube.com/watch?v=MasW5A32osQ
  164. https://gmm.fandom.com/wiki/Locke_McLaughlin
  165. https://gmm.fandom.com/wiki/Shepherd_McLaughlin
  166. https://www.famousbirthdays.com/people/lily-neal.html
  167. https://www.famousbirthdays.com/people/charles-neal-iv.html
  168. https://gmm.fandom.com/wiki/Lando_Neal
  169. https://podcasts.apple.com/us/podcast/rhetts-wife-jessie-answers-your-questions-unfiltered/id717407884?i=1000630665751
  170. https://www.youtube.com/watch?v=uBlZm2VJ8HQ
  171. https://people.com/home/see-inside-good-mythical-mornings-rhett-mclaughlin-and-wife-jessies-eclectic-l-a-family-home/
  172. https://podcasts.apple.com/us/podcast/rhetts-heart-surgery-ear-biscuits-ep-488/id717407884?i=1000731557266
  173. https://podcasts.apple.com/us/podcast/therapy-self-love-links-deconstruction-2-years-later/id717407884?i=1000553159154
  174. https://x.com/Mythical/status/903014475187589124
  175. https://inner-cityarts.org/mythical-entertainment-youtube-livestream-fundraiser/
  176. https://www.prnewswire.com/news-releases/st-jude-childrens-research-hospital-joins-forces-with-youtube-good-mythical-mornings-rhett--link-for-giving-week-nov-26---dec-2-300753840.html
  177. https://www.youtube.com/watch?v=pyiCC3zGNak
  178. https://x.com/rhettmc/status/1978464048011215102
  179. https://www.youtube.com/@rhettmclaughlin
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