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Hotline Bling

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Hotline Bling

"Hotline Bling" is a song recorded by Canadian rapper Drake, which served as the lead single from his fourth studio album Views (2016). The song is credited as a bonus track on the album. It was made available for digital download on July 31, 2015, through Cash Money, Young Money, and Republic.

Music critics were complimentary about the presentation of Drake's emotional side, as well as its production. A music video directed by Director X was released two months later; it subsequently gained popularity on YouTube and spawned several parodies. The song was included on several year-end critics' polls.

"Hotline Bling" reached number 2 on the US Billboard Hot 100. It also reached number 3 in Drake's native Canada and the United Kingdom. The song won the award for Favorite Rap/Hip-Hop Song at the 2016 American Music Awards. It also received two wins at the 2017 Grammy Awards for Best Rap Song and Best Rap/Sung Performance.

"Hotline Bling" is a pop and R&B song written by Drake and Nineteen85, the latter of whom also produced the song. The song was composed in F major with a tempo of 135 beats per minute in common time with a chord progression of Bbmaj7 – Am7. The song was directly inspired by DRAM's "Cha Cha" and was originally seen to be a remix, with the song premiering on Beats 1 OVO Sound Radio as "Hotline Bling (Cha Cha Remix)". "Hotline Bling"'s instrumental is based on a sample of R&B singer Timmy Thomas's 1972 song "Why Can't We Live Together".

On October 4, 2015, Drake announced a music video for the track via his Instagram account. The video was inspired by Sean Paul's "Gimme The Light" clip. The video was financed by Apple Inc., and released on October 19, 2015, via Apple Music under a timed exclusivity agreement. It was filmed in Toronto. The video, directed by Director X, was inspired by the work of American artist James Turrell. X has stated that he hopes that the video inspires men to dance more.

The music video also features choreographer Tanisha Scott recreating her previous work with Director X in the music video.

Rap-Up wrote that Drake "shows just how suave he can be with his moves" in this video. Evan Minsker of Pitchfork called it a "pretty minimal clip". The site also named "Hotline Bling" the seventh best music video of 2015.

The video, which has inspired many memes and parodies, including a commercial from T-Mobile during Super Bowl 50 featuring Drake himself (where representatives of a cellular operator attempt to make Drake add disclaimer-like caveats to the song's lyrics), helped the song rise in chart position according to NME. The song was parodied in the Saturday Night Live episode "Donald Trump/Sia", in which Trump briefly sang and danced while playing Drake's accountant. One of the most popular memes made from the music video is Wii Shop Bling, a mash up between Hotline Bling and the theme music for the Wii Shop Channel.

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