Fijians (Fijian: iTaukei, lit. 'Owners [of the land]') are a nation and Austronesian ethnic group native to Fiji, who speak Fijian and English and share a common history and culture.

Fijians, or iTaukei, are the major indigenous people of the Fiji Islands of Melanesia. Indigenous Fijians are believed to have arrived in Fiji from western Melanesia approximately 3,500 years ago and are the descendants of the Lapita people. Later they would move onward to other surrounding islands, including Rotuma, as well as settling in other nearby islands such as Tonga and Samoa. They are indigenous to all parts of Fiji except the island of Rotuma. The original settlers are now called "Lapita people" after a distinctive pottery produced locally. Lapita pottery was found in the area from 800 BCE onward.

As of 2005, indigenous Fijians constituted slightly more than half of the total population of Fiji. Indigenous Fijians are predominantly of Melanesian extraction, with some Polynesian admixture.

Australia has the largest Fijian expatriate population, according to the Ministry of Pacific Island Affairs. According to the Australian census, the largest ethnic backgrounds that Fijians identified with were Indian/Indo-Fijian and Indigenous Fijian origins. Fijian New Zealand are also the fifth largest Pacific ethnic group living in New Zealand. Outside Oceania, a notable Fijian diaspora is found in other Anglophone countries, namely Canada, United States and the United Kingdom.

The Bose Levu Vakaturaga (Great Council of Chiefs) once passed laws and regulations governing the indigenous Fijian people. Until its disbanding by the Military of Fiji following the 2006 coup, the Great Council of Chiefs met yearly to discuss native Fijian concerns. The council, which was formerly responsible for appointing Fiji's president, was composed of 55 Fijian chiefs selected from the 14 provinces. Included in the council were three appointees from the island of Rotuma and six appointed by the Minister of Fijian Affairs. The Minister of Fijian Affairs consulted with the President as part of the selection process. Former Prime Minister Sitiveni Rabuka was given a lifetime appointment on the council.

The native Fijian language belongs to the Central Pacific (Fijian – Polynesian) branch of the Austronesian family. The Fijian traditions are centred around ceremonies and events, that bond the community.

Yaqona (pronounced Yang-gohna), otherwise known as kava – another important traditional custom – is an infusion prepared from the root of Piper methysticum, a type of pepper plant. The plant itself is also often referred to as yaqona or the kava plant. Yaqona is extremely important in indigenous Fijian culture – in the time of the 'old religion' it was used ceremonially by chiefs and priests only. Today, yaqona is part of daily life, both in villages and in urban areas and across all classes and walks of life. 'Having a grog' or 'drinking grog', as drinking kava is sometimes known, is used for welcoming and bonding with visitors, for storytelling sessions or merely for passing time.^{[citation needed]}

The Tabua is a much revered whale's tooth which is used in both public and private occasions or ceremonies. The tooth is considered sacred.